Validation Of Entrepreneurial Marketing Dimensions In North Carolina Wineries,
2026
Appalachian State University
Validation Of Entrepreneurial Marketing Dimensions In North Carolina Wineries, G. David Shows, James Stoddard, Pia A. Albinsson
Atlantic Marketing Association Proceedings
No abstract provided.
Impressionism And Brand Identity,
2026
Kentucky State University
Impressionism And Brand Identity, Rene Desborde, Kimball P. Marshall
Atlantic Marketing Association Proceedings
No abstract provided.
The Use Of Music In Retro Branding,
2026
Dalton State College
The Use Of Music In Retro Branding, Jon Littlefield, Cortnee Young
Atlantic Marketing Association Proceedings
No abstract provided.
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic,
2026
Southeastern Louisiana University
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Joe Cangelosi, George Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic,
2026
Southeastern Louisiana University
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Dr. Joseph Cangelosi, George Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Using Location Tracking And Gis Tools To Investigate Customers’ Cluster Shopping Behavior,
2026
Jacksonville State University
Using Location Tracking And Gis Tools To Investigate Customers’ Cluster Shopping Behavior, Mark J. Sciuchetti Jr, Jianping Huang, Brent Cunningham
Atlantic Marketing Association Proceedings
No abstract provided.
Can A College Website Be Used To Recruit Majors? A Research Agenda For Transforming College Websites From Informational To Conversional,
2026
Tennessee Technological University
Can A College Website Be Used To Recruit Majors? A Research Agenda For Transforming College Websites From Informational To Conversional, Julie M. Pharr
Atlantic Marketing Association Proceedings
No abstract provided.
Learning In A Hyflex Model,
2026
The Citadel
Learning In A Hyflex Model, Kirsten Passyn
Atlantic Marketing Association Proceedings
No abstract provided.
Examining The Consumer Purchase Shares Of Plbs Across Cultures: A Comparison Of The U.S. And Turkish Plbs,
2026
Valparaiso University
Examining The Consumer Purchase Shares Of Plbs Across Cultures: A Comparison Of The U.S. And Turkish Plbs, Musa Pinar, Tulay Girard, Nilay Bicakcioglu-Peynirci, Ilayda Ipek, Tanses Gulsoy
Atlantic Marketing Association Proceedings
No abstract provided.
Semiotic Analysis Of Consumer Generated Content Regarding The Fender Ultra Stratocaster,
2026
University of Wisconsin-Whitewater
Semiotic Analysis Of Consumer Generated Content Regarding The Fender Ultra Stratocaster, Rex Mcclure, Robert Boostrom
Atlantic Marketing Association Proceedings
No abstract provided.
Emotional Intelligence Training For Salespeople And Sales Managers,
2026
The Citadel
Emotional Intelligence Training For Salespeople And Sales Managers, Charles D. Shepherd, Tracey Honeycutt Sigler
Atlantic Marketing Association Proceedings
No abstract provided.
Before, During, And After: The Reduction Of The Perceived Risk In Travel Through The Use Of Thematic Tour Groups,
2026
University of Evansville
Before, During, And After: The Reduction Of The Perceived Risk In Travel Through The Use Of Thematic Tour Groups, Aaron J. Schibik, Peggy Shields, Timothy J. Schibik Dr.
Atlantic Marketing Association Proceedings
No abstract provided.
Nfts And The Value Of Provenance On Digital Art,
2026
University of Lynchburg
Nfts And The Value Of Provenance On Digital Art, Jessica Scheld, Pamila Dembla, Stef Nicovich
Atlantic Marketing Association Proceedings
No abstract provided.
Strategic Choices: A Case Study Of Media And Entertainment Industry Survival Of The Covid-19 Pandemic,
2026
Piedmont University
Strategic Choices: A Case Study Of Media And Entertainment Industry Survival Of The Covid-19 Pandemic, Stephen C. Carlson
Atlantic Marketing Association Proceedings
No abstract provided.
We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction,
2026
Walsh University
We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction, Michael A. Petrochuk
Atlantic Marketing Association Proceedings
No abstract provided.
Contracts Between Universities And Online Program Managers,
2026
Murray State University
Contracts Between Universities And Online Program Managers, Timothy C. Johnston
Atlantic Marketing Association Proceedings
No abstract provided.
A Pedagogical Road Map For Developing And Teaching An Online Mba Course Marketing Strategy,
2026
Xavier University
A Pedagogical Road Map For Developing And Teaching An Online Mba Course Marketing Strategy, Mee-Shew Cheung, Hema Krishnan, Mina Lee
Atlantic Marketing Association Proceedings
No abstract provided.
Are You In Good Hand? That’S Outdoor Locker Delivery System’S Stand,
2026
Minnesota State University Moorhead
Are You In Good Hand? That’S Outdoor Locker Delivery System’S Stand, Hyun Sang An, Arim Park, Ju Myung Song, Christina Chung
Atlantic Marketing Association Proceedings
No abstract provided.
When The Rival Shines: Consumer-Brand Identification And Its Dark Sides,
2026
Marshall University
When The Rival Shines: Consumer-Brand Identification And Its Dark Sides, Allison Smarr, Shuqin Wei, Tyson Ang
Atlantic Marketing Association Proceedings
No abstract provided.
Efforts Toward Employee Inclusion To Increase Customer Loyalty,
2026
Kennesaw State University
Efforts Toward Employee Inclusion To Increase Customer Loyalty, Mario Norman
Atlantic Marketing Association Proceedings
No abstract provided.
