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Articles 118621 - 118650 of 659224
Full-Text Articles in Social and Behavioral Sciences
Pbrl 6301: Event Planning For Pr (Syllabus), Kim Marks Malone
Pbrl 6301: Event Planning For Pr (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi Archive
Course Description: Development, execution and evaluation of events that support strategic communication practices; emphasis on advertising and public relations tactics for non-profit, for profit and community-based initiatives and organizations.
Jrsm 7412: Analytics & Evaluation (Syllabus), Kim Marks Malone
Jrsm 7412: Analytics & Evaluation (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi Archive
Course Description: Research for strategic communicators, including focus groups and surveys. Basic qualitative and quantitative research skills will be discussed, including how to conduct and analyze focus groups, write survey questions, and perform basic statistical analyses. Gathering, understanding, and utilizing social media analytics for a variety of platforms will also become Hootsuite-certified.
Pbrl 6430: Media Relations (Syllabus), Tori Cliff
Pbrl 6430: Media Relations (Syllabus), Tori Cliff
Journalism and Strategic Media Syllabi Archive
Course Description: Development of media relations skills, including advanced writing of collateral materials, presentations, pitching and media training. Build effective and proactive work strategies with media through various tools including news conferences, media interviews, and media campaigns, and how PR professionals must mix traditional with new media outlets to most effectively promote their clients and employers. Strategic tools and techniques for developing successful media relations will be explored.
Pbrl 6440: Public Relations Campaign (Syllabus), Teri Del Rosso
Pbrl 6440: Public Relations Campaign (Syllabus), Teri Del Rosso
Journalism and Strategic Media Syllabi Archive
Course Description: Application of theory, research data, and problem-solving techniques in the development of a comprehensive public relations plan book.
Jrsm 1750: Precision Language (Syllabus), Candace Justice
Jrsm 1750: Precision Language (Syllabus), Candace Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.
Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig
Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and AP style; information gathering and composition of news stories; media literacy. One lecture hour, four laboratory hours per week.
Jrsm 7350: Advanced Multimedia Reporting (Syllabus), Robert Byrd
Jrsm 7350: Advanced Multimedia Reporting (Syllabus), Robert Byrd
Journalism and Strategic Media Syllabi Archive
Course Description: This course will explore recent research findings in news reporting, writing and editing principles; and also provide students with practical experience in preparing finished news reports suitable for publication or dissemination in professional-level mass media.
Jrsm 3900: Visual Media (Syllabus), Michael Robinson
Jrsm 3900: Visual Media (Syllabus), Michael Robinson
Journalism and Strategic Media Syllabi Archive
Course Description: Introduction to and application of principles of visual communication, including typography, color and organization for print and digital media using Adobe Creative Cloud.
Jrsm 4700: Media Law (Syllabus), Thomas J. Hrach, David Arant
Jrsm 4700: Media Law (Syllabus), Thomas J. Hrach, David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.
Jrsm 4930: Media Internship (Syllabus), Michael Robinson
Jrsm 4930: Media Internship (Syllabus), Michael Robinson
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.
Jrsm 1700: Intro To Media (Syllabus), Matthew J. Haught
Jrsm 1700: Intro To Media (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jrsm 4940: Student Media Practicum (Syllabus), Terris King
Jrsm 4940: Student Media Practicum (Syllabus), Terris King
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.
Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach
Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, I will be given.
Jrsm 7418: Integrated Strategic Mgmt (Syllabus), Kim Marks Malone
Jrsm 7418: Integrated Strategic Mgmt (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi Archive
Course Description: A discussion of the place of public relations and advertising in organizational management decision-making, the need for long-term strategic thinking and the importance of supporting and contributing to organizational leadership. Will also include discussion of brand equity management and organizational leadership.
Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach
Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)
Advr 3300: Intro To Advertising Honors (Syllabus), Brandon Davis
Advr 3300: Intro To Advertising Honors (Syllabus), Brandon Davis
Journalism and Strategic Media Syllabi Archive
Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.
