Social Media Commons^™

Sensors Everywhere: Using Satellites And Mobile Phones To Reduce Information Uncertainty In Human Rights Crisis Research, Christoph Koettl

Genocide Studies and Prevention: An International Journal

This article critically reviews the use of ICTs for human rights crisis research. While focusing on two specific technologies—satellite imagery and mobile phone technology—it proposes a general framework for analyzing the added value of ICTs. The author suggests that their added value in mass atrocities research arises from their ability to reduce information uncertainty, a challenge that is exacerbated in the digital age. This is different from delivering “truth”, an inaccurate description that only leads to unfulfilled expectations and hopes. The article is written from a practitioner’s perspective, drawing from the work of a global human rights watchdog, thus avoiding …

Student Attitudes On Social Media And Perception Of Instructor Social Media Use., Abi Mathew John

Electronic Theses and Dissertations

The purpose of this study is to understand what student attitudes are toward using social media in the classroom and if those attitudes influenced how they perceive instructors using social media in the classroom. Implementing a mixed method approach, this study conducted focus groups to gain an in-depth understanding of what student attitudes were and why they held those ideas. A survey was then distributed to the students’ in a Midwestern University to see if there was a relationship between students attitudes and their perceptions of instructors who use social media. Results showed that students do hold a positive attitude …

What’S Your Brand? Teaching Students To Leverage Social Media To Launch Their Careers, Alexandra Gomes, Gisela Butera, Anne Linton

Himmelfarb Library Faculty Posters and Presentations

No abstract provided.

Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters

Undergraduate Honors Theses

This study aims to establish current levels of narcissistic tendencies among the major Snapchat demographic, 18 to 34-year-olds in the United States. Like the Raskin and Terry 40-item Narcissistic Personality Inventory, commonly referred to as NPI-40, the present survey utilized a smaller variant with 16 items, known as NPI-16, for participants. This study may provide indications for further research and advertising techniques using social media, specifically Snapchat.

Discovering Your Selling Points: Personalized Social Influential Tags Exploration, Yuchen Li, Kian-Lee Tan, Ju Fan, Dongxiang Zhang

Research Collection School Of Computing and Information Systems

Social influence has attracted significant attention owing to the prevalence of social networks (SNs). In this paper, we study a new social influence problem, called personalized social influential tags exploration (PITEX), to help any user in the SN explore how she influences the network. Given a target user, it finds a size-k tag set that maximizes this user’s social influence. We prove the problem is NP-hard to be approximated within any constant ratio. To solve it, we introduce a sampling-based framework, which has an approximation ratio of 1−ǫ 1+ǫ with high probabilistic guarantee. To speedup the computation, we devise more …

"To Share Or Not To Share:" A Study Of An Individual's Self-Representation On Instagram In Accordance With Impression Management Theory, Breyanna Marie Blackwell

Electronic Theses and Dissertations

This research study examined what the motivations and consequences of self-disclosure on Instagram were as well as its correlation with Impression Management Theory. The research used a 37 question survey which was distributed on social media, through the Department of Media and Communication at ETSU as well as a public speaking class. There were 232 participants in this study who were 18 or older and used Instagram. Research found that individuals’ self disclose using levels of relationship management, showing off, information sharing and habitual behavior. Future research includes the opportunity to incorporate a sample of participants across different cultures to …

Fusing Social Media And Mobile Analytics For Urban Sense-Making, Archan Misra

Research Collection School Of Computing and Information Systems

The project was motivated by the observation that urban environments are increasingly characterized by a variety of non-traditional “sensors”, whose data streams can be harnessed to infer a variety of latent events and urban context. For example, users spontaneously generate huge amounts of content (text, images and video) on social network channels, whereas GPS & other sensors on taxis and buses increasingly provide near-real time traces of their movement throughout the city. Similarly, advances in Wi-Fi based sensing allow us to passively capture the individual and collective movement of visitors across various public spaces, such as college campuses, museums and …

