Social and Behavioral Sciences Commons^™

The Design Of Emission Taxes In Markets With New Firm Acquisitions, Luis Gautier, Mahelet G. Fikru

Economics Faculty Research & Creative Works

In the 1990s there was a great deal of interest in the study of the role of endogenous market structure under oligopoly in the characterization of emission taxes. This interest was instrumental in providing policy guidance on the design of emission taxes based on market characteristics. However, the literature has been silent on offering policy recommendations on the design of emission taxes under endogenous market structure in the presence of new firm acquisitions. We build a model where new firms enter the market where some are acquired by an incumbent multi-plant firm, altering the initial market structure. In this framework, …

Warsaw Uprising Of 1944, Vanessa K. Gusciora

Pell Scholars and Senior Theses

The Warsaw Uprising of 1944 was a major World War II operation by the Polish resistance Home Army (Armia Krajowa) to liberate Warsaw from Nazi German occupation. It began on August 1, 1944, and lasted 63 days, as the poorly equipped resistance fought against well-armed German forces. The Soviet Red Army, stationed across the Vistula River, offered no significant aid, leaving the insurgents isolated. The uprising was brutally suppressed, resulting in approximately 200,000 Polish civilian and combatant deaths. Warsaw was left in ruins, and the city’s population was forcibly expelled. Despite its tragic outcome, the uprising symbolized Polish resistance and …

An Analysis Of The Contribution Of Industrial Attachment In Journalism Training In Kenya: Challenges And Opportunities For An Effective Framework, Yusuf Ali Lakicha

Executive Masters in Media Leadership and Innovation

In Journalism Schools, industrial attachment is an integral part of media education, offering students valuable opportunities to apply theoretical knowledge in real-world settings and gain practical skills necessary for successful careers in the media industry. It is an essential part of an academic programme where students augment the practical skills learnt in school in an actual work environment. This study examined the contribution of industrial attachment in journalism, with a focus on arguably Kenya’s leading media organization, Royal Media Services, which has three television stations and 12 radio stations. The objective of the study was to assess the structure of …

Innovating For Efficiency: The Use Of Generative Ai In Kenyan Newsrooms., Anthony Irari Ngugi

Executive Masters in Media Leadership and Innovation

Generative AI has revolutionized media landscapes around the globe, including in Kenya. Widely known for mobile technology adoption and digital entrepreneurship, Kenya's journalism field is experiencing drastic transformation thanks to AI's powerful abilities. This study sought to understand how Generative AI (GenAI) is being adopted by Kenyan media houses, as well as its advantages, drawbacks, and challenges associated with journalistic innovation. Chapter 1 introduces the global impact of Generative AI while outlining specific implications for Kenyan newsrooms. Contextualizing AI's rise in media, this paper compares traditional and modern journalistic practices as well as big tech's impact in shaping news consumption …

Integration Of User-Generated Content On News Reporting: A Case Study Of A Tanzanian Print Newspaper., David Lyoba Mbulumi

Executive Masters in Media Leadership and Innovation

This research investigated the integration of user-generated content (UGC) in Tanzanian print newspapers and its effect on news reporting in the digital era. UGC, comprising text, images, videos, and audio created by users, has gained prominence due to the rise of social media and citizen journalism. The research employed a mixedmethods approach, starting with content analysis of a selected Tanzanian print newspaper over six days to quantify the prevalence and characteristics of UGC. Qualitative interviews with key stakeholders, including a newspaper editor, a reporter, readers, and the Media Council of Tanzania (MCT), provide additional insights. The newspaper incorporates an average …

Analyzing The Viability Of Subscription Revenue Model For The Standard Group In Kenya., Anthony Manyonge Makokha

