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2015-01-12 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress newsletter for January 12, 2015.

Auditing Standards Board (Asb) Meeting Highlights January 12-15, 2015 San Diego, Ca, American Institute Of Certified Public Accountants. Auditing Standards Board

Association Sections, Divisions, Boards, Teams

No abstract provided.

Auditing Standards Board (Asb), January 12-15, Meeting Agenda, San Diego, Ca, American Institute Of Certified Public Accountants. Auditing Standards Board

Association Sections, Divisions, Boards, Teams

No abstract provided.

The Road To 60 Years And Beyond: How The Emotions Of A Leader Drive Sustainable Brand Growth, Roy Gifford

Student Scholarship

Ad spending is expected to reach $545 billion by the end of 2014. Despite the tremendous resources allocated to marketing, brand deaths still occur (e.g., Oldsmobile, Trans World Airlines, Plymouth, and Woolworth Stores). Yet, some brands 60 years and older (e.g., John Deere) have remained relevant across generations of consumers. We call these heritage brands. We define a heritage brand as a brand that (1) is at least 60 years old, (2) is authentic, (3) is trusted, (4) has strong brand recognition, and (5) has the ability to generate brand stories. To date, no literature addresses the behaviors of leaders …

Do Competing Suppliers Maximize Profits As Theory Suggests? An Empirical Evaluation, Ehsan Elahi, Roger Blake

Management Science and Information Systems Faculty Publication Series

This research compares results from laboratory experiments with predictions from theory for decisions made by competing suppliers. We consider a supply chain in which a single buyer outsources the manufacture of a commodity product to suppliers not on the basis of price, but rather on service. Three different criteria on which suppliers compete are evaluated: 1) a guaranteed specific inventory fill-rate, 2) guaranteed level of base-stock, and 3) a parameter optimizing the supply chain in the buyer’s favor. Our results show that in most cases, suppliers’ decisions are significantly different than the Nash equilibrium, meaning that they do not maximize …

2015-January-09-Dr. Michelle Byrd Named Assistant Dean Of Students, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Newsroom: Ahern "07 Leads Ced Clinic, Roger Williams University School Of Law

Life of the Law School (1993- )

No abstract provided.

Parody Social Media Accounts: Influence And Impact On Organizations During Crisis, Sarah Wan, Regina Koh, Andrew Ong, Augustine Pang

Research Collection Lee Kong Chian School Of Business

With the uptake of the use of social media, the communication field has seen a rise in a new phenomenon: parody social media accounts. Through study of five such accounts, this paper shows how parody social media accounts can arise from a crisis or paracrisis, which is “a publicly visible crisis threat” that is triggered online (Coombs & Holladay, 2012, p. 409). The study also examines the behavior of these accounts and how they enforce negative perceptions and impede an organization's efforts and initiatives. Using the social-mediated crisis communication model as its theoretical lens, this study seeks to examine parody …

Consumer Perception Of Tactile Packaging: A Research Study On Preferences Of Soft Touch And Hi Rise Coatings In Cosmetic Packaging, Malcolm G. Keif Ph.D., Colleen Twomey, Andrea Stoneman

Journal of Applied Packaging Research

A choice-based conjoint study was conducted sampling 400 individuals to determine their preference for Soft Touch and raised tactile coatings, which are sometimes called Hi Rise or profile coatings. Soft Touch coatings have a velvety, warm feel to them, and Hi Rise coatings simulate embossing with a glossy appearance to them. Both are considered tactile coatings, engaging the sense of touch.

Demographic profile data, level of agreement about statements related to cosmetic packaging and packaging choice set selections were collected. The conjoint sets contained three attributes: design color, tactile coatings, and price.

Design choice was split. Approximately half of the …

Online Criminal Justice Degree Ranked 8th, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Jay Ordan, Order On Defendants' Motion For Summary Judgment, Elizabeth E. Long

Superior Court of Fulton County: Metro Atlanta Business Case Division Opinions

No abstract provided.

Enhancing The Cohesiveness Of A Cognitive Diverse Team: The Role Of Leadership, Upatham Atiwate

Human Resource Development Theses and Dissertations

Researchers have been interested in the concepts of leadership, cognitive diversity, and team cohesiveness and much research has been done in these areas separately. The uniformity of the topics is still lacking in terms of the relationship among these variables. This research set out to explore the relationship between cognitive diversity and team cohesiveness as it was enhanced by the different leadership characteristic traits. These leadership characteristic traits consisted of charisma, individualism, and empowerment. The multiple regression analysis method was used to study the relationship among these variables. Based upon data collected from a sample of 1,015 participants in six …

Cultural And Religious Identities In An Era Of Information And Communications Globalization, M R. Neyestani, Pat Mcinturff

Communications of the IIMA

The rapid advances in information and communication technologies coupled with the dominant overarching Neo-liberal/capitalist ideological underpinnings of the dominant Western powers have generated a momentum towards a homogeneous global village. The impact of which has been to expand World conflict and propelled many nations towards losing their national identity and traditions. This article discusses the various impacts from IT globalization and calls for a new global communication awareness.