Dialogic Communication And Public Relations Websites: A Content Analysis Of The Global Top 250 Pr Agencies, Charles C. Akwari

Electronic Theses and Dissertations

Past research has shown that dialogic communication has essential characteristics that foster two-way communication between organizations and their stakeholders. This study investigates how public relations firms incorporate the principles of dialogic communication on their websites. The top and bottom 50 websites from the Holmes report on Top 250 Global PR agency rankings were content analyzed. Kent and Taylor’s (1998, 2003) five principles of dialogic communication were applied to find out if public relations firms incorporate the principle of dialogic communication effectively on their websites, provide relevant information for stakeholders and prospective clients, and if there are differences between PR rankings …

Gender Differences In Participation In And Motivations For Sexting: The Effects Of Gender Role Attitudes, Masculinity, And Femininity, Katie M. Springston

Butler Journal of Undergraduate Research

Sexting, the exchange of sexually explicit messages, images, and videos through mobile phones, has in recent years become an increasingly publicized and common occurrence in our technologically advanced society (Strassberg, Rullo, & Mackaronis, 2014). The purpose of this study is to examine the effect of gender, gender role attitudes, and self-perceptions of masculinity and femininity on participation in and motivations for sexting. Using a cross-sectional design, a self-administered questionnaire was given to 222 Butler students during the early part of the spring 2016 academic semester. This questionnaire included items regarding demographics, the activity of sexting, personal participation in sexting, self-perceptions …

How Facebook Is Being Used In Saudi Arabia As A News Source, Maha Ahmad Alshareef

Student Theses and Dissertations

Facebook has become a significant platform in Saudi Arabia as a news source. This study was designed to examine how Facebook is being used in Saudi Arabia as a news source. The aim of the study is to identify whether they believe Facebook, is a credible source of information compared to other social media platforms and whether Facebook is seen as a tool for citizen journalists. This research conducted an online survey and distributed it among users. A total of 550 Saudi Facebook users completed all questions in the survey. The results showed that Saudi users read the news on …

Ways To Market Without Social Media: Where Are They When They Aren’T Online?, April Miller

Faculty Articles & Research

Workshop presentation by SWOSU Librarian April Miller.

How Facebook Has Transformed Journalism, Sarah E. Rodriguez

Senior Honors Theses

Journalists use Facebook as a tool to distribute information to the public. Over recent years, Facebook with its updated features has changed the way journalists interact with readers and sources. Facebook Live and Instant Articles have increased reader engagement. Journalists use crowdsourcing and conversationally-toned posts to gather information and connect with readers on a personal level. The journalistic process has accelerated since the addition of Facebook because news is disseminated almost instantaneously. Yet the rise in fake news challenges journalists to effectively use Facebook as a platform for news dissemination. Facebook is using fact checkers and increased awareness to fight …

Reifying Digital Histories, Ed Ryan

Honors Theses

The use of sites like Twitter, Facebook, Instagram, and Snapchat is rooted in nowness. Most users rarely think about the long-term aspects of their relationship with the networks to which they belong, instead focusing on an ever-refreshing interface filled with fresh content. But what happens to this content when it is removed from its familiar digital context? Do the archived interactions, updates, tweets, and other pieces of our digital histories take on new meaning when placed onto a physical substrate? Using the form of the book and my personal Twitter archive, I have addressed my own digital history, looking specifically …

Fostering Parasocial Relationships With Celebrities On Social Media: Implications For Celebrity Endorsement, Siyoung Chung, Hichang Cho

Research Collection Lee Kong Chian School of Business

The purpose of this study was to explore the underlying mechanisms through which the use of social media affects endorser effectiveness. Based on theories related to parasocial relationships,self-disclosure, and celebrity endorsement, this study proposed a theoretical research model and empirically tested the model using online survey data collected from 400 Korean Wave fans in Singapore. The results showed that consumers’ parasocial interactions with celebrities though social media have a positive impact on celebrity endorsement. Specifically, we found that: (1) parasocial relationships mediated the relationships between social media interactions and source trustworthiness, (2) social media interactions influenced parasocial relationships via self-disclosure;and …

