Business Commons^™

Globalization Tropes In Films: A Focus On Crazy Rich Asians, Nikhilesh Dholakia, Deniz Atik

Marketing Faculty Publications

Learning from and encouraged by the impacts of film film-based windows into globalization phenomena, in this issue of MGDR, we have focused on the film Crazy Rich Asians. In the popular press, the movie has been hailed as a major cultural point of departure for Hollywood as well as panned as just an Asian Asian-themed romantic comedy that celebrates the super-rich of Asia. The buzz around this movie does, however, indicate a slight bend in the curve of the geopolitics of the globalization discourse – and hence our decision to feature a number of academically insightful reviews of this movie …

China's Intellectual Property Rights Provocation: A Political Economy View, Shaomin Li

Management Faculty Publications

It is well recognized that intellectual property rights (IPR) violations are at the heart of the economic conflict with China. Little agreement, however, exists about the origin and solutions for this provocation. Broadly speaking, two prescriptions have been proposed: the natural evolutionary and the rule of law views. While both have merits and add to our understanding, they do not go far enough to address the more fundamental IPR policy issue: China has benefited from a rule of law overseas and a rule through law at home, manufacturing unfair advantage to its firms, many of which are owned and/or influenced …

2019-Etsu Welcomes New Pharmacy Residents, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY— East Tennessee State University Bill Gatton College of Pharmacy welcomes several new residents who will be furthering their postgraduate pharmacy training in various practice settings over the next year.

Gatton alum Dr. Tucker Ensley (’19), of Asheville, North Carolina, was matched with the Postgraduate Year 1 (PGY1) Community-Based Pharmacy Residency, a program created in partnership with Boone Drug and Healthcare in Boone, North Carolina. The program is designed to prepare community-based pharmacists as leaders and innovators through unique practice experiences, with the goal of elevating pharmacy practice and overall healthcare both in the region and nationally.   

“I …

2019-Continuing Education Opportunities 2019-2020, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Save the date for our upcoming slate of 2019-20 continuing education opportunities offered at ETSU Bill Gatton College of Pharmacy, available live in person and remote. Learn more.

2019-Student Research Awards, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Two students at East Tennessee State University Bill Gatton College of Pharmacy recently earned national research awards.

Yaa Anane (’20), from Arlington, Texas, was one of eight students across the nation who were selected as Student and Trainee Abstract Award winners by the 2019 Annual Meeting of the American College of Clinical Pharmacology (ACCP). As a Student Award Winner, she will be presented with a $1,000 honorarium and a complimentary registration to attend the ACCP Annual Meeting. Also, she will be provided with up to $500 in travel reimbursement. 

Her faculty research advisor is Dr. Sam …

2019-January-Uh Alumni Rosie Mcveigh Featured On Etsu Webpage Spotlight, University School, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

UH Alumni Rosie McVeigh, Class of 2014, is currently featured on the ETSU Webpage, Spotlight Section. View complete article on ETSU Website

Meet Rosie McVeigh

Rosie McVeigh, a native of Tennessee’s oldest town, Jonesborough, took a year and a half off between graduating from University School, located on the ETSU campus, and beginning her studies at ETSU.  During that time, she traveled to Nicaragua, lived in Miami and worked as a model.  Now a senior anthropology major with minors in both culture and health, and Spanish, McVeigh puts her academic interests to work in her hometown at the Ardinna Woods …

2019-Faculty Member Andrew Scott Ross To Exhibit Work In Asheville.Pdf, College Of Arts And Sciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Andrew Scott Ross, Assistant Professor of Drawing and Foundations Coordinator has been chosen to be part of the "Appalachia Now!" exhibition in Asheville, North Carolina. The exhibit situates artists within a regional and national dialogue that spans time and socio-economic status. Whether works are bio-bibliographical, or address larger, universal themes, this cross-disciplinary exhibition invites visitors to participate in the individual experiences that make this part of the world so unique.The work explores the amalgamation of tradition and present-day perspectives extant in contemporary artistic representations of life in this region.

The exhibit will take place Summer 2019. For more information …

2019-January-Bfa Alum Jonathan Adams Presenter At Conference In Memphis Tennessee.Pdf, College Of Arts And Sciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

BFA alum Jonathan Adams has been chosen as one of the Young Arts Patrons for the 2019 Young Collectors Contemporary Talks, Masterclasses, and Forums. The group consists of some of the top up and coming changemakers in the arts community. Presenters include artists, curators, community activists, entrepreneurs, and arts writers that are leading the way in how we conceptualize, and interact with the arts around us.

