Business Intelligence Commons^™

Choose Your Channels Strategically: How Gender Plays A Role In The Receiving Of Online Brand Activism Ad Campaigns, Jana Stupavsky

Association of Marketing Theory and Practice Proceedings 2023

The successful launch of a new online brand activism ad campaign focused on gender-sensitive issues can be distorted if the content is delivered through poorly thought-out channels. Companies with access to their customer data should learn more about their existing customer base to strategically select the campaign communication channels. When engaging in activism, brands should consider framing their campaign messaging positively and appear authentic. Otherwise, they risk loss in brand equity and corporate reputation. The following analyses present results from a secondary consumer demographic and behavioral characteristics database anchored in source credibility theory. Its goal is to explore differences in …

Analysis Of First-Time Completion In The Field Service Environment, Gavin Rick, Scott Englerth, Marc Carter, Hayley Horn

SMU Data Science Review

First-time completion is an important measure of service quality and efficiency in the field service industry. Customers call upon field service providers to repair their equipment in a timely manner so it can be put back into service for their business demands. Responsiveness can be measured through first-time completion and is defined as completing the repair on the first visit of a service call. This research is exploring the first-time completion in the forklift service industry. This research found the primary factors that impact first-time completion percentage in this industry include parts on hand, parts backorder process, technician experience, and …

Human Relationship With Nature, Indigenous Ways Of Living And Regenerative Tourism Framework, Asif Hussain

Journal of Sustainability and Resilience

In the post Covid-19 era, human civilisation appears to undergo a significant shift in social-ecological consciousness and an emerging concept of ‘regenerative tourism’ is getting popular. The concept acknowledges the strong linkages between humans and nature and together special conditions are created for life to renew and restore itself. While indigenous people have always been aware of their actions and their impacts on the socio- ecological environments, the scientific community has started to acknowledge indigenous knowledge and ways of living. and integrated intelligence. The key aspect of the indigenous lifestyle is the linkages with physical and social environments where humans …

Bearer Negotiable Instruments: Addressing A Financial Intelligence Gap And Identifying Criminogenic Weaknesses, Hollis B. Kegg

Dissertations, Theses, and Capstone Projects

Bearer Negotiable Instruments (BNI) are a long-standing category of financial instruments used to transfer large amounts of money in ways that may not be subject to regulation, reporting, tracking, review, or oversight. There is limited information available on BNIs, and no evidence that any studies have been undertaken on BNIs alone, much less reported. Increasingly, BNIs are being used for illegal purposes including money laundering. This study gathers information about their characteristics, nature, purpose, legal status, and numbers. It also focuses on the crime risks associated with BNIs, the crime opportunities they facilitate, and the criminal weaknesses in the financial …

U.S. Energy Information Administration Information Resources, Bert Chapman

Libraries Faculty and Staff Presentations

Provides information about the resources produced by U.S. Department of Energy's Energy Information Administration. These resources cover energy statistics for U.S., states, the United States, and foreign countries. They also cover energy products as varied as coal, natural gas, nuclear energy, petroleum, and renewable energy.

Opportunity And Challenges In Educational Tourism For Smes In India, Anup Kumar, Dr Santosh Srivastava

Journal of Emerging Technologies and Business Management

Opinion paper

Effect Of Environmental Factors On Daily New Cases Of Covid-19 Pandemic In Delhi, India, Santosh Shrivastava

Journal of Emerging Technologies and Business Management

This research study investigates the effect of environmental factors such as Maximum Temperature (TMAX), Minimum Temperature (TMIN), Average Temperature (TA), Rainfall mm per inch (RF), Air Quality Index AQI, Precipitation (PP), Humidity (HM) and Wind Speed (WD) on the daily new cases and deceased cases of COVID-19 pandemic in New Delhi, India. The secondary data of COVID-19 is taken from the Department of Health & Family Welfare Government of Delhi, India, while AQI data is extracted from the Meteorological Department of the government of India. The correlation approach is used to test the effect of AQI and temperature on the …