Challenging The Stereotype – Greek Life In The Media, Briana Trifiro

Honors Projects in Communication

Stereotypes are an undeniable aspect of today’s society. As demonstrated through a variety of mass communication theories, stereotypes are often formed as a result of exposure to mass media images. This concept is especially important today, as media messages permeate daily life in a variety of ways. From the news, to social media, to movies and television – media messaging is everywhere and impacts people on a daily basis. The purpose of this study is to produce a documentary video which demonstrates how negative media portrayals of Greek life lead to the formulation of stereotypes about college students affiliated with …

Self-Presentation Of Male And Female Athletes On Instagram: A Continuation Of Gender Roles Found In Advertisements?, Kelsey Gainor

Honors Projects in Communication

Social media has brought with it a closing of the relational distance between players and fans; athletes have an important decision to make about the way they want to be viewed, not only as athletes, but also in the many other facets of their lives, such as being a parent, friend or role model. By applying the differing gender expectations for males versus females to an athletic context, this research study aims to gain a better understanding of how these gender expectations for male versus female professional athletes are exhibited through self-presentation on social media, specifically Instagram. The athletes’ own …

Composing Focus: Shaping Temporal, Social, Media, Social Media, And Attentional Environments, Jane Fife

English Faculty Publications

Writers must learn to control factors that influence the ability to focus, especially in what some call a culture of distraction. In our efforts to promote metacognition and flexible writing processes, writing teachers need to engage students in study and discussion of factors in our temporal, social, media, social media, and attentional environments that influence focus while composing. This article examines these facets of our contemporary scenes of writing by reviewing recent research in composition studies and psychology about writing and attention, discussing the results of a survey of undergraduate writers’ composing practices, and sharing insights from assignments that help …

Ua12/2/2 2017 Talisman: Well Being, Wku Student Affairs

WKU Administration Documents

2017 Talisman yearbook.

• Kaetzel, Kylee. Editor’s Note
• Upton, Jordan. His Hands
• Watkins, Abby. The Meal Plan – Recipes
• Eastham, Lillie. New Hieghts – Reed Mattison, Rock Climbing
• Robb, Hayley. A Life Transformed – Annabeth Welborn
• Robb, Hayley. 6:00 AM Bright & Early – Exercise
• Doyel, Rachael. Redifining Ability – Jacob Holt
• Upton, Jordan. Yom Kippur at Happy Hills Buddhist Temple
• Wegert, Sally. Inner Peace – Allison Adams, Yoga
• Mattingly, Evan. The Future’s in Your Hands – Bianca Williams, Psychics
• Frint, Hunter. Too Often Silenced – Unity Walk
• Doyel, Rachael. Changing Tides
• Wells, Spencer. Struggle & Rebirth – Trey Farlee, Musicians …

We Don't Hope That Helps: Satirical Facebook Pages As Counter-Institutional Resistance, Gavin Lawrence Kirkwood

Masters Theses & Specialist Projects

Through the examination of a satirical Facebook page called Hope that Helps (HTH) this study filled a gap in communication research on humor and resistance within online communities. The qualitative content analysis of the HTH page showcased satire’s role in acts of resistance. Using jokes, impersonation, and ridicule HTH resisted large corporations, government institutions, messages from public figures, and entitled American consumers. HTH also used humor to resist social constructs including Whiteness, transphobia, and American nationalism. Along with page creators, HTH followers were active participants in the humor and resistance acts on the page. HTH served as a space for …

Behind Valencia: A Contemporary Play, Emily Charbonneau

Honors Projects in English and Cultural Studies

SYNOPSIS The purpose of this play is to highlight the length that modern females go to in order to maintain a desired appearance, especially across social media. These desired appearances are influenced by the glamorous and unrealistic looks and physiques that are prevalent in the media. Essentially, the primary goal of these characters is to attract the attention of their male counterparts because of the gender roles society promotes. This shallow lifestyle can be completely consuming for impressionable, young females.