Marketing Commons^™

Research Productivity Of Management Faculty: Job Demands-Resources Approach, Chet E. Barney, Brent B. Clark, Serge P. Da Motta Veiga

Marketing & Entrepreneurship Faculty Publications

Purpose

The main purpose of this study was to examine which job resources are most valuable for research productivity, depending on varying teaching demands.

Design/methodology/approach

Data was collected from 324 management faculty at research, balanced and teaching (i.e. respectively low-, moderate- and high-teaching demands) public universities in the United States.

Findings

Results showed that no single job resource predicted research productivity across all three types of schools. At research schools (i.e. low-teaching demands), productivity was positively associated with job resources including summer compensation, level of protection for untenured faculty and number of research assistant hours, while negatively associated with travel …

2021-October-21-Etsu's Accp Clinical Pharmacy Challenge Team Tops In Tennessee, Nation, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 21, 2021)—A team of student pharmacists at East Tennessee State University Bill Gatton College of Pharmacy recently demonstrated state and national success in an academic competition that included over 100 other pharmacy school teams across the country.

Gatton College of Pharmacy’s team competed in the American College of Clinical Pharmacy’s (ACCP) Clinical Pharmacy Challenge, a “quiz bowl” format held virtually this year due to the pandemic, and they progressed to among the top eight teams in the nation, the only team in Tennessee to advance to the top 8. Since the college’s founding in 2005, Gatton …

2021-October-19-Opening Fall Bands Concert, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (Oct. 19, 2021) – East Tennessee State University’s Wind Ensemble and Concert Band will perform in concert on Thursday, Oct. 21, at 7 p.m. in the ETSU Foundation Grand Hall of the Martin Center for the Arts.

The free public concert is the first of the fall 2021 semester for the ETSU Bands.

The Wind Ensemble is conducted by Dr. Christian Zembower, professor and director of bands in the ETSU Department of Music, and the ETSU Concert Band is conducted by Dr. Joe Moore, associate professor and director of athletic bands.

The Martin Center for the Arts is …

2021-October-18-Etsu Bach Theatre Set To Open In One Month, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (Oct. 18, 2021) One month from today, the Bert C. Bach Theatre at East Tennessee State University’s Martin Center for the Arts will open its doors.

“Our students and faculty have been anticipating this day for years, while others have been waiting decades for this moment,” said Karen Brewster, chair of ETSU’s Department of Theatre and Dance.  “We have a truly state-of-the-art black box theater, and we are so excited to welcome our patrons and the community to our new home.”

The Bach Theatre opens Thursday, Nov. 18, with the comedy “Men on Boats,” which kicks off …

2021-October-15-Voces8 To Perform At Martin Center, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 15, 2021) – The internationally renowned British vocal ensemble VOCES8 will perform a program juxtaposing Renaissance music with jazz and pop at East Tennessee State University in the ETSU Foundation Grand Hall of the Martin Center for the Arts on Tuesday, Oct. 26, at 7:30 p.m.

Their program includes works by Byrd, Britten, Rachmaninov, Palestrina and Bach, as well as VOCES8-styled standards including “Me and My Shadow,” “I Won’t Dance,” “Cheek to Cheek” and “Straighten Up and Fly Right.”

The Arts Desk website calls VOCES8 “the Rolls-Royce of British a cappella ensembles,” and Gramophone Magazine lauds …

2021-October-15-U.S. Respiratory Graduates From Etsu Innovation Lab, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (Oct. 15, 2021) Debbie Smith, owner of U.S. Respiratory, LLC, and member of the ETSU Innovation Lab, has successfully graduated and opened a new location in Gray, Tennessee. A “graduate” from a business incubator is one that has made significant progress toward meeting their milestones and reached a level of capacity, growth and stability that will ensure their success in the community at large.

U.S. Respiratory became a member of the Innovation Lab in 2014 and was awarded the Rising Star Award that year from the Tennessee Small Business Development Center at ETSU. This award is given …

2021-October-15-William Turner Lecture, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 15, 2021) – Noted scholar, educator and civil rights leader Dr. William H. “Bill” Turner will speak about his new book, “The Harlan Renaissance,” at East Tennessee State University on Thursday, Oct. 21, at 7 p.m. in The Cave on the first floor of the D.P. Culp Student Center. 