A Networking-Based View Of Business Model Innovation: Theory And Method, Rong Fu, Li Qiu, Liang Quyang

Communications of the IIMA

After reviewing the literature, the concept of Business Model or E-Business Models are discussed in Ms paper. Firms keep interacting with each other and build all kinds of relationships among them. Based on the theory of business networks, we put forward a networking-based view of business model analysis frame. When we make decisions to choose one or other business models, first, the source of value should be found. Second, business network models, which show the procedure of value creation and distribution, should be analyzed. Third, we choose the feasible network among networks we analyzed. Finally, the firms' strategy to ensure …

Modular Curriculum Design Using Personal Learning Plans And Reusable Learning Components, Jay M. Lightfoot

Communications of the IIMA

University-based education is facing direct competition from for-profit corporations over the lucrative lifetime-learning market. This is occurring primarily because universities have not adapted to advances in technology and changes in the educational needs of students. To correct this problem, a new curriculum solution is proposed. This solution is loosely based upon the model curricula generated by professional organizations. The solution utilizes personal learning plans tied to a global learning schema. The end result is a very flexible curriculum delivery model that effectively utilizes modern technology and is potentially superior to any offered by commercial education providers.

Web Data Mining: A Case Study, Samia Jones, Omprakash K. Gupta

Communications of the IIMA

With an enormous amount of data stored in databases and data warehouses, it is increasingly important to develop powerful tools for analysis of such data and mining interesting knowledge from it. Data mining is a process of inferring knowledge from such huge data. The main problem related to the retrieval of information from the World Wide Web is the enormous number of unstructured documents and resources, i.e., the difficulty of locating and tracking appropriate sources. In this article, a survey of the research in the area of web mining and suggest web mining categories and techniques. Furthermore, a presentation of …

Mobile Electronic Commerce: What Is It? Who Uses It? And Why Use It?, Andrew Cook, Tanya Goette

Communications of the IIMA

When individuals and businesses conduct transactions electronically over a network using mobile devices, they have participated in mobile e-commerce. The advantages and disadvantages of mobile e-commerce are presented in this paper. This is followed by a discussion of who is using mobile e-commerce and why they are using it. Information is also presented on how to be successful with mobile e-commerce.

The National Health Information Network And The Future Of Medical Information Privacy, Edward J. Szewczak

Communications of the IIMA

Medical information has a special status among the various items of personal information. The introduction of information technology (IT) has changed the handling of medical information in ways that are both promising for improving health care as well as threatening to the individual patient's medical information privacy. The challenge to business practitioners is to manage medical information intelligently and to avoid the negative consequences of mismanaging this information, which may include customer backlash in the forms of boycotts, lawsuits, and loss of company reputation. This challenge is particularly important in the context of the U.S. National Health Information Network initiative, …

Utilization Of Buffers For Performance Evaluation Of Local Area Network Protocols, Sarhan M. Musa, Emmanuel Uzoma Opara, Cajetan M. Akujuobi, Nader F. Mir

Communications of the IIMA

This paper discusses the performance of traffic flow over Local Area Networks (LAN) utilizing buffers to avoid any irrelevant traffic that clusters the network using sniffer pro. The study applies buffer technology to filter out unnecessary information so the system captures only required information packets. Buffers that capture the protocols are identified. These are. Address Resolution Protocols (ARP), Internet Control Message Protocol (ICMP), Transmission Control Protocol (TCP), and User Datagram Protocol (UDP). The study identified to the user/analyzer of an Ethernet technology, how to isolate a cluster network problem, monitor network performance, and offer tips on how to correctly assess …

The Business Models Of E-Marketplace, Weijun Zheng

Communications of the IIMA

An electronic marketplace (EM) is an inter-organizational information intermediary that enables participating buyers and sellers to exchange information about price and product offerings and to cooperate on commodity exchange. Prior researches on EM design have not defined EM business model clearly. With a review of existing literatures on business model, this paper developed taxonomy of EM business models and classified existing EMs business model from a network role perspective. Further discussion of the evolution of EM business model is provided at the end.

Evaluation Of User Acceptance For Web-Based Aptitude Tests, Michael Amberg, Sonja Fischer, Manuela Schroder

Communications of the IIMA

Web-based aptitude tests, which are a special category of aptitude tests, can be used for rather standardized test methods and for a large amount of users. The characteristics of web-based aptitude tests can have an impact on the test results and the user acceptance. The aim of our research is to develop a method for the evaluation of the user acceptance for web-based aptitude tests. Therefore, we used the DART-approach with the dimension (Perceived) Usefulness, (Perceived) Ease of Use, (Perceived) Network Effects and (Perceived) Costs as the theoretical basis, identified important acceptance indicators, developed a questionnaire and conducted a survey. …

Information Technology-Based Logistics Planning: Approaches To Developing A Coordination Mechanism For Decentralized Planning, Ingo Beyer

Communications of the IIMA

This research focused on mid-term planning representing the tactical level of supply chain management among manufacturers. Mid-term planning is based on established frame contracts between suppliers and customers. Demand forecasts and early customer orders (from retailers or consumers) are the starting point for performing planning runs involving logistical functions such as procurement, production, storage, and distribution. The aim is to draw up consistent plans among supply chain partners.

