Business and Corporate Communications Commons^™

Why Activist Hedge Funds Are Not Just Working Alone, Singapore Management University

Perspectives@SMU

Networking with other investors is key to productive campaigns

2018 August, Morehead State University. Office Of Communications And Marketing

Morehead State Press Release Archive, 1961 to the Present

Press releases for August of 2018.

One Year Later: An Analysis Of New Horizons, Lancaster Richmond

Finance Undergraduate Honors Theses

New Horizons is a poultry farm located right outside of Nampula, Mozambique. New Horizons growth has continued to flourish since their merge with Frango King. Recently, New Horizons gained a shareholder and created a new partnership with Philafrica Foods. With these new partnerships, New Horizons is committed to maintaining their continuous growth over the coming years by leading with the importance of remaining unified in their mission. The process of integrating perspectives, enhancing managerial oversight, transferring valuable skills, and sharing valuable capacities, as are vital to a merger’s success. This process broken down to the simplest level, involves communication, transparency, …

Essays On Performance Implications Of Social Media For Established And Nascent Firms, Alireza Golmohammadi

Graduate Theses and Dissertations

The possibility of large-scale communication with stakeholders brought about by social media has made these new channels of communication an important arena for spending marketing budgets. Despite the increasing share of social media in firms’ marketing budget, there is significant heterogeneity in firms’ social media communication practices even within the same venue and among firms from the same industry. As such, there is need for more research on how firms can leverage social media to achieve better performance. In order to address this broad question, two essays have been designed and executed.

The first essay utilizes integrated marketing communication as …

Lindenwood Employees Learn From Disney Customer Service Initiative, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Author Vanbaale To Present Writing Craft Talk, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Toward A Model Of Strategic Human Capital Management Using The Balanced Scorecard - An Exploratory Case Study, Jeffrey A. Risinger

Human Resource Development Theses and Dissertations

The issue of strategic human capital management has been studied and written about extensively over the last 20 years. Much of the focus of this work has addressed the need for internal human resources organizations to transition from transactional, processing organizations to more strategic partner functions addressing the key business needs of the organization. The vast majority of the research addressing this transition has focused on the professional characteristics of senior human resource executives. Whereas the literature presents anecdotal evidence of progress, there also exists consensus support for the idea that very little systemic movement has occurred at the organizational …

Online Programs Ranked Among Best In Missouri, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

What’S Broken? Not The Mold, Susan Vroman

The Journal of Values-Based Leadership

Changing workforce demographics indicate that flexible work arrangements (FWA) are appreciated and valued by employees, yet employers still resist their support. While not explicit in their rationale, managerial mindsets may hold that deviations from historical ideal worker frameworks detract from performance potential. As this continues, mothers are especially stigmatized for using FWA as it differs from traditional, male hegemonic behaviors. Overlaying the case of a rising executive with a study of historical management theory, it may take until Generation Y is fully entrenched in leadership for a différance to break the mold in FWA acceptance.

Jerod Broadbooks Selected To Perform With Thirty Seconds To Mars, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Scheidegger Center For The Arts Announces 2018-2019 Season, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Collegiate Leadership Team Shows Off Skills In Competition, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood Online Mba Ranked Nationally By Best College Reviews, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Advertising Students Win Spots In Internship Hop Program, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Ada News - 07/09/2018, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Converged Media Lab, Makerspace To Open This Fall, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Lindenwood Online Degree Programs Ranked On Bestcolleges.Com, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

How Has The Food Industry Manipulated The Way Consumers Perceive Food And Health?, Angelina Garavente

Honors College Theses

Food is the most advertised commodity in the United States and food corporations spend on average over $36 billion a year on marketing and advertising (Albritton 172). Seventy percent of total advertising goes to market convenience foods, candy, snacks, soft drinks, desserts and alcohol (Albritton 172). As a result of the wide range of marketing on an even wider range of products, consumers have been taught to feel they have a considerable amount of choice. Ironically despite the array of brand-name commodities that give off this impression, only a few giant corporations control much of what is being offered.

Project Management And The Temporary Relocation Of The Decoupling Point: Hermeneutical Phenomenological Study, Christopher Hicks

Doctoral Dissertations and Projects

This study investigates, understands, and describes the value of engaging a project manager to support a customer-driven project that creates a random supply chain demand event. Specifically such an event would require the temporary re-positioning of the decoupling point between the supply push and demand pull within the supply chain. In response to the challenges of this type of event, this study will focus on two specific project manager roles. First, the project manager would act as an extension of a customer-driven project and serve as a conduit for the voice of the customer (VOC) into the supply chain. Secondly, …

2018 July, Morehead State University. Office Of Communications And Marketing

Morehead State Press Release Archive, 1961 to the Present

Press releases for July of 2018.