Journalism Studies Commons^™

Multi-Generaltional Marketing: Variations And Implications Of Nonprofit Approaches, Emily Alexandra Lindstrom

Honors Theses

Research reveals that today's nonprofit organizations have shifted their longtime marketing efforts away from Baby Boomers to target the younger Millennial and Generation Z audience. In their effort to reach the new audiences, nonprofits have been forced to change their marketing strategies, including the adoption of new and more effective social networking media. Despite their shift in focus, nonprofits remain in a battle for funds with their for-profit competition. Using past and present nonprofit marketing strategies, this thesis isolates the difference between nonprofits and for-profits and identifies the influence that nonprofits have on society today. It further analyzes the current …

Re Magazine And The Politics Of The Little Magazine, Jesse Webb

Honors Theses

The little magazine played a widely significant role in the political and cultural history of Western civilization. Literary and ephemeral in nature, the little magazine gave birth to Modernism in the early 20th century by publishing the works of little known authors such as William Carlos Williams, Ezra Pound, and T.S. Eliot to name a few. Later, the Central Intelligence Agency of the United States of America recognized the influential role of the little magazine and began funding magazines that spoke to the anti- communist left in Europe and in the Americas at the beginning of the Cold War. While …

Beauty In The Eye Of The Producer: The Role Of Appearance In The Careers Of Hispanic Female Broadcasters, Rachel E. Anderson

Honors Theses

This paper explores the pressures of beauty and appearance on a selected group of female Hispanic broadcast journalists. Ten broadcasters who identify as female and Hispanic were interviewed about their experiences in the industry. A careful analysis indicated that there are pressures for adopting ultra-feminine looks for hair and makeup and sexy clothing for on-air appearances based on consumer feedback. News stations also manage employees' appearances to maximize favor with audiences and to increase ratings.

Ua19/16/2 Tennis Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases regarding WKU's tennis teams for 2017.

Making News: Balancing Newsworthiness And Privacy In The Age Of Algorithms, Erin C. Carroll

Georgetown Law Faculty Publications and Other Works

In deciding privacy lawsuits against media defendants, courts have for decades deferred to the media. They have given it wide berth to determine what is newsworthy and so, what is protected under the First Amendment. And in doing so, they have often spoken reverently of the editorial process and journalistic decision-making.

Yet, in just the last several years, news production and consumption has changed dramatically. As we get more of our news from digital and social media sites, the role of information gatekeeper is shifting from journalists to computer engineers, programmers, and app designers. The algorithms that the latter write …

Ua19/16/5/11 Athletic Media Relations - Press Conferences, Wku Archives

WKU Archives Collection Inventories

Film, video and audio recordings of WKU Athletics press conferences.

Ua1f Wku Pulitzer Prize Winners, Finalists & Other Nominees, Wku Archives

WKU Archives Records

List of WKU alumni Pulitzer prize winners.

Ua19/16/1/5 Hilltopper Golf 2016-17 Season Statistics, Wku Athletic Media Relations

WKU Archives Records

Statistical analysis of the 2016-17 men's golf team season.

Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases regarding WKU's track & field teams for 2017.

Ua1f Wku Cultural Diversity, Wku Archives

WKU Archives Records

Bibliography of sources related to cultural diversity at WKU.

Ua19/16/2 Athletic Media Relations Press Releases, Wku Athletic Media Relations

WKU Archives Records

General WKU athletics press releases for 2017.

Ua19/16/1/5 Lady Topper Golf 2016-17 Season Statistics, Wku Athletics Media Relations

WKU Archives Records

Statistical analysis of the 2016-17 women's golf team season.

Ua19/16/1 2017-18 Wku Track & Field Cross Country Record Book, Wku Athletic Media Relations

WKU Archives Records

WKU track and field media guide for 2017-18 season.

Ua19/16/1/1 2017 Baseball Media Guide, Wku Athletic Media Relations

WKU Archives Records

2017 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/2 Baseball Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases, photos and game statistics related to WKU baseball for 2017.

Ua19/16/2 Golf Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases, meet statistics and photos related to the WKU golf team in 2017.

Ua19/16/2 Soccer Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases regarding WKU's soccer team for 2017.

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Archives Records

Press releases regarding WKU's volleyball team for 2017.

Winona Currents Annual Report 2016, University Advancement - Winona State University

Winona Currents

Winona Currents Annual Report for 2016.

Basketball's Birthday, Richard C. Crepeau

On Sport and Society

Invented in the United States by a Canadian in the late 19th century, basketball may be the most American of all sports. Within less than a half century it became the most popular participatory sport in North America. Yesterday was the 125th Birthday of what is often called, “The City Game.”