Business and Corporate Communications Commons^™

Ada News - 04/07/2014, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Lindenwood University To Present Hiv Educator And Activist Brryan Jackson, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Shooters Dominant Claiming 11th National Title, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood University Named 'Military Friendly School' By Magazine, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood University To Host Educator Resource Fair April 15, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Making Money From Mobile Phone Service At Sea, Singapore Management University

Perspectives@SMU

It takes expertise and talent to build a new business; it takes capital and speed to maximise returns.

Midway Usa Foundation Awards Grant To Shotgun Sports Team, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Overcoming The “Dual-Delivery” Stigma: A Review Of Patient-Centeredness In The Costa Rica Medical Tourism Industry, Alicia Mason

Faculty Submissions

Due to the growing globalization of health care and an increase in access to technology many consumers are utilizing the World Wide Web for securing medical services abroad, a phenomenon commonly known as medical tourism. The current investigation employs an emic cultural approach for analyzing the Western concept of patient-centeredness within several public and private medical facilities within Costa Rica. Through a detailed field investigation and personal interviews with directors of Costa Rica’s largest accrediting institutions (AAAAF and ProMed), hospital organizations, and private health clinics an interpretative framework for evaluating patient-centeredness and quality of care is offered. Discussion, implications, and …

An Examination Of The Role Relationship Marketing Plays In The B2b Model Between Chinese Manufacturers And American Distributors, Ran An

Masters Theses

Relationship marketing has been a heated topic in the communication paradigm. The primary relationship is the one between a supplier or provider of goods or services and buyers and users of those goods or services. In order to facilitate it, other stakeholders in the network of relationships may have to be involved. This thesis examined the relationship between Chinese manufacturers and American distributors by a pilot qualitative study. Social exchange theory was used as a scope to analyze the relationship. Nine participants from both sides answered computer-mediated interview questions. Business ethics and worldviews are important factors that businessmen look for …

An Integrated Marketing Communications Plan For The Lincoln Saltdogs, Bullpen Team, Andrew Schori, Madi Maclean, Jeremy Shipe, Alex Wickenkamp, Aron Wehr

College of Journalism and Mass Communications: Student Advertising Projects

For the Spring of 2014 UNL CoJMC ADPR capstone course, Advertising and Public Relations Campaigns, the Lincoln Saltdogs approached our Campaigns class in developing a strategic campaign for Lincoln’s only professional baseball team. Brett Beer, the Director of Marketing for the Saltdogs, along with his associates, provided us with one objective in developing a full campaign strategy. Mr. Beer wanted us to “get butts in seats.” Our team, Bullpen, conducted both secondary and primary research, developed a core media mix and strategies, and incorporated strategic creative tactics that would get more “butts in seats” in portraying Saltdog baseball games as …

Creative Problem Solving With The Ryg Awareness Indicator, Shawn Kassirer

Creativity and Change Leadership Graduate Student Master's Projects

The purpose of this project is to show how Creative Problem Solving can be introduced into everyday processes and challenges through the use of business and project management monitoring tools. The project will review CPS facilitation experiences which explain how to integrate the CPS process alongside monitoring, controlling, and risk assessment methods in order to optimize existing processes. As a part of this integration process the idea of why Creative Problem Solving facilitation could use tools and tactics which will provide awareness and motivation to keep the process on track until the goal is attained and success is met. The …

The Story As A Cultural Transmitter: Applications For Business Education, Carol Blaszczynski, Ph.D.

International Journal for Business Education

Stories assist in transmitting cultural wisdom, including wisdom about the business community. The role of stories in various contexts such as education (including international management), management, and marketing, as well as the job search is explained. The article concludes by presenting instructional activities for business education that develop cultural competence through stories.

2014 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

2014 April, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for April of 2014.

Spring Into Service Day Slated For April 12, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood University To Host Best Places To Work Seminar, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Missouri Arts Council Partners With Lu To Present National Tour, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Theatre To Present Anna Karenina In Black Box, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Chairman Of Wenshan University Presents Poem To Lindenwood, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lu Gold Medalist Returns Home, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.