2018-February-15-Animal Shelter Reading,
2018
East Tennessee State University
2018-February-15-Animal Shelter Reading, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Grammy Winners,
2018
East Tennessee State University
2018-February-15-Grammy Winners, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Human Services Ranking,
2018
East Tennessee State University
2018-February-15-Human Services Ranking, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-New Employees,
2018
East Tennessee State University
2018-February-15-New Employees, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Dr. Ling Wang,
2018
East Tennessee State University
2018-February-15-Dr. Ling Wang, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Dr. Blaine S,
2018
East Tennessee State University
2018-February-15-Dr. Blaine S, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Retirees,
2018
East Tennessee State University
2018-February-15-Retirees, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Showcase,
2018
East Tennessee State University
2018-February-15-Showcase, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Leading Voices,
2018
East Tennessee State University
2018-February-15-Leading Voices, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Haslam New Commission On Pain And Addiction Medicine Education,
2018
East Tennessee State University
2018-February-15-Haslam New Commission On Pain And Addiction Medicine Education, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Dr. Gerardo Arceo-Gomez,
2018
East Tennessee State University
2018-February-15-Dr. Gerardo Arceo-Gomez, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-15-Dr. Moin Uddin,
2018
East Tennessee State University
2018-February-15-Dr. Moin Uddin, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-14-I Too, Sing America: A Tribute To Black Americancomposers,
2018
East Tennessee State University
2018-February-14-I Too, Sing America: A Tribute To Black Americancomposers, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-14-Regina Holliday,
2018
East Tennessee State University
2018-February-14-Regina Holliday, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-14-Design Thinking,
2018
East Tennessee State University
2018-February-14-Design Thinking, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-13-Alumnus Edward Ho,
2018
East Tennessee State University
2018-February-13-Alumnus Edward Ho, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-13-Alumnus Edward Ho,
2018
East Tennessee State University
2018-February-13-Alumnus Edward Ho, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2018-February-12-Innovation Lab Workshop,
2018
East Tennessee State University
2018-February-12-Innovation Lab Workshop, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Airline Marketing,
2018
Embry-Riddle Aeronautical University
Airline Marketing, Blaise P. Waguespack
Publications
The role of airline marketing has now expanded to include a more expansive view of the travel planning process. The chapter utilises a classic four P's approach – product, place, promotion and price – while reviewing some of the possible legal and regulatory concerns that impact on how airline marketing is addressed today. Airlines must determine what is the right product for the premium passenger mix of the airline. The chapter examines the role of how a classic promotional tool, sponsorship, can be combined with the tools of social media to provide an overall promotion campaign to target audiences. As …
2018-February-09-Fulbright Scholar,
2018
East Tennessee State University
2018-February-09-Fulbright Scholar, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
