Using Multiple Data Sources For Customer Satisfaction Analyzing: A Sentimental Approach, Jhanvi Vyas

Master of Science in Information Technology Theses

The effectiveness of data and data providers in marketing has created a hype in the marketing world. Businesses often face a divided approach because of the increasing volume of data collected through a variety of data channels. This results in marketers often facing problems in acquiring precise market data for analysis. The correct techniques and knowledge required to integrate all the available sources for acquiring proper analytical results are yet to be specifically known. There is no universally accepted technological methodology when it comes to integrating data sources for market analysis, but there are a few business concepts that can …

2020-05-05 Campus Update From The Office Of The President, Morehead State University. Office Of The President.

Staff Congress Records

Campus update issued by the Office of the President to the faculty and staff on May 5, 2020.

Open Meeting Minutes, May 5, 2020, American Institute Of Certified Public Accountants. Professional Ethics Division. Professional Ethics Executive Committee

Association Sections, Divisions, Boards, Teams

No abstract provided.

Open Meeting Agenda, May 5, 2020, Virtual, American Institute Of Certified Public Accountants. Professional Ethics Division. Professional Ethics Executive Committee

Association Sections, Divisions, Boards, Teams

No abstract provided.

What Leaders In The Interfaith Community Can Do To Strengthen The Impact Of Utah Girls And Women, Susan R. Madsen

Marketing and Strategy Faculty Publications

This idea sheet is based on a 2020 gathering of 25 leaders within the local interfaith community. Religious and faith-based organizations are of vital importance to many individuals and families, and these leaders recognize the positive role they can have in the lives of Utah women and girls.

Personality Configurations In Teams: A Comparison Of Compilation And Composition Models, Kathryn Ostermeier, Mark Davis, Robert Pavur

Management Department Faculty Journal Articles

Purpose

The purpose of this study is to examine the facilitating and inhibiting influence of team-level negative affectivity and conscientiousness on a dyad of emergent states, adopting and comparing both the composition and compilation perspectives.

Design/methodology/approach

Data were collected over three time points from 410 undergraduate students nested within cross-functional project teams (N = 62). The data, including individual self-reports and judges’ ratings of team performance, were aggregated to the team-level using both composition (mean) and compilation (skewness) approaches.

Findings

The findings indicate that mean-levels of negative affectivity were associated with decreased psychological safety. The use of skewed conscientiousness counterintuitively …

2020-May-04-Virtual Showcase And Fundraiser, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 4, 2020) – A Virtual Showcase and Fundraiser will be presented Thursday, May 7, to benefit East Tennessee State University’s ongoing Bucs Help Bucs campaign.

This showcase will feature a compilation of videos recorded by students and faculty in ETSU’s Bluegrass, Old-Time and Country Music Program. It will begin at 7 p.m. on Facebook Live and will be hosted by program director Dan Boner.

The idea for students to submit videos for a virtual concert came from senior ETSU bluegrass majors Sophia Chambers, Mikaela Langley and Charly Smith.  

During the virtual concert, viewers will be encouraged to …

2020-May-04-1911 Society Inductees, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (May 4, 2020) Ten members of the Class of 2020 at East Tennessee State University have been inducted into the newly formed 1911 Society.  Named in commemoration of the year when ETSU was founded, the organization honors the university’s most notable graduates from undergraduate, graduate and professional programs. The 1911 Society recognizes students who have distinguished themselves among all graduates for academic excellence, service, and leadership.

ETSU President Dr. Brian Noland said, “For more than a century, ETSU has carried forth a mission to improve the quality of life for the people of this region.  That initiative …

Essays Of The Power Of User-Generated Contents And Online Communities, Yuan Zhang

Information Systems & Operations Management Dissertations - Archive

How the internet and mobile technologies shape users’ online content generation and how user- generated content on social media and online communities influence their subsequent behaviors are under-researched in the IS field. This dissertation contains three essays that examine three aspects of user-generated content (UGC) and online communities. The first study examines the spillover effects of location-based mobile applications on local businesses’ performance through analyzing the entry and penetration of a location-based augmented reality application under a natural experiment setting. A rich-get-richer effect is identified in that the internalization of the reputation spillover varies with the current reputation of the …

Ada News - 05/04/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Exploring A Qualitative Approach To Arts Advocacy And Evaluation, Lycette C. Belisle

Undergraduate Theses

The quantitative impact of the arts has become an increasingly important factor in determining the overall value of a project, and is often used to determine acceptance of submissions, public recognition and funding disbursement. This project evaluates current understandings of how the arts function within society, popular methods for determining the value of the arts and explores how qualitative reasoning can be utilized to communicate the value of supporting artistic endeavors. While placing a numerical value on the arts based on data collection can be important, this project will aim to evaluate the implications of relying so heavily on facts …

Airline Quality Rating 2020, Brent D. Bowen, Dean E. Headley

Airline Quality Rating Report

To contribute to AQR 2020, we encourage you to take the Airline Passenger Survey. Please CLICK HERE.

