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Google Analytics: Analyzing The Latest Wave Of Legal Concerns For Google In The U.S. And The E.U., 7 Buff. Intell. Prop. L.J. 135 (2010), Raizel Liebler, Keidra Chaney 2017 Selected Works

Google Analytics: Analyzing The Latest Wave Of Legal Concerns For Google In The U.S. And The E.U., 7 Buff. Intell. Prop. L.J. 135 (2010), Raizel Liebler, Keidra Chaney

Keidra Chaney

The next wave of concern regarding Google involves web analytics. Web analytics is the measurement, collection, analysis, and reporting of Internet data for the purposes of understanding and optimizing web usage. The concerns of web analytics use touches on issues of online user privacy, government use of personal information, and information on website user activity. While Google Analytics is not the sole web analytics product on the market, it is widely used by corporate, non-profit, and government organizations. The product has been reported to have a 59% market share among web analytics vendors in a 2008 study. Web analytics technology ...


Marketing Strategies Of Mobile Game Application Entrepreneurs, Talaya C. Waller, Robert J. Hockin, Gina S. Smith 2017 Walden University

Marketing Strategies Of Mobile Game Application Entrepreneurs, Talaya C. Waller, Robert J. Hockin, Gina S. Smith

International Journal of Applied Management and Technology

Mobile game application entrepreneurs can offer many benefits to the U.S. economy; however, 80% of the entrepreneurs in this study stated that marketing their mobile applications was a major business challenge. Based on Schumpeter’s theory of economic development and new value creation of technological innovation, the purpose of this phenomenological study was to explore the strategies that entrepreneurs have used to market their mobile game application development businesses successfully. Twenty mobile game application entrepreneurs from northern California, who successfully sustained their businesses for 3 or more years, completed semistructured interviews. Moustakas' modified van Kaam method was used and ...


Planning And Implementing A Successful Nsa-Nsf Gencyber Summer Cyber Academy, Bryson R. Payne, Tamirat Abegaz, Keith Antonia 2016 University of North Georgia

Planning And Implementing A Successful Nsa-Nsf Gencyber Summer Cyber Academy, Bryson R. Payne, Tamirat Abegaz, Keith Antonia

Journal of Cybersecurity Education, Research and Practice

The GenCyber program is jointly sponsored by the National Security Agency (NSA) and the National Science Foundation (NSF) to help faculty and cybersecurity experts provide summer cybersecurity camp experiences for K-12 students and teachers. The main objective of the program is to attract, educate, and motivate a new generation of young men and women to help address the nationwide shortage of trained cybersecurity professionals. The curriculum is flexible and centers on ten cybersecurity first principles. Currently, GenCyber provides cyber camp options for three types of audiences: students, teachers, and a combination of both teachers and students. In 2016, over 120 ...


Towards An In-Depth Understanding Of Deep Packet Inspection Using A Suite Of Industrial Control Systems Protocol Packets, Guillermo A. Francia III, Xavier P. Francia, Anthony M. Pruitt 2016 Jacksonville State University

Towards An In-Depth Understanding Of Deep Packet Inspection Using A Suite Of Industrial Control Systems Protocol Packets, Guillermo A. Francia Iii, Xavier P. Francia, Anthony M. Pruitt

Journal of Cybersecurity Education, Research and Practice

Industrial control systems (ICS) are increasingly at risk and vulnerable to internal and external threats. These systems are integral part of our nation’s critical infrastructures. Consequently, a successful cyberattack on one of these could present disastrous consequences to human life and property as well. It is imperative that cybersecurity professionals gain a good understanding of these systems particularly in the area of communication protocols. Traditional Transmission Control Protocol (TCP) and User Datagram Protocol (UDP) are made to encapsulate some of these ICS protocols which may enable malicious payload to get through the network firewall and thus, gain entry into ...


From The Editors, Herbert J. Mattord, Michael E. Whitman, Carole L. Hollingsworth 2016 Kennesaw State University

From The Editors, Herbert J. Mattord, Michael E. Whitman, Carole L. Hollingsworth

Journal of Cybersecurity Education, Research and Practice

Welcome to the second issue of the Journal of Cybersecurity Education, Research and Practice (JCERP).


