Open Access. Powered by Scholars. Published by Universities.®

Marketing Commons™

Open Access. Powered by Scholars. Published by Universities.®

16,545 Full-Text Articles 12,520 Authors 15,296,354 Downloads 283 Institutions

All Articles in Marketing

Faceted Search

16,545 full-text articles. Page 561 of 699.

2014-October-31-Etsu’S Army Rotc Holds Hall Of Fame Induction, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-31-Etsu’S Army Rotc Holds Hall Of Fame Induction, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


How Consumer Characteristics Moderate Time Effects On Online Purchase Preference, Zhen Li, Lin Huang 2014 Asia Marketing Journal (AMJ)

How Consumer Characteristics Moderate Time Effects On Online Purchase Preference, Zhen Li, Lin Huang

Asia Marketing Journal

In this paper, we posit that time-related effects (i.e., the importance of saving time) on patronage preference for shopping online will be moderated by consumer characteristics. To explore these moderating effects, we empirically examine the moderating roles of consumer characteristics on the respective effects of shopping-time-saved and delivery on online purchase preference. On the basis of analyses performed on data gleaned from an Internet-based survey, this study demonstrate that time effects related to both shopping-time-saved and delivery on online purchase preference are more pronounced for consumers who are male, young, and more starved for time. In addition, the effect of …


2014-October-31-Two Etsu Doctors Return From Medical Outreach Trip To India, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-31-Two Etsu Doctors Return From Medical Outreach Trip To India, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-30-Homecoming Art And Craft Sale To Be Held At Slocumb Galleries, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-30-Homecoming Art And Craft Sale To Be Held At Slocumb Galleries, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-30-Sweet Honey In The Rock To Bring A Cappella Harmonies To Etsu Stage, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-30-Sweet Honey In The Rock To Bring A Cappella Harmonies To Etsu Stage, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-30-Montess Burt, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-30-Montess Burt, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-29-Etsu To Offer Linkedin Workshop For Students And The Public, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-29-Etsu To Offer Linkedin Workshop For Students And The Public, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-29-Film Created By Etsu Faculty To Screen At Asheville Cinema Festival, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-29-Film Created By Etsu Faculty To Screen At Asheville Cinema Festival, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-October-29-Grape Expectations, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-October-29-Grape Expectations, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-10-28-Washington County Commission Commits $1 Million To Etsu Arts Initiative, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Washington County Commission Commits $1 Million To Etsu Arts Initiative, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Oklahoma!, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Oklahoma!, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Dr. Martin Olsen, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Dr. Martin Olsen, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Retirees Association, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Retirees Association, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Etsu Designated As Olympic Training Site For Bobsled, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Etsu Designated As Olympic Training Site For Bobsled, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Homecoming 2014 Bringing ‘Mardi Gras’ To Etsu, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Homecoming 2014 Bringing ‘Mardi Gras’ To Etsu, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Strategic Budget Realignment Initiative, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Strategic Budget Realignment Initiative, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Bailey, Schetzina Named 2014 Notable Women, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Bailey, Schetzina Named 2014 Notable Women, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Physician-Pharmacist Collaboration, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Physician-Pharmacist Collaboration, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Sandra Ritchie Named Outstanding Staff Senator, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Sandra Ritchie Named Outstanding Staff Senator, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


2014-10-28-Etsu Unveils New Scholarship Opportunities, University Marketing and Communications, East Tennessee State University 2014 East Tennessee State University

2014-10-28-Etsu Unveils New Scholarship Opportunities, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.


Digital Commons powered by bepress