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Marketing Athletic Clubs, Recreation Centers And Country Clubs: Recruiting And Retaining Members Using Psychodemographics, Oscar T. McKnight, Ronald Paugh, Jordan McKnight, Lily Zuccaro, Gina Tornabene 2014 SelectedWorks

Marketing Athletic Clubs, Recreation Centers And Country Clubs: Recruiting And Retaining Members Using Psychodemographics, Oscar T. Mcknight, Ronald Paugh, Jordan Mcknight, Lily Zuccaro, Gina Tornabene

Oscar T McKnight Ph.D.

Membership recruitment and retention is critical to fitness facilities managers and often the primacy of product and service offerings is overemphasized. This research indicates that consumer psychodemographics are more important in determining membership. A 'SIT-UPS' routine is offered to assist managers in marketing and membership initiatives.


Understanding The Farmer: An Analysis Of The Entrepreneurial Competencies Required For Diversification To Farm Tourism, Chris Phelan 2014 SelectedWorks

Understanding The Farmer: An Analysis Of The Entrepreneurial Competencies Required For Diversification To Farm Tourism, Chris Phelan

Dr Chris Phelan

This study analyses the processes of agricultural and rural restructuring that have characterised rural economies since the end of the Second World War, leading to a reorientation from productivist to more entrepreneurial models of farming. In particular, the transition from the conventional role of the farmer as price taker, which requires appropriate technical and managerial competency, towards that of price maker, which calls for broader entrepreneurial competencies is highlighted. This transition is explored in the context of farm tourism, identified as a diversification strategy to promote a more sustainable rural economy and to protect farm incomes against market fluctuation. To ...


An Examination Of Branding Strategies For Selected Major League Baseball Organizations, Kaitlyn Defanti 2013 California Polytechnic State University

An Examination Of Branding Strategies For Selected Major League Baseball Organizations, Kaitlyn Defanti

Recreation, Parks, and Tourism Administration

The implementation of successful branding strategies is crucial for all sport organizations to enhance revenue, sponsorships, and brand loyalty. To facilitate successful practices, it is important that organizations are aware of the most common branding strategies as well as the strategies of their competitors. The purpose of this study was to examine the best practices of branding strategies for the five Major League Baseball franchises in the state of California. Data were collected from five selected Major League Baseball teams. The instrument utilized in this study was a checklist covering branding strategies with an additional section for notes. The results ...


Recreation Displacement Of Bass Fishermen From Central Coast Lakes, Erin Gray 2013 California Polytechnic State University

Recreation Displacement Of Bass Fishermen From Central Coast Lakes, Erin Gray

Recreation, Parks, and Tourism Administration

The purpose of this study was to assess the impacts of aquatic invasive species preventative measures on recreation displacement of bass fishermen from Central Coast lakes. A self-administered questionnaire was distributed to participants at a local bass fishing tournament. Thirty-six respondents completed the questionnaire. The results indicated that boat inspection procedures do not necessarily cause bass fishermen to displace. This study found that fishermen are likely to avoid recreating at a Central Coast lake in fishing practice conditions rather than in tournament conditions, and are likely to avoid tournaments at their least favorite lake if boat inspection procedures take too ...


From Craft To Industry: The Boat Builders Of Holland, Geoffrey D. Reynolds 2013 Hope College

From Craft To Industry: The Boat Builders Of Holland, Geoffrey D. Reynolds

Faculty Publications

The article From Craft to Industry: The Boat Builders of Holland is an article concerning the history of ship and boat building in the Holland, Michigan area from 1836-2013.


Gambling On Gambling: Financial Implications Of Raising Bet Limits And Table Differentials, Mark Spence, Stephen Sugden, Sudhir Kale 2013 Bond University

Gambling On Gambling: Financial Implications Of Raising Bet Limits And Table Differentials, Mark Spence, Stephen Sugden, Sudhir Kale

Business papers

The house advantage for Baccarat is known, hence the theoretical win can be determined. What is impractical to theoretically determine is the frequency and financial implications of extreme events, for example, prolonged winning streaks coupled with various betting patterns. The simulation herein provides such granularity. We explore the effect of following the ‘hot hand’, that is, rapidly escalating bets when players are on a winning streak. To minimize their exposure, casino management sets a table bet maximum as well as a table differential. These figures can and do serve as a means to differentiate one casino from another. As the ...


An Assessment Of The Effects Of Desertification In Yobe State, Nigeria, Jibril Musa PhD 2012 SelectedWorks

An Assessment Of The Effects Of Desertification In Yobe State, Nigeria, Jibril Musa Phd

Confluence Journal Environmental Studies (CJES), Kogi State University, Nigeria

Desertification is one of the most serious environmental and socio-economic problems of our time. Desertification describes circumstances of land degradation in arid, semi-arid and dry sub-humid regions resulting from the climatic variation and human activities. The fundamental goal of this thesis was to assess the effects of desertification in Yobe State, Nigeria. The present threat of desertification in the sahel has reached an alarming stage where crops cultivation and animal rearing/grazing are no more productive, soil has lost its nutrient/fertility, various infrastructure had given way because of windstorm from the neighbouring Niger Republic and sand dunes had taken ...