Welfare Maximization, Pricing, And Allocation With A Product Performance Or Environmental Quality Standard: Illustration For The Gasoline And Additives Market, Paul W. Gallagher, Hosein Shapouri, Jeffrey Price 2016 Iowa State University

Welfare Maximization, Pricing, And Allocation With A Product Performance Or Environmental Quality Standard: Illustration For The Gasoline And Additives Market, Paul W. Gallagher, Hosein Shapouri, Jeffrey Price

Paul Gallagher

Programming models approximate market prices and quantities when regulations constrain firm choices, because market outcomes result when welfare is appropriately defined and includes performance and environmental constraints. This study discusses market operation in quality-constrained sectors, like gasoline and additives; processors expand output until marginal processing cost equals the processing margin between product revenues and raw material costs; retailers who buy gasoline and additives from processors and sell blended retail gasoline price sales at a marginal cost that includes the blended input value plus adjustments for values of constrained attributes; and market supplies and demands of measurable attributes like octane are ...


Energy Production With Biomass: What Are The Prospects?, Paul W. Gallagher 2016 Iowa State University

Energy Production With Biomass: What Are The Prospects?, Paul W. Gallagher

Paul Gallagher

The advantages and limitations of the U.S. ethanol industry have both become apparent during the current period of high petroleum prices. One advantage is that ethanol is cost-reducing as a gasoline additive and as a gasoline replacement using E85 (motor fuel blends of 85 percent ethanol and just 15 percent gasoline). However, corn supply limits ethanol's role in energy markets; ethanol-based corn demand will surpass exports when the 7.5 billion gallon Renewable Fuel Standard is fully implemented; and even if the Midwest were to secede from The Union, the entire Midwestern corn crop could only supply two-thirds ...


Some Long-Run Effects Of Growing Markets And Renewable Fuel Standards On Additives Markets And The Us Ethanol Industry, Paul W. Gallagher, Hosein Shapouri, Jeffrey Price, Guenter Schamel, Heather Brubaker 2016 Iowa State University

Some Long-Run Effects Of Growing Markets And Renewable Fuel Standards On Additives Markets And The Us Ethanol Industry, Paul W. Gallagher, Hosein Shapouri, Jeffrey Price, Guenter Schamel, Heather Brubaker

Paul Gallagher

The effects of likely regulatory and policy changes in the US gasoline and additives market are compared to a reference baseline. The baseline reflects existing EPA policies about fuel quality regulation and likely petroleum and gasoline expansions. The market and welfare effects are presented for implementing a renewable fuel standard; imposing a national ban on the additive MTBE; and removing the oxygen standard for reformulated fuel. Market and welfare estimates are based on adjusting product market demands and factor supplies. Product market and price analyses include quality-differentiated products, such as refinery gasoline, chemical additives and ethanol at the wholesale level ...


The International Competitiveness Of The U.S. Corn-Ethanol Industry: A Comparison With Sugar-Ethanol Processing In Brazil, Paul Gallagher, Guenter Schamel, Hosein Shapouri, Heather Brubaker 2016 Iowa State University

The International Competitiveness Of The U.S. Corn-Ethanol Industry: A Comparison With Sugar-Ethanol Processing In Brazil, Paul Gallagher, Guenter Schamel, Hosein Shapouri, Heather Brubaker

Paul Gallagher

An indicator of competitive position, the cost difference between ethanol import from Brazil with sugar processing and domestic production with corn in the United States under ideal conditions without tariffs in the ethanol market, is developed conceptually. An ex ante version of the indicator that is based on historical prices and today's technology is calculated for the last 30 years and subjected to time series analysis. Results suggest that there are no trends, but there are cyclical periods of advantage for both industries. Further, long-term averages suggest that profits would be similar in both countries under ideal trade conditions ...


