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Full-Text Articles in Business

Governance Of Drug Development Alliances, Devashish Chandrashekhar Thakar Apr 2023

Governance Of Drug Development Alliances, Devashish Chandrashekhar Thakar

Theses and Dissertations

Innovative biotechnology firms (hereafter, biotechs or biotech firms) consider drug development alliances with incumbent pharmaceutical firms (hereafter, pharmas or pharma firms) as a means to access complementary commercialization capabilities, enhance their managerial skillset through close interactions, and maintain financial stability. However, biotechs face challenges in designing and developing alliance contracts that (a) enable them to retain and refine valuable alliance assets and (b) ensure that the alliance makes tangible scientific progress. Designing contracts to achieve these dual purposes is therefore a salient concern for the biotechs.

Given these challenges, the first essay of this dissertation explores the factors driving the …


Experiencing The Formalness: The Role Of Contextual Cues In Consumers’ Luxury Perception And Lifestyle Preference, Zhenyu Jin Apr 2023

Experiencing The Formalness: The Role Of Contextual Cues In Consumers’ Luxury Perception And Lifestyle Preference, Zhenyu Jin

Theses and Dissertations

Formalness, which refers to the sense of seriousness, importance, and significance, is a commonly-encountered experience in consumers’ daily lives and can influence consumer behavior in wide domains. Despite its ubiquitous nature, research on consumer experiences of formalness in marketing settings is limited. This dissertation investigates the sense of formalness in consumer behavior, exploring its antecedents and consequences in sensory marketing, luxury consumption, and consumer lifestyles.

Essay 1 identifies one of the antecedents and consequences of formalness sense by exploring how music used in marketing communications and retail environments can induce a sense of formalness in consumers, which in turn shapes …


Research On The Relationship Between Service-Oriented Manufacturing Platforms And Customer Enterprise Innovation — Evidence From The 3d Printing Industry, Donglai Zhao Apr 2023

Research On The Relationship Between Service-Oriented Manufacturing Platforms And Customer Enterprise Innovation — Evidence From The 3d Printing Industry, Donglai Zhao

Dissertations and Theses Collection (Open Access)

Micro, small and medium-sized enterprises (MSMEs) are highly flexible and creative and play a significant role in the national economy and in employment, innovation, and entrepreneurship. However, due to their relatively small size, low technical level, lack of funds and talent, and backward management, they generally face development predicaments, such as the pressure to survive and weak anti-risk abilities. Therefore, in addition to leveraging their initiative to develop their competitive strength, making full use of external public service resources has become one approach MSMEs can take to find a way out of such predicaments. Various service-oriented manufacturing platform enterprises have …


Maximising Effectiveness Of Talent Pools Through Mindfulness: An Empirical Investigation In A Multinational Corporation, Tarmo Raudsepp Apr 2023

Maximising Effectiveness Of Talent Pools Through Mindfulness: An Empirical Investigation In A Multinational Corporation, Tarmo Raudsepp

Dissertations and Theses Collection (Open Access)

Traditional human resource management is looking to identify and develop talent for maximising human capital in a competitive environment with limited resources and negative demographic trends. Attracting, deploying, motivating, developing and retaining talented employees is a corporate norm for meeting organisational goals. Proper human resource processes through rigorous mapping of employees according to the performance-potential matrix allow the grading of employees against peer groups to establish talent pools for development and internal succession planning.

Mindfulness originates from 2,500-year-old Buddhist spiritual practices and has a rare combination of spirituality and science. Eastern perspective originates from Asian traditions focusing on the self-regulation …


The Impact Of Subordinates’ Proactive Personality On Empowering Leadership, Xin Zhan Apr 2023

The Impact Of Subordinates’ Proactive Personality On Empowering Leadership, Xin Zhan

Dissertations and Theses Collection (Open Access)