Executive Masters in Media Leadership and Innovation

The capstone project investigated the subscription-based revenue Model in the context of news content, using The Standard Group in Kenya as a case study. The aim was to evaluate the viability and impact of this Model in sustaining quality journalism amidst changing consumption patterns and unpredictable advertising revenues in the digital age. Employing a mixed-methods approach, the research integrated qualitative and quantitative methodologies. Through extensive literature review, industry analysis, interviews with experts, stakeholders, and consumer surveys, it explored the historical evolution, merits, challenges, and perceptions regarding paid news content in Kenya. The study focused on The Standard Group, a leading …

Harnessing The Potential Of Digital Media For Business Growth Of Legacy Media In Kenya., Lilian Odera

Executive Masters in Media Leadership and Innovation

In today’s digital era, businesses in Kenya have a unique opportunity to leverage digital technology to drive growth, improve operational efficiency, and enhance customer experiences. By embracing digital transformation, the media industry can expand its market reach, streamline operations, foster innovation, and stay competitive in the rapidly evolving business landscape. However, this transition is not without challenges, including cybersecurity risks, skills gaps, and ethical considerations. This study provides an analysis of the digital technology for business growth of the legacy media in Kenya. To conduct this research, a descriptive research design was employed, and the researcher collected primary data from …

Adapting Legacy-Press Digital Platforms To Generation Z Media Needs: A Case Study Of Nation Africa, Kenya., Harry Cheng’Oli Misiko

Executive Masters in Media Leadership and Innovation

This study explores the product, content design and strategies that Nation.Africa is currently employing to meet the media needs of Generation Z. Using a qualitative research approach and case study method, the research sought to identify chasms between what Nation.Africa is currently offering what the post-millennials want. The findings indicate Nation.Africa’s products that target to serve Generation Z media needs are those that seek to empower them, entertain them, inform them, help them progress in life, and get information in their most preferred formats— audio and visual. The research also established that Nation.Africa attempts to design content targeted at the …

Analysis Of Media Convergence At Vision Group Uganda, Semei Wessaali

Executive Masters in Media Leadership and Innovation

This research delves into the phenomenon of media convergence within Vision Group, concentrating on key factors influencing its implementation. Employing a cross-sectional approach, the study employs both quantitative and qualitative methods to collect data from Vision Group staff and audiences. The primary objectives include assessing staff perceptions of content quality post-convergence, examining the organizational response to convergence, and scrutinizing audience consumption patterns. The results demonstrate a notable enhancement in content quality, with journalists in a converged system exhibiting improved output. Positive outcomes are also attributed to organizational and cultural changes that support convergence, including staff training, promotion of collaborations, and …

Local Content Monetization Strategies For Revenue Generation Employed By Independent Tv Producers On Ott Platforms In Kenya., Misiko Andere

Executive Masters in Media Leadership and Innovation

The rapid growth of over-the-top (OTT) platforms has revolutionized the way video content is marketed and consumed and provided a unique opportunity for Kenyan content creators to showcase their creative storytelling work to a global audience. However, the lack of bankable/effective monetization strategies poses significant hurdles for local producers; this is largely due to the various ways in which the content is consumed and the variations of the same content on internet-enabled platforms that are linked to the OTT platforms such as mobile and online platforms linked to the streaming services. Accordingly, the objective of this capstone project is to …

Employing Data Visualization For Effective Health Communication In Nairobi, Kenya: A Study Of Select Media Houses., Rabudi Charles Mark

Executive Masters in Media Leadership and Innovation

This capstone project analyzes how journalists use data visualization to communicate health information. With the advent of evidence-based practice in medical communication, it is necessary to provide health information in a way that raises public health awareness and changes individual behaviour for beneficial health outcomes. The use of data visualization tools such as charts, graphs, and maps aids in the presentation of data patterns and insights, improving knowledge, engagement, and decision-making in the field of health communication. The study seeks to identify the types of health data visualization commonly employed by journalists in Kenya; assess the level of training and …

Strategies For Growing Audience For Community Radio In The Digital Era. The Case Of Arua One Fm., Grace Rechue Lekuru