Is The World Heading Towards De-Globalization Due To Uncertain Conditions, Malay Kumar Ghosh

Journal of Emerging Technologies and Business Management

ABSTRACT

Globalization, Glocalization, Regionalization, Localization with Global approach, Hyper Localization and De-globalization are the buzz word for the present Global Economics . The world is going through metamorphic challenges due to international conflicting interest and national sovereignty changes in geo economic, military, political, diplomatic spectrum and demographic variations. Changes which not only transforming the world dynamics but have also affected the fate of countries relying on Globalization or Localization approach.

Thomas Friedman once stated “The world is flat”. Localization, Colonization, Regionalization, or Globalisation are the international phenomena which cannot be stopped at will or desisted. Globalisation has gone through …

Flexible Work Arrangements And Its Impact On Work-Life Balance, Anurag Shanker

Journal of Emerging Technologies and Business Management

“Flexible work arrangements” is a strategic part of the ecosystem of progressive organizations. There has been exponential increase in organizations that offer flexible work arrangements to their employees. Flexible work arrangements encompass various components which individually and collectively help in improving the overall wellbeing of the employees. The relaxations provided under flexible work arrangements improve the work-life balance of the employees significantly.

Revisiting Cybersecurity Awareness In The Midst Of Disruptions, Avideh Sadaghiani-Tabrizi

International Journal for Business Education

The awareness of cybersecurity and knowledge about risks from a variety of threats, which present harm or steal private information in internetworking could help in mitigation of vulnerabilities to risks of threats in safeguarding information from malware and bots. Revisiting cybersecurity awareness of every member and evaluation of organization’s posture might help to protect sensitive or private information from a network of computers, working together and forming into botnets. The purpose of the qualitative case study narrative was to explore prospects for integrating cybersecurity education into elementary school children’s curriculum through interviews of elementary schoolteachers, IT experts, and parents to …

Business Inferences And Risk Modeling With Machine Learning; The Case Of Aviation Incidents, Burak Cankaya, Kazim Topuz, Aaron M. Glassman

Publications

Machine learning becomes truly valuable only when decision-makers begin to depend on it to optimize decisions. Instilling trust in machine learning is critical for businesses in their efforts to interpret and get insights into data, and to make their analytical choices accessible and subject to accountability. In the field of aviation, the innovative application of machine learning and analytics can facilitate an understanding of the risk of accidents and other incidents. These occur infrequently, generally in an irregular, unpredictable manner, and cause significant disruptions, and hence, they are classified as "high-impact, low-probability" (HILP) events. Aviation incident reports are inspected by …

The New Map: Energy, Climate, And The Clash Of Nations, Jay Nathan

Journal of Global Awareness

No abstract provided.

Cultura Emprendedora Investigativa Caso Estudiantes Y Docentes En Las Sedes, Seccionales Y Extensiones De La Universidad De Cundinamarca, Olga Marina García Norato, Ignacio Gómez Roldan, Sandra Milena Melo Perdomo, Carlos Arturo Narváez Benavides, Yudy Marlen Bonilla Bonilla, Luz Alejandra Riveros Sáchica, Luz Mireya Rincón Mora, Cesar Augusto Giraldo Duque, Benjamin Andres Manjarrés Zarate, Oswaldo Vanegas Flórez, Jairo Alonso Ávila Moreno, Dario Benavides Pava, Juan Manuel Andrade Navia, Johanna Andrea Gil Palacios

Ciencias Administrativas, Económicas y Contables

Con el ánimo de impulsar la investigación de la universidad desde las culturas emprendedora e investigativa, este libro de investigación tiene por objetivo analizar la cultura emprendedora investigativa de los estudiantes y docentes de la Universidad de Cundinamarca en Ubaté, Girardot, Chía, Facatativá, Zipaquirá, Fusagasugá y plantear alternativas de intervención para mejorar la producción investigativa pertinente a cada contexto. Metodología: Con alcance exploratorio y descriptivo de investigación cualitativa, se da la fundamentación teórica de cultura emprendedora investigativa, se diseñó y aplicó un instrumento en línea a docentes estudiantes en los municipios donde está establecida la Universidad. Se estudiaron las frecuencias …

