Business Analytics Commons^™

2019 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Adidas: A Strategic Audit, Rebekah Birch

Honors Program: Senior Projects (Public)

Adidas is a leader of today’s sportswear industry with its core competencies being footwear and apparel. Adidas employs various strategies to remain competitive in the industry against powerful companies including Nike and Under Armour. The industry is strongly defined by the high levels of competitive rivalry, among other forces. Adidas is directly affected by various factors in their external environment including political, economic, social, technological and environmental factors. It also has various opportunities and threats that affect its external environment and help determine the company’s success. Adidas’s internal environment explains the basis of their strategic decisions and why certain aspects …

Strategic Audit Of Proxibid, Maxim Van Klinken

Honors Program: Senior Projects (Public)

Proxibid is a platform for connecting buyers and sellers of high-value items. As part of their continued growth, they are running into issues with the categorization of their goods into their hierarchy since the classification of these items is becoming a monumental task that will become unreasonable for humans to do. They have dedicated employees to manually classify well over 10,000 incoming items into over 2000 categories every week. The bulk of those items come in the later half of the work week. This paper will focus on how to tackle this problem while remaining competitive and preventing future growth …

Ibm Cloud Strategic Audit, Jack C. Johnson

Honors Program: Senior Projects (Public)

An examination of IBM Cloud's strategy and history and a recommendation for what to do moving forward.

The Importance Of School District Quality In The Columbus Real Estate Market, Ryan Karapas

Undergraduate Honors Thesis Projects

Using a random sample of 100 houses sold between the months of October 2018 and January 2019 in the greater Columbus, Ohio area, this paper investigates the relationship between school district quality and the selling price of houses. The results show that school district quality has a positive and statistically significant influence on the Columbus real estate market. An increase of one letter grade in school district quality (calculated using output-related factors such as student performance) leads to a 13% increase in the selling price of a house. When using the average house price in my data set of $254,000, …

Financial Analysis On Macy's, Inc., Emma Swenson

Dissertations, Theses, and Projects

Macy’s, Inc. is recognized as one of the nation’s leading Omni channel retailers that operates department stores, websites and mobile applications to sell finished goods. It is the parent company of Macy’s, Bloomingdale’s, and Bluemercury.

In this report, I have examined the past five years and current year’s financial statements – balance sheet, income statements and cash flow statements. A completed ratio analysis has been conducted with these data. Further, I used a discounted cash flow model to forecast future free cash flows. With my projections and valuations, the model estimates Macy’s stock price at USD 45.79 per share almost …

Development And Protection Of Economic Competition In Kosovo: Case Study Gjilan Region, Gani Asllani, Bedri Statovci, Gentiana Gega

International Journal on Responsibility

This paper investigates development and protection of economic competition in Kosovo focusing on the analysis of the level of competition in one region of Kosovo (the Gjilan region). The paper deals with the legislative aspects of competition, the sensitive sectors (banks, insurance, gas stations and pharmacies) where the competitions is damaged and finally are presented the measures on improvement based on the EU practices. Like other economies in transition, the economy in Kosovo the activity for protection of competition is faced with many challenges. Moreover, these challenges result from the fact that Kosovo was the last country in South Eastern …

The Unfree Space Of Play: Emergence And Control In The Videogame And The Platform, Logan Brown

Markets, Globalization & Development Review

This article attempts to understand the economic and informatic ramifications of the convergence between increasingly connective games and massive online platforms by considering recent trends in both that center around designing for emergence. Scholarship on emergence as a property of games overwhelmingly treats emergent design as a liberating force that privileges player agency in a virtual space. Yet, as games fuse with surrounding platform ecosystems like Steam, Facebook, and Google, those emergent behaviors are subject to vast systems of inscription that analyze user behavior in order to reshape the free space of emergence and extract greater social and financial capital. …

Saving Lives With Effective Data Visualization: Evaluating The Effectiveness Of Indiana’S Driver Education Curriculum, Aditi Vatse, Amratansh Sharma, Matthew A. Lanham Prof.

Engagement & Service-Learning Summit

No abstract provided.

