Business Administration, Management, and Operations Commons^™

Comparative Analysis And Best Practices Of Experiential Marketing, A Look Into Sensory Marketing, Cameron J. Bielat

Experience Industry Management

As the experiential marketing industry has begun to take precedent over prior marketing methods, organizations are learning to capitalize on customer immersion and relationship development, done so through sensory marketing. This review works to evaluate and measure multiple large experiential conferences within their respective industries. The purpose of this study is to examine the sensory-activating marketing practices, also known as sensory-marketing activations, present within the emerging experiential marketing industry, with a highlight on the best practices within major organizational conferences. Within this study there is a detailed instrument that is used as a guideline to evaluate key experiential marketing tactics. …

Does An Information Technology Investment Contribute To Company Performance: A Further Examination Of The Productivity Paradox, Marc D. Sollosy, Ricky J. Weible

Management Faculty Research

This article continues the discussion examining IT’s contribution on firm performance. Byrnjolfsson (1993) identified what is known as the “productivity paradox” and posited a number of reasons for it. Carr (2003) added fuel by suggesting IT is ubiquitous and provides no significant firm advantage. This study does identify that industry type and size matters. Utilizing the position of CIO, or similar, as a proxy for IT emphasis, the study finds that non-IT intensive organizations, with annual sales less than $101million do achieve performance advantages over firms without an IT emphasis. The implication being that the debate is far from over.

Insight-Driven Sales Management, Hesham O. Dinana

Faculty Book Chapters

In the new VUCA (Volatile, Uncertain, Complex and Ambiguous) world that we live in, there are new rules that will reshape many of the components of sales management, from prospecting, to lead qualification, to closing and relationship management. This chapter will explore the impact of technology, data proliferation, and omni-channel customer touch points on how organizations will manage their sales process and the sales teams in the integrated online and offline worlds (O2O sales). The digital-age consumer and the digital-age sales team will have different communication needs and tools that need to be addressed by sales leaders to ensure their …

Staff Matters: Employee Rights And The Whistleblower’S Protection Act, Jodi Schafer Sphr, Shrm-Scp

The Journal of the Michigan Dental Association

Staff Matters column on employee rights and the Whistleblower Protection Act.

J Mich Dent Assoc March 2020

The Journal of the Michigan Dental Association

The 75th anniversary of the transformative public health initiative, community water fluoridation, is commemorated in this issue. Originating in Grand Rapids in 1945, its profound impact is explored, emphasizing ongoing celebrations and the imperative of continued advocacy for future generations. The response to the Fling water crisis illustrates colleagues' efforts to restore trust in community water. The publication encompasses insights into the evidence-based dentistry search process and its practical implementation, while offering valuable departmental articles including Dentistry and the Law, Human Resource/Staff Management guidance, and essential updates in News-You-Need.

Implementing The Malcolm Baldrige Process For A Financial Institution: An Insiders Perspective, Scott Murray

Electronic Theses, Projects, and Dissertations

The Malcolm Baldrige Framework for Performance Excellence outlines best practices for strategic and operational processes. Enterprises that achieve the award do so not for the award itself – but for the transformation that takes place along the way. Although the fifty-page summaries of Malcolm Baldrige award winning organizations are posted on the National Institute of Science and Technology (NIST) (https://www.nist.gov/baldrige/award-recipients), the process and effort used to create such applications has not been documented. This project documents and provides an internal perspective and lessons learned from the early stages of the Malcolm Baldrige journey for a medium size financial institution. The …

Changes In Decision-Making Authority When Chaebol Firms Grow: From The Perspective Of Non-Family Managers, Changhwan Kim

Dissertations and Theses Collection (Open Access)

What changes do non-family managers in large family firms such as chaebols (Korean conglomerates) observe in their decision-making authority when their organizations grow? The intuitive expectation is that non-family managers' decision-making authority will grow in conjunction with the successful expansion of the business and growth of the firm.

Based on 45 in-depth semistructured interviews with non-family managers from a wide range of chaebol firms, this study analyzes how non-family managers perceive the change in their decision-making authority and the cause of this change.

The findings indicate that respondents perceive that their decision-making authority does not increase with the growth of …

A Comparison Of Sbir Investment Methods: Afwerx Vs Legacy, Evan A. Gist

Theses and Dissertations

The AFWERX Open Topic (AOT) program uses funding from the United States Air Force’s (USAF) Small Business Innovation and Research (SBIR) budget to adapt commercial technology to USAF needs. The AOT approach to small business investment is markedly different from that of legacy SBIR investment methods. This research is a comparison of processes and outcomes for AOT and legacy SBIR. The first axis of comparison is on commercialization rates. Applying a legacy definition of commercialization on a sample of AOT contracts, we found AOT’s commercialization to be 37% (compared to an 8.8% for legacy SBIR). We caveat this finding by …

Three Views For Explaining And Resolving The Recruitment And Retention Challenges Of The Explosive Ordnance Disposal (Eod) Career Field, John A. Johnson

Theses and Dissertations

Retention among the Air Force Explosive Ordnance Disposal (EOD) career field has been a concern since the start of the war on terror. Now, as recruiting quotas are not being met, that concern is growing for senior leaders. In the coming years, retention and recruitment will be of the utmost importance to ensure full mission capability. This research analyzes two streams of data, 15 years of manpower information and the results of a survey administered to first-term Airmen, to identify the variables that have the greatest impact on turnover. An additional dataset, personnel data from more than 2,000 EOD candidates, …

2020-02-27 Agenda Book - Special Meeting & Work Session, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

Agenda booklet for the Board of Regents special called meeting and work session of February 27, 2020.

2020-02-24 Message From The President Regarding New Provost, Morehead State University. Office Of The President.