Executive Masters in Media Leadership and Innovation

The media landscape has been profoundly transformed by the emergence of digital technologies and the internet, posing both challenges and opportunities for community radios to reach and expand their audiences. Through an in-depth case study analysis, this research aims to examine approaches and tactics utilized by Arua One FM, shedding light on the broader strategies that community radios can adopt to thrive amidst the dynamic digital disruptions in the media industry. Arua One FM is a rural community radio located in the North-West of Uganda and owned by Vision Group. This study employed qualitative methodologies with a focus on the …

Digital Transformation In A Legacy Media House: A Case Study Of Nation Media Group’S Tag Brand Studio, Sheila Adam

Executive Masters in Media Leadership and Innovation

Media organizations in Kenya face significant obstacles, with the major ones being financial limitations and technological disruptions. Consequently, these challenges have necessitated the adoption of digital transformation as a means for media houses to sustain their operations and maintain their relevance in the eyes of their audience. Organizations around the world have opted to establish in-house brand studios or agencies to provide creative services and support their branding and marketing efforts by carrying out tasks typically handled by external agencies. Nation Media Group established Tag Brand Studio, an in-house digital marketing agency that develops and implements long-term digital marketing strategies …

Universities As Innovation Hubs For Television Stations In Uganda., Imokola John Baptist

Executive Masters in Media Leadership and Innovation

Television in Uganda continues to struggle to deal with changes in the industry, which has ultimately led to the closure or restructuring of many organizations. Many of those that remain are also struggling to survive in the market. For them to remain successful and viable, they need to constantly innovate to deal with these changes, as well as satisfy the needs of their audience. Innovation, however, is expensive in terms of time, finances and human resources. This study set out to examine the possibilities of using journalism schools in universities as innovation hubs for the television industry. The study was …

The Viability Of Online Niche Market Programming By Radio Stations In Uganda: An Analysis Of Cbs Fm., Samson Bill Nyatia

Executive Masters in Media Leadership and Innovation

This study about niche marketing for a radio operator in Uganda, CBS FM, is set in the context of an altered media landscape in which shifting fortunes and emergent opportunities present the need for new product development, spurred in part by the pressures of balancing the interests of a multiplicity of stakeholders, whose needs outpace the station’s broadcasting and revenue-generating capacity. Faced with intense competition, a disruptive set of new media operations, as well as an aggressive buyer’s market, CBS FM must now consider tapping into the capabilities availed by technology, to serve its clientele better. The first chapter explores …

Examining The Role Of Artificial Intelligence (Ai) In Transforming Print Journalism In Uganda., Robert Mukasa

Executive Masters in Media Leadership and Innovation

This study provides an analysis of the current state of artificial intelligence adoption in two privately funded print media houses in Uganda: The Observer and Daily Monitor." The integration of Artificial Intelligence (AI) into journalism has been touted as a transformative force with several advantages and disadvantages, including improvements in workflow efficiency, content accuracy, and audience engagement. Despite this potential, the adoption of AI in Ugandan print journalism has been slow, due to challenges such as limited access to technological resources and a lack of AI literacy among journalists. Using the Technology Acceptance Model as a guiding framework, the study …

Impact Of The Implementation Of Paywalls In Kenya: Case Of Nation Media Group, Bernard Momanyi

Executive Masters in Media Leadership and Innovation

The era of digital disruption has compelled media houses in Kenya, as it has worldwide, to undergo a fundamental reassessment of their operational models for survival and sustainability. One such model that has emerged in response to these challenges is the paywall, which some media organizations are now exploring as a viable and alternative source of sustainable revenue. Notably, the Nation Media Group blazed the trail in Kenya by pioneering the implementation of a paywall. This undertaking presents an array of challenges and opportunities that warrant careful consideration. In the context of this study, which employed a qualitative approach, it …