How Sector Volatility Spills Into Related Markets, Singapore Management University

Perspectives@SMU

Research reveals the linkages that let a meltdown go global

Quality Of Life Research For Cal Poly Construction Management Graduates In The Bay Area And Los Angeles County, Trevor Colbert

Construction Management

Construction Management Graduates from Cal Poly San Luis Obispo graduate at an impeccable 97.5% per year. On average over 78% of graduates relocate to the Bay Area or Los Angeles County, but how are graduates basing their decision on where to relocate? Sociology professor, Mark Schneider, developed an accurate way to measure the satisfaction of residents within a given city. Through subjective and objective social indicators, Schneider is able to gauge total life satisfaction. Analyzing data from interviews with recent graduates, economic data from local, state and federal governments, and personal knowledge from living in each area – an immense …

Given Today's New Wave Of Protectionsim, Is Antitrust Law The Last Hope For Preserving A Free Global Economy Or Another Nail In Free Trade's Coffin?, Allison Murray

Loyola of Los Angeles International and Comparative Law Review

No abstract provided.

An Investigation Of The Association Between Tourist Pre-Trip Planning Time And Length Of Trip, Lodging Choice, Tourist Psychographics And Demographics: An Application Of Correspondence Analysis And Cramér’S V Effect Size, James E. Stoddard, George D. Shows

Atlantic Marketing Association Proceedings

No abstract provided.

Making The Case For Global Outsourcing: Cases Of Business Complexities And Success, Alan D. Smith, Sara Krivacek

Atlantic Marketing Association Proceedings

No abstract provided.

Dos And Don'ts Of Data Science, Ryan Burton

SDSU Data Science Symposium

In an ideal world, we avoid all mistakes in our work. Some mistakes are preventable and others are unavoidable. A few common mistakes in data science that can be minimized include assuming correlation implies causation, modeling with an unrepresentative sample, and focusing on the mean without understanding the distribution. This talk will give an overview of some of the simple yet common mistakes in data science and guidance on how to avoid them.

Preventing Accounting Fraud, Singapore Management University

Perspectives@SMU

Technology can help identify possible fraud but it might not overcome ‘capture theory’

Economic Impact Study: Downtown Market Grand Rapids, Grand Valley State University, Christian Glupker

Other Faculty Publications

Purpose of study This study focuses on the economic impact of the Market from four perspectives:

1. Visitors who traveled for the express purpose of visiting the Market
2. Visitors who visited the Market while already in Grand Rapids
3. Tenant activity within the Market
4. The Market’s impact on local business revenue and job creation

Try, Try Again: Lessons Learned From Success And Failure In Participatory Modeling, Eleanor J. Sterling, Moira Zellner, Karen E. Jenni, Kirsten Leong, Pierre D. Glynn, Todd K. Bendor, Pierre Bommel, Klaus Hubacek, Antonie J. Jetter, Rebecca Jordan, Laura Schmitt Olabisi, Michael Paolisso, Steven Gray

Engineering and Technology Management Faculty Publications and Presentations

Participatory Modeling (PM) is becoming increasingly common in environmental planning and conservation, due in part to advances in cyberinfrastructure as well as to greater recognition of the importance of engaging a diverse array of stakeholders in decision making. We provide lessons learned, based on over 200 years of the authors’ cumulative and diverse experience, about PM processes. These include successful and, perhaps more importantly, not-so-successful trials. Our collective interdisciplinary background has supported the development, testing, and evaluation of a rich range of collaborative modeling approaches. We share here what we have learned as a community of participatory modelers, within three …

A Product Affinity Segmentation Framework, Lili Zhang, Jennifer Priestley, Joseph Demaio, Sherry Ni

Published and Grey Literature from PhD Candidates

Product affinity segmentation discovers the linking between customers and products for cross-selling and promotion opportunities to increase sales and profits. However, there are some challenges with conventional approaches. The most straightforward approach is to use the product-level data for customer segmentation, but it results in less meaningful solutions. Moreover, customer segmentation becomes challenging on massive datasets due to computational complexity of traditional clustering methods. As an alternative, market basket analysis may suffer from association rules too general to be relevant for important segments. In this paper, we propose to partition customers and discover associated products simultaneously by detecting communities in …

Regional Integration, Multinational Enterprise Strategy And The Impact Of Country‐Level Risk: The Case Of The Emu, Jenny Hillemann, Alain Verbeke, Won-Yong Oh

Management, Entrepreneurship and Technology Faculty Research

The European Monetary Union (EMU) provides a new macro‐level, institutional setting for multinational enterprises (MNEs). The authors investigate the impact of regional integration on MNE strategy by analysing Belgian firms’ entry‐mode choices in foreign markets, both EMU and non‐EMU ones, with a focus on what impact remains of country‐level risk. They demonstrate that regional integration has altered the impact of country‐level institutional risk on MNE entry‐mode choices inside the EMU. The conventional predictions of international business theory have been reversed, with higher country‐level risk inside the EMU driving a preference for wholly owned subsidiaries. Within the integrated region, insider firms …