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7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye 2015 University of Nebraska-Lincoln

7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye

Community Vitality Initiative Collections

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.


Free To Play: Mobile Gaming And The Precipitous Rise Of Freemium, Craig Heier 2015 St. John Fisher College

Free To Play: Mobile Gaming And The Precipitous Rise Of Freemium, Craig Heier

Undergraduate Review: A Journal of Undergraduate Student Research

With the abundance of games that enter the App Store marketplace, developers struggle to compete for the user’s attention and potential download. Unlike traditional console-games, mobile-based consumers tend to be more apprehensive towards purchasing an app or a game if they are unable to trial it beforehand. These factors have contributed to the freemium business model becoming the face of the mobile gaming industry.


Firing Threats: Incentive Effects And Impression Management, Brice Corgnet, Roberto Hernan-Gonzalez, Stephen J. Rassenti 2015 Chapman University

Firing Threats: Incentive Effects And Impression Management, Brice Corgnet, Roberto Hernan-Gonzalez, Stephen J. Rassenti

Economics Faculty Articles and Research

We study the effect of firing threats in a virtual workplace that reproduces features of existing organizations. We show that organizations in which bosses can fire up to one third of their workforce produce twice as much as organizations for which firing is not possible. Firing threats sharply decrease on-the-job leisure. Nevertheless, organizations endowed with firing threats underperformed those using individual incentives. In the presence of firing threats, employees engage in impression management activities to be seen as hard-working individuals in line with our model. Finally, production levels dropped substantially when the threat of being fired was removed, whereas on-the-job ...


Utilization Of Social Media In Marketing Classes, Charlotte Allen 2015 Stephen F Austin State University, Management, Marketing, and International Business

Utilization Of Social Media In Marketing Classes, Charlotte Allen

Bright Ideas Conference

The goal of this paper is to highlight how instructors may integrate the different social media into various marketing classes. The paper will address the major social networks, and then follow with discussions of microblogging, media sites, and social gaming. Given that there is a great deal of research highlighting the effectiveness of utilizing social media in academic classes, this paper focuses on providing practical guidance as to how social media could be integrated into the classroom, homework, and project experience.


Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye 2015 University of Nebraska

Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye

Community Vitality Initiative Collections

No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. This article discusses three megatrends shaping the future of rural businesses:

1) The Rise of the #GigEconomy

2) Living with Purpose and Meaning

3) The Decentralized Marketplace

The article also provides coaching tips for rural entrepreneurs on how to use megatrends to grow their businesses.

While many companies are struggling to keep up with the rapid rate of change ...


Airline Quality Rating 2015, Brent D. Bowen, Dean E. Headley 2015 Embry-Riddle Aeronautical University - Prescott

Airline Quality Rating 2015, Brent D. Bowen, Dean E. Headley

Airline Quality Rating Report

Take the 2015 Airline Passenger Survey

The Airline Quality Rating (AQR) was developed and first announced in early 1991 as an objective method for assessing airline quality on combined multiple performance criteria. This current report, the Airline Quality Rating 2015, reflects monthly Airline Quality Rating scores for calendar year 2014. AQR scores for 2015 are based on 15 elements in four major areas that focus on airline performance aspects important to air travel consumers over the calendar year of 2014.

The Airline Quality Rating 2015 is a summary of month-by-month quality ratings for U.S. airlines that are required to ...


Crowd Funding Innovation Lab, Beth Kanter 2015 University of Iowa

Crowd Funding Innovation Lab, Beth Kanter

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Fundraising For Human Service Non-Profits, Margery Saunders 2015 State University of New York - Brockport

Fundraising For Human Service Non-Profits, Margery Saunders

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Research At Girl Scouts Of Northern Illinois, Emily Keilback 2015 University of Iowa

Research At Girl Scouts Of Northern Illinois, Emily Keilback

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Making Your Case Using Research And Data, Terry Hernandez 2015 University of Iowa

Making Your Case Using Research And Data, Terry Hernandez

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Days Of Giving: Lessons Learned, Margaret Babbitt 2015 St. Ambrose University

Days Of Giving: Lessons Learned, Margaret Babbitt

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Beyond The Ice Bucket Challenge, Larry Hostetler 2015 University of Iowa

Beyond The Ice Bucket Challenge, Larry Hostetler

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Social Capital, Ronald O. Wastyn 2015 St. Ambrose University

Social Capital, Ronald O. Wastyn

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Genesis Philanthropy: Improving The Health Of Our Communities, Melinda Gowey 2015 University of Iowa

Genesis Philanthropy: Improving The Health Of Our Communities, Melinda Gowey

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Fundraising For Health Care, Sheila Baldwin 2015 University of Iowa

Fundraising For Health Care, Sheila Baldwin

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Higher Education Fundraising, Jenni Cushman 2015 Iowa State University

Higher Education Fundraising, Jenni Cushman

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Why Alumni Don't Give, M. Linda Wastyn 2015 University of Iowa

Why Alumni Don't Give, M. Linda Wastyn

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


The Lost Art Of Asking Questions, Kathleen Loehr 2015 University of Iowa

The Lost Art Of Asking Questions, Kathleen Loehr

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


Why Don't American Athletes Act As Global Activists, And What Are The Consequences For Philanthropy?, Andrew F. Cooper 2015 University of Waterloo

Why Don't American Athletes Act As Global Activists, And What Are The Consequences For Philanthropy?, Andrew F. Cooper

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


The Landscape Of Athlete Philanthropy: Is Giving Part Of The Game?, Kathy Babiak 2015 University of Michigan

The Landscape Of Athlete Philanthropy: Is Giving Part Of The Game?, Kathy Babiak

Fundraising and Philanthropy Communication Forum 2015

No abstract provided.


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