Business Intelligence Commons^™

Discovering Data-Driven Solutions: A Practical Guide For Small Businesses Implementing Data Analytics, Katherine Richoux

Information Systems Undergraduate Honors Theses

In today’s highly competitive business environment, small businesses are under growing pressure to fight for market share. To do this, a competitive advantage must be established to outperform other business competitors both big and small. One way that small businesses can create a competitive advantage is by utilizing their data and applying basic data analytics. Data analytics is the process of collecting and analyzing large sets of raw data using statistical tests to identify patterns and insights to make conclusions that inform business decisions. The use of data analytics is not exclusive to large corporations and can be greatly beneficial …

Nexus, A Software As A Service Business Plan, David Ator

Finance Undergraduate Honors Theses

Nexus is a Software as a Service company, focused on offering a more cohesive technology experience for businesses. Typically integration is an afterthought, leaving sensitive or strategically valuable data siloed and underutilized. Nexus plans to change that by integrating everything into a central database.

Aclp - Comments To Ntia Re Digital Equity Act Grants Programs - May 2023, New York Law School

Reports and Resources

No abstract provided.

Hershey/Walmart Internship Halloween Candy Assortment Proposal, Jackson Jones

Marketing Undergraduate Honors Theses

A closer look at a category management internship with The Hershey Company at their Bentonville, Arkansas office. This assesses the Hershey/Walmart relationship as well as an example of an internship project.

The internship project is a hypothetical proposal as to how the Walmart seasonal candy aisle should be merchandised during Halloween 2023.

John Deere Construction Equipment - Strategic Audit, Michael Pallesen

Honors Program: Senior Projects (Public)

John Deere construction equipment is an operating segment of the equipment manufacturing giant John Deere Corporation. The company is considered the second largest construction equipment manufacturer in the world. This report seeks to understand the operating environment of John Deere’s construction equipment manufacturing segment, its resources, its competitive advantages, and its future challenges. This analysis uses both PESTEL and Porter’s Five Forces analyses to evaluate the external environment. Additionally, strategic recommendations and explanations are offered into how John Deere can effectively navigate the challenges facing the construction equipment manufacturing industry in the near future.

Identifying Effective Attributes And Trends In The Evolution Of Enterprise Architecture In Healthcare, Brian Gaul

Electronic Theses, Projects, and Dissertations

The purpose of this study was to determine which attributes within existing Enterprise Architecture frameworks are trending in recent, successful implementations within healthcare. The research questions were: Q1. What attributes were used within Enterprise Architecture in the healthcare industry? Q2. What are the limitations of those attributes? Q3. How can those attributes assist in successful Enterprise Architecture implementations? To uncover these attributes in practical work, this study used a trend analysis of current qualitative data of the healthcare industry and in recent implementations. The findings were as follows: Q1. Eight attributes were identified in practical healthcare work, the two most …

Accounting And Financial Statements Auto Analysis System, Zhen Jia

Electronic Theses, Projects, and Dissertations

This project was motivated by the need to revolutionize the generation of financial statements and financial analysis process thus speeding up business decision making. The research questions were: 1) How can machine learning increase the speed of financial statement preparation and automate financial statements analysis? 2) How can businesses balance the benefits of automating financial analysis with potential concerns around privacy, data security, and bias? 3) Can the Java J2EE framework provide a reliable running environment for machine learning?

The findings were: 1) Machine learning can significantly increase the accuracy and speed of financial analysis. Using machine learning algorithms, financial …

Ep And Security Professionals Help In The Fight Against Fraud, Alan Saquella

Publications

Fraud and corruption remain a significant issue for organizations worldwide, with the latest ACFE Report to the Nations indicating that it costs over $300 million, and corruption is one of the most prevalent methods of fraud. The lack of equal application of the Foreign Corrupt Practices Act (FCPA) in other countries due to cultural differences is one reason fraud and corruption persist. However, there are several ways in which organizations can curb the increase in white-collar crime, including the integration of security and executive protection into their fraud prevention strategies.

Fraud And The Audit Expectation Gap, Samuel Pelumi Olatunde

Honors College Theses

This study seeks to explore the expectation gap Georgia Southern University business and non-business majors have toward the work of an auditor. This study aims to assess the understanding of Auditors' responsibility for preventing and detecting fraud. This study will help assess the roles of an auditor, a forensic accountant, and management in fraud detection and prevention. The study will also highlight the importance of equipping students with accounting knowledge relevant to the business environment. The research for the study is conducted through a survey questionnaire and interpreted with Excel software. The hypothesis is that students that are majoring in …

Great Expectations: Consumer-Brand Relationships And Their Influence On The Organizational Outcomes Of Brand Transgressions, Sabrina Viscomi

Atlantic Marketing Journal

The business landscape has shifted from simply delivering quality products and services to creating shared value. It does this by fulfilling consumers’ deeper needs and meeting their increasingly high expectations. Brand transgressions inhibit organizations’ ability to meet consumers’ demands, complicating the consumer-brand relationship. As a result, brands are often unprepared to deal with the consequences of transgressions, which can be costly. The purpose of this research is to explore the influence of prior consumer-brand relationships on the organizational outcomes of brand transgressions through the lens of social contract theory. This systematic review synthesizes 39 articles to derive five analytical themes: …

Tourism, Mapping, Retail And Recreational Trails: A Case Study Of Connectivity Between Trails And Adjacent Downtowns In Anniston, Alabama, Usa, Jennifer Green

Theses

This study examines the estimated increase in economic impact on a geography’s local economy by creating cross-marketing efforts between expanding an established outdoor recreation trail to a closely located city downtown commerce district. This research will analyze the resulting potential rise in sales/lodging tax revenues for that city by mapping the trail and downtown district, and cross-marketing the other to users of both or either venue. Potential increase in economic impact will be estimated utilizing IMPLAN methodology by assessing the economic impact on the local economy that a percentage range of increased spending resulting from this cross-marketing effort could generate.

