A Look At The Future Of Fashion In The Metaverse,
2026
Bloomsburg University of Pennsylvania
A Look At The Future Of Fashion In The Metaverse, Heather Morgan, Thomas Tanner
Atlantic Marketing Association Proceedings
No abstract provided.
Explaining The Privacy Paradox Using Social Justice Theory,
2026
Kennesaw State University
Explaining The Privacy Paradox Using Social Justice Theory, Mona Sinha, Jennifer Hutchins, David Burns
Atlantic Marketing Association Proceedings
No abstract provided.
Do Your Boredom And Loneliness Lead You To Live- Stream Shopping?,
2026
Kean University
Do Your Boredom And Loneliness Lead You To Live- Stream Shopping?, Min Chung Han, Anastasia Manes, Katya Guerra
Atlantic Marketing Association Proceedings
No abstract provided.
Exploration Of Dimensionality In Nfts, Blockchain, And Cryptocurrencies,
2026
Appalachian State University
Exploration Of Dimensionality In Nfts, Blockchain, And Cryptocurrencies, George D. Shows
Atlantic Marketing Association Proceedings
No abstract provided.
Access-Based Consumption And Identity,
2026
Troy University
Access-Based Consumption And Identity, Ayesha Tariq, Thomas L. Baker
Atlantic Marketing Association Proceedings
No abstract provided.
Analysis Of Consumer Response To Online Same-Day Grocery Delivery Service: The Case Of Korea,
2026
Minnesota State University Moorhead
Analysis Of Consumer Response To Online Same-Day Grocery Delivery Service: The Case Of Korea, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung
Atlantic Marketing Association Proceedings
No abstract provided.
How To Increase Visibility Of Black-Owned Business: The Impact Of Sharing Minority Identity And Owner’S Photo On Consumers’ Attitude In Online Shopping,
2026
Kennesaw State University
How To Increase Visibility Of Black-Owned Business: The Impact Of Sharing Minority Identity And Owner’S Photo On Consumers’ Attitude In Online Shopping, Min Chung Han
Atlantic Marketing Association Proceedings
No abstract provided.
Can You Mix Emotions For Intensity & Intention?,
2026
The Citadel
Can You Mix Emotions For Intensity & Intention?, Kirsten Passyn
Atlantic Marketing Association Proceedings
No abstract provided.
Charm Pricing In Real Estate: Impact By Price Segment And Market Conditions,
2026
Georgia Southern University
Charm Pricing In Real Estate: Impact By Price Segment And Market Conditions, Jason Beck, Lindsay Levine, Michael Toma
Atlantic Marketing Association Proceedings
No abstract provided.
Mental Model Dilemma Of Technological Shifts And Generational Gaps? Incorporated From The Musings Of An Octogenarian,
2026
Kennesaw State University
Mental Model Dilemma Of Technological Shifts And Generational Gaps? Incorporated From The Musings Of An Octogenarian, Madhavi Chakrabarty
Atlantic Marketing Association Proceedings
No abstract provided.
The Impact Of User-Generated Content And Online Reaction Videos On The Marketing Of Video Games,
2026
Middle Tennessee State University
The Impact Of User-Generated Content And Online Reaction Videos On The Marketing Of Video Games, Diane R. Edmondson, W. Randy Clark, Trevor Golter
Atlantic Marketing Association Proceedings
No abstract provided.
Did Covid-19 Make Professional Sales Obsolete In Business-To-Business Transactions?,
2026
Coles College
Did Covid-19 Make Professional Sales Obsolete In Business-To-Business Transactions?, Laura Robinson
Atlantic Marketing Association Proceedings
No abstract provided.
Gentrification, Poverty, And Investors’ Influence On Vulnerable Populations: A Market Perspective Case Study,
2026
Georgia College & State University, Department of Marketing, Georgia
Gentrification, Poverty, And Investors’ Influence On Vulnerable Populations: A Market Perspective Case Study, Doreen E. Sams, Mary K. Rickard, Aruna Sadasivan
Atlantic Marketing Association Proceedings
No abstract provided.
Lgbt Inclusive Healthcare Advertising And Purchase Intention,
2026
Appalachian State University
Lgbt Inclusive Healthcare Advertising And Purchase Intention, Ilgim Benoit, Jeffrey Foreman
Atlantic Marketing Association Proceedings
No abstract provided.
Inclusive Marketing Campaigns: Building The Business And Social Cohesion,
2026
North Carolina Central University
Inclusive Marketing Campaigns: Building The Business And Social Cohesion, Yvette Lynne Bonaparte Dr.
Atlantic Marketing Association Proceedings
No abstract provided.
Stimulus Codability And Attribute Typicality On Attitudes,
2026
Tarleton State University
Stimulus Codability And Attribute Typicality On Attitudes, Tommy Hsu, Chris Shao
Atlantic Marketing Association Proceedings
No abstract provided.
Small Value-Add Local Food Retailer’S Covid-19 And Post-Covid-19 Strategies,
2026
Kennesaw State University
Small Value-Add Local Food Retailer’S Covid-19 And Post-Covid-19 Strategies, Timothy Schauer
Atlantic Marketing Association Proceedings
No abstract provided.
Face Presence In User-Generated Photos And Its Effect On Review Helpfulness,
2026
Northern Kentucky University
Face Presence In User-Generated Photos And Its Effect On Review Helpfulness, Anh Dang, Bridget Nichols, Mark Nichols
Atlantic Marketing Association Proceedings
No abstract provided.
Unplanned Shopping And Spending Behavior Of Organic Grocery Product Users During In-Store Shopping: Effects Of Consumer Innovativeness Traits And Digital/Traditional Promotions,
2026
Minnesota State University, Moorhead
Unplanned Shopping And Spending Behavior Of Organic Grocery Product Users During In-Store Shopping: Effects Of Consumer Innovativeness Traits And Digital/Traditional Promotions, Dale A. Cake, Wooyang Kim, Vikas Agrawal, Douglass Johansen
Atlantic Marketing Association Proceedings
No abstract provided.
Supply Chain And Warehouse Management Strategies In The Western Pa Grocery Industry,
2026
Kennesaw State University
Supply Chain And Warehouse Management Strategies In The Western Pa Grocery Industry, Alan D. Smith
Atlantic Marketing Association Proceedings
No abstract provided.
