Business Commons^™

Common Method Variance: An Experimental Manipulation, Alison Wall

Doctoral Dissertations

Although common method variance has been a subject of research concern for over fifty years, its influence on study results is still not well understood. Common method variance concerns are frequently cited as an issue in the publication of self-report data; yet, there is no consensus as to when, or if, common method variance creates bias. This dissertation examines common method variance by approaching it from an experimental standpoint. If groups of respondents can be influenced to vary their answers to survey items based upon the presence or absence of procedural remedies, a better understanding of common method variance can …

May I Help You? How Stereotypes And Innuendoes Influence Service Encounters, Lauren Michelle Brewer

Doctoral Dissertations

"You only get one chance to make a good first impression." The dissertation focuses on marketing agents; among the most visible is the "service provider." Previous research establishes the important role of cognitive social schemata in determining the way consumers react to different types of marketing agents, including service providers. In the literature review, a classification schema is developed for service provider stereotypes derived from theory using social stereotypes. The development of the Service Provider Perception Framework (SPPF) creates a classification for the individual service provider along two main dimensions: competence and affect.

In services design (particularly situations involving a …

Tillamook County Waste Disposal Technology Assessment, Arvind Kumar, Ryan Menze, Joe Smith, Jerrod Thomas

Engineering and Technology Management Student Projects

Tillamook County is a rural county straddling the Northern Oregon Coast Range with the majority of the local economy based around agriculture, timber, tourism, and fishing. As part of Tillamook County’s mission statement, they strive“to enhance the quality of life for its citizens by promoting and preserving public health and safety, maintaining a stable economy, encouraging wise use of resources, and providing services in the most efficient and cost-effective manner possible.” To that end, Tillamook County, Tillamook County Economic Development Council (TCEDC), Portland State University, Oregon State University, and Tetra Tech have undergone an evaluation and technology assessment process to …

The Effect Of Antecedent Mood On Customer Loyalty Intentions: A Mood By Gender Interaction, Michael L. Thomas, Lindsay Levine, Linda Mullen

Journal of Applied Marketing Theory

This study suggests that induced antecedent moods may, in a systematic manner, influence subsequent levels of loyalty intention within consumer scenarios. Furthermore, this research finds that there exists differential responses to induced mood states by gender, which fall in line with research on the underlying gender differences in cognitive processing, levels of risk aversion, motivation, and the experience of emotion while shopping. Past studies in this area have shown only a mild connection between induced antecedent mood state and loyalty intentions, which may be due in part to the issue of an emotion by gender interaction. This paper reinforces previous …

Assessing Children's Programs In Country Clubs: A Case Of A Midwest Country Club In The United States, Xiaoying Song

Open Access Theses

Memberships in private clubs have been declining over the past several years due principally to economic downturns, the overbuilding of golf courses, and aging members. Several suggestions have been implemented to solve the problem, but without any positive effect. Recent studies have indicated that emphasizing family and developing children's programs could be the answer. However, issues related to children's programs in this setting have received limited research attention. This study develops an evaluation process to measure the performance of children's programs in country club settings. A mixed-method case study approach was used to collect and analyze data from a Midwest …

Field To Flight: A Techno-Economic Analysis Of Stover To Aviation Biofuels Supply Chain, Amanda C. Bittner

Open Access Theses

Greenhouse gas emissions have been a growing concern. The transportation sector contributes to one-third of GHG emissions in the United States from fossil fuel burning. The Renewable Fuel Standard set a requirement for 16 billion gallons (ethanol equivalent) of cellulosic biofuels to be used in the market. Aviation biofuels can help to meet both of these problems as well as improve U.S. energy security.