Choose Your Channels Strategically: How Gender Plays A Role In The Receiving Of Online Brand Activism Ad Campaigns, Jana Stupavsky

AMTP Proceedings 2023

The successful launch of a new online brand activism ad campaign focused on gender-sensitive issues can be distorted if the content is delivered through poorly thought-out channels. Companies with access to their customer data should learn more about their existing customer base to strategically select the campaign communication channels. When engaging in activism, brands should consider framing their campaign messaging positively and appear authentic. Otherwise, they risk loss in brand equity and corporate reputation. The following analyses present results from a secondary consumer demographic and behavioral characteristics database anchored in source credibility theory. Its goal is to explore differences in …

Analysis Of First-Time Completion In The Field Service Environment, Gavin Rick, Scott Englerth, Marc Carter, Hayley Horn

SMU Data Science Review

First-time completion is an important measure of service quality and efficiency in the field service industry. Customers call upon field service providers to repair their equipment in a timely manner so it can be put back into service for their business demands. Responsiveness can be measured through first-time completion and is defined as completing the repair on the first visit of a service call. This research is exploring the first-time completion in the forklift service industry. This research found the primary factors that impact first-time completion percentage in this industry include parts on hand, parts backorder process, technician experience, and …

Essentials: Report Writing For Executive Protection And Security Professionals, Alan Saquella

Publications

Investigative reports are an essential component of journalism, law enforcement, and security and other areas that involve uncovering and documenting information. The purpose of these reports is to provide accurate, objective, and comprehensive information about a particular subject or event. In executive protection and the security industry in general, report writing must be complete, concise, clear, correct, and fair.

Chatgpt As Metamorphosis Designer For The Future Of Artificial Intelligence (Ai): A Conceptual Investigation, Amarjit Kumar Singh (Library Assistant), Dr. Pankaj Mathur (Deputy Librarian)

Library Philosophy and Practice (e-journal)

Abstract

Purpose: The purpose of this research paper is to explore ChatGPT’s potential as an innovative designer tool for the future development of artificial intelligence. Specifically, this conceptual investigation aims to analyze ChatGPT’s capabilities as a tool for designing and developing near about human intelligent systems for futuristic used and developed in the field of Artificial Intelligence (AI). Also with the helps of this paper, researchers are analyzed the strengths and weaknesses of ChatGPT as a tool, and identify possible areas for improvement in its development and implementation. This investigation focused on the various features and functions of ChatGPT that …

The Power Of Algorithms And Big Data: A Marketing Perspective On Consumer Manipulation In Business, Jordan C'Rene Reuille-Dupont

University Honors Theses

In marketing, predictive analytics molds big data into tools that can create demographics, target pleasurable neuromodulator chemicals like dopamine, and influence individual and societal behavior patterns. Professionals and scholars alike can use machine-based computation to transform big data into usable knowledge that accurately represents and tracks human behavior. In the past couple of decades this has led to the acceleration of the attention economy and has fueled the age of information. It has pushed countries to not only enforce new laws and regulations, but also race to secure control over data science technologies. The research for this thesis will ultimately …

What Is The Entrepreneurship Process For Communication Design Enterprises?, Con Kennedy

Doctoral

The literature indicated that entrepreneurship plays a crucial role in economic development and that understanding what entrepreneurship is has changed with the development of society and entrepreneurship theory (Murphy et al., 2006). However, there is an identified skills deficit in understanding entrepreneurship in the communication design sector (Design Enterprise Skillnet, 2021; Department of Jobs, Enterprise and Innovation, 2016; Intertrade Ireland, 2009; Design Council, 2007; Enterprise Ireland, 1999). Nevertheless, within each of these studies, the deficit has not been addressed, nor is the entrepreneurship process for communication design enterprises established. The literature on entrepreneurship generally ignores entrepreneurship in the design sector, …

Human Relationship With Nature, Indigenous Ways Of Living And Regenerative Tourism Framework, Asif Hussain

Journal of Sustainability and Resilience

In the post Covid-19 era, human civilisation appears to undergo a significant shift in social-ecological consciousness and an emerging concept of ‘regenerative tourism’ is getting popular. The concept acknowledges the strong linkages between humans and nature and together special conditions are created for life to renew and restore itself. While indigenous people have always been aware of their actions and their impacts on the socio- ecological environments, the scientific community has started to acknowledge indigenous knowledge and ways of living. and integrated intelligence. The key aspect of the indigenous lifestyle is the linkages with physical and social environments where humans …

Bearer Negotiable Instruments: Addressing A Financial Intelligence Gap And Identifying Criminogenic Weaknesses, Hollis B. Kegg

Dissertations, Theses, and Capstone Projects

Bearer Negotiable Instruments (BNI) are a long-standing category of financial instruments used to transfer large amounts of money in ways that may not be subject to regulation, reporting, tracking, review, or oversight. There is limited information available on BNIs, and no evidence that any studies have been undertaken on BNIs alone, much less reported. Increasingly, BNIs are being used for illegal purposes including money laundering. This study gathers information about their characteristics, nature, purpose, legal status, and numbers. It also focuses on the crime risks associated with BNIs, the crime opportunities they facilitate, and the criminal weaknesses in the financial …

U.S. Energy Information Administration Information Resources, Bert Chapman

Libraries Faculty and Staff Presentations

Provides information about the resources produced by U.S. Department of Energy's Energy Information Administration. These resources cover energy statistics for U.S., states, the United States, and foreign countries. They also cover energy products as varied as coal, natural gas, nuclear energy, petroleum, and renewable energy.