Sports Management Commons^™

The Impact Of Covid-19 Pandemic On Fan Attendance In Major League Soccer (Mls) 2018-2022, Benjamin Appiah

Electronic Theses, Projects, and Dissertations

ABSTRACT

This culminating experience project investigates the impact of the COVID-19- on Major League Soccer (MLS). The research questions are: (Q1) How did the pandemic impact the trend of fan attendance in the MLS during the COVID-19 pandemic? (Q2) What factors impacted fan attendance in MLS games before the COVID-19 pandemic? (Q3) What factors impact fan attendance in MLS games after COVID-19 pandemic? The findings were: (Q1) Average annual fan attendance declined by 93.61% in 2019 and 2020, and an annua l increase of 49.47% between the year of 2020 and 2021. (Q2) The study revealed that 72.9% of the …

The Curious Case Of Conference Realignment: A Call To Action For Research, Cody T. Havard, Timothy D. Ryan, Michael Hutchinson, Rhema D. Fuller

Findings in Sport, Hospitality, Entertainment, and Event Management

This topical essay addresses the need for increased research related to the 2022-2023 iteration of conference realignment in college athletics. Namely, the essay provides a brief background on the massive shifts in major conferences beginning in the 2024-2025 school year. It suggests possible areas of inquiry for interested researchers that would provide benefit to academics, practitioners, and stakeholders of college athletics.

An Exploration Of The Correlation Between Students’ Political Orientation And Sport Fandom, Rick Grieve, Jairus Davenport

Findings in Sport, Hospitality, Entertainment, and Event Management

As of late, researchers in the field of sport psychology have made efforts to deepen our overall understanding of sport fandom and what it entails. As a result, there has been a great deal of research conducted that relates directly to the examination of sports watching behaviors, fans’ motivations behind their consumption of particular sports leagues, and team identification, but, at present, there has been minimal research conducted that has examined whether there is a correlation between one’s sport fandom and political orientation. As such, the current study sought to explore the possibility of there being a relationship between college …

Sports Information And Media, Chad Goebert

KSU Distinguished Course Repository

This class is designed to familiarize students with the field of sport information including mass communication, print media, broadcast media, sports news releases, interviewing, and public relations. Emphasis is placed upon the gathering, managing, and delivering information about sport organizations, teams, players, and coaches to the public.

The Relationship Between Sport Fan Dysfunction And Trait Aggression, Daniel L. Wann Phd, Jana Hackathorn, Morgan Brost

Findings in Sport, Hospitality, Entertainment, and Event Management

The current investigation was designed to examine the relationships among sport fandom, dysfunctional sport fandom, and trait aggression. Although past research had yielded inconsistent results (Wann et al., 1999, 2002), based on more recent research (Castleman et al., 2020) it was hypothesized that fan dysfunction would be a significant positive predictor of trait aggression while sport fandom would be a significant negative predictor of trait aggression. Additionally, we predicated that fan dysfunction would mediate the relationship between sport fandom and trait aggression. Analyses supported each hypothesis, indicating that once one takes into account the dysfunctional component of sport fandom, fandom …

Pricing Under Uncertainty: Forward And Option Pricing In Sports Markets, Preethika Sainam, Sridhar Balasubramanian, Shantanu Bhattacharya, Lin L. Ong

Research Collection Lee Kong Chian School Of Business

Tickets to popular elimination style tournaments (e.g., NFL Super Bowl) are expensive and scarce. Sports organizations sell these tickets well in advance of the final game. Fans hesitate to buy them because they are unsure about whether their favorite team will play in it. We present two alternatives to the current practice: consumer forwards and options. A fan pays a reserve price to secure her team-specific forward ticket. If that team makes it to the final game, the fan must (in the option case, has the choice to) pay an exercise price to purchase the ticket. If the team does …

The Crusading Days Of Jackie Stewart: Evaluating The Development Of Safety In Motor Racing During The 1960s., Alex Twitchen

Journal of Motorsport Culture & History

This article critically evaluates the contribution of Jackie Stewart in making motor racing a safer sport for competitors. It challenges the validity of the popular assumption that Jackie Stewart by himself developed a ‘culture of safety’ that transformed the sport. Instead, the role of other individuals are identified alongside the importance of three social processes. These processes are identified as the changing balance of power between different masculine identities, the development of commercial sponsorship and a growth in the coverage of the sport on television.

