Communication Commons^™

Portrayals Of Gender And Race In Instagram Advertising: An Exploratory Content Analysis, Taylor Moore

Honors College Theses

Race and gender stereotyping is a longstanding problem in the world of advertising. This research utilized content and statistical analysis to answer three questions regarding race and gender stereotyping in Instagram advertising: (1) what portrayals are being shown? (2) how are these portrayals being shown? And (3) are diverse advertisements reinforcing or challenging stereotypes? Tweny advertisements were chosen off Instagram to analyze. Through an analysis of literature on the topic, a code book defining race, person of color, sex, gender, and gender expression was created. Using these variables and classifying the ads as a stereotype/counterstereotype/neutral, allowed for the creation of …

Ability Of Detecting And Willingness To Share Fake News, K. Peren Arin, Deni Mazrekaj, Marcel Thum

All Works

By conducting large-scale surveys in Germany and the United Kingdom, we investigate the individual-level determinants of the ability to detect fake news and the inclination to share it. We distinguish between deliberate and accidental sharing of fake news. We document that accidental sharing is much more common than deliberate sharing. Furthermore, our results indicate that older, male, high-income, and politically left-leaning respondents better detect fake news. We also find that accidental sharing decreases with age and is more prevalent among right-leaning respondents. Deliberate sharing of fake news is more prevalent among younger respondents in the United Kingdom. Finally, our results …

Navigating Cultural Identity In The Classroom, Caroline V. Phillips

All Graduate Plan B and other Reports

As of 2016, ~25% of children in the United States are the children of immigrants (Nibbs & Brettell). Many of these youths struggle with the feeling that they belong neither to their parents’ cultural community nor to the locality in which they have been raised (Brockett, 2018). Furthermore, little academic research exists wherein these students share their experiences and engage in the processes of meaning making. This knowledge is essential for multicultural scholars and also for the (overwhelmingly white) population of K-6 teachers who help these youth construct personal identities. This project accomplishes the following:

1. I interview second-generation immigrants …

All Good Women Are Mothers: Exploring Gender Binaries In How I Met Your Mother, Jessica Marinho

All Graduate Theses and Dissertations

Television is thought to be a form of entertainment through its many genres from comedy to drama, however, it is more than a relaxing pastime. Television series construct messages that influence audiences to accept specific behaviors. In this thesis, I analyzed the portrayal of the two main female characters in the popular television series How I Met Your Mother (2005-2009) and I argued how their depiction served to represent childless women as unwomanly and mothers as the ideal woman.

Meet Me In The Middle: A Scoping Review On Understanding Adolescent Needs In Climate Communication, Gwendolyn Monica Hoff Anderson

Master's Projects and Capstones

The greatest effects of climate change are likely to be felt by youth. Young people are disproportionately affected by climate change due to their critical developmental stage and lack of power, and they experience both higher severity and prevalence of mental health issues related to climate change. Strong emotions have long been recognized as potential catalysts for action, or they may lead to paralyzing feelings of being overwhelmed. Climate communication is a critical tool to spark climate concern and encourage action. Activism, in turn, may help youth manage their anxiety about climate change. This scoping review examines emerging evidence on …

Beyond A 'Like': Building Parasocial Relationships With Baby Boomers On Facebook, Yunying (Susan) Zhong, Valeriya Shapoval, James Busser

Rosen Research Review

Baby boomers are a crucial cohort for hospitality marketing as they have more money to spend and more time on their hands than younger cohorts. However, reaching them on social media is harder. There is one social media platform popular with baby boomers: Facebook. Dr. YunYing Zhong and Dr. Valeriya Shapoval at UCF Rosen College of Hospitality Management, together with their collaborator, have combined their different areas of expertise to analyze the effectiveness of social media marketing directed at baby boomers from an unusual angle: the illusionary and imaginary relationships we build with fictional characters.

Lindenwood Digest, June 28, 2023, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

No Strings Attached: Cedarville Offers Free Online Bible Courses, Mark D. Weinstein

News Releases

Cedarville University is offering lifelong learning opportunities for individuals to take its New Testament Literature class without charge. The course, taught by Dr. J. Michael McKay, associate professor of biblical theology, is available online.

Students’ Knowledge Of And Attitudes Toward Dairy Production: A Survey Methodology Report, Heather Akin, Babatope Akinyemi, Julia Mcquillan, Tami Brown-Brandl

Faculty Publications: Agricultural Leadership, Education & Communication Department

This report presents findings from a pilot survey conducted among undergraduate and graduate students (N = 410) at the University of Nebraska-Lincoln about students’ perspectives on technology usage, consumption, and sustainability in dairy production systems. An interdisciplinary research team developed the survey instrument and report. The main purpose of this pilot study was to create and administer survey items to support further research on experiential education and outreach opportunities related to robotics in small-scale dairy production and rural economic development. Descriptive findings indicated that most students had some familiarity with dairy production and the nutritional aspects of dairy products …

Exploring Social Media And Online Communication Use By Direct-To-Consumer Agricultural Businesses In Upstate New York, Katerina Weingarten, Quisto Settle, Linnea Harvey, Dwayne Cartmell

Journal of Applied Communications

The popularization of social media and an increased interest in local food has led to the need for an online presence of direct-to-consumer agricultural producers. The COVID-19 pandemic quickly pushed the transition from traditional marketing practices to digital marketing practices, further emphasizing the importance of an online presence for small businesses. To better understand the perceptions of direct-to-consumer agricultural businesses, this study sought to understand the current use of social media and online communication and the challenges faced, related to social media and online communication, among these producers. Ten direct-to-consumer agricultural business personnel were interviewed to examine their social media …

