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16,698 full-text articles. Page 16 of 707.

Generative Artificial Intelligence In Professional Selling Course: The Art (And Science) Of Prompt Engineering, Michael Rodriguez, Kevin Trainor, Michael Rodriguez 2026 Marquette University

Generative Artificial Intelligence In Professional Selling Course: The Art (And Science) Of Prompt Engineering, Michael Rodriguez, Kevin Trainor, Michael Rodriguez

Atlantic Marketing Association Proceedings

No abstract provided.


Team Selection Applications Using Subjective And Objective Factors: An Analytic Approach, Alan D. Smith 2026 Kennesaw State University

Team Selection Applications Using Subjective And Objective Factors: An Analytic Approach, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


Global Apparel Companies Adjusting Their Supply Chain Strategies To Post-Covid-19, Alan D. Smith 2026 Kennesaw State University

Global Apparel Companies Adjusting Their Supply Chain Strategies To Post-Covid-19, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


Using Ai To Develop A Model For Conducting International B2b Sales Without A Passport, Memo Diriker, Judi Billups 2026 Salisbury University

Using Ai To Develop A Model For Conducting International B2b Sales Without A Passport, Memo Diriker, Judi Billups

Atlantic Marketing Association Proceedings

No abstract provided.


Maladaptive Influences Of Direct-To-Consumer Pharmaceutical Advertising: The Moderating Influence Of Age And Consumer Loneliness, sanjay puligadda 2026 Kennesaw State University

Maladaptive Influences Of Direct-To-Consumer Pharmaceutical Advertising: The Moderating Influence Of Age And Consumer Loneliness, Sanjay Puligadda

Atlantic Marketing Association Proceedings

No abstract provided.


Caring For Caregivers: A Health Care Marketing Opportunity, Yvette Lynne Bonaparte Dr. 2026 North Carolina Central University

Caring For Caregivers: A Health Care Marketing Opportunity, Yvette Lynne Bonaparte Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


Unlocking The Potential Of Social Media And Networks: Meditation Practices, Terry Damron, Dr. Joseph Cangelosi 2026 Austin Peay State University

Unlocking The Potential Of Social Media And Networks: Meditation Practices, Terry Damron, Dr. Joseph Cangelosi

Atlantic Marketing Association Proceedings

No abstract provided.


Online Sexual And Reproductive Health Information: Consumer Dissemination On Social Media And Networks, Terry Damron, Joe Cangelosi 2026 Austin Peay State University

Online Sexual And Reproductive Health Information: Consumer Dissemination On Social Media And Networks, Terry Damron, Joe Cangelosi

Atlantic Marketing Association Proceedings

No abstract provided.


Geomarketing: Revolutionizing Market Strategies And Enhancing Spatial Decision-Making Through Ai-Driven Insights, Mark J. Sciuchetti Dr., Jianping Huang 2026 Jacksonville State University

Geomarketing: Revolutionizing Market Strategies And Enhancing Spatial Decision-Making Through Ai-Driven Insights, Mark J. Sciuchetti Dr., Jianping Huang

Atlantic Marketing Association Proceedings

No abstract provided.


Collective Enactment Of Myth: The Case Of D&D, Isaiah Waterhouse, Jon Littlefield 2026 Dalton State College

Collective Enactment Of Myth: The Case Of D&D, Isaiah Waterhouse, Jon Littlefield

Atlantic Marketing Association Proceedings

No abstract provided.


Building Community Through Service Learning: Textual Analysis Of Students’ Blogs In Pr Education, Mark Borchert 2026 Houghton University

Building Community Through Service Learning: Textual Analysis Of Students’ Blogs In Pr Education, Mark Borchert

Atlantic Marketing Association Proceedings

No abstract provided.


Student Higher Education Experience Journey From High School To Career Transition: A Holistic Approach, Musa Pinar, Matthew T. Luth, Coleen Wilder 2026 Valparaiso University

Student Higher Education Experience Journey From High School To Career Transition: A Holistic Approach, Musa Pinar, Matthew T. Luth, Coleen Wilder

Atlantic Marketing Association Proceedings

No abstract provided.


Adding Relevance With Experiential Learning: Engaging Alumni In The Development And Implementation Of Selling Role Plays, Bill Bergman, Jeff Carlson Dr. 2026 University of Richmond

Adding Relevance With Experiential Learning: Engaging Alumni In The Development And Implementation Of Selling Role Plays, Bill Bergman, Jeff Carlson Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


Faculty, Be The Nudge For Your Students’ Personal Brand!, Michelle Carpenter 2026 Kennesaw State University

Faculty, Be The Nudge For Your Students’ Personal Brand!, Michelle Carpenter

Atlantic Marketing Association Proceedings

No abstract provided.


Keys To Utilizing Teamwork Effectively In College Courses, Kelly G. Atkins, Michelle S. Freeman 2026 East Tennessee State University

Keys To Utilizing Teamwork Effectively In College Courses, Kelly G. Atkins, Michelle S. Freeman

Atlantic Marketing Association Proceedings

No abstract provided.


Country Image In The Age Of Ai And Recruitment Of International Students, Helena F. Allman, Hilmi A. Atadil, Anton P. Fenik 2026 University of West Florida

Country Image In The Age Of Ai And Recruitment Of International Students, Helena F. Allman, Hilmi A. Atadil, Anton P. Fenik

Atlantic Marketing Association Proceedings

No abstract provided.


Exploring The Impact Of Online Reviews Perceived Trustworthiness And Consumer Engagement On Buying Behaviors, Ronda Mariani, Heather Morgan 2026 Commonwealth University of Pennsylvania

Exploring The Impact Of Online Reviews Perceived Trustworthiness And Consumer Engagement On Buying Behaviors, Ronda Mariani, Heather Morgan

Atlantic Marketing Association Proceedings

No abstract provided.


A Note On Perceptions Of Direct Selling, Robert A. Peterson PhD 2026 The University of Texas at Austin

A Note On Perceptions Of Direct Selling, Robert A. Peterson Phd

Atlantic Marketing Association Proceedings

No abstract provided.


Navigation Bar Design Effects On Consumer Visual Processing, James Coyle 2026 Miami University

Navigation Bar Design Effects On Consumer Visual Processing, James Coyle

Atlantic Marketing Association Proceedings

No abstract provided.


Would You Like An Ai Upgrade With That?, Elizabeth C. Alexander 2026 Kennesaw State University

Would You Like An Ai Upgrade With That?, Elizabeth C. Alexander

Atlantic Marketing Association Proceedings

No abstract provided.


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