The development of motor racing from the 1960s onwards as a safer sport in which …

Book Review- Racing With Rich Energy: How A Rogue Sponsor Took Formula One For A Ride., James Miller

Journal of Motorsport Culture & History

No abstract provided.

Book Review: I Was A Nascar Redneck: Recollections Of The Transformation Of A Yankee Farm Boy To A Southern Redneck In The Golden Era Of Nascar And Beyond., Quinn Beekwilder, Daniel Dean

Journal of Motorsport Culture & History

No abstract provided.

The Role Of Intercultural Communication In Recruiting And Retaining Student-Athletes: A Phenomenological Study On Understanding The Sociocultural Aspects Of Building Non-Revenue Teams In Intercollegiate Sport, Eva Rouser

PhD in Organizational Leadership

Recruiting and retaining student-athletes at NCAA Division I and II member institutions is difficult. However, the coaches of non-revenue-producing sport have developed communication measures to assist in successfully fielding teams of culturally unique individuals that build an ingroup culture to compete despite limiting factors. The purpose of this qualitative phenomenological study was to examine the lived experience of non-revenue-producing sporting coaches’ intercultural communication methodical variations in interactions with student-athletes as each coach adapts exchanges to serve as relationship-building elements to balance cultural norms with the acceptance of unfamiliar cultural behaviors. Relevant themes emerged from the data gathered during participant interviews, …

Non-Physical Abuse In Sports: Organizational Culture’S Role, Ian O'Rourke

Graduate Theses and Dissertations

The purpose of this study was to explore the perceptions of sport professionals who worked in organizations that tolerated non-physical abuse. This qualitative study used active interviewing and grounded-theory design to guide the data collection and coding efforts. The data identified emerging themes to generate essential theory. The research collected data through interviews with 10 sport professionals. This phenomenological study looked at sport professionals’ experiences who worked at private sport organizations and those that worked within a university athletic department. Interview responses illustrated that all participants experienced comparable treatment and felt similarly to the non-physical abuse taking place. An interesting …

Statistical Analysis And Machine Learning To Improve League Championship Series Teams, Alexander Gilles

Electronic Theses, Projects, and Dissertations

ABSTRACT

One area for further study in Esports is the use of advanced analytics from a performance standpoint. This culminating experience project sought to find and implement effective performance analytics techniques, using the most popular Esport (League of Legends) as its subject. The research questions asked are (Q1) How do champions, players, and their associated in-game variables impact the results of League of Legends matches? (Q2) How can machine learning algorithms be implemented to utilize descriptive and predictive analytics for League of Legends most effectively? Additionally, while not an element of the analysis and machine learning model, it is important …

The “Other” Nil And Sportcrit: Narrative Identity And Liminality Of Black Gendered Scholar-Athletes, Joseph L. Herman Ii

Journal of Athlete Development and Experience

The purpose of this conceptual manuscript is to advance a new integrated model: the Narrative Identity (NI), and Liminality Model (NILM). The NILM advances narrative as an intervention tool for Black gendered scholar-athletes (BGSAs) by integrating NI theory (Adler et al., 2017) with the Community Cultural Wealth (CCW) model (Yosso, 2005) for positive outcomes intra-intercollegiate career. The developmental characteristic of sense-making of one’s life via the life story model and life stage phases (McAdams, 1985, 2011) are paramount to BGSAs’ articulation and development during their liminal condition (Sutton, 2017) as athletes in their orientation to sport. More specifically, orienting the …

Decisions, Decisions: Analyzing College Choice Amongst Ncaa Division Ii Transfer And Non-Transfer Athletes, Eric G. Kramer

Journal of Athlete Development and Experience

Abstract

Many pundits and fans within college sport have exhausted an inordinate amount of time analyzing the impact of recruiting in intercollegiate athletics amidst recent regulatory changes within the National Collegiate Athletic Association (NCAA). The most recent changes to Division I transfer regulations have introduced a level of uncertainty about the future of college athletics. While these changes may garner significant attention for Division I revenue sport programs, recruiting plays a critical role in across all levels of competition (Nixon, et al., 2021). Yet, scant research has been conducted to determine which factors are most influential in an NCAA Division …

Perceived Service Quality And Overall Satisfaction: From A Segmentation Perspective Unique To Golf Spectators, Tomo Tokuyama, Chris Greenwell, Junko Deguchi, Masashi Shinjo