Some New Ethanol Technology: Cost Competition And Adoption Effects In The Petroleum Market, Paul Gallagher, Donald L. Johnson 2016 Iowa State University

Some New Ethanol Technology: Cost Competition And Adoption Effects In The Petroleum Market, Paul Gallagher, Donald L. Johnson

Paul Gallagher

Growing dependence on imported oil has been a source of concern in the United States, despite potential consumer benefits from low cost imports. Much attention has focused on exposure to the instability of the world petroleum markets. Disadvantages that are associated with an embargo include incomplete adjustment with asset-fixity and unemployment (Tolly and Wilman, Broadman and Bruce). Offsetting use of policy instruments, such as import tax increases that reduce demand while acquiring strategic petroleum reserve (SPR), are effective at improving consumer welfare when embargo uncertainty is present (Teisburg, T.J.). Similarly, Yucell demonstrated the effectiveness of a combined gasoline tax ...


A Qualitative Exploration Of The Workplace Culture Of Women In Information Technology Careers, Andrea Hemphill-Merrills 2016 Brandman University

A Qualitative Exploration Of The Workplace Culture Of Women In Information Technology Careers, Andrea Hemphill-Merrills

Dissertations

The information technology (IT) industry is one of the fastest growing industries in the United States. According to the U.S, Department of Labor and Statistics (2015), employment opportunities are it is projected to grow by 12 percent from 2014 to 2024. While the number of employed women have increased, this has not been the case in the IT industry where the number of women has been in consistent decline since 1991. In order for the U.S. to be able to fill the demand for IT professionals, it must have access to a talent pool that includes women. There ...


Sociallyconstructed_Metrics_Acis_V7.Pdf, Sharon Coyle, João Barata 2016 Universidade de Coimbra

Sociallyconstructed_Metrics_Acis_V7.Pdf, Sharon Coyle, João Barata

João Barata


We present a method to develop socially-constructed metrics for ascertaining agile software development quality. Canonical action research (CAR) is our mode of inquiry, conducted in a key European player of healthcare information systems. The result is a set of meaningful metrics that are built according to three interrelated dimensions: (1) evidence from practice; (2) stakeholders’ expectations; and (3) stakeholders’ evaluation. Our contribution suggests simple artifacts to create socially-constructed metrics and the main guidelines for applying them. Agile teams struggle with quality measurement, often supported by a plethora of metrics that do not adhere to rapidly changing project environments. We argue ...


The Value Of Verifiable Information In A Controversial Market: Evidence From Lab Auctions Of Genetically Modified Food, Matthew Rousu, Wallace Huffman, Jason F. Shogren, Abebayehu Tegene 2016 Iowa State University

The Value Of Verifiable Information In A Controversial Market: Evidence From Lab Auctions Of Genetically Modified Food, Matthew Rousu, Wallace Huffman, Jason F. Shogren, Abebayehu Tegene

Wallace Huffman

Two interested parties dominate the current debate on genetically modified (GM) foods: environmental groups and agribusiness companies. For the average consumer to arrive at an informed decision on these new foods, they must rely on information from interested parties. Unfortunately, information from interested parties does not provide an accurate picture of the benefits and risks of new products. This paper examines the effects of information on consumers’ demand for new food products, GM-foods, in an environment where information from one or more interested parties is provided. We design and conduct laboratory auction experiments using randomly chosen adult consumers from two ...


Who Do Consumers Trust For Information: The Case Of Genetically Modified Foods?, Wallace E. Huffman, Matthew Rousu, Jason F. Shogren, Abebayehu Tegene 2016 Iowa State University

Who Do Consumers Trust For Information: The Case Of Genetically Modified Foods?, Wallace E. Huffman, Matthew Rousu, Jason F. Shogren, Abebayehu Tegene

Wallace Huffman

During the twentieth century, research and development (R&D) has produced a steady stream of inventions and new consumer goods, many of which have been adopted and proven to be the source of a rising standard of living (Boskin et al.). The introduction of new goods, however, creates a disequilibrium (Hausman), which in turn creates a demand by economic agents for objective information to assist in making decisions on adoption and use (Schultz).1 The consumer's challenge is to sort through the various, competing and sometimes conflicting, sources of information.


Modernizing Agriculture: A Continuing Process, Wallace E. Huffman 2016 Iowa State University

Modernizing Agriculture: A Continuing Process, Wallace E. Huffman

Wallace Huffman

Agriculture in the united states has undergone dramatic technological and social-economic structural change during the past century. Theodore W. Schultz was the first to emphasize the role of science-based technological change as a key force for causing agriculture to undergo a transition from traditional to modernizing conditions.1 It is now well established that institutionalized research, not research under taken by farmers themselves, is the key factor for producing innovations or knowledge leading to new technologies and advances in agricultural productivity under modernization. In the United States, it has taken many decades to develop the legal, political, scientific, and economic ...


