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Apuntes Empresariales: Construyendo Región A Partir De La Investigación, Juan Manuel Andrade Navia, Dario Benavides Pava, Diego Edison Quiroga Rojas 2022 Universidad de Cundinamarca

Apuntes Empresariales: Construyendo Región A Partir De La Investigación, Juan Manuel Andrade Navia, Dario Benavides Pava, Diego Edison Quiroga Rojas

Ciencias Administrativas, Económicas y Contables

El presente texto, resultado de investigación, forma parte de la operacionalización del plan estratégico del grupo de investigación Los Acacios, adscrito al programa de Administración de Empresas de la seccional Girardot de la Universidad de Cundinamarca, consignado en la plataforma GrupLac del Ministerio de Ciencia Tecnología e Innovación de la República de Colombia. Una de las líneas de investigación en las que trabajan los investigadores del grupo Los Acacios es precisamente el desarrollo organizacional y regional, cuyo propósito es la apertura de espacios para la discusión académica, política, gremial e institucional que permitan identificar las bases filosóficas, culturales y económicas …


Metaverse: Opportunities And Challenges For Marketers, Anubhav Mishra, Saumya Awasthi 2022 Jaipuria Institute of Management, Lucknow, India

Metaverse: Opportunities And Challenges For Marketers, Anubhav Mishra, Saumya Awasthi

Management Dynamics

Imagine if you are told that the life in which you are living, will going to be changed. How it will make you feel if you get to know that you can meet with your family members, friends, and go to work, not in real life, but rather in a three-dimensional virtual world? A world that is created artificially. Metaverse is a step ahead of imagination. Indeed, it is defined as an imaginary world where we can be a part of it, we can earn money from it, and ultimately, where, we can be a star by living our dream …


Emprendimiento E Innovación En El Contexto De La Crisis Sanitaria, César Augusto Giraldo Duque, Cesar Alberto Wilches Martínez, Falón Dayana Zamudio Barón, Brayan Esmid Anacona Galindo, Disney Rocío Mancera Riveros, Juan Manuel Ballen Campos, La Rotta Wendy García, Nicole Iveth Alvarado Díaz, Karen Tatiana Arias Bermúdez, Eliana Sulayn Diaz Rojas, Yeimy Dayana Gutiérrez Ortiz, Lisett Tatiana Romero Ballesteros, Miller Yorssdany Martínez Montaño, Darwin Felipe Peñuela Cita 2022 Universidad de Cundinamarca

Emprendimiento E Innovación En El Contexto De La Crisis Sanitaria, César Augusto Giraldo Duque, Cesar Alberto Wilches Martínez, Falón Dayana Zamudio Barón, Brayan Esmid Anacona Galindo, Disney Rocío Mancera Riveros, Juan Manuel Ballen Campos, La Rotta Wendy García, Nicole Iveth Alvarado Díaz, Karen Tatiana Arias Bermúdez, Eliana Sulayn Diaz Rojas, Yeimy Dayana Gutiérrez Ortiz, Lisett Tatiana Romero Ballesteros, Miller Yorssdany Martínez Montaño, Darwin Felipe Peñuela Cita

Ciencias Administrativas, Económicas y Contables

El proyecto investigativo sobre “emprendimiento e innovación en el contexto de la crisis sanitaria”, es el resultado de un esfuerzo conjunto entre los estudiantes de contaduría pública IIPA 2020 del cuarto semestre tarde y noche del CADI “pensamiento administrativo”, quienes debían realizar propuestas de reactivación económica para los pequeños productores de las fincas que se han visto afectados por la pandemia y no han podido comercializar los productos cosechados.

En el proyecto también se tiene en cuenta aquellos productos que no cumplen con los estándares de calidad para ser llevados a un mercado y terminan perdiéndose en las fincas sea …


Portwest’S Future Strategy: Fashionising Workwear – Threading The Needle, Fiachra Coll, Damian O'Reilly 2022 Technological University Dublin

Portwest’S Future Strategy: Fashionising Workwear – Threading The Needle, Fiachra Coll, Damian O'Reilly

Case Studies

Portwest- should they further pursue the leisurewear / workwear market or should they focus on expanding the current range?

Portwest is a global manufacturer and innovator of workwear, safetywear and Personal protective equipment (PPE) and one of the fastest growing workwear companies in the world. Recently, the company launched an “Inspired Workwear” collection targeting the leisurewear/workwear market. It is a departure from their traditional markets where their acquisition strategy has seen Portwest rapidly gain market share. Management are concerned that this new departure may take resources from the core business of Workwear and dilute key resources.


