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16,559 full-text articles. Page 395 of 700.

Mark Peterson, Sustainable Enterprise: A Macromarketing Approach (2013), Canan Madran 2017 Dokuz Eylül University

Mark Peterson, Sustainable Enterprise: A Macromarketing Approach (2013), Canan Madran

Markets, Globalization & Development Review

No abstract provided.


Nassimbeni And Sartor, Sourcing In China (2006), Degan Yu, Mehmet G. Yalcin 2017 Sun Yat-Sen University

Nassimbeni And Sartor, Sourcing In China (2006), Degan Yu, Mehmet G. Yalcin

Markets, Globalization & Development Review

No abstract provided.


Peruvian Antiquities And The Collecting Of Cultural Goods, Terrence H. Witkowski 2017 California State University, Long Beach

Peruvian Antiquities And The Collecting Of Cultural Goods, Terrence H. Witkowski

Markets, Globalization & Development Review

Ancient art, artifacts, and architecture have long excited the intellectual curiosity and acquisitive passions of private and institutional collectors who, in turn, have funded archaeological research, preservation initiatives, and public education. Yet, the procurement of these goods also has encouraged looting and trafficking activities. Supplying collectors has destroyed much cultural evidence in source countries and has raised questions about who should control heritage and history. This article investigates the market for Peruvian antiquities, the surviving material culture created by the country’s inhabitants before the Spanish Conquest. It briefly reviews Peru’s early history and the history of collecting its artifacts, and …


Marketing And Poverty Alleviation: Synergizing Research, Education, And Outreach Through The Subsistence Marketplaces Approach, Madhubalan Viswanathan, Arun Sreekumar 2017 University of Illinois at Urbana-Champaign

Marketing And Poverty Alleviation: Synergizing Research, Education, And Outreach Through The Subsistence Marketplaces Approach, Madhubalan Viswanathan, Arun Sreekumar

Markets, Globalization & Development Review

In this article, we describe our journey through the creation and development of the stream of subsistence marketplaces, summarize our learning, and discuss implications at the intersection of the field of Marketing and poverty alleviation. Distinct from macro level economic research in impoverished contexts, or mid-level approaches, such as the base of the pyramid (BOP) approach in business strategy, this approach is rooted at the micro-level, enabling bottom up understanding of buyer and seller. The term, subsistence marketplaces, reflects understanding these contexts in their own right, not just as markets to sell to, but as individuals, communities, consumers, …


Global Range And Eclectic Potpourri, Nikhilesh Dholakia, Deniz Atik 2017 University of Rhode Island

Global Range And Eclectic Potpourri, Nikhilesh Dholakia, Deniz Atik

Markets, Globalization & Development Review

No abstract provided.


2017-December-20-Dr. Qian Xie, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-20-Dr. Qian Xie, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-19-Hats For Hope, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-19-Hats For Hope, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Getting Girls In Stem & The Dangers Of Forgetting That Science Is Art - Someone Made It Up, Heidi Therese Dangelmaier, Camilla Hermann 2017 Girlapproved

Getting Girls In Stem & The Dangers Of Forgetting That Science Is Art - Someone Made It Up, Heidi Therese Dangelmaier, Camilla Hermann

The Transdisciplinary STEAM+ Journal

Encouraging girls to participate in STEM is a hot topic that has captured the concern of the world’s academic, business and scientific communities. The intention is noble, however the strategies being deployed are reinforcing the very bias society seeks to eliminate. If we wish to advance our evolutionary journey as a species, a shift from “feeling sorry for disadvantaged girls” to “fearing STEM without girls’ reformation” is imperative. This piece discusses the rise to an initiative to redesign culture: Girlapproved.


2017-December-15-Rotc Commissioning, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-15-Rotc Commissioning, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-14-December Heritage Day, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-14-December Heritage Day, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-12-Spiders' Internal Clocks, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-12-Spiders' Internal Clocks, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-11-Treating Depression, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-11-Treating Depression, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-11-Commencement Security Protocols, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-11-Commencement Security Protocols, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-10-Percussion Ensemble Concert, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-10-Percussion Ensemble Concert, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Short Formal Report: Effective Selection Of Successful Franchisees, Shana Noblitt, Luke Armstrong, Robyn Blanchard, Koty Hoesman, James Kramer, DeAndre Williams, Adam El Alami 2017 Indiana State University

Short Formal Report: Effective Selection Of Successful Franchisees, Shana Noblitt, Luke Armstrong, Robyn Blanchard, Koty Hoesman, James Kramer, Deandre Williams, Adam El Alami

Student Scholarship

Effective Selection of Successful Franchisees and Productive Expectations for Franchisees by Franchisors


Cultivating Cultural Exchange: Improving University Study Abroad Programs, Katherine Crawford 2017 Western Michigan University

Cultivating Cultural Exchange: Improving University Study Abroad Programs, Katherine Crawford

Honors Theses

My affinity for culture, both foreign and domestic, has greatly shaped my life and future career path. As I have been frequently reminded, I did not take the “typical” exchange route. However, I accredit this atypical experience to my passion towards the subject. My first immersive cultural experience occurred during a yearlong, high school, Rotary led exchange to Bourges, France. Simply put, it changed my life. I encountered the culture first hand, accepting a new normal: bisous greetings, daily baguettes, and a well-structured hierarchy. Within six months, I considered myself fluent in the language. I lived with French families, was …


2017-December-08-Secret History Of Rdx, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-08-Secret History Of Rdx, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-08-'Twilight' Story Slam, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-08-'Twilight' Story Slam, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-08-Dada Does Christmas, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-08-Dada Does Christmas, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2017-December-08-Students Give Back, University Marketing and Communications, East Tennessee State University 2017 East Tennessee State University

2017-December-08-Students Give Back, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


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