Advr 3300: Intro To Advertising (Syllabus), Brandon Davis
Advr 3300: Intro To Advertising (Syllabus), Brandon Davis
Journalism and Strategic Media Syllabi Archive
Course Description: Broad survey of advertising in an economy of abundance and its relationship to marketing. Traditional, non-traditional and social media advertising will be studied. Problems and techniques of planning and coordinating an integrated series of advertising efforts for a successful plan will be discussed.
Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang
Advr 3324: Creative Strategy (Syllabus), Ruoxu Wang
Journalism and Strategic Media Syllabi Archive
Course Description: Principles of advertising psychology in relation to proven techniques for understanding the creative process, including writing effective copy and designing effective advertising. One lecture hour, four laboratory hours per week.
Advr 3330: Dig.Analytics & Evaluation Hon (Syllabus), Andrea Wiley
Advr 3330: Dig.Analytics & Evaluation Hon (Syllabus), Andrea Wiley
Journalism and Strategic Media Syllabi Archive
Course Description: This course was developed to help you (a) understand the need and importance behind social media and other digital platform analytics and (b) to teach you how to leverage the data made natively available by Facebook, Twitter, Instagram and LinkedIn, as well as Google Analytics, to evaluate social and digital PR/marketing campaigns. A bulk of this course will be spent working first-hand with data. After working with the data, you will learn how to identify key data points, create charts and graphs to visualize your analysis, glean insights and make actionable recommendations based on those insights. You will …
Women’S Insights On Bargaining For Land In Customary Tenure Systems: Land Access As An Individual And Collective Issue, Cynthia Caron
Women’S Insights On Bargaining For Land In Customary Tenure Systems: Land Access As An Individual And Collective Issue, Cynthia Caron
Sustainability and Social Justice
No abstract provided.
Ascertaining The Relationship Between Traditional Masculinity Ideology And Personal Growth Initiative In College Students, Christopher J. Ha
Ascertaining The Relationship Between Traditional Masculinity Ideology And Personal Growth Initiative In College Students, Christopher J. Ha
Williams Honors College, Honors Research Projects
The emerging psychological field of men and masculinities is credited with the development and validation of an array of instruments to assess masculinity-related constructs, with many emanating from the gender role strain paradigm (GRSP; Levant & Powell, 2017; Levant & Richmond, 2007, 2016; Pleck, 1981, 1995). However, there is little research that employs a positive psychology framework while considering the potential positive aspects of masculinity. The majority of literature utilizing these measures focus on the pathological effects of masculinity. The goal of this study was to explore the relationship between traditional masculinity ideology (TMI) and personal growth initiative (PGI) in …
Burnout With Caregiving Of Autism And The Covid19 Pandemic, Erin Babcock, Leah Recker
Burnout With Caregiving Of Autism And The Covid19 Pandemic, Erin Babcock, Leah Recker
Williams Honors College, Honors Research Projects
I am working with Leah Recker and we are doing research on parent/caregiver burnout of those with children that have autism, especially during COVID. We are creating a survey on Qualtrics, using stem questions followed by Likert scale items, which we will then send to the Director of Programs, Lisa Thompson, at Autism Society of Greater Akron. She will then pass it along to the parents and caregivers within their community, via Facebook or their weekly newsletter. Parents/caregivers will have the opportunity to complete the survey and we will receive the results when done so. We will then analyze the …
Age, Political Affiliation, And Political Polarization In The United States, Anton Glocar
Age, Political Affiliation, And Political Polarization In The United States, Anton Glocar
Williams Honors College, Honors Research Projects
This study analyzes the relationship between voter age and party affiliation with political polarization in the form of feelings towards both one’s own party and the opposing party. Using data from the 2020 American National Election Survey, the favorability ratings of voters from both parties towards both their own party and the opposing party were analyzed and grouped based on voter age. The results of this analysis indicate that positive feelings towards one’s own party and negative feelings towards the opposing party, and therefore polarization, tend to increase as age increases.
