Business Commons^™

‘The Playful Entrepreneur’ Fostering Entrepreneurial Education In Early Childhood Education, Trudie Murray

Theses

This study explores the integration of entrepreneurial education within early childhood settings in Ireland, focusing on embedding entrepreneurial capabilities at the foundational stages of education. Recognising the critical role that early experiences play in lifelong learning, this research advocates for equipping preschool children with essential 21st-century skills, such as independence, creativity and problem-solving. Despite significant investment in early childhood education, the integration of entrepreneurial education remains limited within existing pedagogical frameworks, which prioritise social, emotional, and cognitive skills without explicitly addressing entrepreneurial capabilities. Utilising a Constructivist Grounded Theory approach, the study examines how early childhood educators can foster an entrepreneurial …

The Role Of Shopping Orientations And Intrinsic Experiential Value In Consumer's Willingness To Follow Embodied-Ai's Advice In Fashion Shoe Stores, Christina Soyoung Song, Ji Young Lee, Dooyoung Choi

STEMPS Faculty Publications

This study employs a synthesis of Intrinsic Motivation Theory with three shopping orientations, namely “adventure,” “idea,” and “personalized” shopping, in order to examine their potential influence on individuals' motivation towards shopping. We proposed that consumers’ experiential value of intrinsic enjoyment is an indispensable mediator that affects their willingness to follow EAI’s advice. The study offers novel insights into the way that consumers’ characteristics of influencing others’ clothing consumption affect their shopping motivations to find adventure and stimulation, keep up with new fashion trends and products information, and their preference to patronize stores and interact with store staff on a personal …

Visit North Carolina: Trail Accessibility, Hannah Caitlyn Guschel

Graduate Theses, Dissertations, and Problem Reports (ETD)

This paper focuses on the perceived barriers to travel from marketing material for individuals with disabilities compared to those without disabilities and the direct impact on leisurely travel participation, particularly in outdoor spaces. Employing a cross-sectional study design encompassing both quantitative and qualitative data collection methods, this research investigates the experiences and transparency of trail accessibility in the state of North Carolina. Quantitative data were gathered through trail assessment accessibility checklists, while qualitative insights were obtained via in-depth interviews. The findings reveal an improved understanding of accessibility and the application of an accessibility checklist. Moreover, the study underscores the importance …

A Case Of One Step Forward And Two Steps Back? An Examination Of Herbicide-Resistant Weed Management Using A Simple Agroecosystem Dynamics Model, Srinadh Kodali, Chris Flores-Lopez, Isabelle Lobdell, Branson Kim, James C. Russell, Lane Michna, Benjamin L. Turner

Mechanical & Aerospace Engineering Faculty Publications

Global herbicide-resistant weed populations continue rising due to selection pressures exerted by herbicides. Despite this, herbicides continue to be farmers’ preferred weed-control method due to cost and efficiency relative to physical or biological methods. However, weeds developing resistance to herbicides not only challenges crop production but also threatens ecosystem services by disrupting biodiversity, reducing soil health, and impacting water quality. Our objective was to develop a simulation model that captures the feedback between weed population dynamics, agricultural management, profitability, and farmer decision-making processes that interact in unique ways to reinforce herbicide resistance in weeds. After calibration to observed data and …

The Nature And Validity Of Implicit Bias Training For Health Care Providers And Trainees: A Systematic Review, Nao Hagiwara, Conor Duffy, John Cyrus, Nadia Harika, Ginger S. Watson, Tiffany L. Green

VMASC Publications

The number of health care educational institutions/organizations adopting implicit bias training is growing. Our systematic review of 77 studies (published 1 January 2003 through 21 September 2022) investigated how implicit bias training in health care is designed/delivered and whether gaps in knowledge translation compromised the reliability and validity of the training. The primary training target was race/ethnicity (49.3%); trainings commonly lack specificity on addressing implicit prejudice or stereotyping (67.5%). They involved a combination of hands-on and didactic approaches, lasting an average of 343.15 min, often delivered in a single day (53.2%). Trainings also exhibit translational gaps, diverging from current literature …

Longitudinal Healthcare Analytics For Early Detection And Progression Of Neurological Diseases: A Clinical Decision Support System, Gabriel Owusu, Xuan Wang, Jun Sun