The results of the 30th annual national Airline Quality Rating (AQR). The most comprehensive study of the performance quality of the 10 largest airlines in the United States, the AQR is conducted by researchers at the W. Frank Barton School of Business at Wichita State University and Embry-Riddle Aeronautical University’s Prescott, Ariz., campus. Airline performance, as presented by AQR researchers, encompasses a multifactor look at the overall quality of the airlines. It includes on-time performance, denied boardings, mishandled baggage and customer complaints. …

2020-May-04-Studying Esports, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY –  (May 4, 2020) This fall, East Tennessee State University will offer a new graduate certificate in esports management.

The program will be offered through the Clemmer College and coincides with the launching of ETSU’s new esports varsity team which was announced last December.

According to Dr. Natalie Smith, the esports industry is booming, yet there are only 20 or less academic programs in the country.

“This program will differentiate our graduates in the job market,” said Smith, an assistant professor of sport, exercise, recreation and kinesiology.  “As the industry grows, the need will continue to rise for …

Discrimination Against Employees Without Covid-19 Antibodies, Debbie N. Kaminer

Publications and Research

Policies that favor those with immunity to a contagious disease are a novel concept and have not been used in recent United States history. It is important to think about the legal and policy issues associated with banning employees without immunity to Covid-19 from the workplace and the appropriate balance between an individual’s right to work and the public health of the nation. In doing so, it is useful to compare these policies to immunization laws, mandatory retirement laws and the Americans with Disabilities Act.

I See What You're Saying: A Deaf Culture And American Sign Language Awareness Event, Alexis M. Sejnoha

Honors Thesis

Deaf Culture and American Sign Language are an important part of the Deaf and Hard-of-Hearing community. Most people outside of this community are unaware of these aspects, and remain uneducated about them. This document is an event plan for an educational event about American Sign Language and Deaf Culture, as well as an artist statement explaining the conception and implementation of this plan, and how it was impacted by the Covid 19 pandemic.

2020-May-04-Etsu Virtual Commencement, University Marketing And Communication, East Tennessee State University

ETSU News

ETSU Class of 2020 celebrating milestones virtually

Virtual commencement ceremonies planned for May 8-9

JOHNSON CITY (May 4, 2020) – East Tennessee State University will confer some 2,200 degrees, virtually, as Commencement Exercises will be streamed online and broadcast locally for the Class of 2020.

Graduates, their families and friends are invited to watch ETSU's Virtual Commencement Ceremony on Saturday, May 9. The ceremony will be streamed online beginning at 10 a.m. WJHL News Channel 11 will broadcast the ETSU Virtual Commencement Ceremony at 12 p.m. (earlier viewing time than previously announced)

How can I watch ETSU's Virtual Commencement …

2020-May-04-Etsu Student Team Takes First Place In Aaf Nasc District Competition, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 4, 2020) – A team of students from three departments at East Tennessee State University won first place in district 7 of the American Advertising Federation’s (AAF) National Student Advertising Competition (NSAC) sponsored by Adobe.

The NSAC tasks AAF college chapter teams to develop an integrated marketing campaign in response to a real-world marketing challenge facing Adobe.

This is ETSU’s second first-place finish in three years in AAF District 7, which includes such institutions as Louisiana State University, the University of Alabama, the University of Memphis, Middle Tennessee State University and others.

The ETSU team, which is …

A Study Of The Product Development Process For The Transparent Kitchen Knife Block, Benjamin Payne

Honors Theses

The purpose of this document is to summarize the research and planning, design, market evaluation, cost analysis, and production process for a kitchen knife block. The team began by researching multiple knife block designs and evaluating what strengths and weaknesses existed with the basic models that are currently offered in different marketplaces. After collecting data on material costs and discussing different design features, the team created a survey in order to gauge consumer preferences and gain a better understanding as to what features and price point the average customer would consider purchasing. The resulting information was used to create an …

2020-04-06 Newsletter, Morehead State University. Faculty Senate.

Staff Congress Records

Staff Congress newsletter for May 4, 2020.

2020-05-04 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress newsletter for May 4, 2020.

2020-05-04 Minutes, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress meeting minutes from May 4, 2020.

Gauging The Development Of Innovative Capabilities In Accounting And Finance Students: Can They Drive The National Innovation Agenda?, Denise Jackson

Research outputs 2014 to 2021

As automation catalyses the shift from number-crunching to more complex roles spanning risk management and strategic decision-making, it is important that higher education is developing the capabilities for Accounting and Finance graduates to successfully contribute to innovation. The study gauges the development of innovative capabilities among students and new graduates using national data from 2012 to 2015. It identifies gaps in the development of certain capabilities, discusses the implications of these and presents strategies for improvement. Findings will inform stakeholders how to better prepare these graduates to contribute to innovation and, ultimately, improve economic growth and global competitiveness in Australia.

Assessing The Market Niche Of Eurasian Rail Freight In The Belt And Road Era., Xu Zhang, Hans-Joachim Schramm

Articles

This paper presents an overview of the recent development of Eurasian rail freight in the Belt and Road era and further evaluates its service quality in terms of transit times and transport costs compared to other transport modes in containerised supply chains between Europe and China.