Journal of Applied Sport Management

The purpose of the current study is to examine differences in the relationships between specific aspects of the service encounter and customer satisfaction attributable to consumers’ viewing situation and frequency of attendance. Questionnaires were distributed to spectators attending a major women’s golf tournament in Japan, and study participants were asked to rate various service elements and their level of attendance satisfaction. Respondents were grouped by viewing situations (one location, following a specific pairing, or moving the course randomly) and past attendance frequency (new spectators, light spectators, or frequent spectators). Shuttle bus service predicted satisfaction regardless of segment. Merchandise predicted satisfaction …

Revisiting The Impact Of Divisional Affiliation On Secondary Market Ticket Prices In The National Football League, Yohan Lee, Moonsup Hyun, Stephen Shapiro, Alan Morse

Journal of Applied Sport Management

With the emergence of demand-based ticket pricing, professional sport organizations and marketers will benefit from a thorough understanding of pricing in the demand-driven secondary market. Ticket pricing studies often take divisional affiliation as a control variable; little research has focused on and examined the importance of divisional affiliation for secondary market ticket prices. Different from work indicating consumers’ preference for divisional games, this study revealed that higher ticket prices (i.e., consumer demand) accompanied non-divisional games. Additionally, the number of years between the away team’s visit to the home team’s stadium and the away team’s current winning percentage each played a …

Platform Of Growth: An Analysis Of Earnings And Social Media Engagement Among Esports Athletes, Colleen Marie Dibble

Theses and Dissertations

Esports consists of online gaming, cyber sport, and virtual sport in a highly competitive environment. The industry has grown tremendously over the last 30 years (Leroux-Parra, 2020). Professional esports competitions are often now contested with a large scale, global audience, and millions of dollars potentially at stake in some competitions. Hundreds of esports athletes earn a living from the multi-billion-dollar esports industry. In addition to players earning salaries and prize pool money in a professional setting, many colleges have offered scholarships to enrolled students and have begun to offer esports-related curriculums (Dominguez, 2022). Networks such as ABC, ESPN, and TBS …

Southeastern Conference (Sec) International Student-Athlete (Isa) Career Transitions - A Cultural Intelligence (Cq) Perspective, Tsu-Lin Yeh

Theses and Dissertations

This dissertation investigated international student-athletes’ (ISAs’) transition experiences of being recruited for, matriculating in, and then leaving high-performance and commercialized Southeastern Conference (SEC) institutions. Adopting the Cultural Intelligence (CQ) theory, this dissertation specifically examined how the four CQ elements (metacognition CQ, cognition CQ, motivation CQ, and behavior CQ) existed in an ISA’s transition process. CQ explains a person’s capability for performing well in culturally diverse environments (Fang et al., 2018). Traditional CQ studies have been utilized to manage international organizations’ diversity and inclusion (Triandis, 2006), particularly regarding employee retention, career transition and development (Mangla, 2021). However, although sports management is …

Off-Course: Understanding The Popularity Of Alternative Golf Experiences, Juhee Kang, David Kwun, Jeeyeon (Jeannie) Hahn

Rosen Research Review

Alternative golf is a nascent leisure product category that is growing in popularity. However, little is known as to why, its potential impact on traditional golf, and whether it will encourage more and diverse people to play traditional golf. Drs. Juhee Kang, David Kwun, and Jeeyeon Jeannie Hahm at UCF Rosen College of Hospitality Management investigated the relationship between consumers' value perceptions, satisfaction, and involvement at golf entertainment venues, and whether those influenced their desire to return or refer, and, ultimately, spread their wings onto an actual golf course.

A Leisure Model: Barriers And Black Womxn Collegiate Swimmers, Tiffany Monique Quash

International Journal of Aquatic Research and Education

There remains a gap in the literature about the experiences of Black Womxn Collegiate Swimmers (hereafter referred to as BWCS) and the application of the leisure constraints model. Whether research has been conducted with Black Womxn Swimmers enrolled in a swimming course while using an autoethnographic lens (Norwood, 2010) or the representation of one Black Womxn Swimmer from a Predominantly White Institution (Quash, 2018), minimal knowledge is known about this specific demographic representative of Historically Black Colleges and Universities (HBCUs) and Predominantly White Institutions (PWIs) and the barriers they experience. Using a qualitative methodological approach to understand the leisure constraints …