2017-July-18-Dr. Mick Whitelaw Conducts Fossil Casting Session At Roan Mountain State Park,
2017
East Tennessee State University
2017-July-18-Dr. Mick Whitelaw Conducts Fossil Casting Session At Roan Mountain State Park, Department Of Geosciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
Dr. Mick Whitelaw conducts fossil casting session at Roan Mountain State Park
Roan Mountain is the scene of naturalist rallies throughout the seasons, but for children, the Xtreme Roan Adventures Kid's Naturalist Rally is the best. The rally is scheduled for Friday evening, July 28, and all day Saturday, July 29, and included a Spider Hunt, Moth Party, Salamander Adventure, Wet Rocks Geology, Animal Tracking, Fossil Casting with Dr. Mick Whitelaw from ETSU’s Department of Geosciences, and much more! The rally is designed for children of all ages. The participants have ranged from 12 months old to 17 years old. …
2017-July-14-33rd Annual Tennessee Business Taxes Seminar,
2017
East Tennessee State University
2017-July-14-33rd Annual Tennessee Business Taxes Seminar, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-14-Serving Our Veterans,
2017
East Tennessee State University
2017-July-14-Serving Our Veterans, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
The Effects Of Loneliness On Consumers’ Digital Engagement With Social Media Ads,
2017
University of South Florida
The Effects Of Loneliness On Consumers’ Digital Engagement With Social Media Ads, Yu Qin
USF Tampa Graduate Theses and Dissertations
Social media has become an integral part of consumers’ lives and a popular platform for interactive marketing communication. In an age boasting of unprecedented digital connectivity, loneliness (defined as perceived social isolation) has, paradoxically, becoming widespread, affecting consumers’ preferences for products and brands in the marketplace. The present research extends the feelings-as-information theory and develops a conceptual framework in which loneliness modifies people’s cognitive processing style and induces concrete thinking in the context of evaluating social media messages. Using a mixed methods research approach, I first take a close look through the lens of a qualitative study at what it …
2017-July-10-Alum Nicole Osborne Interviews Dc Based Artist.Pdf,
2017
East Tennessee State University
2017-July-10-Alum Nicole Osborne Interviews Dc Based Artist.Pdf, College Of Arts And Sciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
Art & Design alum Nicole Osborne who is currently attending GW & Corcoran as a second-year MFA student recently sat down with DC-based artist and painter Regina Miele to discuss the history of her studios in DC, her relationship to the spaces in which she occupies, and the ways in which the city has become unsupportive of artists.
The interview took place at Nido Restaurant in Northeast DC and was originally published in the exhibition catalogue for Regina’s solo show at Gallery 102.
To read the interview please follow this link:
https://www.dirtdmv.com/writing/2017/7/10/interview-regina-miele-in-conversation-with-nicole-osborne
Nicole “Ozzy” Osborne is currently a DC-based artist, …
2017-July-10-Piano Camp Concerts,
2017
East Tennessee State University
2017-July-10-Piano Camp Concerts, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Proving Marketing Roi: A Digital Marketing Framework,
2017
Bowling Green State University
Proving Marketing Roi: A Digital Marketing Framework, Andrew Wiltsie
Master of Arts in Media and Communication Plan II Graduate Projects
The purpose of this study is to analyze emerging literature on the best practices in selecting marketing objectives, web analytics/KPI goals, and marketing mix channels by using digital marketing to provide executives with proof of marketing ROI. Evidence-based research was used to analyze emerging trends in digital marketing by combining literature on setting marketing objectives, web analytic and KPI goals, and selecting marketing mix channels. This study contributes a framework that can be used by both educators and practitioners to showcase the most common practices in digital marketing and how they can be applied to create an effective and efficient …
2017-July-07-Financial Internship Competition,
2017
East Tennessee State University
2017-July-07-Financial Internship Competition, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-07-Joint Nursing Program,
2017
East Tennessee State University
2017-July-07-Joint Nursing Program, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-07-Mason Roberson,
2017
East Tennessee State University
2017-July-07-Mason Roberson, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-07-Sam Pettyjohn,
2017
East Tennessee State University
2017-July-07-Sam Pettyjohn, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-03-Wwi Lecture,
2017
East Tennessee State University
2017-July-03-Wwi Lecture, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Infrastructural Drivers Of Online Shopping: An International Perspective,
2017
Marquette University
Infrastructural Drivers Of Online Shopping: An International Perspective, Syed H. Akhter
Marketing Faculty Research and Publications