Investment in the biofuel industry carries a lot of risk. The biofuel industry is run by the private sector, but can be incentivized by government. Cellulosic biofuels carry even more risk than first generation biofuels, because …

The Use Of Business Intelligence Techniques In Supply Chain Performance, Jue Gu

Open Access Theses

Who likes data? Businesses are always loyal data followers. Companies analyze various forms of data to maintain businesses and identify their current performance in different areas so they can find business opportunities to improve and obtain more market share in advance (Qrunfleh & Tarafdar, 2012). When Big Data comes to businesses, companies who can take advantage of data the best tend to regularly get more business and customers (Waller & Fawcett, 2013). Collecting, analyzing, and demonstrating data could be essential to a single business, a company's supply chain performance and its sustainability. As an intelligent data processing product in terms …

2014-July-01-Southern Conference, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Brochure: The Ymca: Our Impact For Social Responsibility, With Attachment: Agenda: Florida Blue Leadership Update, Blue Cross And Blue Shield Of Florida, Inc.

Florida Blue Archives Printed Materials

Brochure: The YMCA: Our Impact for Social Responsibility, with attachment: Agenda: Florida Blue Leadership Update, 2014/07/08"

Initial Capabilities Documents: A 10-Year Retrospective Of Tools, Methodologies, And Best Practices, Bryan D. Main, Michael P. Kretser, Joshua Shearer, Darrin A. Ladd

Faculty Publications

The Joint Capabilities Integration and Development System (JCIDS) is 10 years old and ripe for review. A central output document of the JCIDS process is an Initial Capabilities Document (ICD) used by the Department of Defense to define gaps in a functional capability area and define new capabilities required. The research team analyzed 10 years of ICDs to identify methods and trends. The team found that several methodologies were favored and a convergence emerged in format and necessary content. Additionally, potential shortfalls in current best practices of interest to implementers and decision makers are identified. Guidelines and best practices are …

Tool Choice For E-Learning: Task-Technology Fit Through Media Synchronicity, Jun Sun, Ying Wang

Information Systems Faculty Publications

One major challenge in online education is how to select appropriate e-learning tools for different learning tasks. Based on the premise of Task-Technology Fit Theory, this study suggests that the effectiveness of student learning in online courses depends on the alignment between two. Furthermore, it conceptualizes the formation of such a fit through the lens of Media Synchronicity Theory: each type of learning tasks in the online environment require a certain level of media synchronicity, and various e-learning tools enable different levels of media synchronicity. Their alignment forms along two dimensions of media synchronicity: the purpose dimension ranging from conveyance …

Systematic Ict Surveillance By Employers: Are Your Personal Activities Private?, Arlene J. Nicholas

Faculty and Staff - Articles & Papers

This paper reviews the various methods of information and communications technology (ICT) that is used by employers to peer into the work lives and, in some cases, private lives of employees. Some of the most common methods – such as computer and Internet monitoring, video surveillance, and global positioning systems (GPS) – have resulted in employee disciplines that have been challenged in courts. This paper provides background information on United States (U.S.) laws and court cases which, in this age of easily accessible information, mostly support the employer. Assessments regarding regulations and policies, which will need to be continually updated …

Wall Street Ready: The Whitman School’S Orange Value Fund Immerses Students In The World Of Finance And Teaches Them How To Capitalize On The Experience, Denise Jochem-Robertson

Syracuse University Magazine

No abstract provided.

Self-Regulating Teamwork Behaviors In Low-Volume & High-Complexity Production, Aaron W. Powell

Engineering Management & Systems Engineering Theses & Dissertations

An environment of ever increasing competition drives manufacturing organizations to continually search for ways to improve the performance of their production operations. Lean manufacturing, born out of the Toyota Production System (TPS), has become the dominant improvement method sought to meet this need. Although well established in high-volume production settings, the application of lean production methods in low-volume and high-complexity (LVHC) manufacturing contexts has not been as successful. A commonly cited reason is a biased focus on the technical aspects of implementing lean methods with little regard for the social system involved in the change. In the LVHC manufacturing context, …

A Conceptualization And Empirical Examination Of The Effects Of Marketing Alignment On Franchising Relationships, Joseph Matthes

College of Business: Dissertations, Theses, and Student Research

Franchising is a widely utilized business format that continues to grow in popularity both domestically and abroad. Through the recruitment of franchisees as agents, franchisors are able to access additional resources and rapidly expand their networks. The marketing relationship between franchising partners presents unique opportunities and challenges due to this captive and codependent channel structure. In order to fill a gap in the literature and better understand franchisee-franchisor relationships, the author conceptualizes marketing alignment as being comprised of both agreement and cooperation across the dimensions of strategies, operations, and values. A conceptual model is developed that addresses the following research …