The Economics Of Altruism: An Exploration Of Self And Collective Identity, Catherine Krempasky

Honors Projects

There is a belief that students in college often pursue an undergraduate business degree due to the money that comes with the industry. Whereas students pursuing an undergraduate degree in health and human services are believed to be more altruistic, pursuing jobs such as social work, nursing, criminal justice, and other careers that give back to communities despite their often lower-than-average salaries. While this difference in altruism is a common belief, it has rarely been a proven one. Therefore, this study seeks to examine the difference in altruism between students from the Schmidthorst College of Business and the College of …

Analysis For An Efficient Operation Of Solar Power Plants In India Using Different Variables/Parameters, Sonal Bansi Shinde

Electronic Theses, Projects, and Dissertations

Vast renewable energy facilities rely heavily on accurate predictions of future solar power output.  This study investigated the various factors causing poor, inefficient operation of Solar Plants and different methods to identify underperforming equipment. The main questions are: Q1: How can we predict electricity generation over the next several days so that the plant can run at peak efficiency? Q2: How can we figure out the exact maintenance needs of any power plant?  Q3: How do we identify faulty equipment to improve its efficiency to improve overall performance? and Q4: What are the different factors that are causing an inefficient …

A Study Of Heart Disease Diagnosis Using Machine Learning And Data Mining, Intisar Ahmed

Electronic Theses, Projects, and Dissertations

Heart disease is the leading cause of death for people around the world today. Diagnosis for various forms of heart disease can be detected with numerous medical tests, however, predicting heart disease without such tests is very difficult. Machine learning can help process medical big data and provide hidden knowledge which otherwise would not be possible with the naked eye. The aim of this project is to explore how machine learning algorithms can be used in predicting heart disease by building an optimized model. The research questions are; 1) What Machine learning algorithms are used in the diagnosis of heart …

Big Data For Comprehensive Analysis Of Real Estate Market, Yonglin Xiao

Electronic Theses, Projects, and Dissertations

This Culminating Experience Project explored the application of big data in the real estate industry in order to address the problem of analyzing the accurate property estimates value. The research questions were: (Q1): What are the benefits and advantages of utilizing big data in the real estate market? (Q2): What are the trends in the application of big data in the real estate market? (Q3): What are the challenges in applying big data in the real estate market? (Q4): What are the methods and processes of applying big data in appraisal of assets in the real estate market? To answer …

Analytics On Service Quality In Spectator Sports, Ahmet Ozkul, Gazi Duman

Journal of Applied Sport Management

Spectator sport events are made possible by the contributions of many different participants ranging from fans and players to coaches, managers and sponsors. Through the lens of co-creation of value in the spectator sports, we discuss how sport analytics can relate to spectator sport service quality by collecting and analyzing data from each participating actor.

How Big Data Will Be An Added Value To Scm?, Rawad Issam Jaber-Chehayeb

BAU Journal - Creative Sustainable Development

It is the era of digital information technology where almost everything is going smart. Thus, organizations move towards digitalization that cause the emergent of Big Data. Analyzing big data is the big challenge today. Being smart puts the world under a big challenge to adapt, change, and upgrade systems to analyze the Big Data using the high technology. Challenges are growing with the market and appears in different forms. Many of these challenges can be hard or difficult to handle on your own if you are a small to medium size business without the help of supply chain management system. …

Wellness Practices’ Contribution To Social Sustainability: A Review Of The Literature, Zeina Mazloum

BAU Journal - Creative Sustainable Development

Despite being emphasized as one of the main pillars of global sustainable development, social sustainability has been vastly neglected in research, and its importance has been undervalued. This paper aims to highlight the important role that wellness practices play in enhancing social sustainability by uplifting individuals and progressing communities. In turn, social sustainability strengthens the circular economy, resulting in global sustainable development. The paper also raises questions about future sustainable communities, quality of life, and wellness programs, which open up new avenues for future research and implications.

