International Business Commons^™

The Quick Service Food And Beverage Line Of Business And How It Is Aligned With The Overall Objectives For The Walt Disney World® Resort And The Walt Disney Company, Meghan Mcclure

Management Undergraduate Honors Theses

The Disney College Program allows for many opportunities, such as instructor lead offerings, experiential learning, career path development, and academic support. This internship gives us hands-on work in a global company but also helps us further ourselves in our career by providing networking opportunities and behind-the-scenes access to things others may never experience.

As an intern in Food and Beverage, it was my job to provide not just food but experiences to guests from all around the world. It was my job not only to make sure guests left the restaurant locations happy, but also to maximize production. To do …

How Are Senior Citizens Capable To Cope With The World Of Digital Natives?, Hely Westerholm, Pirjo Takanen-Körperich

International Journal for Business Education

This study discusses the continuously growing threat to the senior citizens*), later called seniors, who can be isolated from the society if their digital competences and experiences are too poor in today’s digital world. It has been noted that to cope with one’s pursuits seniors need to actively construct and maintain their capabilities in ways that are flexible in the world of the digital devices, in response to the changing vicissitudes of life. Thus, the claim above illuminates the issue that the ability to learn from experiences is highly valued in the digital world.

The seniors are obliged to closely …

The Wall And The Bridge: Fear And Opportunity In Disruption’S Wake, Jay Nathan

Journal of Global Awareness

No abstract provided.

Letter From The Editor, Jay Nathan

Journal of Global Awareness

No abstract provided.

A New World Order?: Considering Slaughter’S Notion Of The Disaggregated And Networked State, Darlene N. Moorman

The Downtown Review

This paper briefly explains Slaughter's (2004) argument for the emergence of a new world order defined by a disaggregated and networked state where the relevance of soft power has become all the more critical in conversations of politics and corresponding theory. This transformation (arising in the face of the so-called 'globalization paradox') is considered, exploring (a) what this means for the world system and (b) what concerns it may consequently bring.

Household Heroes: An Examination Of Domestic Workers' Rights In The United States And Mexico, Kaitlyn Sutton

Honors College Theses

Since 2018, worker's rights have become a forefront in the battle to developing a more equitable nation in Mexico, specifically regarding domestic employees. In my honors thesis I compare the rights of domestic workers in both the United States and Mexico using elements set forth in the SA8000 Standard formed by the Social Accountability International Organization in order to analyze which country grants more access to these liberties. I then examine different cross-cultural management styles in the countries as a method for explaining the differences in right. I also discuss advocacy groups still fighting for more freedom as well as …

Impact Of Tourism In Developing Nations, Thomas Consolino

Supply Chain Management Undergraduate Honors Theses

Belize, a small country located in Central America, thrives on tourism. The industry makes up 15% of the country’s GDP and employs roughly 40% of Belize’s population. However, the majority of tourism takes place in only a few Belizean towns, causing the economies of the other towns to not benefit from the industry. One of the towns lacking tourism is called Dangriga. Although Dangriga is on the coast and is known as the “Culture Capital of Belize”, not many tourists make is stop in or even know of Dangriga. One of the main reasons for this is the lack of …

From Espresso To Frappuccino: Analyzing Starbucks' Business Plan For Entering The Italian Market, Cameron Demott

Marketing Undergraduate Honors Theses

Starbucks is a multinational coffeehouse chain founded in Seattle, Washington in 1971 (Starbucks, 2023). The company has become one of the world's most recognizable brands, with over 30,000 locations in 78 countries worldwide (Starbucks, 2023). The coffee house has a reputation for providing high-quality coffee, great customer service, and a unique in-store experience. Americans view Starbucks as the golden standard for coffee shops and admire the brand for its success. After establishing a strong presence in the market in the United States, Starbucks decided to go global. In 1996, the chain opened its first store overseas in Japan and then …

When Scrolling Turns Into Shopping: How Influencers Advertise To Consumers On Tiktok, Amanda E. Graves

Pell Scholars and Senior Theses

Every marketer wants to reach a larger audience and TikTok has become one of the most popular places for advertisers to sell products. Past research shows that social media can be an effective form of advertising because of influencers who seem more genuine in their reviews. My research expands on this to further develop how TikTok specifically helps these influencers reach their target audience and persuade their purchasing decisions to increase sales. Through careful analysis it was revealed that quick links and short-form advertising are allowing the app to experience a high volume of consumer sales. Understanding TikTok’s success can …

Go And Grow Business Plan For A Social Media Application, Piper Duke

Information Systems Undergraduate Honors Theses

Go and Grow proposes to develop a new iOS social media application to connect students studying abroad with students in the destination country. With the use of geolocation, in-app communication, and multi-language support, Go and Grow allows students to make the most of their once in a lifetime experience and give local people and businesses a chance to show off their home country. With Go and Grow, users will create relationship networks by posting questions, connecting with locals, and accessing information not provided by their program, making the student feel more comfortable before they depart and while they are in …

Refugee Advocacy Organizations: Factors That Influence Success In The United States And Ireland, Caleb Elkington-Stauss

Accounting Undergraduate Honors Theses

This thesis is a comparative study of refugee advocacy organizations in Ireland and in the United States. The goal is to research and study some of the best practices that refugee support organizations utilize and report how these two countries address the ever-growing refugee crisis. This study assesses the applications and operations in both organizations and determines how these practices contribute to the fulfillment of their missions. This better understanding of the strengths and struggles experienced by these organizations will support the development of a model and framework for successful social welfare initiatives. Within this thesis, the social initiatives in …