Using Remote Sensing Data To Improve Rice Production In Kutigi, Niger State, Nigeria, Jibril Musa PhD, M B. Yunusa 2012 SelectedWorks

Using Remote Sensing Data To Improve Rice Production In Kutigi, Niger State, Nigeria, Jibril Musa Phd, M B. Yunusa

Confluence Journal Environmental Studies (CJES), Kogi State University, Nigeria

This research work looked in the used of Remote Sensing to improve Agricultural production in Kutigi, Niger State. The aim of the study is to use remote sensing to improve rice farming activities in Kutigi, Niger State. It is very important to identify such methods to improve Agricultural production because experts are always interested in new researches and findings to better the standard of living in any environment. In view of this, Remotely-sensed data could be used or employed to elevate most of these agricultural problems in Kutigi through the following objectives: Using Landsat imagery to assess the present landuse ...


Mega-Renters: Who Are They And How Do They Operate?, Stefan William Cosentino 2012 University of Nevada, Las Vegas

Mega-Renters: Who Are They And How Do They Operate?, Stefan William Cosentino

UNLV Theses/Dissertations/Professional Papers/Capstones

This dissertation investigates individuals who have acquired an extraordinary number of vacation ownership (timeshare) points or weeks and utilize their ownership for the purposes of generating income by renting their room reservations to the third parties. Individuals who operate in this context have been referred to as mega-renters on blogs such as the Timeshare Users Group website (Tug2.net), commonly referred to as Tug, which is an online forum where owners of timeshare share information about their ownership.

The timeshare or vacation ownership product is a leisure product that provides consumers luxury accommodations and or vacation experiences. Academic opinion based ...


Variations In Climatic Parameters And Food Crop Yields: Implications On Food Security In Benue State, Nigeria., Emmanuel Adamgbe, Fanan Ujoh 2012 SelectedWorks

Variations In Climatic Parameters And Food Crop Yields: Implications On Food Security In Benue State, Nigeria., Emmanuel Adamgbe, Fanan Ujoh

Confluence Journal Environmental Studies (CJES), Kogi State University, Nigeria

Agricultural production in Nigeria like in other developing countries is highly vulnerable to variations in climatic parameters which may have inverse or direct effect on the performance of food crops. This paper examines the patterns and trends of the variations in the climatic parameters and the implications of such variations on efficient yield rates of some food crops in Benue State using data on climatic variables (rainfall, temperature, sunshine) and the yield of some crops per hectare for 25 years (1986-2010). Data on the climatic variables were collected from the Nigerian Meteorological Agency, AirForce Base, Makurdi while the data on ...


A Phenomenology Of Fitness From Consumption To Virtuous Production, Ross Neville (Thesis) 2012 Dublin Institute of Technology

A Phenomenology Of Fitness From Consumption To Virtuous Production, Ross Neville (Thesis)

Theses, Doctoral

Although our imagination as policy-makers, legislators, academics, and members of the general public has been captured by the promise of fitness, what is meant by it and whether or not its individualising emphasis is a good thing is much less clear. In response to this question of cultural significance, this thesis provides a phenomenology of fitness. It does so in two important senses and in the context of two distinct parts.
The first half of this thesis (Chapters One and Two) is given to the task of bracketing the natural attitude with respect to fitness; that is, contextualising the question ...


Positive Media: An Introductory Exploration, Meghan B. Keener 2012 University of Pennsylvania

Positive Media: An Introductory Exploration, Meghan B. Keener

Master of Applied Positive Psychology (MAPP) Capstone Projects

Media has become an increasingly large part of our lives, and therefore plays a crucial role in our well-being. Positive psychology, the science of well-being, can be complemented through the new potentialities of media, which in many ways also seeks to improve the human experience. I create the context for a new dialogue about what "positive media" might be. By adopting a positive lens and discussing exemplars in different formats, this paper explores the ways media effectively incorporates elements of well-being. Through this positive approach, we gain an appreciation for what media does well. The paper also recommends ways that ...


Dominican Resort Tourism, Sustainability, And Millennium Development Goals, Vinod Sasidharan, Marilyn E. Hall 2012 Grand Valley State University

Dominican Resort Tourism, Sustainability, And Millennium Development Goals, Vinod Sasidharan, Marilyn E. Hall

Journal of Tourism Insights

The tourism industry continues to be touted as the main income and employment generator for Caribbean nations. In the Dominican Republic (DR), international tourism has become one of the largest industries and is a major contributor to the country’s economic growth. A recent trend in the DR is the development of luxurious residential resort complexes and private resort cities, mainly designed and created for foreign ownership. The Dominican government support for such projects has been very strong due to the economic propensity of these high-end resorts to assist the country in generating local opportunities for stable employment, creating basic ...