Developing A Fact-Checking Model For Election Disinformation, Kenneth Kiunga

Executive Masters in Media Leadership and Innovation

Disinformation poses an increasing threat to the integrity of electoral processes. This research endeavoured to design a fact-checking model that can be used in an electoral cycle in Kenya. Through interviews and document analysis, the study first sought to analyze the efficacy and challenges of the strategies that media organizations in Kenya used to fact-check digital content during the August 2022 elections. The critical examination of the framework used by the African Infodemic Response Alliance informed the development of an electoral fact-checking model. The study found that the strategies that the media organizations used to verify online information in the …

Sensing, Knowing, And Making Water Quality Along Marikina River In The Philippines, Gideon Lasco, Anita Hardon

Development Studies Faculty Publications

Water quality is a major concern around the world, but assessments of quality often privilege producers, regulators and experts over consumers. With water supplies and sources constantly in flux, how do ordinary people experience and “sense” quality? How do they define “good” or “good enough” water, and what practices do they engage in to “make” good water? In this article, we attend to these questions by presenting findings from an open-ended qualitative study carried out along the Marikina River, Manila, the Philippines – a waterway that courses from rural and mountainous villages to highly urbanized communities. First, we describe the …

Symposium: From Coming Out To Coming In: Roundtable Conversation Among Southeast Asian Queer Theologians, Michael Sepidoza Campos, Jayeel Cornelio, Erich Von Marthin Elraphoma, Joseph N. Goh, Jerlo M. Jaropillo, Joshua Marasigan, Kristine C. Meneses, Irene Nainggolan, Kakay Pamarán, Lizette Tapia, Amadeo Devin Udampoh, Wan Wei-Hsien

Development Studies Faculty Publications

Through a roundtable conversation via Zoom, teachers, pastors, and graduate students discussed the place of gender, citizenship, and faith in their identity formation and social accountability to articulate a hermeneutical lens specific to Southeast Asian contexts that shape and critique queer identities. These participants—primarily ministers, theological students, and seminary formators—engaged in organic, fluid, and multifocal turns to capture experiences that undergird the realities of women and LGBTQIQ+ people of faith in the region.

Customer-Centric Data Strategies To Drive Revenue Growth., Maxwell Okeyo

Executive Masters in Media Leadership and Innovation

In today's digital age, media organisations grapple with declining revenues due to the shift from print to digital platforms. To tackle this challenge, there is a pressing need for these organisations to explore sustainable business models that prioritise revenue from readers. This project aims to address this issue by delving into data-driven strategies centred around readers' preferences and behaviours, aiming to sustainably spur revenue growth. The primary objective of this project was to craft and implement a reader-focused strategy to boost revenue. To achieve this, specific goals were outlined. Initially, the project sought to explore reader preferences and behaviours in …

The Impact Of Waiting Times On Patient Satisfaction And Patient Care At A Tertiary Health Care Institution In Kenya: A Cross-Sectional Study, Soud Seif Soud

Master of Internal Medicine

Introduction: Patients spend significant time waiting for care. This often influences patient satisfaction, perceived quality and access to care, and utilisation of various healthcare services. Waiting time and resulting implications remain understudied in low- and middleincome countries like Kenya. This study aimed to describe the impacts of waiting times on patient satisfaction and care at a tertiary healthcare institution in Kenya.

Method: We conducted a prospective cross-sectional study between March 2023 and July 2023 at the Emergency Room (ER) at Aga Khan University Hospital, Nairobi. Data was collected through a structured questionnaire, looking at demographics and patient wait …

Navigating Post-College Career Paths: Perspectives On Career Identity And Self-Efficacy From Autistic Alumni, Maryellen Stephens

West Chester University Doctoral Projects

The purpose of this study was to examine the employment experiences of autistic college graduates, capturing the positive stories of successful alumni in terms of career placement and success. Utilizing qualitative narrative research, the study uncovered the nuanced journey of participants transitioning from completion of their undergraduate degree into the workforce. Drawing upon the frameworks of Self-Determination Theory and Self-Efficacy Theory, the research focused on the motivational mechanisms driving career achievements among autistic individuals. Methodologically, this study involved in-depth interviews with a total of 7 autistic college graduates across a range of ages, genders, and sexual orientations. These interviews allowed …