Information Systems Faculty Publications

Neurological diseases, including Alzheimer's disease (AD), are rising global health challenges. This study presents a two-stage decision support system (DSS) that uses machine learning and neuroimaging for early AD detection and monitoring. The first stage uses deep learning for predicting AD likelihood. The second leverages a 3D convolutional neural network to identify crucial brain regions in AD progression. Notably, the DSS offers a solution to machine learning's "black box" problem using an occlusion map explainability method, enhancing decision transparency. Its design is adaptable to other diseases using imaging data, underscoring its broad healthcare potential. By providing an innovative and interpretable …

Feeling Of Being Together In The Metaverse: Positive Influence Of Copresence On Subjective Well-Being, Do Yuon Kim, Dooyoung Choi, Namhee Yoon, Ha Kyung Lee

STEMPS Faculty Publications

Applying the flow theory, this study examined how copresence improved the subjective well-being of users through flow and escapism. An online self-administered survey of 249 US adults who are currently using metaverse platforms is conducted. The collected data are analyzed by SPSS, AMOS and PROCESS. Findings suggest that the feeling of being together with other users in a metaverse can influence consumers’ satisfaction with their lives. Copresence in the metaverse specifically enhanced flow, which is being immersed in the experience; and escapism, which is avoiding unpleasant realities. Copresence and flow were found to improve the subjective well-being of metaverse users. …

Answering The “Now What?”: The Development Of A Transdisciplinary Breast Cancer Survivorship Nonprofit Organization, Vir-Iaesta Maniquiz Vergel De Dios

CGU Theses & Dissertations

Although patients are living longer or are surviving breast cancer, the side effects of treatment still leave patients struggling with quality-of-life issues. The lack of whole-person care leaves patients unequipped after treatment is complete, searching for answers and a way to survive on their own. The unintended consequence becomes a dramatic shift from the weekly/daily medical appointments during active treatment to a silence that can be daunting for many to navigate. Living Your Truth Empowered, shortened to LYTE Foundation, is an antiauthoritarian minded and anti-hierarchal nonprofit created to address the needs of the growing breast cancer survivor population. LYTE is …

Dacmm - A Data Analytics Capability Maturity Model For Small And Medium Enterprises, Robert Karl Marohn

CGU Theses & Dissertations

This dissertation details the development and application of a prescriptive Data Analytics Capability Maturity Model (DACMM), specifically designed for Small and Medium Enterprises (SMEs). Despite their need for effective data analytics for growth and competitiveness, SMEs often face challenges such as limited resources and lack of technical expertise. Traditional Capability Maturity Models (CMMs), mainly tailored for larger organizations, often fall short in addressing the specific needs and constraints of SMEs. To bridge this gap, the DACMM provides a comprehensive guide to help SMEs advance their analytics capabilities from nascent stages to more sophisticated, data-driven operations, tailored to …

A Stock Optimization Problem In Finance: Understanding Financial And Economic Indicators Through Analytical Predictive Modeling, Aditya Chakraborty, Chris Tsokos

Epidemiology, Biostatistics, & Environmental Health Faculty Publications

Given the significant impact of healthcare stock changes on the global economy, including its GDP and other financial factors, we endeavored to create an analytical prediction model for forecasting the annual percentage change of these stocks. Our model, which is nonlinear, incorporates five key discoveries. We focused on predicting the average weekly closing price (pWCP) of AbbVie Inc. (North Chicago, IL, USA)'s healthcare stock (ABBV) from 1 August 2017 to 31 December 2019. The stock was chosen based on the low beta risk, high dividend yield, and high yearly percentage return criteria. Alongside predicting the weekly stock price, our model …

Smart Learning Development Model Of Indonesian Higher Education, Jajat Sudrajat, Widodo Samyono

Mathematics & Statistics Faculty Publications

This research aims to provide input to the Entrepreneurship Study Program to improve the learning process in the context of accelerating National Entrepreneurship so that it can be implemented in 59 Entrepreneurship Study Programs that are members of the apski.net, as a follow-up to the Focus Group Discussion with members of APSKI and KEMENKOPEKM. The research method used in this study is the Research and Development (R&D) method through a case study of the intelligent learning process in the Entrepreneurship Study Program, Bina Nusantara University (Binus). The result of this research is that the Entrepreneurship Study Program can brand entrepreneurship …