Research has documented numerous benefits of proactive personality for employees’ job outcomes. However, the success of proactive employees largely depends on their leaders’ empowerment. Extant research has focused on the bright side of proactive personality for inducing empowerment, without considering its risks. We thus have an incomplete understanding of the effects of employees’ proactive personality on empowering leadership. I take a balanced perspective on proactive personality and propose that proactive personality has an inverted U-shaped relationship with empowering leadership, such that empowering leadership is highest when proactive personality is at a moderate level. I argue that leader-member exchange (LMX) mediates …


A Study On The Business Models Of Chinese Video Websites And Its Evolution, Xiaohui Wang Apr 2023

A Study On The Business Models Of Chinese Video Websites And Its Evolution, Xiaohui Wang

Dissertations and Theses Collection (Open Access)

This dissertation delves into the 20-year developmental history of Chinese video websites, with specific emphasis on major players currently in operation such as iQIYI, Tencent Video, Youku, Bilibili, and Mango TV. It critically analyzes the business model of Chinese video websites from five key dimensions—developmental evolution, market operation, content production, user relationships, and policy relations—providing a comprehensive understanding of the industry’s landscape. Research has shown that the business models of Chinese video websites present not a simple chain relationship but a complex network of relationships. Elements such as capital, market, content, technology, users, and policies dynamically interact and balance each …


The Impact Of Ipo Pricing Model On The Issuing Price: Evidence From China, Shancheng Chen Apr 2023

The Impact Of Ipo Pricing Model On The Issuing Price: Evidence From China, Shancheng Chen

Dissertations and Theses Collection (Open Access)

IPO pricing effectiveness refers to the deviation between the IPO price in the primary market and the actual trading price in the secondary market at the initial stage of listing. IPO underpricing ratio is the main research index used to investigate the effectiveness of IPO pricing in capital market. The phenomenon of excessive IPO underpricing brings many problems to the development of Chinese capital market. The GEM from the establishment of the initial audit system to the registration system, to the inquiry of the implementation of the new rules, IPO underpricing rate has been gradually controlled. This paper mainly studies …


Customer Value, Product Repositioning And Supply Chain Strategy: A Case Of Supply Chain Design For Lansea Corporation, Lei Zhang Apr 2023

Customer Value, Product Repositioning And Supply Chain Strategy: A Case Of Supply Chain Design For Lansea Corporation, Lei Zhang

Dissertations and Theses Collection (Open Access)

With continuous development of Chinese economy, the incomes of Chinese citizens are constantly increasing, leading to dramatical changes of consumer demand patterns, especially in household electric appliances. The analysis of income and household wealth shows that the proportion of the middle-class population is about 20%-30% of the total population, and this proportion is still increasing. Consequently, it seems that consumption is constantly upgrading. This means, on one hand, part of the consumers still focuses on quality and cost, while on the other hand, part of consumers pays more attention on performance and styles. Therefore, it is critical for the manufacturers …


The Effect Of Psychological Distance On Online Advertising: A Case Study Of Video Enrollment Advertisement Of Colleges, Xian He Apr 2023

The Effect Of Psychological Distance On Online Advertising: A Case Study Of Video Enrollment Advertisement Of Colleges, Xian He

Dissertations and Theses Collection (Open Access)

Advertising for enrolment through the Internet has become an important means of enrolment promotion in Chinese universities. However, there is currently no clear research conclusion on how to conduct effective advertising, especially on the selection of factors such as promotion time, promotion platform, and promotion targets. Based on the construal level theory, this study investigated the effects of different types of college enrolment advertising on different new media platforms, using different dimensions of psychological distance corresponding to factors such as promotional time and promotional area. The empirical results show that different advertising types do have significant effect differences on different …


Regulating By New Technology: The Impacts Of The Sec Data Analytics On The Sec Investigations, Tian Deng Apr 2023

Regulating By New Technology: The Impacts Of The Sec Data Analytics On The Sec Investigations, Tian Deng

Dissertations and Theses Collection (Open Access)

Despite the Securities and Exchange Commission’s (SEC) growing emphasis on data analytics in recent years, there is scant research about whether the investment in data analytics accomplishes its objective of enhancing enforcement efficiency. This study examines the effects of the SEC regional offices’ use of data analytics on their investigation outcomes. The utilization of data analytics reduces information processing costs, thereby streamlining the enforcement process as a whole. I find that the SEC’s use of data analytics is associated with a 12% increase in the SEC’s investigation success rate. Such an improvement is greater for firms whose disclosure are more …