Fandom “For You”: Understanding The Perceptions, Experiences, And Motivations Of Tiktok Creators In Anime Fandom, Noah Glose

West Chester University Master’s Theses

This study examines the perceptions, experiences, and motivations of TikTok content creators who actively create videos related to the topics and genre of anime. Specifically, this study aimed to examine the gratifications sought by TikTok’s anime creators, the platform-specific affordances offered to the anime creator, and the interplay between gratifications and affordances in affecting the themes of content produced by creators. A sample of 15 US participants who regularly create content in the anime fandom on TikTok were interviewed to better understand the central questions proposed. Inductive qualitative thematic analysis of data was performed, which implemented a multi-step coding process …

Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal

West Chester University Master’s Theses

Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …

Featured Faculty Mentor/Student Team, Austin Jones, Ashley Dowling, Baylie Day

Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences

No abstract provided.

Pleated Plasma Membrane Complex In Spermatids Of The Western Siren, Siren Nettingi (Caudata: Sirenidae), S.E. Trauth

Journal of the Arkansas Academy of Science

I investigated the pleated plasma membrane complex of linear folds and biflagellar entities in developing spermatids of the Western Siren, Siren nettingi. My primary goal was to reveal the ultrastructural morphology of these distinctive cellular folds (usually 8 in number) as they support the flagellar formation of biflagellated sperm found in this salamander and in other members in the family Sirenidae. My results reveal that the biflagellar components (2 sets of axonemes, undulating membranes, and axial fibers), termed biflagellar complex, develop between folds or are attached onto these folds. The folds themselves are transitory and do not directly contribute to …

Screentime At Bedtime Relates To Lower Performance On Self-Regulatory Tasks For Young Children Facing Economic Hardship, Krista Donahue

West Chester University Master’s Theses

Given the prevalence of screentime, its impact on child development has become a question of key concern for researchers, practitioners, and policymakers, as well as parents. Recent attention has focused specifically on the potential negative effects of screentime on young children’s development of self-regulatory capacities. These negative effects of screentime could be particularly detrimental for children in poverty, who face stressors and forms of environmental adversity that can compromise self-regulatory development. The present study examines the relationship between screentime at bedtime and the inhibitory control aspect of young children’s self-regulation. Participants included 144 children ages of 3-5 years old who …

Awakening To The Politics Of Consumption: A Qualitative Study Of Politicized Consumerism As Social Identity, Julia Belmiro

West Chester University Master’s Theses

This qualitative study examines the influence of politicized consumerism on individual social identity through a social psychological perspective. Drawing from Tajfel and Turner’s Social Identity Model (1979) and Cross’s model of Black Identity (1991), we explored politicized consumption as a form of identity through the voices of consumers. Using thematic analysis (Braun & Clarke, 2006), we analyzed thirty-seven survey respondents’ descriptions of their types of politicized consumption choices, factors contributing to their “awakening” to consumer politicization, the integration of these choices into their identity, and whether they viewed politicized consumption as a mechanism for social change. Participants in our sample …

Thought Control Mediates The Relation Between Adverse Childhood Experiences And Body Dysmorphic Disorder Symptoms In Undergraduates, Alex Elnashar

West Chester University Master’s Theses

Purpose: Body dysmorphia (BDD) has been shown to possibly result from multiple environmental factors. However, the exact mechanism by which these environmental factors play a role has yet to be examined. The purpose of the current study is to examine the relationship between adverse childhood experiences (ACEs) and body dysmorphia symptoms through maladaptive thought control as a mediator.

Method: The current study collected data from 127 undergraduate students aged 18-25. A survey was given with questionnaires assessing demographics such as age, sex, and gender, as well as the frequency of ACEs, BDD symptoms, and obsessional beliefs. Pearson’s correlation analysis was …