Apuntes Empresariales: Construyendo Región A Partir De La Investigación, Juan Manuel Andrade Navia, Dario Benavides Pava, Diego Edison Quiroga Rojas

Ciencias Administrativas, Económicas y Contables

El presente texto, resultado de investigación, forma parte de la operacionalización del plan estratégico del grupo de investigación Los Acacios, adscrito al programa de Administración de Empresas de la seccional Girardot de la Universidad de Cundinamarca, consignado en la plataforma GrupLac del Ministerio de Ciencia Tecnología e Innovación de la República de Colombia. Una de las líneas de investigación en las que trabajan los investigadores del grupo Los Acacios es precisamente el desarrollo organizacional y regional, cuyo propósito es la apertura de espacios para la discusión académica, política, gremial e institucional que permitan identificar las bases filosóficas, culturales y económicas …

Metaverse: Opportunities And Challenges For Marketers, Anubhav Mishra, Saumya Awasthi

Management Dynamics

Imagine if you are told that the life in which you are living, will going to be changed. How it will make you feel if you get to know that you can meet with your family members, friends, and go to work, not in real life, but rather in a three-dimensional virtual world? A world that is created artificially. Metaverse is a step ahead of imagination. Indeed, it is defined as an imaginary world where we can be a part of it, we can earn money from it, and ultimately, where, we can be a star by living our dream …

Emprendimiento E Innovación En El Contexto De La Crisis Sanitaria, César Augusto Giraldo Duque, Cesar Alberto Wilches Martínez, Falón Dayana Zamudio Barón, Brayan Esmid Anacona Galindo, Disney Rocío Mancera Riveros, Juan Manuel Ballen Campos, La Rotta Wendy García, Nicole Iveth Alvarado Díaz, Karen Tatiana Arias Bermúdez, Eliana Sulayn Diaz Rojas, Yeimy Dayana Gutiérrez Ortiz, Lisett Tatiana Romero Ballesteros, Miller Yorssdany Martínez Montaño, Darwin Felipe Peñuela Cita

Ciencias Administrativas, Económicas y Contables

El proyecto investigativo sobre “emprendimiento e innovación en el contexto de la crisis sanitaria”, es el resultado de un esfuerzo conjunto entre los estudiantes de contaduría pública IIPA 2020 del cuarto semestre tarde y noche del CADI “pensamiento administrativo”, quienes debían realizar propuestas de reactivación económica para los pequeños productores de las fincas que se han visto afectados por la pandemia y no han podido comercializar los productos cosechados.

En el proyecto también se tiene en cuenta aquellos productos que no cumplen con los estándares de calidad para ser llevados a un mercado y terminan perdiéndose en las fincas sea …

Portwest’S Future Strategy: Fashionising Workwear – Threading The Needle, Fiachra Coll, Damian O'Reilly

Case Studies

Portwest- should they further pursue the leisurewear / workwear market or should they focus on expanding the current range?

Portwest is a global manufacturer and innovator of workwear, safetywear and Personal protective equipment (PPE) and one of the fastest growing workwear companies in the world. Recently, the company launched an “Inspired Workwear” collection targeting the leisurewear/workwear market. It is a departure from their traditional markets where their acquisition strategy has seen Portwest rapidly gain market share. Management are concerned that this new departure may take resources from the core business of Workwear and dilute key resources.