Adams graduated with his BFA in studio art in 2016. He is currently attending Rutgers University pursuing his MFA degree.  

For mor einformation on the Young Arts Patrons for this year, please follow this …

2019-2019 Appalachian Student Research Forum, Department Of Geosciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Call for abstracts - The Appalachian Student Research Forum is a regional competition in which participants from universities and colleges across the Appalachian region present their research in a formal, juried setting. Oral and poster presentations of original research from all disciplines are accepted. Deadline: March 12, 2019
For registration details and to submit your abstract, visit: 

The Context And Challenges Of Interdisciplinarity In The Philippines, Ma. Assunta C. Cuyegkeng

Leadership and Strategy Faculty Publications

The tension between disciplines and interdisciplinary initiatives has been present in different areas around the world. This paper discusses the roots of the tension in the world and in the Philippines, as well as issues and challenges of implementation. It begins with the meaning of discipline and the nuances in the interaction of multiple disciplines, (e.g. multidisciplinary, interdisciplinary, or transdisciplinary) and traces and traces the development of disciplines in relation to the development of higher education. While academic departments and programs give life and power to the disciplines, there were pressures to work across disciplines to achieve the underlying goals …

With Regard To Programmatic Advertising, Are Lewis' Findings On Cultural Dimensions Still Valid For Millennials In The 21st Century?, Robert Niemi

Senior Honors Theses and Projects

This bachelor thesis discusses new forms of advertising with respect to cultural communication. Specifically, it analyzes whether the Lewis Model of Cross-Cultural Communication needs to be updated with regard to programmatic advertising and millennials in the 21st century. In order to do so, a survey among internationals in various countries from different cultures was conducted to gather information. The survey consisted of 24 different questions on the participant's cultural background and their perception of programmatic advertising. Finally, this paper had to conclude that there was not sufficient evidence present in the survey to actually update the Lewis Model of Cross-Cultural …

Applying Collective Change Leadership And Change To Resolve Complex Community Problems, Johnette (Jay) Caulfield

Management Faculty Research and Publications

No abstract provided.

The Ethicality Of Point Of Sale Marketing Campaigns: Normative Ethics Applied To Cause Related Checkout Charities, Catharyn Baird, Johnette (Jay) Caulfield

Management Faculty Research and Publications

No abstract provided.

An Oasis In The Hospital Desert – General Aviation Meets Medicine, Ariel Braverman

International Journal of Aviation, Aeronautics, and Aerospace

Use of General Aviation and to support medical services is not novel. However, this paper is an attempt to establish a concept of a framework of using aviation, especially relatively low-operational cost fixed-wing aircraft as a convenient high-speed transport to bring medical staff to the rural and remote areas. Operating flight network will also be more efficient from the financial point of view - better than attracting medical personnel with high salaries. Existing regional and local airport system can be a feasible basis for airport-based medical network. This article is just an initial one and additional work needs to evaluate …

Predictive Modeling Of Webpage Aesthetics, Ang Chen

Masters Theses

"Aesthetics plays a key role in web design. However, most websites have been developed based on designers' inspirations or preferences. While perceptions of aesthetics are intuitive abilities of humankind, the underlying principles for assessing aesthetics are not well understood. In recent years, machine learning methods have shown promising results in image aesthetic assessment. In this research, we used machine learning methods to study and explore the underlying principles of webpage aesthetics"--Abstract, page iii.

How Does The Primary Market Value Innovations Of Newly Public Firms?, Qin Lian, Qiming Wang

Business Faculty Publications and Presentations

We investigate whether and how the primary market values the innovations of newly public firms at their initial public offerings (IPOs) by examining the link between the size (the number of patents) and the quality (citation count) of their patent portfolios and IPO valuations. We find that the number of patents, the citation count, and innovation efficiency (IE; patents or citations scaled by research and development expenditure) are positively associated with offer price multiples but the effect of the number of patents subsumes that of the citation count/IE. There is no significant effect of patent portfolios on price revisions or …