Reading Between The Lines Of The Second-Hand E-Commerce Business In China: A Study Of Consumer Behaviour Xianyu Second-Hand Platform, Bing Sun Apr 2023

Reading Between The Lines Of The Second-Hand E-Commerce Business In China: A Study Of Consumer Behaviour Xianyu Second-Hand Platform, Bing Sun

Dissertations and Theses Collection (Open Access)

Second-hand transactions are gradually becoming an indispensable and significant form of the sharing economy; however, there is limited research on consumer behaviour in second-hand markets in an online environment. This dissertation aims to enrich the research in this area by analysing the impact of the characteristics of buyers, sellers, and products in second-hand markets on consumer purchasing intentions and behaviours. The study uses transaction data from Xianyu, China’s largest C2C second-hand trading platform, to investigate the factors that influence consumers’ choices between first-hand and second-hand trading platforms. It was found that consumers have a higher willingness to purchase well-known brands …


The Elevator Speech, Christopher J. Smiley Apr 2023

The Elevator Speech, Christopher J. Smiley

The Journal of the Michigan Dental Association

This editorial discusses the effectiveness of crafting an "elevator speech" for concise and impactful communication in various scenarios. Leaders at a previous MDA Board of Trustees orientation were trained to construct brief, efficient presentations of two to five minutes. The process involves targeting the audience's needs, focusing on critical points, and concluding with a call to action. Examples are given for addressing questions on MDA membership benefits, emphasizing volunteer contributions, services, resources, and the value of the MDA Journal. The editorial encourages readers to adopt these strategies for efficient communication in professional and public settings.


Good Communications: Why It’S Essential To Winning Elections, Matthew J. Levin Mpa, Jd Apr 2023

Good Communications: Why It’S Essential To Winning Elections, Matthew J. Levin Mpa, Jd

The Journal of the Michigan Dental Association

The article emphasizes the pivotal role of strategic communications in winning elections and guiding prospective political candidates in developing effective communication plans. The modern electoral landscape demands that candidates master the art of communication to connect with voters and convey their mission effectively.

The article highlights two key components of communication: crafting compelling messages and delivering them adeptly. The former involves developing a series of messages, starting with an elevator pitch and talking points, while the latter requires diligent practice.

The role of media in campaigns is explored, differentiating between earned and paid media. Earned media, generated organically through viral …


J Mich Dent Assoc April 2023 Apr 2023

J Mich Dent Assoc April 2023

The Journal of the Michigan Dental Association

In this issue, the reader will find the following original content:

  • A profile of two dentist legislators, Representative Steven Bradley, DDS of Iowa and Representative Jane Gillette, DDS, MPH. who represents Montana, to help readers best understand what that commitment means if they plan to seek elected office.
  • An article discussing essential communication strategies to win elections.
  • An update on ADA efforts to promote Oral Health Equity
  • Profiles of MDA leadership candidates
  • A 10Minute EBD contrasting closing diastemas with or without frenectomy with orthodontic treatment.
  • Editorial, Advocacy update, News Briefs, News from the MDA Foundation, News from the ADA and …


N Y State Dent J April 2023 Apr 2023

N Y State Dent J April 2023

The New York State Dental Journal

In the April 2023 issue, the reader will find the following feature articles:

    • A Dentist's Role in the Delivery of Culturally Competent Oral Health Care to Transgender Patients
    • Oral Health Considerations for Aging Patients Living with HIV/AIDS
    • An Osteoma Embedding an Ectopic Wisdom Tooth within the Maxillary Sinus A Rare Occurrence

This issue includes regular columns with regional news impacting the New York membership including: editorial and perspectives columns, legal, association activities, component news, continuing education opportunities, and classifieds.