A book signing will follow, with copies available for sale. “The Harlan Renaissance” is an intimate remembrance of kinship and community from the treasured son of one of the most successful and diverse coal camps in Appalachia's history. The event is co-sponsored by the ETSU Department of …

Xviii Sim Conference Presentation - Social Media Influencers (Smis) In Context: A Literature Review, Charles Alves De Castro Mr, Isobel Oreilly Dr, Aiden Carthy Dr

Other Resources

This review focused on three main areas, “Social Media Influencers (SMIs) in Context, The Impact of SMIs on Adolescents, and Consumer Behaviour in a Digital Era – Generation Z in Perspective.” This article aims to further the overall understanding of SMIs and outlines the impact of SMIs on adolescents’ lives. Thus, the main objective of this literature review is to raise awareness within the marketing field about the influence of social media influencers on adolescents and how brands promote their products and content through social media influencers. The review comprised a deep search using electronic journal databases and secondary data …

2021-October-14-Etsu Health Collecting Hats, Scarves For Chemo Patients During October, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 14, 2021) – ETSU Health has several initiatives underway to recognize Breast Cancer Awareness Month and honor those who are battling cancer.

“Approximately one in eight women will face breast cancer in their lifetime. Unfortunately, COVID-19 has affected routine screenings and reconstruction opportunities for many patients,” said Dr. Alicia Billington, an ETSU Health plastic and reconstructive surgeon who has helped lead the awareness efforts. “We are hoping our efforts to promote awareness encourage patients to get their screening imaging and exams.”

ETSU Health’s Plastic & Reconstructive Surgery team is accepting donations of hats and scarves for …

Social Media Influencers (Smis) In Context: A Literature Review, Charles Alves De Castro, Isobel O'Reilly, Aiden Carthy

Conference papers

This review focused on three main areas, “Social Media Influencers (SMIs) in Context, The Impact of SMIs on Adolescents, and Consumer Behaviour in a Digital Era – Generation Z in Perspective.” This article aims to further the overall understanding of SMIs and outlines the impact of SMIs on adolescents’ lives. Thus, the main objective of this literature review is to raise awareness within the marketing field about the influence of social media influencers on adolescents and how brands promote their products and content through social media influencers. The review comprised a deep search using electronic journal databases and secondary data …

2021-October-13-Curtis Wilkie Lecture, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 13, 2021) – “When Evil Lived in Laurel: The ‘White Knights’ and the Murder of Vernon Dahmer” is the focus of a virtual talk to be given by Curtis Wilkie on Tuesday, Oct. 19, at 7 p.m.

This lecture and reading from Wilkie’s book by the same title will be held via Zoom and is part of the Black American Studies Lecture Series at East Tennessee State University.

Wilkie is a journalist and retired journalism professor from the University of Mississippi.

Wilkie graduated from Ole Miss in 1963 and began his journalism career with the Clarksdale …

2021-October-12-Alumni Golf Classic, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 12, 2021) – The 54^th annual ETSU Alumni Golf Classic will be held at Cattails at MeadowView in Kingsport on Friday, Oct. 22.

The two-person select shot tournament, held by the East Tennessee State University National Alumni Association, is open to the community, as well as alumni, faculty, staff, students and friends of the university.

The day will begin with check-in and practice time at 11 a.m.  Mini-massages and warm-up stretches will be offered courtesy of Jones Chiropractic. A luncheon, which is included in the registration fee, will be served at noon, followed by a …

2021-October-11-Calling The Games, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY –  (October 11, 2021) They predict match-ups, hype up the crowd, and call the game as they see it.

They share information about player stats and also help newcomers – and veteran audience members too – understand what is happening during the game, as well as behind the scenes (…or screens).

And the four students at East Tennessee State University who are casters for esports during the upcoming year will tell you they also get to have an amazing amount of fun.

Introducing Levi Everroad, Spencer Jedrzejek, Chris Moser and Colleen Sharkey.  They are all students at ETSU …

2021-October-08-Local Scientist S.D. Dean Honored, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 8, 2021) – In September, local scientist and educator S.D. Dean was honored with a Service Award from East Tennessee State University to commemorate a lifetime of contributions to scientific discovery and public outreach.