A Review And Synthesis Of The Work Ability Literature, David Cadiz, Grant Brady, Jennifer R. Rineer, Donald M. Truxillo

Business Faculty Publications and Presentations

There is a growing literature investigating aging and work due to increasing numbers of older working adults. One emerging research line has focused on work ability (WA), or workers’ functional capacity to meet work demands, including the antecedents of WA and how WA affects work attitudes, performance, and retirement. Our article provides the first comprehensive multidisciplinary (e.g., medicine, psychology, management) review of the WA literature to date. In our review, we discuss the evolution and limitations of WA measurement and conceptualization that could limit future advancements in WA research, integrate WA with organizational and lifespan development theories, synthesize the extant …

Mitigating High-Skill Brain Drain In Low-Growth Economies: An Examination Of Existing Brain-Drain Threats In New Mexico And Strategy And Policy Alternative To Address Them, Aaron T. Cowan, Kelly R. Cowan, Steven T. Walsh

Engineering and Technology Management Faculty Publications and Presentations

This study analyzes the challenges faced by struggling or low-growth economies when they lose highly skilled human capital via the process of "brain drain" or "ability drain." Such losses pose severe potential hazards to technology-based economic development. Factors related to these phenomena are characterized and examined via literature review and mixed methodology analysis to compare and contrast potential ways to manage brain drain and even achieve positive "brain gain" through individual and business-oriented strategies and policy alternatives.

Trans-Inclusive Design, Erin White

VCU Libraries Faculty and Staff Publications

The choices web designers make impact the online and offline experiences of real people who are transgender, non-binary, or gender-variant—choices that can affirm or exclude, uplift or annoy, help or harm. This article shines light on the decisions web professionals make every day and offers specific ideas for how to make content, images, forms, databases, IA, privacy, and algorithms trans-inclusive.

The Sustainable Use Of Natural Resources In Egypt's Ecotourism Hotspots / الاستخدام المستدام للموارد الطبيعية في أماكن جذب السياحة البيئية في مصر, Menna Moataz Elsehrawy, Omneya Nagib Ibrahim, Yara Ali Moustafa, Yousra Osama Taha

Papers, Posters, and Presentations

This paper focuses on ecotourism in Egypt, and its current challenges. Based on the analysis of current policies, different stakeholders, and challenges as well as opportunities within the ecotourism sector, this policy paper --targeting the Egyptian Environmental Affairs Agency and requiring collaboration from the Egyptian Ministry of Tourism-- provides a set of recommendations.

Adoption Of Self-Service Technologies Among Banking Customers: A Revisit, Irbha Magotra, Jyoti Sharma, Supran Kumar Sharma

International Journal of Applied Management and Technology

The introduction of self-service technologies (SSTs) in the banking industry has been emerging as one of the significant business drivers that facilitate customers in operating their bank accounts. Considering this, the present study has made an attempt to pierce the existing literature with reference to the adoption of SSTs among banking customers. Particularly, the intent of the present article is to explore various personal (e.g., optimism, socioeconomic characteristics) and technology characteristics (e.g., perceived usefulness, perceived ease of use) that affect the acceptance of SSTs among the banking customers. Based on a review of the literature, a conceptual model for SST …

Silicon Valley Immersion Program, Austin Phillips

Williams Honors College, Honors Research Projects

This paper explores how learning immersion experiences can improve the cache of the student experience at The University of Akron. Then the planning and coordination of northeast Ohio's first university-led silicon valley learning immersion trip, Zips in the Valley, are detailed.

Data Warehouse & Business Intelligence Sektori Bankar, Djellza Hamza

Theses and Dissertations

Ne jetojmë në një epokë ku teknologjia është kudo rreth nesh, ku teknologjia po e shoqëron punën tonë pothuajse në çdo vend. Ne e dimë rëndësinë e të dhënave në industri, financa, biznese, kompani etj. Sot, të dhënat na vijnë në forma të ndryshme dhe burime të shumëfishta, ndryshe nga epoka e mëparshme. Duke pasur parasysh organizatat e mëdha të cilat përbëhen nga departamente të ndryshme dhe kanë nevojë që këto të dhëna t’i kenë në një vend të vetëm, për këtë arsye të veçantë ne kemi nevojë për Data Warehouse. DWH mund të përkufizohet si një koleksion i informacionit …