Supply Chain Collaboration Under A Christian Business Ethics Lens, Daniel Oldak Apr 2023

Supply Chain Collaboration Under A Christian Business Ethics Lens, Daniel Oldak

Undergraduate Research and Scholarship Symposium

Supply chain management is a source of competitive advantages for firms and is becoming an increasingly important part of the business. Firms, on a strategic level, have it in their best interest to operate in a way that leverages their partnership with their suppliers to form sustainable strategic advantages which include but are not limited to product innovation & design, operational efficiency, shared cost savings, and collaborative planning, forecasting, & inventory. A collaborative supply chain that yields these benefits is only possible through the exercise of the justice dimensions of procedural, distributive, and interactional justice which are related to fair …


Hard Seltzers In Europe: A Sparkling Opportunity? An Analysis Of The Market Potential For Hard Seltzers In Europe, Amanda R. Harper Apr 2023

Hard Seltzers In Europe: A Sparkling Opportunity? An Analysis Of The Market Potential For Hard Seltzers In Europe, Amanda R. Harper

Senior Theses

This thesis seeks to uncover the potential for the hard seltzer category in the European alcohol market. First, through secondary research, it establishes the conditions of entering the European alcohol market by looking at the challenges of entering markets abroad, the challenges of entering the European market, and the history and current state of alcohol in Europe. Second, this thesis will analyze the history and characteristics of the hard seltzer category. This will include profiles of seven key brands: White Claw, Truly, Bud Light Seltzer, Vizzy, Topo Chico, Mike’s Hard Seltzer, and Pure Piraña. Next, this thesis will analyze primary …


Sustainability In South Carolina: A Case Study Analysis Of Publicly-Traded South Carolina Companies Using Sustainability Reports And Esg Scores, Gwyneth K. Waddington Apr 2023

Sustainability In South Carolina: A Case Study Analysis Of Publicly-Traded South Carolina Companies Using Sustainability Reports And Esg Scores, Gwyneth K. Waddington

Senior Theses

Sustainability is one of the issues at the forefront of society. Sustainability reports and ESG scores are used to help understand the performance of companies in relation to sustainability issues. The current literature on sustainability reporting makes it clear that there is not a uniform framework for metrics to include in sustainability reports and how those reports should appear. My project uses a case study analysis of nine publicly-traded companies headquartered in South Carolina to examine how companies are portraying their sustainability efforts and asks if there are certain indicators in sustainability reports that are good predictors of the ESG …


Tracking The Donor Dollar: A Critical Examination Of Ngo Impact, Joshua Werth Apr 2023

Tracking The Donor Dollar: A Critical Examination Of Ngo Impact, Joshua Werth

Senior Honors Theses

Non-governmental organizations (NGOs) comprise the backbone of civilization. Whether intended or not, governments fail to improve social situations, financial standings, and spirituality comprehensively. NGOs attempt to cover these areas. From Angola to Zambia, countless NGOs exist around the world; however, many fail due to a misplaced focus internally on the annual donations received rather than externally on the disenfranchised. Additionally, even if NGOs manage to stay afloat, they will need help procuring funds and then distributing those resources with the most effective impact for the impoverished. The honors thesis proposed will attempt to determine more effective impact measurements for NGOs, …


Women: Radically Glorified, Oppressed, Or Set Free?, Easton Finger Apr 2023

Women: Radically Glorified, Oppressed, Or Set Free?, Easton Finger

Senior Honors Theses

A woman’s identity in society has often been debated, starting from the beginning of time. The answer to this identity question has been sought in systems ranging from oppression, slavery, radical feminism, and over-exaltation of power. This thesis suggests that the value of women and their role is not found in those systems but in the knowledge of their Creator. Two questions will be posed, including how women’s identity has been previously defined and can a woman’s identity be found in her Creator God. The history of women in biblical times will be reviewed, as well as how Christ valued …


Legitimate Business As Mission Ventures And Effective Witness, Summer Rogers Apr 2023

