Open Access. Powered by Scholars. Published by Universities.®

Marketing Commons™

Open Access. Powered by Scholars. Published by Universities.®

16,672 Full-Text Articles 12,804 Authors 15,296,354 Downloads 284 Institutions

All Articles in Marketing

Faceted Search

16,672 full-text articles. Page 368 of 705.

2018-June-11-Sevier Hazard Mitigation, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-11-Sevier Hazard Mitigation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-11-New Perspectives, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-11-New Perspectives, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Exploring Positive Outcomes Of Decision Making Biases In The Field Of Entrepreneurial Marketing, Pouria Nouri, Narges Imanipour, Kambiz Talebi, Mohammadreza Zali 2018 University of Tehran, faculty of entrepreneurship

Exploring Positive Outcomes Of Decision Making Biases In The Field Of Entrepreneurial Marketing, Pouria Nouri, Narges Imanipour, Kambiz Talebi, Mohammadreza Zali

The Qualitative Report

Entrepreneurs make important decisions regarding different aspects of their enterprises. Given the bulk of uncertainty, complexity as well as the rapid rate of change in their business environment, entrepreneurs’ decisions, including their marketing decisions, are prone to decision-making biases. Previous research has mainly focused on the negative outcomes of decision-making biases for entrepreneurs. We argue that sometimes entrepreneurial decision-making biases could have positive outcomes, too. Ignoring these positive outcomes has led to a serious research gap in the field of entrepreneurship. Thus, in this paper, we attempted to explore positive outcomes of decision-making biases in entrepreneurs’ marketing decisions with a …


2018-June-07-Cara Carter, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-07-Cara Carter, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-06-Gotterbarn Receives Acm Award, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-06-Gotterbarn Receives Acm Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-06-Staff Awards, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-06-Staff Awards, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-06-Digital Innovation, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-06-Digital Innovation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


What School Counselors Can Do To Strengthen The Impact Of Utah Young Women, Susan R. Madsen 2018 Utah State University

What School Counselors Can Do To Strengthen The Impact Of Utah Young Women, Susan R. Madsen

Marketing and Strategy Faculty Publications

This idea sheet is based on a 2018 gathering of 25 school counselors from Utah junior high and high schools to discuss ways they can support young women in Utah, particularly in terms of educational aspirations and success. Their insights focus on influencing culture, advocacy, capacity building, and external engagement, as well as ideas for professional development to improve counselors’ abilities to engage and support young women in the state.


2018-June-05-Lymphoma Research, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-05-Lymphoma Research, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Center Appropriation, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Center Appropriation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Commencement, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Commencement, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Staff Awards, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Staff Awards, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Innovaton Lab Impact Award, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Innovaton Lab Impact Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-New Employees, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-New Employees, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Dr. Tammy Ozment, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Dr. Tammy Ozment, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Peace Corp Prep, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Peace Corp Prep, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Dr. Evan Los, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Dr. Evan Los, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Retirees May, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Retirees May, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Staff Picnic, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Staff Picnic, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2018-June-04-Dr. Shunbin, University Marketing and Communications, East Tennessee State University 2018 East Tennessee State University

2018-June-04-Dr. Shunbin, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Digital Commons powered by bepress