Will The Scarcity Of Ai-Designed Clothing Influence Consumers To Purchase?, Dooyoung Choi, Ha Kyung Lee

STEMPS Faculty Publications

This study explores how perceived scarcity of AI-designed clothing influences purchase intention, mediated by perceived monetary value. Fashion involvement's moderating role is also examined. Participants (N = 311), sourced from Amazon Mechanical Turk, watched an AI clothing design video, and evaluated a jacket that is designed by AI. Responses on perceived scarcity, monetary value, purchase intentions, and fashion involvement were collected using Likert scales. Analyzing data with SPSS 28.0 and the PROCESS Macro Model 8 with 5,000 bootstrap samples suggested that although the scarcity of an AI-designed clothing alone may not significantly increase purchase intentions, fashion brands can leverage the …

How Communities Of Practice Can Mitigate School Leader Burnout, Jason E. Saltmarsh

Educational Leadership & Workforce Development Faculty Publications

This qualitative study expands our knowledge about school leader communities of practice (CoP) by examining the role they play in mitigating symptoms of burnout. Drawing primarily on in-depth interviews with school leaders in an urban California school district, this analysis applies Leiter and Maslach’s Structured Approach to Organizational Predictors of Job Burnout as a lens to understand school leaders’ experiences in a CoP focused on instructional leadership. Findings reveal dimensions of engagement known to reduce aspects of burnout, namely social closeness, a range of supports, and the perception of doing meaningful work that aligns with one’s values. This study extends …

Service Coproduction Failure: The Role Of Service Provider Type And Role Clarity In Customer Participation's Impact On Causal Attribution And Emotional Outcomes, Dana Amiri, Abdolali Mortazavi, Faegheh Taheran

Marketing Faculty Publications

The article focuses on how customer participation, service provider type (human vs. non-human), and role clarity affect blame attribution and emotional outcomes during service failures. Topics include the interaction between service provider type and customer role clarity in determining blame; the impact of customer participation on internal versus external attribution; and the emotional responses linked to these attribution patterns.

Understanding The Application Of Evolutionary Psychology In Consumer Behavior: A Review And Future Research Agenda, Faegheh Taheran, Veronica L. Thomas, Kendra Fowler, Abdolati Mortazavi

Marketing Faculty Publications

This paper is the first to offer a comprehensive literature review of the role of evolutionary psychology (EP) in marketing and consumer behavior. This study takes a holistic approach, combining techniques of a systematic review with bibliometric analysis, to provide a performance analysis and identify theories and methodologies used in the literature. Most importantly, by studying the current state of EP, we elucidate six major themes: the role of gender in families, the role of affect in consumer behavior, food preferences and shopping behavior, motivations for and consequences of status signaling, the impact of ovulation on consumer motives and behaviors, …

Towards Inclusive Public Administration Systems: Public Budgeting From The Perspective Of Critical Race Theory, Juan Pablo Martínez Guzmán, Meagan M. Jordan, Philip G. Joyce

School of Public Service Faculty Publications

While there is a developing consensus that governments need to address systemic racism, public administration scholarship has not played a large role in supporting policymakers who want to achieve that end. To institutionalize that effort, we analyze the budget process as a setting to identify inequities and incorporate social equity given its overarching reach across all programs and policies. This article uses the tenets of critical race theory to illustrate how to use the budget process to incorporate equity. The resulting racial equity budgeting (REB) framework has three tenets: acknowledging and correcting historic biases, increasing the voice of nondominant groups, …

A Polyphonic Debate On Social Equity Budgeting, Bruce D. Mcdonald Iii, Laurence Ferry, Sean A. Mccandless, Meagan M. Jordan, Ileana Steccolini, John R. Bartle, Thomas Ahrens, Jim Haslam, Philip G. Joyce, Tobias Polzer

