Communication Commons^™

Making When Ends Don’T Meet: Articulation Work And Visibility Of Domestic Labor During Grassroots Innovation., Prashant Rajan

Prashant Rajan

From Little Princess To Mother Of Dragons: Daenerys Targaryen’S Heroine’S Journey, Hallie M. Whiting

Scott T. Allison

Making Meaning Of Media Development Today, Margaretha Geertsema-Sligh

Margaretha Geertsema-Sligh

The Rhetorical Situation Meets Adult Education: A Public Speaking Workshop For B-School Graduate Students, Lindsey Ives, Janet Tinoco, Sally Blomstrom

Lindsey Ives

Topics In Media History, Jeffrey D. Owens

Jeffrey Owens

Introduction To Speech Communication, Sara Gronstal

Sara Gronstal

Effective Communication In Public Services In A Diverse Language And Cultural Landscape: A Challenge For Teaching And Training., John R. Fisher, Halil Asllani

Dr. John R. Fisher

A Farm Newspaper Capitulates To Advertiser Pressure: Determinants Of Readers’ Attitudes Toward The Firing Of An Editorial Cartoonist, Lulu Rodriguez, Supathida Kulpavaropas

Journal of Applied Communications

On April 2016, the weekly Farm News cut its ties with veteran freelancer Rick Friday who drew a cartoon that called attention to how much the CEOs of large agricultural corporations are paid. This study examines the determinants of people’s attitudes toward Mr. Friday’s firing. Using data gathered from a national online survey of newspaper readers, this study traced the antecedents of these attitudes. While the incident drew strong negative reactions, we found that public attitudes were strongly mediated by readers’ attitudes toward Big Ag advertisers. That is, those who saw Big Ag in a positive light were more inclined …

Why Websites Work: An Examination Of Interdisciplinary Agricultural Center Websites, Ashley N. Mcleod, Valerie Mckee, Savannah Woodall, Brandon Mckee, Joy Rumble

Journal of Applied Communications

This study examined the online content of interdisciplinary agricultural center webpages. Content modification dates, mission statements, and content were determined through a content analysis. Many of the websites did not mention a modification date for the content, while many websites had outdated content mostly older than six months. More than two-thirds of the websites provided PDFs that visitor could download to learn more about topics, by many of the websites lacked any media element that was being coded. Additionally, many websites did not use multiple forms of media. More than half of the websites were coded as lacking any social …

Collegiate Millennials' Perceptions Of Locally Produced Beef, Shelby Oesterreicher, Lisa K. Lundy, Joy N. Rumble, Ricky W. Telg

Journal of Applied Communications

Millennial consumers are stepping into important roles as decision makers and consumers. A knowledge and communication gap exists between cattle producers and consumers this knowledge seeking generation. This study focused on collegiate millennials’ perceptions of locally produced beef. The research design was qualitative in nature using focus groups. Participants associated the beef industry and beef products with the environment, management practices, treatment of animals, human health concerns, retail, experience with the beef industry, experience with beef, and transparency. Results of this study showed participants had minimal knowledge of the industry and relatively negative perceptions of the industry and beef products. …

Analyzing Media Coverage Of Agricultural Health And Safety Issues, Lisa K. Lundy, Tiffany M. Rogers-Randolph, Angela B. Lindsey, Clay Hurdle, Heather Ryan, Ricky W. Telg, Tracy Irani

Journal of Applied Communications

Farming, by the very nature of the occupation, is riddled with uncertainty. The risks associated with the agriculture industry are just as diverse as the industry itself. For all risks, one challenge is the development and dissemination of safety communication materials tailored for diverse audiences. Valkenburg, Semetko, and Vreese (1999) examined common frames used in news media. Their analysis pointed to four commonly used news frames: conflict, human interest, responsibility and economic consequences. The purpose of this study was to describe the agricultural and health safety issues discussed in Florida news media during the year 2016, discussing the prominence of …

A Sentiment And Content Analysis Of Twitter Content Regarding The Use Of Antibiotics In Livestock, Garrett M. Steede, Courtney Meyers, Nan Li, Erica Irlbeck, Sherice Gearhart

Journal of Applied Communications

On January 1, 2017, the final rule of the Veterinary Feed Directive (VFD) was put into place requiring antibiotics approved for both humans and animals to be discontinued for growth promotion. This change was brought on by the role growth promoters in livestock production play in the development of antibiotic resistance. Antibiotic resistance increases the costs associated with human health care by increasing the length of stays in the hospital and requiring more intensive medical care for patients. The purpose of this study was to explore sentiment and characteristics of social media content and the characteristics of the key influencers …