A trade-off model of transit time and transport costs based on quantitative data from primary and secondary sources is developed to demonstrate the market niche for Eurasian rail freight vis-a-vis the more established modes of transport of sea, air, and sea/air. In a scenario analysis, further cargo attributes influencing modal choice are employed to …

Is Tuition Free College The Golden Ticket? A Time Series Analysis Of Germany’S Higher Education Policy, 1990-2017, Hannah Wolfram

Business and Economics Honors Papers

Countries which have been able to offer free tertiary education are being applauded while the United States tries to find a way to rectify its high tertiary education costs. Germany has accomplished a system of subsidized higher education since the 1950s, making it seem highly successful. In order to investigate the potential benefits of subsidized higher education, this study uses a time series regression analysis to investigate the relationship between tertiary unemployment rate and public spending as a share of the Gross Domestic Product (GDP) in Germany over the period 1990-2017. The regression analysis corrected for multi-collinearity and serial correlation, …

Consumer Response To Corporate Social Responsibility (Csr) At Bridgewater College, Abenezer Tekle

Honors Projects

With the development of multinational companies (MNCs), corporate social responsibility (CSR) has become a very important component of corporate strategic plan. This study provides preliminary evidence that consumer response about the CSR behavior of Multinational Corporation are determined by different factors. In order to identify and measure the effects of CSR behavior on consumer response, I used quantitative research by creating an online survey to analyze three objectives. Nike was specifically included in the survey due to its popularity on college campuses. The results show that knowledge/awareness of CSR have some meaningful influence on millennial purchasing behavior; however, extensive student …

2020-May-02-Innovation Lab Partnership, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (May 1, 2020) – Connect Outdoors, a member of East Tennessee State University’s Innovation Lab, has announced a partnership with New York B.A.S.S. National Youth Program. Under this partnership, NY B.A.S.S. Nation will solely use the technology company’s Connect Fishing League Platform along with the new third generation ConnectScale for their tournament season.

 “We are honored to be part of the NY B.A.S.S. Nation team under the leadership of Chris Misciagna and Michael Arndt,” says W. Scott Morris, vice president of tournament operations for Connect Outdoors, Inc.

Connect Outdoors, based in Johnson City, is dedicated to providing tools …

2020 Private Capital Markets Report, Craig R. Everett

Pepperdine Private Capital Markets Report

The Pepperdine private cost of capital survey was originally launched in 2007 and is the first comprehensive and simultaneous investigation of the major private capital market segments. This year’s survey specifically examined the behavior of senior lenders, asset‐based lenders, mezzanine funds, private equity groups, venture capital firms, angel investors, privately‐held businesses, investment bankers, business brokers, limited partners, and business appraisers. The Pepperdine survey investigated, for each private capital market segment, the important benchmarks that must be met in order to qualify for capital, how much capital is typically accessible, what the required returns are for extending capital in today’s economic …

#Thirsty4change: Bubble Tea Goes Sustainable, Singapore Management University

Social Space

The global bubble tea market was valued at US$1.96 billion in 2016 and is projected to reach US$3.21 billion by 2023. However, the bubble tea craze comes as a heavy price to the environment. Since plastic cups and straws—used to contain and consume the drinks—are non-biodegradable, most of these end up in oceans and cause severe harm to animals that mistake the plastic for food. Used bubble tea cups also cannot be placed into “Plastics”-designated recycling bins as they contain too much liquid and leftover “pearls”, usually made of tapioca. To date, there have been efforts to address bubble-tea-related waste, …

The Implementation Of Eportfolios As A High Impact Practice In The Real Estate Practice Class, Yu Liu

Q2S Enhancing Pedagogy

I would like to implement the ePortfolio to my Fin 481 Real Estate Practice course. Real Estate Practice course introduces students to a broad spectrum of practical issues and activities in real estate markets. It provides the opportunity for the students to get an in-depth understanding of the real estate business. Subjects include Understand Real Estate Market; Math for Real Estate; Buying Real Estate, Mortgage, Escrow, Title Company, Inspection, Home Insurance Company; Selling Real Estate, Repairing, Brokerage, Staging; Comparative Market Analysis; Brokerage and Marketing Strategies; Investing in Real Estate Market, Debt Utilization; Flipping and Wholesaling; Construction Fundamentals; Legal Protection and …

Q2s Enhanced Pedagogy: Developing Critical Listening Skills In Business School Students To Enhance On-The-Job Performance, Matthew Habich

Q2S Enhancing Pedagogy

A common complaint heard from many business managers and executives is that while recent business school graduates are relatively well-equipped for the technical aspects of their jobs, they often lack critical communication-related skills, thus limiting their organizational effectiveness. This article describes feedback received from a group of Southern California business executives indicating that "active listening" is one of the most important of these communication skills - and one often lacking in recent business school graduates - and offers one classroom exercise that can be used to help students practice this critical communication skill.