School of Public Service Faculty Publications

This paper is polyphonic (i.e., a debate involving multiple perspectives) and highlights emerging interdisciplinary thoughts on past, current, and future social equity budgeting (SEB). We present a vision for the field and emphasize the potential impact of this paper. We hope to enliven debates regarding context, underpinning philosophies, and methods, thus fostering a greater theoretical and practical reconsideration of SEB. The impact of this paper is significant, as it leads to a fundamental rethinking of SEB and related research, profoundly influencing the field. To do so, this paper has brought together 10 international scholars to foster an interdisciplinary approach regarding …

Doordash, Inc. Strategic Audit, Brenna Paul, Nihaela Ponnatha, Pyper Haarala, Summer Liu, Abigail Mathiasen

Honors Program: Senior Projects (Public)

This case study analyzes DoorDash, an innovator of online delivery in the software publishing industry. We conducted a strategic audit using principles from prominent strategic management to guide our process. Our research is based on publicly available information, including IBIS World reports, industry reports, DoorDash’s SEC filings and website, academic articles, and news articles. This case study aims to collect data from a prominent business and analyze it through strategic management to evaluate the firm’s potential for competitive advantage.

Our research includes firm analysis, industry analysis, external analysis, internal analysis, performance analysis, competitive dynamics, business level strategy, corporate level strategy, …

Steering The Intangible Wheel: Chief Executive Officer Effect On Corporate Cultural Change, Xina Li, Guoli Chen, Rui Shen

Research Collection Lee Kong Chian School Of Business

We provide large-scale empirical evidence of how much chief executive officers (CEOs) change corporate culture. To do this, we use employee reviews to measure corporate cultural change in S&P 1500 firms. In a variance decomposition analysis, we find a modest effect of CEOs on corporate cultural change. The effect of CEOs on cultural change is larger than industry effect but smaller than firm effect. Regression analysis in the context of CEO succession further shows consistent evidence of a modest effect of CEO succession on corporate cultural change. In addition, the relationship between CEOs and cultural change is not likely to …

Self-Transformation And Spirituality In Marketing, Mrudul Nilangekar

Graduate Thesis and Dissertation 2023-2024

Self-transformation and spirituality have not been extensively investigated in marketing research. However, these concepts are deeply impactful in an individual's life and are advocated by religious and spiritual traditions across the world. In Essay 1, I extend research on compassion, distance between self and other, and power by examining the effect of self-compassion on prosocial behavior. I test the effect of self-compassion on prosocial behavior mediated by the distance felt between self and other and moderated by felt power. Across five studies, I find that individuals in the self-compassionate and equal power mindset display higher prosocial behavior and lower empathy …

Impact Of Organizational Culture And Leadership In Professional Environments, Eli Wolman

Capstone Showcase

This paper addresses the importance of a strong organizational culture and effective leadership in a professional working environment. Leadership has been shown to profoundly impact a professional working environment's performance, productivity, mental well-being, and goal attainment. Organizational Culture is the set of values and norms a group shares. As influential organizational culture proves to be effective, leadership may come in the form of several styles, including transformational leadership, directive leadership, or empowering leadership, which also play a pivotal role in the success of a group. Ultimately, even though this paper primarily prioritizes the implications of leadership and culture on professional …

Coping With Social Media Envy In Luxury Consumption: The Role Of Social Networking Site Actions, Murong Miao, Chuanyi Tang, Lin Guo, Kiran Karande

Marketing Faculty Publications

Because social networking sites (SNS) facilitate social comparison, consumer envy becomes inevitable among social media users. Drawing on social comparison and coping theories, this study examines how different types of envy lead to consumers? distinct behaviors on SNS, some of which are self-directed and focus on self-enhancement, and others are either positive or negative interactions with the envied person. Employing both the contexts of luxury product and service sharing experiences on Instagram, our four studies consistently found that while consumers who experience benign envy are more likely to interact with the envied positively, such as liking the envied? posts, those …

Narrative Transportation: A Systematic Literature Review And Future Research Agenda, Veronica L. Thomas, Jaime L. Grigsby

Marketing Faculty Publications

Consumers are inundated with opportunities to become engaged with marketing-generated stories, from watching an influencer detail her adventures abroad or a commercial about a military service member who makes it home just in time for the holidays. When consumers become so engaged with a story that they begin to connect with the story characters and imagine what will happen next, they experience a process known as narrative transportation, which has significant positive outcomes for marketers. Given the value that narrative transportation provides to marketers, we conduct a systematic literature review to both synthesize and provide direction on the literature of …