Ndikimi I Gjenereimit Të Ideve Nё Procesin E Suksesshem Të Inovacionit, Nitё Morina

Theses and Dissertations

Inovacioni është një nga çështjet më të rëndësishme dhe më komplekse me të cilat kompanitё ballafaqohen sot. Roli i inovacioneve mund të vlerësohet si faktori kryesor i rritjes së vlerës së kompanisë nga ana e aktorëve që operojnë në treg. Sfida më e madhe më të cilën po përballen kompanitë sot është aftësia për të menaxhuar ndryshimet e vazhdueshme që ndodhin në teknologji dhe industri dhe njehkohësisht aftësia për të stimuluar inovativitetin dhe kreativitetin. Gjenerimi i ideve ёshtё cilёsuar si njё nga aktivitete mё tё rendёsishme dhe kritike tё inovacionit, andaj kompanitë është e rendësishme jo vetem që të jenë …

Real Tax Reform: An Efficient, Equitable, And Simple Plan In The U.S., Janet Mosebach, Michael Mosebach

Accountancy Faculty Publications and Presentations

This paper presents real tax reform that is not only efficient, equitable, and simple but revenue neutral. It also removes a significant amount of double taxation from the individual taxpayer. The underlying premise is that businesses do not actually “pay” income taxes but pass them on to the consumer. Our plan consists of eliminating all federal income taxation of individuals and changing business taxation from a tax computed on taxable income to a tax based on total audited revenue. After computing the combined amount of federal tax currently collected from individuals and all forms of businesses, we develop a revenue-based …

Nebraska Farm Real Estate Market Highlights 2018-2019, Jim Jansen, Jeffrey Stokes

Extension Farm and Ranch Management News

Introduction

The Nebraska Farm Real Estate Market Highlights 2018-2019 report represents the 41st edition to the annual series. These reports provide an important insight on agricultural land market dynamics for stakeholders across Nebraska. In today’s market, where market transactions exceeding a million dollars are the norm, objective market information and analysis is more critical than ever. The focus of the report continues to provide unbiased information on agricultural land values and rental rates so industry participants can make educated and informed decisions.

This year, the February 2019 survey of nearly 125 expert-panel members from across the state provided current information …

2019 Nebraska Business

College of Business: Trade Publications

2019 Nebraska Business

An Exploratory Study Of The Role And Contribution Of University Knowledge Transfer Offices (Ktos) In Knowledge Transfer And Value Creation, Anthony Paul Buckley, Paul Maguire, David Gardiner

Conference papers

Developed European countries place emphasis on innovation as an important growth driver. Higher educational institutions, within these developed countries, actively participate in regional economic initiatives to proactively transfer and commercialise knowledge to business and society. This knowledge transfer is now performed in a more direct way than heretofore and the commercialization remit is now regarded as the Universities 3rd mission. This is in addition to its traditional remits of education and research. This study explores the effectiveness of the University knowledge transfer process and the contribution that knowledge transfer offices play in knowledge transfer and commercialisation (Value creation).

This study …

The Impact Of Artificial Intelligence On Higher Education, Yizhi Ma

Masters Theses

"A perfect storm is hitting higher education. Decreased funding from traditional funding sources, such as State Governments, and transformative changes caused by artificial intelligence (AI) will revolutionize higher education. Higher education needs to change and evolve quickly and continuously to prepare students for the upheavals in the job market caused by AI, machine learning, and automation.

As AI continues to make inroads into our world and our lives, its impact and effects can no longer be ignored. What kinds of organizational changes in higher education are necessary? How can higher education continue to prepare students for the AI evolution and …

How Does Customer Service Offshoring Impact Customer Satisfaction?, Jonathan W. Whitaker, M. S. Krishnan, Claes Fornell, Forrest Morgeson

Management Faculty Publications

Information technology (IT) plays a vital role in customer relationship management (CRM), because CRM processes include the collection and analysis of customer information, firms use technology tools to interact with customers, and IT created the conditions under which firms can offshore CRM processes. Customers have negative perceptions toward offshoring, which suggests that firms might be reluctant to offshore IT-enabled CRM processes. However, firms have significantly increased offshoring for CRM processes, presenting a conundrum. Why would firms increase offshoring for CRM processes if there could be a risk to customer satisfaction?

This paper helps to resolve the conundrum by studying the …