Impact Of Transformational Leadership On Job Satisfaction And Organizational Commitment And The Re-Enlistment Intention Of Virginia Army National Guard Soldiers, Kervin Gregory Sider

STEMPS Theses & Dissertations

A key component to the success of the Army National Guard (ARNG) is the retention of its soldiers. The ARNG must maintain enough soldiers to accomplish their mission of supporting the active duty Army. Leadership is one of the important factors that influence soldiers' level of job satisfaction and organizational commitment and ultimately their intention to remain or leave the ARNG. This research study sought to determine the impact of transformational leadership on job satisfaction, organizational commitment, and re-enlistment intention. The research questions guiding this study included: (1) Does transformational leadership impact the re-enlistment intention of first term soldiers, mid-term …

An Empirical Examination Of The Moderators Of Direct Versus Indirect Comparative Advertising, Chun-Kai Hsu

Theses and Dissertations in Business Administration

This research examines the relative effectiveness of different kinds of comparative advertising. The effects of direct and indirect advertising are discussed and empirically tested. Extant research focuses on the differential effects of comparative and non-comparative advertising. However, with the growing popularity of comparative advertising in recent years, it becomes crucial to examine different kinds of comparative advertisements more closely to provide guidelines to marketing managers in the application of comparative advertising. In the marketing literature, very little has been known about how advertising-specific moderators may influence the effectiveness of direct and indirect comparative advertising. In this dissertation, different advertising-specific moderators …

Independent Evaluation Of Asic’S Implementation Of The Helping Our Kids Understand Finances Initiative, Robert Simons

Program monitoring and evaluation

In May 2013, the Australian Securities and Investments Commission (ASIC) commissioned the Australian Council for Educational Research (ACER) to conduct an independent evaluation of its implementation of the Helping Our Kids Understand Finances (HOKUF) initiative. The purpose was to conduct an independent evidence-based assessment of whether ASIC implemented the HOKUF initiative in a way that met the following key criteria: 1) Appropriate – the extent to which the program developed by ASIC was useful and ‘fit for purpose’ in supporting the delivery of the consumer and financial literacy content aligned to the Australian Curriculum. 2) Effective − the extent to …

2014-July-01-Etsu Physiologist Studying Role Of New Gene In Preventing Fatty Liver Disease, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-July-01-Andrew Malone, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-July-01-Kamolnick Publishes Work On ‘Fighting The War Of Deeds’ With Al-Qaeda, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

The Importance Of Community Resilience: Developing The American Red Cross International Services Department In The New Hampshire Region, Sarah Romac

Capstone Collection

Disaster management and humanitarian aid organizations have had to reevaluate how communities and individuals can better adapt and prepare for future disaster events. One concept organizations are incorporating into their overall framework is strengthening community resilience. Increasing a community’s resilience level increases its ability to cope with the changes that affect it. Creating awareness of the vulnerabilities in an area, addressing these vulnerabilities with preparedness training, disaster risk reduction (DRR), and sustainable changes made over the long-term can develop a community’s adaptive capacity to be more resilient.

For my practicum, I was given the opportunity to be the International Services …

Resolution Of Bad Loan Problem: Bank-Level Evidence From A Low-Income Country, Abu S. Amin, Lucy Chernykh, Mahmood Osman Imam

WCBT Faculty Publications

How do banks resolve a severe bad loan problem in a capital-constrained, low income country when a government bailout is not an option? We address this question by examining new evidence of a sharp decline in bad loan ratios in a panel of domestic banks in Bangladesh. On the aggregate level, the share of nonperforming loans in this market has dropped six fold, from above 41% in 1999 to below 7% in 2010. Notably, this dramatic improvement did not involve the creation of any centralized asset management facilities but relied on the bank management and governance reforms. We find that …

Real Smiles Vs. Faked Smiles: How Emotional Labor Impacts Service Behaviors, Anita Whiting