Ready, Set, Communicate: Measuring Usability Of Instructional Modules Designed To Improve Communications Skills Of Students Studying Agricultural Sciences, Theresa Pesl Murphrey, Audra W. Richburg, Holli R. Leggette, Shannon L. Norris-Parish, Jean A. Parrella

Journal of Applied Communications

Well-developed communications skills are essential to a proficient agricultural workforce. Online instruction via reusable learning modules (RLMs) is one way agricultural science faculty can provide their students with expert communications skills training. Although RLMs have many benefits, their value degrades rapidly if the learner cannot access or use the technology efficiently. Therefore, online instruction must be tested to ensure usability. The purpose of our study was to assess the usability of RLMs developed to bolster the communications skills of students studying in the agricultural sciences and provide guidance for future curricula and online instruction development. We used quantitative and qualitative …

Scarce Water In Site: A Content Analysis Of News Coverage Of The Sites Reservoir Project, Cara Lawson, Richard Austin-Castillo, Lauren Chase

Journal of Applied Communications

Plagued by recent and historic drought, the need for water storage and management solutions in California is apparent. As a potential solution, the Sites Reservoir project offers an opportunity to a state eager to conserve and better manage water. The Sites Reservoir project involves complexities from a variety of standpoints and stakeholder perspectives. This study investigated the frames and sources used by The Sacramento Bee to communicate about the Sites Reservoir project over a 10-year period. The most frequently used frames throughout the dataset were “policy and government” and “water conscious,” and the sources most frequently utilized for information about …

"You Know, The South Is A Breeding Ground For Gluttony": A Qualitative Evaluation Of Dissonance Between Christian Beliefs And Eating Habits, Karli S. Yarber, Jefferson D. Miller, Jill Rucker, Lora Walsh

Journal of Applied Communications

This research is intended to initiate understanding of how obesity in the South persists even though the majority of inhabitants subscribe to a faith that discourages unhealthy lifestyles. Grounded in the Cognitive Dissonance Theory, this study examined Protestant evangelical Christians in the South (N = 11), who participated in semi-structured interviews. The first emergent theme was that, to these Southerners, the purpose of food is for sustenance and survival, as well as for bringing people together. Most participants reported having an average level of knowledge of nutrition and health. Furthermore, participants generally agreed that marketing or educational efforts had little …

Young Mothers’ Trust Of Celebrities And Influencers For Food Safety And Nutrition Information, Quisto Settle, Linnea Harvey, Taylor Ruth, Joy N. Rumble

Journal of Applied Communications

Because mothers are the primary grocery shoppers for most households, they play a fundamental role in the food their families eat. As such, it is important to understand their perceptions of potential sources of food safety and nutrition information. This study surveyed young mothers (i.e., 18-40 years old) across the United States to assess their awareness, knowledge, and trust of celebrities and social media influencers who communicate about food-related topics. The list of celebrities and influencers consisted of TV chefs, celebrities and influencers who espouse favorable viewpoints of food and agriculture, and celebrities and influencers who espouse more alternative viewpoints …

The Zionist Organizations’ Recruitment Of Propaganda Techniques On Facebook: An Analytical Study Of ‘Stand With Us’ Arabic Page, Mueen Fathi Al-Koua, Heba Hussein

Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث

The study aimed at identifying the extent to which the Zionist organization ‘Stand with Us’ recruited propaganda techniques through its communication on Facebook to persuade Arabic-speaking audiences to accept the occupation entity presence as an “original” part of the Arab World. It also aimed at identifying the most important topics the organization posits and the way it frames its messages through the Facebook platform. The study used content analysis method to analyze the Arabic Facebook page of the organization from the 1st of May to the end of June 2020, which is the period when Israel announced its annexation plan …

Lindenwood Digest, June 21, 2023, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Shared Disposition Decision Making In The Emergency Department For Persons Living With Dementia, Justine Seidenfeld, Fernanda Bellolio, Anita Vashi, Courtney Van Houtven, Susan Hastings

Journal of Geriatric Emergency Medicine

N/A

A National Leader Among Christian Online Education, Mark D. Weinstein

News Releases

College Consensus, a national research organization that combines the latest college rankings with thousands of student review scores, named Cedarville University No. 2 in the country among Christian universities for having the best online programs

Netflix’S Role In Reshaping The Global Audience’S Perception Of Arabs And Muslims, Menatalla Abbas

Theses and Dissertations

This research study investigates Netflix’s role in reshaping the global audience’s perceptions of Arabs and Muslims. The aim of this study is to understand how Netflix has positioned itself as a powerhouse in the streaming-service industry, and whether or not it has been able to use that power to promote authenticity, diversity, and inclusion. This study employed the triangulation method in order to develop a cohesive understanding of how, and to what extent, Netflix has reshaped the global audience’s perceptions of Arabs and Muslims. A content analysis of four Netflix Original Arabic productions were chosen, consisting of two series: Finding …

Stamp Of Approval: Cedarville's Civil Engineering Gains Asce Certification, Mark D. Weinstein

News Releases

The American Society of Civil Engineers (ASCE) recognized Cedarville University civil engineering students for their dedication to professional development, awarding them an official certificate that identifies them as an official ASCE student chapter.