The Evolution Of Technology, Kelly Cooper
The Evolution Of Technology, Kelly Cooper
Williams Honors College, Honors Research Projects
As per outlined by Dr. Quinn, this literature review will be a comprehensive review paper including an overview of current and previous research done in the field of Memetics. This will further include sifting through literature to hone in on a specific, new area of memetics Dr. Weeks is focused on, the evolutionary change of abiotic factors through purchasing. This is to be completed with the help of the library worshops designed to teach the skills necessary to undergo a literature review of this size. I will also participate in weekly reading groups to discuss papers and work closely with …
The Cycle Of Violence And Its Effect On Revictimization, Shelby Stevens
The Cycle Of Violence And Its Effect On Revictimization, Shelby Stevens
Williams Honors College, Honors Research Projects
This thesis proposes a study that examines the link between child abuse and victimization as an adult in an abusive relationship. In using experience from an internship at a domestic violence shelter combined with a literature review with studies that have analyzed similar concepts, this study is proposed to take place across the state of Ohio. The rates of domestic violence and child abuse will be collected to determine if child abuse makes revictimization more likely later in life.
Artisanal Oer: Starting From Scratch At A Small Liberal Arts College, Stephen G. Krueger, Kelsey Molseed
Artisanal Oer: Starting From Scratch At A Small Liberal Arts College, Stephen G. Krueger, Kelsey Molseed
Dartmouth Library Staff Publications
No abstract provided.
Zombies In The Library Stacks, Laura Braunstein, Michelle R. Warren
Zombies In The Library Stacks, Laura Braunstein, Michelle R. Warren
Dartmouth Library Staff Publications
This chapter examines "the stacks" as a "zombie category" that retains the power to shape understanding despite being outmoded. We analyze three ways of thinking about "the stacks" that sustain digital humanities: first, the physical library stacks that are part of the information architecture that arranges scholarship; second, the technology stack of globalized computing that distributes scholarship; and finally, the social stack of human relationships that make everything possible. Each stack reveals something different about the digital humanities and the patterns of labor embedded within it. Drawing on the sociological lessons of the zombie category, we aim to disaggregate the …
Glacial Deposits, Vol. 46, 2021, Department Of Geography, Geology, And The Environment
Glacial Deposits, Vol. 46, 2021, Department Of Geography, Geology, And The Environment
Glacial Deposits
Newsletter of the Department of Geography, Geology, and the Environment
Mentoring Academic Librarians For Research Success, Don P. Jason, Marie R. Kennedy, Kristine R. Brancolini
Mentoring Academic Librarians For Research Success, Don P. Jason, Marie R. Kennedy, Kristine R. Brancolini
Librarian Publications & Presentations
This chapter describes the design and implementation of a formal research mentoring program within a continuing education program for academic librarians. The chapter explores ways in which this type of mentoring might be applied in a single-institution or a cross-institutional mentoring program. Formal one-on-one research-mentoring is one component of the Institute for Research Design in Librarianship (IRDL, https://library.lmu.edu/irdl), a research development program for novice researchers who are academic librarians from all disciplines. The short-term goal of the IRDL mentoring program is to increase the probability that each IRDL scholar will complete their research project in one year. However, the …
Mgmt 110: Standards Module In-Class Lesson Plan, Margaret Phillips, Heather A. Howard, Annette Bochenek, Zoeanna A. Mayhook
Mgmt 110: Standards Module In-Class Lesson Plan, Margaret Phillips, Heather A. Howard, Annette Bochenek, Zoeanna A. Mayhook
Libraries Faculty and Staff Supplemental Materials
Lesson plan for a 50 minute in-class standards module in MGMT 110: Introduction to Management and Information Strategies. Offered Fall 2021.