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16,552 full-text articles. Page 426 of 699.

2017-March-29-Arbor Day 2017, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-29-Arbor Day 2017, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-29-Acl Spring Classes, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-29-Acl Spring Classes, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-29-Dementia And Alzheimer’S, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-29-Dementia And Alzheimer’S, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-28-Listener Support Needed, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-28-Listener Support Needed, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-28-Leading Voices Lecture, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-28-Leading Voices Lecture, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-25-Heritage Day, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-25-Heritage Day, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-25-Tony Lettich, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-25-Tony Lettich, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-24-Asking 'What If?', University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-24-Asking 'What If?', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-24-National Winners, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-24-National Winners, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-24-Board Of Trustees, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-24-Board Of Trustees, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-24-Etsu Film Festival, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-24-Etsu Film Festival, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-24-Live From Etsu, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-24-Live From Etsu, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


The Women And Leadership Theory Think Tank Report 2015, Julia Storberg-Walker, Susan R. Madsen 2017 George Washington University

The Women And Leadership Theory Think Tank Report 2015, Julia Storberg-Walker, Susan R. Madsen

Marketing and Strategy Faculty Publications

On July 26–28, 2015, at George Washington University, 25 senior scholars from multiple disciplines gathered to attend a path-breaking event on women and leadership theory. The event, named The Women and Leadership Theory Think Tank (hereafter “Think Tank”), was a part of a targeted and comprehensive effort to “move the needle” forward on women and leadership theory. Beginning in 2013, Drs. Susan R. Madsen and Julia Storberg-Walker (with others) designed and delivered a series of related events, and women from all over the world have participated. The Think Tank was one strategy to scale up the impact on women and …


2017-March-22-Building Higher Ed, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-22-Building Higher Ed, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Evaluating The Relative Importance Of Influencing Factors On Cruise Vacations: A Conjoint Analysis, Frida Bahja 2017 University of South Florida

Evaluating The Relative Importance Of Influencing Factors On Cruise Vacations: A Conjoint Analysis, Frida Bahja

USF Tampa Graduate Theses and Dissertations

This study focuses on exploring the relative importance of six influential factors in cruise customers’ decision-making process such as: cruise vacation price, cruise duration, distance from the cruise port, itineraries, environmental friendliness of cruise line and cruise online reviews. The decision on which influencing factors to select was made based on the review of literature.

The complexity of cruise customers’ decision-making process for these six attributes with several levels was examined with Choice-Based Conjoint (CBC) Analysis. CBC was selected due to its realistic approach to purchase decisions, in the form of trade-offs. The online survey collected data anonymously. The survey …


2017-March-20-Sga Civility Celebration, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-20-Sga Civility Celebration, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-17-Maternal And Child Health, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-17-Maternal And Child Health, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-17-Expert Advice, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-17-Expert Advice, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-17-Match Day, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-17-Match Day, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-March-17-Native Returns Home, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-March-17-Native Returns Home, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


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