The Cultural Impact On International Marketing: Understanding How Different Cultures Influence Advertising Perception And Strategies, Nathaniel Roffman

Honors Projects

This case study evaluates the effectiveness of standardized international marketing campaigns versus globalized international marketing campaigns in the context of two multinational corporations, McDonald's and Burger King, both operating in the United Kingdom. The study compares the outcomes of a standardized marketing approach, which uses the same marketing messages and materials across all regions, to a globalized approach that considers local cultural differences and modifies the marketing messages accordingly. The study analyzes the impact of each approach on brand recognition, and customer engagement, as well as the benefits and challenges associated with each strategy. Additionally, the study examines the importance …

The K-Wave And Its Impact On The South Korean Economy, Jessica Johnson

Scholars Day Conference

During the last few years, Korean entertainment has captivated audiences globally. Parasite was the first foreign film to win Best Picture at the Oscars, BTS was nominated for a Grammy Award, and Squid Game was one of the most popular TV shows of 2021. A discussion of the merits of these works I will leave to the artists and critics. My question is, what does this wave of popularity mean to the South Korean economy?

Flexibility Is Key: Managing Rubber’S Elastic Sourcing Demands, Alexander Kennedy

Honors Projects

A contemporary study of how tire manufacturers are responding to supply chain challenges resulting from the Russian invasion of Ukraine by comparing them to actions taken during World War II. Supply chain management principles are applied within the context of the tire and rubber industry to provide recommendations for dealing with supply disruptions in future conflicts.

Should We Move Our Headquarters Abroad?: An Analysis Of Corporate Inversion, Rowen Newlon

Honors Projects

In recent years, companies from a plethora of industries have participated in the act of corporate inversion, which is essentially moving the headquarters of a company to a subsidiary branch located in another country. There are some substantial benefits as well as drawbacks to this practice; therefore, the objective of this project is to examine this from an accounting and international business perspective. This project will investigate the research of corporate inversion, including both current and potential legislation, and give guidance to companies deciding to move abroad as well as using a hypothetical company to examine this phenomenon in a …

The K-Wave And Its Impact On The South Korean Economy, Jessica Johnson

Honors Theses

During the last few years, Korean entertainment has captivated audiences globally. Parasite was the first foreign film to win Best Picture at the Oscars, BTS was nominated for a Grammy Award, and Squid Game was one of the most popular TV shows of 2021. A discussion of the merits of these works I will leave to the artists and critics. My question is, what does this wave of popularity mean to the South Korean economy?

The Effect Of Nationalism On Governance Choices In Cross-Border Collaborations, Gokhan Ertug, Ilya R. P. Cuypers, Douglas Dow, Jesper Edman

Research Collection Lee Kong Chian School Of Business

We examine how nationalism influences governance choice in cross-border collaborations. While nationalism has historically been within the purview of political scientists, we demonstrate its relevance to management scholars by theorizing how nationalist attitudes and behaviors among decision-makers might shape strategic decisions about collaborations with foreign partners. Drawing on insights from the social psychology literature, we theorize how two attitudes commonly associated with nationalism, i.e., lower levels of trust and an unwillingness to work with foreigners, may increase decision-makers’ concerns about opportunistic behavior and invasiveness in cross-border collaborations. Integrating these insights into two key theories of governance choice, i.e., transaction cost …

The Impact Of Covid 19 And Geopolitical Tensions On Small To Midsized Enterprises, Nader H. Shooshtari, Tim A. Manuel, Shawn F. Clouse

Association of Marketing Theory and Practice Proceedings 2023

The combined effects of COVID 19 pandemic and rising geopolitical tensions are discouraging to SMEs operating in international markets but they can be overcome or in the least mitigated. Some of the obstacles facing SMEs are structural and may be difficult to overcome. Others are psychological and can be addressed with appropriate and targeted assistance measures, both public and private, which combined with SME agility and entrepreneurial ability could pave the way for greater international success.

Legitimate Business As Mission Ventures And Effective Witness, Summer Rogers

Senior Honors Theses

This thesis discusses the practice of missionaries creating cover businesses solely for visa purposes, which brings a dishonest presence and harms the ministry. In contrast, Business as Mission (BAM) is a strategic business model to bring the gospel overseas through social, economic, and spiritual impact. Through a literature review, best practices for legitimate BAM ventures are explored based on studies done by BAM professionals and experts. Research shows that Christian businesspeople can establish an authentic image and credible witness through BAM businesses that are integrated into the local community, generate a profit, and incorporate biblical principles into business operations. BAM …

Differences In Consumers’ Green Consumption Mindsets And Behavior Across South Africa, South Korea And The United States Based Upon Measures Of Hofstede’S Cultural Dimensions Theory, Sam Fullerton, Estelle Van Tonder, Jungki Lee

Association of Marketing Theory and Practice Proceedings 2023

Samples of 513 South African consumers, 292 South Korean consumers, and 938 consumers in the United States were drawn using identical, but appropriately translated, questionnaires. The data collection instrument addressed a number of psychographic considerations germane to consumption – and anti-consumption – decisions. Using the index scores from Hofstede’s Theory of Cultural Dimensions as bases for differentiating among the three countries, meaningful differences related to issues germane to sustainability were identified. The three cultural dimensions used for comparative purposes were individualism (versus collectivism), indulgence (versus restraint) and long-term (versus short-term) orientation. Differences were documented for all eight of the sustainability-related …