Economics Of Intellectual Property Rights In Plant Materials, Wallace Huffman 2016 Iowa State University

Economics Of Intellectual Property Rights In Plant Materials, Wallace Huffman

Wallace Huffman

This paper presents an economic perspective on intellectual property in plant materials, including its value, and summary information on the U.S. seed industry. It first considers intellectual property rights--types, economic incentives that they bestow, and uses across developed and developing countries. Second, it considers the U.S. seed industry-- characteristics for major crops, optimal pricing of a superior variety, and relative size of public and private research expenditures. Some conclusions and implications are presented in the final section.


Estimating The Public Value Of Conflicting Information: The Case Of Genetically Modified Foods, Matthew C. Rousu, Wallace E. Huffman, Jason F. Shogren, Abebayehu Tegene 2016 RTI International

Estimating The Public Value Of Conflicting Information: The Case Of Genetically Modified Foods, Matthew C. Rousu, Wallace E. Huffman, Jason F. Shogren, Abebayehu Tegene

Wallace Huffman

Environmental groups have become the chief antagonists toward agricultural biotechnology innovations. They demonstrate and disseminate private information with the objective of changing the behavior of consumers and producers. We use experimental auctions with adult U.S. consumers and show that this information reduces significantly the demand for genetically modified (GM)-food products and that it has significant public good value—an average of 3 cents per product purchased, or roughly $2 billion annually. We also show that the dissemination of independent third-party information about agricultural biotechnology dissipates most of the public good value of negative GM-product information.


Has The Usage Of Precision Agriculture Technologies Actually Led To Increased Profits For Nebraska Producers?, Michael H. Castle 2016 University of Nebraska-Lincoln

Has The Usage Of Precision Agriculture Technologies Actually Led To Increased Profits For Nebraska Producers?, Michael H. Castle

Dissertations and Theses in Agricultural Economics

An ever-increasing global demand for food, coupled with increasingly volatile commodity prices have charged producers with the task of becoming more efficient. As such, technologies aimed at producing more with less are continually being developed and marketed to producers. However, whether or not these expensive new technologies have resulted in improved profitability is still unknown, as the vast majority of studies showing their impact on profitability have been performed using hypothetical farms and simulations. These studies have shown the potential for increases in profitability from use, but their impact in the real world is still uncertain.

This project uses various ...


Is Your Waste A Waste?, Kar Way TAN, Marcus Jiong Kai ONG, Sijie HO, Michelle KAN 2016 Singapore Management University

Is Your Waste A Waste?, Kar Way Tan, Marcus Jiong Kai Ong, Sijie Ho, Michelle Kan

Research Collection School Of Information Systems

The concept of circular economies drives optimal resource efficiency. This means that resources should be fully utilised throughout the product’s lifecycle. To achieve this, businesses have to plan through the entire product life cycle, beginning from design to end-of-life. Designing products for a circular economy is not as simple as it sounds. The move will require take-back schemes and products designed for easy upgrade or reuse. Businesses typically focus on the manufacturing, packaging, marketing and point of sale of a product. Now they must rethink how to ensure their products will not eventually end up in a landfill or ...


Ethical And Managerial Implications Of Internet Monitoring, Andra Gumbus, Frances Grodzinsky 2016 Sacred Heart University

Ethical And Managerial Implications Of Internet Monitoring, Andra Gumbus, Frances Grodzinsky

Andra Gumbus

As Internet use pervades our personal and professional lives, organizations have become increasingly concerned about employee use of the Internet for personal reasons while at work. This has prompted the restriction of the Internet or the limitation of the Internet during work hours. Monitoring of employee Internet and email is another result of this trend. Legitimate business functions such as employee performance appraisal and progress toward goals are served by monitoring. However, poorly designed and communicated monitoring practices can be negative and have perverse effects on employee morale and productivity. Monitoring of employees erodes trust and may be considered an ...


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