Entering The Next Level Of Value Generation: Servitization And Digitization For Industry 4.0 By Ifm Electronic, Robert Ciszewski, Jan-Philipp Büchler prof dr 2022 Fachhochschule Dortmund

Entering The Next Level Of Value Generation: Servitization And Digitization For Industry 4.0 By Ifm Electronic, Robert Ciszewski, Jan-Philipp Büchler Prof Dr

Case Studies

Ifm electronic is a mid-sized wold market leader in sensor electronics for industry and automotive applications. The hidden champion shows an impressive growth trajectory in the last 20 years from around 200 mio. € to 1 bn. € in 2019. In this case study, the ambitious leaders of this company start to elaborate the strategy for achieving the next billion. Students are required to identify the drivers of growth in the past decades and evaluate the steadiness of this recipe for success in the context of major shifts and technological advances in key customer industries such as industry 4.0 and …


Access To Technology And Data In Smart Cities For South African Digital Citizens, Brenda Scholtz, Anthea van der Hoogen 2022 Nelson Mandela University

Access To Technology And Data In Smart Cities For South African Digital Citizens, Brenda Scholtz, Anthea Van Der Hoogen

African Conference on Information Systems and Technology

Lack of access to technologies and quality data are key challenges for reducing the digital divide and developing digital citizens to support Smart City initiatives. This paper reviews efforts towards Smart Cities and access to smart technology and Open Data in developed economies globally and in South Africa. Reviews of literature and websites were conducted and the Qualitative Content Analysis method was used to analyse the data. The contributions are the commonalities and differences between Smart City initiatives in developed economies and in South Africa. The findings revealed that in developed countries the focus was mainly on e-services, citizen engagement, …


The Aspiring Entrepreneur Model For Flourishing - A Model Designed To Keep Aspiring Entrepreneurs Engaged, Committed, And Flourishing, Aaron Marcum 2022 University of Pennsylvania

The Aspiring Entrepreneur Model For Flourishing - A Model Designed To Keep Aspiring Entrepreneurs Engaged, Committed, And Flourishing, Aaron Marcum

Master of Applied Positive Psychology (MAPP) Capstone Projects

The entrepreneurial experience is not for the faint of heart. Due to the stress associated with starting a new business, it can challenge the well-being of even the best intended entrepreneurs, especially those early on in their journey, whom I call aspiring entrepreneurs (AE). It is possible for an AE to flourish, where they thrive and continue to grow through the experience, as long as they invest in certain key well-being dimensions that positive psychology researchers and practitioners have identified as foundational to entrepreneurial flourishing. This paper explores three of these dimensions, (1) purpose in life, (2) autonomy, and (3) …


The Distinction Of Logical Decision According To The Model Of The Analysis Of Brain Signals (Eeg), Akeel Abdulkareem Al-Sakaa, Zaid H. Nasralla, Mohsin Hasan Hussein, Saif A. Abd, Hazim Alsaqaa, Kesra Nermend, Anna Borawska 2022 College of Computer Science & Information Technology, University of Kerbala - Iraq

The Distinction Of Logical Decision According To The Model Of The Analysis Of Brain Signals (Eeg), Akeel Abdulkareem Al-Sakaa, Zaid H. Nasralla, Mohsin Hasan Hussein, Saif A. Abd, Hazim Alsaqaa, Kesra Nermend, Anna Borawska

Karbala International Journal of Modern Science

Recently, brain signal patterns have been recruited by researchers in different life activities. Researchers have studied each life activity and how brain signal patterns appear. These patterns could then be generalised and used in different disciplines. In this paper, we study the brain state during decision making in a lottery experiment. An EEG device is used to capture brain signals during an experiment to extract the optimal state for logical decision making. After collecting data, extracting useful information and then processing it, the proposed method is able to identify rational decisions from irrational ones with a success rate of 67%.