Comparison Of Extension Personnel And Supervisor Perceptions Of Communications Activities, Brittany Bowman, Quisto Settle, Elizabeth Gregory North, Keri Collins Lewis

Journal of Applied Communications

Extension is often called the “best-kept secret” having low awareness with the public but high satisfaction with clientele. Extension services nationwide have faced budget cuts, creating a need for the organization to re-evaluate its activities, including how it communicates with its stakeholders. While Extension personnel are the ones who will do most of the communicating, their supervisors impact the personnel’s actions, which means it is important to assess both groups. A survey was conducted with Extension personnel and their supervisors in Mississippi assessing engagement in communications activities and perceptions of those activities, as well as personnel’s preference of professional development …

The Guardian, Week Of December 31, 2018, Wright State University Student Body

The Guardian Student Newspaper

News articles from The Guardian for the week of December 31, 2018. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

Genetic Modification, Factory Farms, And Alf: A Focus Group Study Of The Netflix Original Film Okja, Garrett M. Steede, Kelsi Opat, Leah S. Curren, Erica Irlbeck

Journal of Applied Communications

Okja is a fictional Netflix original film that was released in 2017. Okja features a “super pig” that is owned by the large, agricultural company Mirando Corporation. Okja is raised by a young girl, Mija, and her grandfather in the South Korean mountains. The film climaxes when Mija and the Animal Liberation Front (ALF) narrowly save Okja and a smuggled piglet from the slaughter process. The purpose of this study was to understand how college students responded to the film. The viewers of this film included students who were majoring in a field within the agricultural college (COA) at Texas …

Blue Bell's Facebook Posts And Responses During The 2015 Listeria Crisis: A Case Study, Kelsi Opat, Haley Magness, Erica Irlbeck

Journal of Applied Communications

Blue Bell Creameries faced an unprecedented situation when it pulled all of its products during a Listeria outbreak in 2015. Despite a very public crisis that resulted in three deaths, Blue Bell survived the disaster and maintained a large and loyal customer base. A content analysis of the Blue Bell Ice Cream Facebook page was conducted to evaluate Blue Bell’s public communications, and its followers’ public reactions to the Facebook communication during the crisis. Results indicated that Blue Bell primarily posted messages that included recall and restocking information, thankfulness to stakeholders, and details about improvements to food safety during the …

An Initial Exploration On Terrorism Issues In Malaysia And Indonesia: The Case Of The Wall Street Journal, Fauziah Hassan, Sofia Hayati Yuso㯬‚¬, Siti Zobidah Omar

Informasi

The symbiotic relationship between Islam and media is inevitable. The frequent of media coverage about Islam has been researched by many especially since the remarkable incident of September 11 in 2001. From that moment, Islam has been viewed and labelled as negative by the Western media specifically to the Muslims living in America and those in the Middle East countries. This phenomenon has been contagious to the Muslims in Southeast Asian countries such as Malaysia and Indonesia as these two countries are believed to have a connection with recent terrorist groups such as Islamic State of Iraq and the Levant …

Counter Hegemoni Atas Otoritas Agama Pada Film (Analisis Wacana Kritis Fairclough Pada Film Sang Pencerah), Syifaul Fauziyah, Kharisma Nasionalita

Informasi

Koltay, Tibor. (2011). “The media and the literacies: media literacy, information literacy, digital literacy”. Media, Culture, & Society. 33(2). 211-221.

The Effect Of Science Technology And Society Models On Science Process Skills, Agatha Asih Nugraheni, Wuri Wuryandani

Informasi

This study aims to integrate the Science Technology and Society models on the students' processes in grade IV elementary school. The implementation of this study uses a quantitative approach with a type of quasi-experimental research. The population of the study sample was calculated from the second class, namely the fourth grade of SD Negeri Margoagung as the experimental class and class IV SD Ngino 1 as the control class. Data analysis is an independent sample t-test. The results showed that there was a significant influence of the Science and Community Technology model on the process skills of the fourth grade …

Media Literacy And Social Media Usage Analysis In Communication And Non-Communication Students Of University Of Amikom Yogyakarta, Dendy Suseno Adhiarso, Mohammad Suyanto

Informasi

Media literacy is the ability to understand, analyze, and deconstruct media images. The ability to do it is intended that the public as a media consumer becomes aware of how the media are built and accessed. The aims of this study are (1) to study the level of media literacy and social media usage patterns in communication and non-communication students. (2) to know the correlation between media literacy and social media usage patterns in communication and non-communication students. (3) comparing media literacy and social media usage patterns in communication and non-communication students. The population in this study were students …