Legitimate Business As Mission Ventures And Effective Witness, Summer Rogers

Senior Honors Theses

This thesis discusses the practice of missionaries creating cover businesses solely for visa purposes, which brings a dishonest presence and harms the ministry. In contrast, Business as Mission (BAM) is a strategic business model to bring the gospel overseas through social, economic, and spiritual impact. Through a literature review, best practices for legitimate BAM ventures are explored based on studies done by BAM professionals and experts. Research shows that Christian businesspeople can establish an authentic image and credible witness through BAM businesses that are integrated into the local community, generate a profit, and incorporate biblical principles into business operations. BAM …


How Observed Customer Mistreatment Of Supervisors Affects Employees’ Service Sabotage: A Cross-Cultural Examination From The Deontic Justice Theory, Wen Jiang, Cass Shum, Hyounae (Kelly) Min, Ye Ding Apr 2023

How Observed Customer Mistreatment Of Supervisors Affects Employees’ Service Sabotage: A Cross-Cultural Examination From The Deontic Justice Theory, Wen Jiang, Cass Shum, Hyounae (Kelly) Min, Ye Ding

Hospitality Faculty Research

Research on customer mistreatment has focused on victims’ perspectives with scant research on third-party observers’ reactions, especially their reactions to customer mistreatment of supervisors. Drawing on the deontic justice theory, this research investigates how and when customer mistreatment of supervisors impacts frontline employees. Using a mixed-method of three studies (experiment, time-lagged survey, field survey) from two countries (the U.S. and China), this research demonstrates the spillover effects of customer mistreatment of supervisors on employee’s service sabotage via moral anger. Study 1 showed that hospitality employees’ moral anger mediated the relationship between customer mistreatment of their supervisors on employees’ service sabotage. …


Light Bulb Moments: Where Do Student Entrepreneurs Get Their Ideas, Stern Neill, Mark Bieraugel Apr 2023

Light Bulb Moments: Where Do Student Entrepreneurs Get Their Ideas, Stern Neill, Mark Bieraugel

Marketing

Understanding how to support creative ideation is an important, yet, elusive, issue for marketing educators. To shed light, this study proposes ideation as a malleable state influenced by “outside-the-brain” resources. By examining venture concept ideation, this study captures the ideation–environment relationship using experience sampling to tap into the daily lives of student entrepreneurs. The findings identify how entrepreneurial ideas emerge from specific external interactions and engagements, which are contextualized using two Japanese conceptualizations of space, ba (場) and ma (間). The results inform both marketing education and entrepreneurial marketing.


Heritage Products, National Dishes And Consumer Identity, Monisha Das Dr, Apr 2023

Heritage Products, National Dishes And Consumer Identity, Monisha Das Dr,

AMTP Proceedings 2023

Food and agriculture is at the heart of the 17 Sustainable Development Goals, beginning with Sustainable Development Goal (SDG) 1: End poverty, and Sustainable Development goal (SDG) 2: End hunger. In this paper, the researcher explores data from FAO and WHO surveys conducted over ten years. The researcher applies various interdisciplinary approaches and references the theory of planned behavior to explain the resilience, especially of hedonic aspects of food diets in the context of the living heritage of national dishes. The research references Vavilov’s botanical centers of origin and dispersion to capture the biogeographic underpinnings of global cuisine. The findings …


Could Brand Tribes Facilitate Transformation Of Their Members?, Saeed Shobeiri, Jean-Luc Bernard Apr 2023

Could Brand Tribes Facilitate Transformation Of Their Members?, Saeed Shobeiri, Jean-Luc Bernard

AMTP Proceedings 2023

This research aims to determine whether brand tribes could provide their members with transformational benefits. It investigates, for one of the first times, the link between two key concepts of brand tribalism and customer-level transformation. By looking closely at the individual-level outcomes of joining brand tribes, this research complements a large body of past research that has mostly emphasized collective nature of tribalism. We conducted a self-administered online targeted survey undergraduate and graduate students of a large North-American university about their preferred brand of smart phone. The results, brand tribalism was found to be a major antecedent of transformational experiences …


The Effect Of Ordering Method On Consumer Return Intentions, Garrett M. Kemp, Laura Boman Apr 2023

