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Business and Corporate Communications Commons

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3,624 full-text articles. Page 32 of 109.

Ada News - 04/20/2020, American Dental Association, Publishing Division 2020 American Dental Association

Ada News - 04/20/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Linguistic Complexity And The Post-Earnings Announcement Drift, Johnathan Youngs 2020 University of Denver

Linguistic Complexity And The Post-Earnings Announcement Drift, Johnathan Youngs

DU Undergraduate Research Journal Archive

In this paper, I investigate the relationship between the verbal complexity of annual earnings announcement conference calls and the Post-Earnings Announcement Drift. I determine the degree of linguistic complexity in conference calls of large public companies in the S&P 500 using the Fog Index from computational linguistics. Consistent with my hypotheses, I find that both the timeliness and magnitude of the market’s reaction to qualitative information in annual conference calls exhibit evidence of a price drift. This research may be relevant to analysts, investors, managers, and regulators that wish to standardize how information within earnings conference calls is presented.


Ada News - 04/06/2020, American Dental Association, Publishing Division 2020 American Dental Association

Ada News - 04/06/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


2020 April, Morehead State University. Office of Communications & Marketing. 2020 Morehead State University

2020 April, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for April of 2020.


When And How Frontline Service Employee Authenticity Influences Purchase Intentions, Lynn Matthews, Meike Eilert, Les Carlson, James W. Gentry 2020 Wichita State University

When And How Frontline Service Employee Authenticity Influences Purchase Intentions, Lynn Matthews, Meike Eilert, Les Carlson, James W. Gentry

Department of Marketing: Faculty Publications

In this manuscript, we investigate the central role of perceived frontline service employee (FSE) authenticity and the process by which it impacts purchase intentions, taking into account the represented brand's authenticity. While brand authenticity has previously been shown to enhance consumer outcomes, we find that FSE authenticity is a separate significant predictor of purchase intentions. Further, we find that FSE authenticity enhances purchase intentions by increasing perceived trust and perceived quality. However, this finding only holds for brands that do not emphasize their authenticity, indicating that brand managers should differentially emphasize FSE authenticity based on their brand's positioning. Furthermore, we …


2020 Ijbe Front Matter, 2020 Illinois State University

2020 Ijbe Front Matter

International Journal for Business Education

  1. Editorial Board
  2. Letter from International President
  3. SIEC-ISBE International


Understanding The Impact Of Cross-Cultural Communication Between American And Japanese Businesses, Scott Jenkins 2020 University of South Carolina

Understanding The Impact Of Cross-Cultural Communication Between American And Japanese Businesses, Scott Jenkins

Senior Theses

This thesis aims to investigate the cultural differences between American and Japanese society most relevant to successful business collaboration in relation to SIOS Technology Group. First, by providing an examination of the issues SIOS Technology Group has experienced as a company with businesses in both Japan and the United States, this case will provide context for the use of relevant frameworks for researching cultural differences. Second, this thesis analyzes relevant theories of cross-cultural research such as the CAGE Distance Framework, Hall’s Cultural Elements, Hofstede’s Cultural Dimensions, and Schwartz’s Cultural Values in order to apply their concepts to SIOS Technology Group’s …


Emotions In Social Media: An Analysis Of Tweet Responses To Mh370 Search Suspension Announcement, Su Lin YEO, Augustine PANG, Michelle L. F. CHEONG, Tye Shi Jerome Quincy YEO 2020 Singapore Management University

Emotions In Social Media: An Analysis Of Tweet Responses To Mh370 Search Suspension Announcement, Su Lin Yeo, Augustine Pang, Michelle L. F. Cheong, Tye Shi Jerome Quincy Yeo

Research Collection Lee Kong Chian School Of Business

Considered one of the deadliest incidents in the history of aviation crises and labelled a “continuing mystery,” the ongoing search for the missing Malaysia Airlines Flight 370 offers no closure. With endless media attention, and negative reactions of stakeholders to every decision made by the airline, this study investigates the types of emotions found in social media posted by publics to the MH370 search suspension announcement. It content analyzed 5,062 real-time tweet messages guided by the revised integrated crisis mapping model. Our findings indicated that, in addition to the four original emotions posited, there was a fifth emotion because of …


Ada News - 03/16/2020, American Dental Association, Publishing Division 2020 American Dental Association

Ada News - 03/16/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Parent/Guardian Experience: How Schools Can Improve The Parent Experience And How That Leads To Positive Outcomes., Wesley H. Walters 2020 Wess Walters & Associates

Parent/Guardian Experience: How Schools Can Improve The Parent Experience And How That Leads To Positive Outcomes., Wesley H. Walters

National Youth Advocacy and Resilience Conference

Parent/Guardian eXperience: How creating an awesome Parent/guardian experience can lead to increased parent participation, and how parent participation leads to success of the student & the overall success of the school. The goal of this presentation is to engage parents in their child’s school experience by building a genuine connection with the school and a positive parent experience.


The Future Of Taxes Is Now!, Andrew Duncan 2020 Brigham Young University

The Future Of Taxes Is Now!, Andrew Duncan

Marriott Student Review

No abstract provided.


Creating The Virtuous Organization, Alyssa Clark 2020 Brigham Young University

Creating The Virtuous Organization, Alyssa Clark

Marriott Student Review

No abstract provided.


Landscape Of The Data Industry, Porter Bagley 2020 Brigham Young University

Landscape Of The Data Industry, Porter Bagley

Marriott Student Review

No abstract provided.


Liar's Poker, A Review, Mark Larson 2020 Brigham Young University

Liar's Poker, A Review, Mark Larson

Marriott Student Review

No abstract provided.


Becoming, A Review, Jacob Hola 2020 Brigham Young University

Becoming, A Review, Jacob Hola

Marriott Student Review

No abstract provided.


Podcast Reviews, Jennifer Stenquist, Michaela Tanne 2020 Brigham Young University

Podcast Reviews, Jennifer Stenquist, Michaela Tanne

Marriott Student Review

No abstract provided.


Measuring Success Right And What That Means, Nathan Lake 2020 Brigham Young University

Measuring Success Right And What That Means, Nathan Lake

Marriott Student Review

No abstract provided.


Buzzwords, Parker Gardner 2020 Brigham Young University

Buzzwords, Parker Gardner

Marriott Student Review

No abstract provided.


The Rose: Artificial Intelligence In The Current Hiring Process, Denise Han 2020 Brigham Young University

The Rose: Artificial Intelligence In The Current Hiring Process, Denise Han

Marriott Student Review

No abstract provided.


Inspiring Learning Through The Marriott Student Review, Ryan Stenquist 2020 Brigham Young University

Inspiring Learning Through The Marriott Student Review, Ryan Stenquist

Marriott Student Review

No abstract provided.


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