The award was presented at the Gray Fossil Site and Museum by Dr. Blaine Schubert, executive director of the ETSU Center of Excellence in Paleontology and by Dr. William Duncan, chair of the ETSU Department of Sociology and Anthropology. The event was also attended, in person and virtually, by other ETSU staff, faculty, students and colleagues.

'Engaging the public in history didn't …

2021-October-08-Etsu Hosts 'Out Of The Darkness' Walk, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – (Oct. 8, 2021) East Tennessee State University will host the Out of the Darkness/ETSU Community Walk on Sunday, Oct. 17.  Registration begins at 2 p.m. and the walk will take place 2:30-5 p.m.

The event will be held at the ETSU Intramural Field, 1244 Jack Vest Drive.

An initiative of the American Foundation for Suicide Prevention, the Out of the Darkness Walk raises awareness of the ways in which suicide and mental illnesses have affected the lives of others.

“We all have friends and loved ones who have struggled with mental illness,” said Christy Oaks, a lecturer …

The Theory Of Legitimacy-Based Reciprocity: Implementing A Hybrid Sales Control System, Jay J. Civitillo

USF Tampa Graduate Theses and Dissertations

This study introduces the theory of Legitimacy-based Reciprocity to answer the research question identifying the barriers and enablers of implementing a hybrid sales control system. Legitimacy in terms of this research is proposed as:

• A power structure based on consent existing in an organization and that there were those who ultimately selected policy and those that had to agree to follow it.
• Subordinates had to be permitted to help craft the policy and saw value in its existence and enforcement through proof that it directly affected their sales results.
• Those in power were required to actively participate in the policy …

2021-October-07-Guest Artist Recital: Pianist Hsiang Tu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (Oct. 7, 2021) — Accomplished pianist Hsiang Tu will make his first touring stop at East Tennessee State University on Saturday, Oct. 16, at 7:30 p.m. in the Powell Recital Hall of the Martin Center for the Arts as he embarks on a series of piano recitals featuring the complete solo works of French composer Maurice Ravel.

“The ETSU and Johnson City audience will be witness to its first recital featuring beloved works such as ‘Jeux d’eau,’ ‘Gaspard de la nuit’ and ‘Miroirs,’” said Dr. Esther Park, associate professor of piano with the ETSU Department of Music. “Dr. …

2021-October-06-Biomedical Science Graduate Program Presents Awards, University Marketing And Communication, East Tennessee State University

ETSU News

(Oct. 6, 2021) The Quillen College of Medicine Biomedical Science Graduate Program held their awards ceremony on Tuesday, Sept. 28.  

Dr. Gregory Ordway, associate dean for Research and Graduate Education, provided an update on recent changes to the program including revision of the concentrations, core curriculum and qualifying exam procedures.  He also announced a new relationship with Crown Laboratories in Johnson City, Tenn.  

Through the efforts of Dr. Thomas Hitchcock, chief scientific officer at Crown Labs, a jointly funded Crown Skin Science Fellowship has been developed.  First-year Biomedical Science Graduate Program Ph.D. student Morgan Callaghan was selected as the …

2021-October-06-Pharmacy Medicine Going On Admissions Tour Across Tennessee, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – Admissions representatives from East Tennessee State University Bill Gatton College of Pharmacy and Quillen College of Medicine are going on the road across the state of Tennessee to visit college students who are interested in a career in pharmacy or medicine.

The tour includes stops at:

• Monday, Sept. 27, 1-3 p.m. CT: Tennessee Tech University, Lab Science Commons Building
• Tuesday, Sept. 28, 11 a.m.- 1 p.m. CT: Union University, White Hall room 322  (Quillen College of Medicine only)
• Tuesday, Sept. 28, 11:30 a.m.-1 p.m.: Jackson State Community College, Science Building Atrium (Gatton College …

2021-October-06-Latino Life In The South, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (Oct. 6, 2021) – “Al Norte al Sur: Latino Life in the South,” a traveling photography exhibition by José Galvez, is on display through Nov. 26 at the Reece Museum on the campus of East Tennessee State University.

This exhibition is in conjunction with the celebration of Hispanic Heritage Month at ETSU and is sponsored by the Reece Museum in partnership with the Mary B. Martin School of the Arts, Language and Culture Resource Center, Office of Equity and Inclusion, Department of Literature and Language and Department of Art and Design.

“Al Norte al Sur: Latino Life …