While online shopping expenditures have been increasing in both developed and developing economies, they still account for a small share of total retail sales. Significant differences also exist across countries in the amount of money consumers spend on a per capita basis on online purchases. The authors utilize the conceptual foundations of infrastructural framework to examine the effects of infrastructural drivers on online shopping expenditures in 43 countries. Findings show that per capita telecommunications investments and per capita gross national income are significantly associated with per capita online shopping expenditures. Privacy protection, Internet penetration, and credit card penetration were not …
Western Australian Arable Crops Industry - Overview For Potential Investors And Other Stakeholders,
2017
Coriolis
Western Australian Arable Crops Industry - Overview For Potential Investors And Other Stakeholders, Virginia Wilkinson, Tim Morris, Nicki Hall, David Hughes Professor
Farm Systems and Economics published reports
When looking at opportunities for investment in the Western Australian arable crop production system, one must consider by whom? If you were to judge purely from the popular press, you would believe Western Australia agriculture was totally controlled by billionaires and foreign speculators. Nothing could be further from the truth.
The largest farmer, the largest farmland owner, the largest investor, the largest employer and the largest agrifood research funder in Western Australia (WA) is the government. The government is also the largest builder of the infrastructure used by the industry. At the same time, the government invests in food safety …
Measuring What Matters: Exploring Student Motivations To Inform International Student Recruitment,
2017
SIT Graduate Institute
Measuring What Matters: Exploring Student Motivations To Inform International Student Recruitment, Rebecca Lubitz
Capstone Collection
Over the last decade, international students in the United States have surpassed the one million mark (Institute of International Education [IIE], 2016(a). Research found here highlights the goals and motivations of this growing constituency and examines factors that influence international students to choose educational experiences in the United States.
Two online surveys were distributed, one to international recruitment agents that work for UC Berkeley Extension, and another to international students. The paper examines survey responses along with existing research to offer data-driven theories on how international educators might more effectively approach student recruitment and program design. The research concluded that …
2017-July-01-Abeer Chaudhary,
2017
East Tennessee State University
2017-July-01-Abeer Chaudhary, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-01-Levi Bradford,
2017
East Tennessee State University
2017-July-01-Levi Bradford, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2017-July-01-Robotics Camp,
2017
East Tennessee State University
2017-July-01-Robotics Camp, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Understanding The Role Of Social Media On A Student's College Choice Process And The Implications On A University's Enrollment And Marketing Strategies,
2017
Louisiana Tech University
Understanding The Role Of Social Media On A Student's College Choice Process And The Implications On A University's Enrollment And Marketing Strategies, Kimberly C. Thornton
Doctoral Dissertations
With decreasing state funds, a sluggish economy, and increased competition, universities are finding new ways to recruit prospective students to their institutions (Campbell, 2013; Sandlin & Pena, 2014). One way to create relationships and recruit prospective students to a university is through the use of social media platforms (Han, 2014; Joly, 2016). The purpose of this study, using the theoretical framework of Perna's (2006) Conceptual College Choice model, was to understand how social media impacted student college choice process by analyzing how universities used social media sites to market their universities to prospective students using the qualitative method of content …
From Placebo To Panacea: Exploring The Influence Of Price, Suspicion, And Persuasion Knowledge On Consumers’ Perception Of Quality,
2017
Old Dominion University
From Placebo To Panacea: Exploring The Influence Of Price, Suspicion, And Persuasion Knowledge On Consumers’ Perception Of Quality, Vahid Rahmani
Marketing Theses & Dissertations
Consumers’ associate higher prices with higher levels of quality. Nevertheless, the relationship between price and objective quality (i.e., real quality) in the marketplace is not always strong or even positive. This seemingly paradoxical phenomenon could be explained by either consumers’ lack of access to the product information (which is unlikely as we live in the age of information) or their reluctance/inability to assimilate the available information and modify their price-quality judgments. The current research is built on this latter assumption and attempts to answer two substantive questions that remain to be fully addressed in the pricing literature: First, how can …