Data Mining In Oil Price Time Series Analysis, Daoping Wang, Litian Cao, Xuedong Gao, Tieke Li

Communications of the IIMA

This paper sums up the applications of statistic models such as ARCH-family models, cointegration theory and Granger causality etc in oil price time series analysis and introduces the method of data mining combined with statistic knowledge to analysis oil price time series. In addition, the paper also explains advantages, functions, relevant technologies of this method and its potential applications in hedging the oil shock risk.

Check 21: The New Technological Drive Towards Paperless Banking, Chang-Tseh Hsieh

Communications of the IIMA

Over the last decade, banks have spent a great deal of resources on technology improvements. With decreasing interest rate spreads, banks are being forced to look for new ways to increase profits. Recently, new legislation was passed that will allow banks to become more efficient in check truncation through technology. The new legislation is commonly referred to as Check 21. If used properly. Check 21 will increase employee efficiency and reduce other operational costs such as courier services. This paper examines the short history of Check 21 and discusses how technology affects banks profitability. Key areas where banks can become …

Multidimensional Time Series Fuzzy Association Rules Mining, Xuedong Gao, Hongwei Guo

Communications of the IIMA

In this paper, we present a new solution, in which the fuzziness of both subsequences and subsequences interval has been taken into consideration for solving the problem of multidimensional time series fuzzy association rules mining. Aimed at dealing with the new conception, this paper has put forward some key algorithms of the solution. Finally, an application example of multidimensional time series fuzzy association rules mining is illustrated. The result shows that rules with fuzzy interval can only be mined out by the above-mentioned new method.

Dell's Use Of Crm-Scm Integration To Dominate The Pc Market, Sharon Klinker, Ronald Terrell, Ahmed Y. Mahfouz

Communications of the IIMA

Dell is one of the most successful and profitable computer corporations in history. It has been known for its innovative customer service and product custom configuration. As it continues to grow, it is faced with the challenge of how to maintain its customer relationships and inventory management, while continuing to meet the demands and requirements of its customers. This paper will examine how Dell implements enterprise-wide computing software, which profiles and targets its customers, as well as streamlines the flow of its products throughout the supply chain. Dell's collaboration with other computer software companies has allowed it to become a …

Teaching Enterprise Resource Planning (Erp) Systems In The Supply Chain Management Course, Huei Lee, Kuo Lane Chen, Jiaqin Yang

Communications of the IIMA

The major purpose of this paper is to investigation the issues of teaching ERP systems in a supply chain management course. The secondary purpose of the paper is to evaluate the effectiveness of students' perception of learning ERF systems in a supply chain management course.

Naturalness Of Ontology Concepts For Rating Aspects Of The Semantic Web, Yoo Jung An, Kuo-Chuan Huang, James Geller

Communications of the IIMA

The Semantic Web is expected to be the next generation of the WWW. Ontologies and agents are major ingredients of the Semantic Web. In (Lee and Geller 2005), we have argued that some existing ontologies make use of unnatural concepts. We stated that unnatural concepts make it difficult to use an ontology and they contradict the purpose of an ontology, which includes explanatory power for the purpose of sharing information. In this paper we elaborate what makes a concept unnatural. We also analyze existing ontologies to get numeric measures of how natural their concepts are.

It Transformation Decision Processes: A Conceptual Framework For Efficiency/Effectiveness Optimization, Jurgen Reiner, Volker Stix

Communications of the IIMA

Decision processes are complex managerial challenges for long-term information technology (IT) initiatives with an organization-wide scope (in short: IT transformations). Costs, benefits, and risks of such IT investments are hard to capture, and the dozens ofprescriptive methods proposed for IT project evaluation have proved to contribute little to solve the dilemma in practice. Thus, as opposed to continue the search for another prescriptive evaluation methodology, this paper follows a new approach: it targets the development of a conceptual framework that allows for the improved management of holistic IT decision processes - as opposed to cook-book approaches that attempt optimizing the …

A. Survey Of Entity Resolution And Record Linkage Methodologies, David Guy Brizan, Abdullah Uz Tansel

Communications of the IIMA

A great deal of research is focused on formation of a data warehouse. This is an important area of research as it could save many computation cycles and thus allow accurate information provided to the right people at the right time. Two considerations when forming a data warehouse are data cleansing (including entity resolution) and with schema integration (including record linkage). Uncleansed and fragmented data requires time to decipher and may lead to increased costs for an organization, so data cleansing and schema integration can save a great many (human) computation cycles and can lead to higher organizational efficiency. In …