Through The Filter Lens: The Negative Impact Of Beauty Filters In Influencer Marketing, Faegheh Taheran, Veronica Thomas, Abdolali Mortazavi, Dana Amiri

Marketing Faculty Publications

The article focuses on the negative impact of beauty filters on followers' perceptions of social media influencers, examining how these filters affect attitudes through perceived authenticity and deception. Topics include the relationship between filter usage and follower attitudes; the mediating roles of authenticity and deception; the effects of different types of filters on influencer credibility; and highlight the importance of genuine presentation in influencer marketing.

(In)Attention To Attractive Brand Alternatives, Danielle J. Brick, Veronica L. Thomas

Marketing Faculty Publications

Understanding how consumers maintain their brand relationships has important implications for marketers as committed consumers contribute significant value to firms. In the present research, we propose and test one such way consumers protect their brand relationships, namely through attentional avoidance of attractive alternative partners. Across multiple studies, we find support for our theory that committed consumers avoid attending to alternative brand partners by recalling less about and spending less time focused on attractive alternatives. We further find that this inattention occurs because consumers view the competing brand as a threat to the consumer’s current relationship. In addition, we investigate a …

Diversifying The Workforce: Women In Plumbing, Aviva Maxon

Scripps Senior Theses

Exploring the benefits and challenges of being women in plumbing through first person narratives.

How Company Age Affects Esg Ratings, Jonathan Thomas

Honors Program Theses

As environmental, social, and governance, or ESG, has only gained prominence in the 21st century, a great host of data has become available from company’s sustainability reports which have yet to be fully analyzed. This paper examines the ESG ratings of publicly traded companies based on the different ages of the companies, Using company founding dates from FactSet Research Systems Inc. and ESG ratings from HIP Investor Inc. on companies that the agency evaluates, the average ESG ratings of companies were compared between four groups of companies divided based on their ages to determine whether results vary for the different …

Analyzing Employee Perceptions On Monitoring In The Workplace, Jacob W. Holden

Williams Honors College, Honors Research Projects

This literature review will focus on companies' and employees' views on electronic workplace monitoring, surveillance, and tracking, the ethicality of such activity, and the benefits and drawbacks of such activity. I conducted a literature review with the specific research question "How does a company's policy on workplace monitoring, surveillance, and tracking affect employees' or potential candidates' view on working for the company?". I discuss four scholarly articles and the implications they have on how electronic performance monitoring (EPM) systems are perceived in the workplace.

Dinner At Your Doorstep: Service Innovation Via The Gig Economy On Food Delivery Platforms, Geng Sun, Yeongin Kim, Yinliang (Ricky) Tan, Geoffrey G. Parker

Information Systems Faculty Publications

Boosted by greater demand for convenience and then turbocharged by the coronavirus disease 2019 pandemic, online food delivery (OFD) has witnessed rapid growth over the past several years. Despite such growth, however, it is still unclear how incentives and payoffs of various parties are affected by the three-sidedness of the OFD market, which involves consumers, restaurants, and gig drivers—beyond the traditional two-sided setting. In this paper, we study the OFD platforms’ optimal choices in a competitive setting where the platforms compete on both prices and service quality. Our analysis shows that conventional insights from two-sided platforms do not completely carry …

Entrepreneurship As Collective Action: The Next Frontier., Cyrine Ben-Hafaïedh, Claire Champenois, Thomas M. Cooney, Leon Schjoedt

Articles

Collective action in entrepreneurship is lacking in the extant literature. Despite entrepreneurship research progressively moves away from the focus of a lone heroic entrepreneur, scholars have yet to absorb the full potential of entrepreneurship as collective action. Also missing is a collective stance on key entrepreneurship concepts such as opportunity discovery or construction and entrepreneurial agency. Accordingly, this article reviews and critiques five articles that constitute this Special Issue seeking to establish ‘entrepreneurship as collective action’ as the next frontier of entrepreneurship theory development. The articles in this Special Issue each investigate a specific instance of collective action in entrepreneurship. …