Closing The Gender Gap In Entrepreneurship Education, Carolyn J. Rodeffer 2022 University of Arkansas, Fayetteville

Closing The Gender Gap In Entrepreneurship Education, Carolyn J. Rodeffer

Graduate Theses and Dissertations

Entrepreneurship education in higher education has been cited as a key strategy in filling the entrepreneurship talent pool, preparing students with the skills and confidence needed to start new ventures (Westhead & Solesvik, 2016). However, outcomes of entrepreneurship education for female students are less positive than for their male counterparts (Shinnar et al., 2012; Westhead & Solesvik, 2016; Wilson et al., 2007). Working within the frameworks of Bandura’s self-efficacy theory (1977), Azjen’s theory of planned behavior (1991), and Steele and Aronson’s stereotype threat theory (1995), this quantitative study utilized an experimental research design to assess the impact of role model …


The Effects Of Covid-19 Crisis On Good Governance At The Local Level, The Case Of Tunisia, Fatma Braham, Sonia Seguir 2022 High school of commerce of Tunis ESCT, University of Manouba, Tunisia

The Effects Of Covid-19 Crisis On Good Governance At The Local Level, The Case Of Tunisia, Fatma Braham, Sonia Seguir

Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي

The COVID-19 crisis, in addition to its serious health impact, has negatively affected key socio-economic aggregates and has shocked the strategic planning of all economic and social actors, including local communities. In search of resilient, skillful and intelligent good territorial governance, the municipalities are working to adapt their governance systems to the new social and environmental priorities. This work proposes a new reading of the acquired approaches to good governance, a new paradigm related to the new conjuncture and an assessment of the performance system at the central and local levels


The Mediating Role Of Organizational Political Capital In The Impact Of Competitive Intelligence On Strategic Drift- A Field Study In The Jordanian Commercial Banks In Amman City, Ahmed Ali Salih, Yasir Ibrahim Murad 2022 Middle East University-Jordan

The Mediating Role Of Organizational Political Capital In The Impact Of Competitive Intelligence On Strategic Drift- A Field Study In The Jordanian Commercial Banks In Amman City, Ahmed Ali Salih, Yasir Ibrahim Murad

Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي

The study aim to clarify the mediating role of organizational political capital in the effect of competitive intelligence on strategic drift in Jordanian commercial banks in Amman, The study concludes with several results, the most important of which are: the level of competitive intelligence is high, the level of strategic drift is high, the level of organizational political capital is high, and through the results achieved, organizational political capital played a mediating role, and partially, on the impact of competitive intelligence on strategic drift and which has actively contributed the relationship between them. On the light of the results mentioned …


“Fiscal Trap”, The Case Of Greece, Titos Ritsatos 2022 College of Mount Saint Vincent

“Fiscal Trap”, The Case Of Greece, Titos Ritsatos

Southern University College of Business E-Journal

Present research aims at the introduction of the term “Fiscal Trap” in economic literature, as a comprehensive definition of the economic situation in which any available combination of fiscal-only policy measures (tax increases and austerity measures), would fail to fulfill fiscal targets during periods of recession. Using recent experience from the case of Greece, an ex-post evaluation of adopted policy effectiveness is pursued. Fiscal austerity and increased taxation enforced in Greece during the years 2009-2012, resulted in decreased tax revenues, lower GDP and increased debt-to-GDP ratio. In order to slip away from the vicious cycle generated by austerity and tax …


The Terrorist Laffer Curve:Rationality And Insurgency In Iraq, 2004-2008, Dennis S. Edwards 2022 Coastal Carolina University

The Terrorist Laffer Curve:Rationality And Insurgency In Iraq, 2004-2008, Dennis S. Edwards

Southern University College of Business E-Journal

While the original framework by Arthur Laffer focused on tax rates and the resulting revenue from such taxation, the Laffer curve has been applied to other studies in behavior as well. This paper details evidence of a Laffer curve in Iraq with respect to terrorist violence and Iraqi public support of that violence against the U.S.-led coalition forces. As insurgents began killing more Iraqi citizens in their attacks on U.S.-led forces, the increased lethality caused initial support of such violence to erode. As a result, the high-level terrorist hierarchy has suggested that its operatives reduce lethality and indiscriminate bombings.


Using Data Mining Techniques To Improving Key Performance Indicators, ASSEM KHALAF AHMED doctorassam@hotmail.com, Assem.Khalaf21@commerce.helwan.edu.eg 2022 Business Information Systems Department Faculty of commerce Helwan University Cairo, Egypt

Using Data Mining Techniques To Improving Key Performance Indicators, Assem Khalaf Ahmed Doctorassam@Hotmail.Com, Assem.Khalaf21@Commerce.Helwan.Edu.Eg

Future Computing and Informatics Journal

The study provides a framework for improving the most key performance indicators and arranging them according to the degree of impact in order to enhance decision-making, speed and increase accuracy in data analysis, reduce mismanagement and time to take appropriate decisions a timely manner and ensure that the organization is moving towards achieving its goals, through one of the techniques of business intelligence (Data Mining and Knowledge discovery) and choosing the best technique that can be used to improve the key performance indicators.