The Economic Impact Of Echo Red 2 Red: A Mountain Biking Event, Katie Main, Kadin Hashimoto 2012 Linfield College

The Economic Impact Of Echo Red 2 Red: A Mountain Biking Event, Katie Main, Kadin Hashimoto

2012 Projects

The Keck Summer Collaborative Research Program provides opportunities for Linfield College students and faculty to conduct research on issues related to the Pacific Northwest, and to bring the research findings back into the classroom within the subsequent academic year. Students partner with faculty to conduct research and present their work to other students, Linfield staff and faculty, and community members during a series of brown bag lunches. Katie Main and Kadin Hashimoto conducted research with Jeff McNamee and gave this presentation during the summer of 2012.

Many studies have evaluated the benefits of trails noting improvements in health and fitness ...


Trends In Online Sport Marketing, Alexandra (Ali) Bickel 2012 California Polytechnic State University

Trends In Online Sport Marketing, Alexandra (Ali) Bickel

Recreation, Parks, and Tourism Administration

All professional sports teams are using the Internet as a part of their marketing strategy. In order for this to be successful, it is critical for sport marketers to evaluate which Internet marketing trends are being best utilized to connect with fans and website users. The purpose of this study was to determine the best practices in sport marketing in the five major professional sport leagues. Data were collected from five professional sports team’s websites from the NBA, MLB, NHL, NFL and MLS. The instrument used consisted of a checklist with a section for written notes. The results indicated ...


Communication Concepts Through Flavor Of Slo 2012, Quinn Nicole Thompson 2012 California Polytechnic State University

Communication Concepts Through Flavor Of Slo 2012, Quinn Nicole Thompson

Communication Studies

Flavor of SLO is an annual event that is put on through the non-profit organization, United Way. It is a fine wine and food event that the community participates in to raise money for United Way. This senior project focuses on the communication concepts that were applied thoughout the event planning process that includes small group communication, persuasion, and non-profit organizations.


F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D. 2012 Johnson & Wales University

F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D.

MBA Faculty Conference Papers & Journal Articles

Institutes of higher education exist for the purpose of developing, fostering, nurturing, and stimulating the intellectual growth and development of students. The core values of a college education provide students conceptual and practical educational opportunities that focus on improving their skills and knowledge. These skills and knowledge translate into purposeful, real-life learning experiences. However, in the academic community, learning is not restricted to students. Faculty, too, must be supported and provided opportunities for personal and professional growth and development. Although professional development is not a novel concept in the education profession, schools often take up the gauntlet, but fall short ...


Violence In Youth Sport: Potential Preventative Measures And Solutions, Cheryl Danilewicz 2012 University of Nevada, Las Vegas

Violence In Youth Sport: Potential Preventative Measures And Solutions, Cheryl Danilewicz

UNLV Theses/Dissertations/Professional Papers/Capstones

Youth sport events are part of a growing industry to which event venues are tailoring their policies, procedures, and designs. The competitive nature of the events and their participants have caused these venues to examine their existing policies and adjust them to increase security and safety measures for the athletes, coaches, spectators, game officials, and venue staff. Tempers at these events will flare, and in recent years violence is becoming increasingly more common. Parents and athletes have attacked each other, coaches, and game officials due to the intense nature of these events. The result of these acts could range from ...


Identify Possible Critical Provider Gap(S) In The Package Tours Sold By Travel Agencies In Singapore, Chih Wee Siow 2012 University of Nevada, Las Vegas

Identify Possible Critical Provider Gap(S) In The Package Tours Sold By Travel Agencies In Singapore, Chih Wee Siow

UNLV Theses/Dissertations/Professional Papers/Capstones

Package tours are beginning to wane in its popularity and relevancy in today’s sophisticated travel market. This is beginning to show in Singapore as well. The needs and wants of customers are not as well met as compared to the past. If a travel agent wishes to stay profitable in this market segment, it is necessary for the operator to take a good thorough look at its tour packaging value chain. From the nature of the product itself to the end execution of the product, the travel agent needs to review its relevancy and ability to meet customers’ needs ...


Socio-Economic Effects Of Demolishing Squatter Settlements And Illegal Structures In Abuja Metropolis, Federal Capital Territory, Nigeria, Ishaku IY Mallo PhD, Victor G. Obasanya 2012 SelectedWorks

Socio-Economic Effects Of Demolishing Squatter Settlements And Illegal Structures In Abuja Metropolis, Federal Capital Territory, Nigeria, Ishaku Iy Mallo Phd, Victor G. Obasanya

Confluence Journal Environmental Studies (CJES), Kogi State University, Nigeria

Abuja the Federal Capital Territory and study area is located between latitudes 8o25’ and 9o25’ North of the Equator and longitudes 6o45’ and 7o45’ East of the Greenwich Meridian. The study was carried out in Abuja Phase 1, and it is aimed at highlighting various socioeconomic effects of demolition of illegal structures and informal or squatter settlements on the people within the study area. Data was collected through reconnaissance survey, personal interviews with respondents, and a well laid out questionnaire. The results indicate that the demolition exercise embarked upon by the authorities in the Federal Capital Territory was a response ...


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