Entering The Next Level Of Value Generation: Servitization And Digitization For Industry 4.0 By Ifm Electronic, Robert Ciszewski, Jan-Philipp Büchler Prof Dr

Case Studies

Ifm electronic is a mid-sized wold market leader in sensor electronics for industry and automotive applications. The hidden champion shows an impressive growth trajectory in the last 20 years from around 200 mio. € to 1 bn. € in 2019. In this case study, the ambitious leaders of this company start to elaborate the strategy for achieving the next billion. Students are required to identify the drivers of growth in the past decades and evaluate the steadiness of this recipe for success in the context of major shifts and technological advances in key customer industries such as industry 4.0 and …

Access To Technology And Data In Smart Cities For South African Digital Citizens, Brenda Scholtz, Anthea Van Der Hoogen

African Conference on Information Systems and Technology

Lack of access to technologies and quality data are key challenges for reducing the digital divide and developing digital citizens to support Smart City initiatives. This paper reviews efforts towards Smart Cities and access to smart technology and Open Data in developed economies globally and in South Africa. Reviews of literature and websites were conducted and the Qualitative Content Analysis method was used to analyse the data. The contributions are the commonalities and differences between Smart City initiatives in developed economies and in South Africa. The findings revealed that in developed countries the focus was mainly on e-services, citizen engagement, …

The Aspiring Entrepreneur Model For Flourishing - A Model Designed To Keep Aspiring Entrepreneurs Engaged, Committed, And Flourishing, Aaron Marcum

Master of Applied Positive Psychology (MAPP) Capstone Projects

The entrepreneurial experience is not for the faint of heart. Due to the stress associated with starting a new business, it can challenge the well-being of even the best intended entrepreneurs, especially those early on in their journey, whom I call aspiring entrepreneurs (AE). It is possible for an AE to flourish, where they thrive and continue to grow through the experience, as long as they invest in certain key well-being dimensions that positive psychology researchers and practitioners have identified as foundational to entrepreneurial flourishing. This paper explores three of these dimensions, (1) purpose in life, (2) autonomy, and (3) …

The Distinction Of Logical Decision According To The Model Of The Analysis Of Brain Signals (Eeg), Akeel Abdulkareem Al-Sakaa, Zaid H. Nasralla, Mohsin Hasan Hussein, Saif A. Abd, Hazim Alsaqaa, Kesra Nermend, Anna Borawska

Karbala International Journal of Modern Science

Recently, brain signal patterns have been recruited by researchers in different life activities. Researchers have studied each life activity and how brain signal patterns appear. These patterns could then be generalised and used in different disciplines. In this paper, we study the brain state during decision making in a lottery experiment. An EEG device is used to capture brain signals during an experiment to extract the optimal state for logical decision making. After collecting data, extracting useful information and then processing it, the proposed method is able to identify rational decisions from irrational ones with a success rate of 67%.

Closing The Gender Gap In Entrepreneurship Education, Carolyn J. Rodeffer

Graduate Theses and Dissertations

Entrepreneurship education in higher education has been cited as a key strategy in filling the entrepreneurship talent pool, preparing students with the skills and confidence needed to start new ventures (Westhead & Solesvik, 2016). However, outcomes of entrepreneurship education for female students are less positive than for their male counterparts (Shinnar et al., 2012; Westhead & Solesvik, 2016; Wilson et al., 2007). Working within the frameworks of Bandura’s self-efficacy theory (1977), Azjen’s theory of planned behavior (1991), and Steele and Aronson’s stereotype threat theory (1995), this quantitative study utilized an experimental research design to assess the impact of role model …

The Effects Of Covid-19 Crisis On Good Governance At The Local Level, The Case Of Tunisia, Fatma Braham, Sonia Seguir

Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي

The COVID-19 crisis, in addition to its serious health impact, has negatively affected key socio-economic aggregates and has shocked the strategic planning of all economic and social actors, including local communities. In search of resilient, skillful and intelligent good territorial governance, the municipalities are working to adapt their governance systems to the new social and environmental priorities. This work proposes a new reading of the acquired approaches to good governance, a new paradigm related to the new conjuncture and an assessment of the performance system at the central and local levels