Journal of Applied Marketing Theory

This study investigates how emotional labor impacts service behaviors. Unlike previous research which focuses predominantly on the customer’s experience during a service encounter, this paper focuses on service employees and their performance during the service encounter. In particular, this study looks at how the emotional labor strategies of surface acting and deep acting impact customer service, job performance, and job satisfaction. The results from the SEMPLS analyses show that (1) surface acting has a negative impact on customer service and job satisfaction and (2) deep acting has a positive impact on customer service, job performance, and job satisfaction. Overall, the …

Investigating The Nba Servicescape: Fan Involvement, Team Loyalty, Perceptions Of Atmospheric Music And Emotional Responses, Crystal Southall, Richard Southall

Journal of Applied Marketing Theory

Within the domain of entertainment and leisure services, sport is a unique experiential service-product. Further, sport consumer behavior has changed dramatically, as advances in technology have decreased barriers to and increased the scope of sport consumption. Sport consumers can now watch live, delayed, or recorded sport events when and where they choose. Therefore, sport organizations must focus on sustainability through the creation of a competitive advantage in the staging of live sport events. Given that the NBA product is consumed within an increasingly stimulating consumptive landscape (Andrews, 2006), this study sought to examine the relationship between NBA fans’ involvement, home-team …

Acquiring And Maintaining Premium Seat Customers In The “Big Four” Leagues, Peter J. Titlebaum, Ronald Dick, Kim Feldmann, Robert Davis

Journal of Applied Marketing Theory

The sports industry in the United States will bring in an estimated $400 to $425 billion in 2011 (Plunkett Research, Ltd, 2011). Of the overall revenue, $10 billion is derived from premium seating. Unlike general admission and television revenue, income from premium seats is not usually shared with other teams in the league (Miller & Washington, 2010). Premium seating revenue makes a significant contribution to the overall revenue stream of sports organizations. In the 2010-2011 seasons, there were a total of 12,527 luxury suites across all the professional sports venues within the National Football League (NFL), National Basketball Association (NBA), …

Behavioral Finance: Factors Influencing Angel Investor Decisions, Robert C. Forrester

Dissertations, Theses and Capstone Projects (Full IR Collection)

Angel investors are individual investors who invest in high-risk projects without the assistance of professional portfolio advisors and are an important source of early-stage entrepreneurial financing. When providing financing, an angel must decide how much time to spend on due diligence, the amount of wealth invested, and the degree of post-investment interaction with entrepreneurs. As they are individual investors, angels may be particularly influenced by behavioral factors. In order to provide insight into the investment decisions of angel investors this dissertation examines angel investor and deal characteristics including demographics, experience, perception of the management team, the source that led the …

Mexico Consensus Economic Forecast, Volume 17, Number 3, Thomas M. Fullerton Jr, Adam G. Walke

Departmental Papers (E & F)

No abstract provided.

A Domino Effect From Fairness To Online Customer Loyalty, Tuyet Mai Nguyen, Phong Tuan Nham

DLSU Business & Economics Review

Distributive fairness, procedural fairness, and interactional fairness are often researched together in many previous studies. However, in order to explore the power of fairness, the second-order fairness needs to be created to find the way to customer loyalty. An online survey was developed and distributed in Vietnam. Seven hundred fifty-eight questionnaires were completed and analyzed using a two-step methodology (including confirmatory factor analysis and structural equation modeling). The results of the study showed that there is the domino effect to customer loyalty, which departs from fairness, with trust and customer satisfaction as two mediators.

The Philippine Cybercrime Prevention Act Of 2012: To Protect Or Destroy?, James Keith C. Heffron

DLSU Business & Economics Review

Relatively new breeds of technology-related felonies called “cybercrimes” have proven to be a bane to different sectors of society, especially to business. The glaring damaging effects that it has caused to different business industries cannot anymore be ignored. However, is the Philippines adequately protected? Are its present laws sufficient to tackle the prongs of this blight? On the contrary, are these laws too myopically focused on eliminating cybercrime that certain freedoms have been overlooked, or worse, compromised? The aim of this paper is to essentially give an overview of the current protection and its effects on our basic rights. A …