The Effect Of Ordering Method On Consumer Return Intentions, Garrett M. Kemp, Laura Boman

AMTP Proceedings 2023

With the rise of Covid-19, mobile ordering has become one of the most popular ways to get food. At its height, Covid-19 caused restaurants to shut down and forced businesses to move to a more mobile and delivery-friendly plan. Now, venues for concerts, large events, and sports have started to offer the option of mobile ordering food to be delivered directly to your seat. Mobile ordering has made the food service industry even more accessible; however, it has also brought to light the issue of tipping. Traditionally, tipping was only done at full-service restaurants. Now, businesses like Starbucks, Mcdonald's, and …


Physical And Emotional Impact Of Lighting Conditions In Higher Education Classrooms, Robert P. Mcdonald, Gallayanee Yaoyuneyong Apr 2023

Physical And Emotional Impact Of Lighting Conditions In Higher Education Classrooms, Robert P. Mcdonald, Gallayanee Yaoyuneyong

AMTP Proceedings 2023

The literature review shows that researchers in different fields have long explored the impact of the physical classroom environments (e.g., lighting, temperature, classroom layout, and furniture) to identify the ideal classroom environments. When the lighting condition is poor (i.e., light levels below standards), it can cause drowsiness, leading to lower concentration and motivation, and elevated student stress. However, most studies focused on K-12 learning environments. Therefore, this study aims to specifically focus on the lighting conditions in educational facilities around a university campus in the Southeastern United States and to explore whether these lighting conditions impact students’ mental well-being, their …


Brand Me: How Linkedin Training Improves Personal Branding By Influencing Self-Esteem And Job Search Self-Efficacy By Generating An All-Star Profile, Christopher Leo, Timothy Halloran, Carlos Valdez, Leslie Connell, Jennifer Morin Apr 2023

Brand Me: How Linkedin Training Improves Personal Branding By Influencing Self-Esteem And Job Search Self-Efficacy By Generating An All-Star Profile, Christopher Leo, Timothy Halloran, Carlos Valdez, Leslie Connell, Jennifer Morin

AMTP Proceedings 2023

This article considers how LinkedIn training in the form of a workshop can improve a professional's personal brand by influencing self-esteem and job search efficacy by developing a LinkedIn All-Star Profile. Self-esteem and self-efficacy are two of the most highly researched social and vocational psychology aspects. While there has been some research on the impact of non-technological workshops, there needs to be more research on the effects of workshop training in these two variables on employee personal brand on social media.


Personal Brand Equity In Linkedin: Impression Management As An Antecedent And Behaviors As Consequences, Carlos Valdez, Jorge Villegas, David Penn Apr 2023

Personal Brand Equity In Linkedin: Impression Management As An Antecedent And Behaviors As Consequences, Carlos Valdez, Jorge Villegas, David Penn

AMTP Proceedings 2023

This research explores how Personal Brand Equity in professional social media is influenced by impression management and the online behaviors of users of this social media platform. Using a path analysis, the relationship between Impression Management and Personal Brand Equity was, as expected, strong and positive. The paths between brand equity and frequency of behaviors such as use of LinkedIn to network were significant and strong while other behaviors such as frequency of use of LinkedIn to ask for recommendations were not significant. The contribution of this paper is to be the first to analyze this relationship to understand better …


Informational Content Of Factor Structures In Simultaneous Discrete Response Models, Shakeeb Khan, Arnaud Maurel, Yichong Zhang Apr 2023

Informational Content Of Factor Structures In Simultaneous Discrete Response Models, Shakeeb Khan, Arnaud Maurel, Yichong Zhang

Research Collection School Of Economics

We study the informational content of factor structures in discrete triangular systems. Factor structures have been employed in a variety of settings in cross sectional and panel data models, and in this paper we attempt to formally quantify their informational content in a bivariate system often employed in the treatment effects literature. Our main findings are that under the factor structures often imposed in the literature, point identification of parameters of interest, such as both the treatment effect and the factor load, is attainable under weaker assumptions than usually required in these systems. For example, we show is that an …