Indonesian Accounting Students’ Self-Confidence To Adopt Artificial Intelligence (Ai), Gina Andani, Lindrianasari Lindrianasari, Reni Oktavia, Ratna Septiyanti 2022 University of Lampung

Indonesian Accounting Students’ Self-Confidence To Adopt Artificial Intelligence (Ai), Gina Andani, Lindrianasari Lindrianasari, Reni Oktavia, Ratna Septiyanti

Jurnal Akuntansi dan Keuangan Indonesia

The development of artificial intelligence (AI) in accounting as the impact of industrial revolution 4.0 has raised various concerns regarding the future of accountants and the possibility that accountants will be replaced by AI. Businesses are continuously adopting AI globally and particularly in Indonesia, AI adoption raises concerns that accountants will be replaced with AI due to the lack of competence to work with AI. A descriptive study with a quantitative approach was conducted in January 2021 by distributing questionnaires that collected a convenience sample of 476 respondents from universities across Indonesia. The required criteria of respondents are the active …


Marketing Activity Influences On Brand Attractiveness & Loyalty, Keiondre' McAllister 2022 Harding University

Marketing Activity Influences On Brand Attractiveness & Loyalty, Keiondre' Mcallister

McNair Scholars Research

While selecting a specific brand could seem simple, many variables are considered. Consumers must trust that the chosen brand meets their needs by providing value. Value differs for everyone; however, four value pillars within the value creation pyramid could explain which value attracts the consumer most to a brand. These value elements will be explored to explain consumer preferences.


Analysis Of The Comovement Of Unemployment In Midwestern States, TAMMY RAPP PARKER 2022 ONS. UNIVERSITY OF LOUISIANA AT MONROE

Analysis Of The Comovement Of Unemployment In Midwestern States, Tammy Rapp Parker

Southern University College of Business E-Journal

The current paper investigates the interrelatedness of twelve Midwestern states through the comovement of unemployment rates. Due to their geographic location, we would anticipate similarities and comovement among macroeconomic variables. The results show that although most of the bivariate pairings do show a relationship. Five of the sixty-five pairings show no indication of cointegration among their unemployment rates. Each of these five pairings includes North Dakota. The paper investigates geographic and socioeconomic similarities between these states to try to explain these results.


Baumol And Bowen Cost Effects In Research Universities, ROBERT E. MARTIN 2022 Centre College

Baumol And Bowen Cost Effects In Research Universities, Robert E. Martin

Southern University College of Business E-Journal

We estimate cost models for both public and private research universities and use partial differentials from these models to estimate different cost effects. The results suggest both Baumol’s cost disease and Bowen’s revenue theory drive cost higher and that Bowen effects are larger than Baumol effects. Tight revenue since 2008 reversed some declines in productivity and accelerated the trend in economizing on the use of tenure track faculty. This behavior under loose and tight revenue constraints is consistent with Bowen’s revenue theory.


Case Study Monarch Casino & Resort, Inc.: Its Strategy During The Covid 19 Pandemic, James I. I. Schaap, Angel F. González 2022 California State University, Monterey Bay

Case Study Monarch Casino & Resort, Inc.: Its Strategy During The Covid 19 Pandemic, James I. I. Schaap, Angel F. González

Southern University College of Business E-Journal

Purpose The current paper presents the case of Monarch Casino & Resort, Inc. in the domain of gaming, entertainment, and lodging. Together with the top leadership and operators of Monarch, the authors investigated the timeline, business model, and strategic processes of the company, while exploring the markets that the company caters to. The research was focused on the following sub-domains: the company’s growth, business model, strategy, and operations. Design/methodology/approach The authors performed a review of the company’s literature and conducted interviews; for the part on company performance, the authors relied on in-house online data available of their financial statements, and …


Credit Market Innovations And Gross Domestic Income, Ellis Heath 2022 Valdosta State University

Credit Market Innovations And Gross Domestic Income, Ellis Heath

Southern University College of Business E-Journal

In this paper I compare the effects of different credit variables on real output in the US. However, instead of using real Gross Domestic Product as a proxy for real output, I use real Gross Domestic Income. I use a VAR framework with generalized impulse response functions and generalized variance decompositions. I look at a credit aggregate and different credit spreads. I find that shocks to some credit variables can have significant effects on real output; the reaction, however, is a temporary one. Specifically, measures of the risk premium and the term premium have the most importance in explaining innovations …


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