Faculty Senate Records

Announcement distributed by the Office of the President on the appointment of a new Provost and Vice President of Academic Affairs on February 24, 2020.

Board Of Trustees Minutes, Feb 21 2020, Indiana State University Board Of Trustees

Board of Trustees

No abstract provided.

2020-02-20 Faculty Senate Regent Report, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Regent report from February 20, 2020.

2020-02-20 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from February 20, 2020.

2020-02-20 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from February 20, 2020.

Strategy And Marketing: Can Alignment Be Measured?, Stephen Carlson

Atlantic Marketing Association Proceedings

No abstract provided.

Strategic Aspects Of E-Commerce Related To V-Commerce, V-Learning, And Disaster Relief, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.

Wells Fargo And Trust Issues: Impact On Financial Banking, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.

Service Quality Assessment Of Free Trade Port Zone Using Multilayer Quality Function Deployment: An Empirical Study In Taiwan, Sheng-Teng Huang, Ki-Yin Chang, I-Hsuan Su, Ay-Shiou Chiou, Yin-Chi Chen

Journal of Marine Science and Technology–Taiwan

The aim of this paper is to improve the service quality of Taiwan’s free trade port zone (FTPZ), which is the key facilitator for trade activities and economic growth. However, high service quality is important to satisfy FTPZ’s users, investors, and other stakeholders. This study evaluates the service quality of the FTPZ using the multilayer quality function deployment (QFD) technique. Many previous studies on the FTPZ only focused on the points of view of manufacturers, logistics companies, and cargo owners, whereas a service provider (such as the Maritime Port Bureau) has a different viewpoint. To fill this gap, we evaluate …

From Steel Mill To State Department

DePaul Magazine

Ambassador Carmen Lomellin (MBA '84) is a proud advocate for women, children and immigrants. After getting her MBA while working at Inland Steel in Chicago, she worked in a variety of capacities for the City of Chicago. She stumped for Hillary Clinton in her bid for the U.S. presidency and represented the United States under President Barack Obama as ambassador Organization of American States. She worked with scholars at DePaul to publish "In Modern Bondage: Sex Trafficking in the Americas." She now runs a successful consultancy.

2020-02-13 Academic Appeals Committee Meeting Minutes, Morehead State University. Faculty Senate., Academic Appeals Committee.

Faculty Senate Records

Academic Appeals Committee meeting minutes for February 13, 2020.

Digital Liability Risk: A Note On Estimating Exposure, Costs, And Implications, Robyn L. Raschke, Michael T. Lee, Kimberly F. Charron, Paulette R. Tandy

Department of Accounting Faculty Research

Digital liabilities are the unknown future costs that occur after an event related to digital assets threatens organizational value. These events emerge from: (1) an IT data breach or cybersecurity failure; (2) IT infrastructure limitations that limit future opportunities; and (3) changes in business models that are limited due to IT infrastructure. Potential digital liabilities are not fully understood and can be difficult to quantify. Derived from prior research, this research note proposes four methods, modified from existing research literature, for estimating the cost of digital liabilities prior to a digital asset compromise. We conclude the research note by discussing …

2020-02-06 Faculty Senate Resolution - Planning Committee, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Resolution, Abolishing Planning Committee, February 6, 2020.

2020-02-06 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from February 6, 2020.

2020-02-06 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from February 6, 2020.

2020-02-06 Faculty Senate Resolution Uar 137.03, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Resolution UAR 137.03, Faculty Salary Plan, February 6, 2020.

Passion At Work: A Meta-Analysis Of Individual Work Outcomes, Jeffrey M. Pollack, Violet Ho, Ernest H. O'Boyle, Bradley L. Kirkman

Management Faculty Publications

Academic research on passion is much more complex than the extant literature or popular press portray. Although research on work-related passion has progressed rapidly over the last decade, much remains unknown. We are now just beginning to recognize the different theoretical underpinnings and empirical operationalizations that work passion research has adopted, and the confusion this has generated hampers our understanding of the construct and its relationship to workplace outcomes. Accordingly, we use a meta-analytic examination to study the work-related outcomes of three dominant literature streams of work passion: general passion, dualistic passion (i.e., harmonious passion and obsessive passion), and role-based …

Dental Practice Success Special Issue: Marketing Principles (February 2020), American Dental Association, Publishing Division

Dental Practice Success

No abstract provided.

Evaluation Of Unm's Parental Leave Policy, Julia Fulghum, Karlyn A. Edwards, Charlie Christian, Steven Verney, Lisa A. Marchiondo, Teagan Mullins

ADVANCE Reports

Experiences with UNM’s parental leave policy C215 have been evaluated using the ADVANCE 2018 Main Campus Faculty Climate Survey, a series of junior faculty interviews, and concerns brought to the ADVANCE leadership. Key findings are:

• Women and STEM faculty are more hesitant to use family-leave policies, and perceive greater disadvantage in using them than men and non-STEM faculty
• Sharing of information about, and implementation of, parental leave varies significantly between units
• The attitude of the department chair and senior faculty strongly influence the experience of faculty who use parental leave
• Appropriately implemented, the parental leave policy contributes to faculty recruitment …

Uber, Jeffrey S. Harrison, Bryant Holden, Kelli Mckenna, Scott Mcquiddy, Alex Wiles

Robins Case Network

Uber focuses primarily on the ride-hailing industry, which puts the company in direct competition with regular taxis. The company is like a lot of tech-driven, fast growing entrepreneurial firms in that it still struggles for profitability. Also, the popularity of this new form of transportation has put the company and its close competitors, such as Lyft, in the spotlight of government lawmakers and regulators. If they classify Uber drivers as employees rather than independent contractors, it could dramatically alter the Uber business model. This case is written in the aftermath of the ouster of one of the company’s co-founders as …