Public Relations and Advertising Commons^™

Professor's Favorite Hobby Enhances Student Learning, Mark D. Weinstein

News Releases

Dr. Cliff Fawcett is a nurse practitioner and professor at Cedarville University, but there is more to him than meets the eye.

Fawcett, coordinator of the MSN and DNP family nurse practitioner track and associate professor of nursing at Cedarville University, can be found canoeing or kayaking along a river in his free time. As an educator, Fawcett often looks for opportunities to teach, including when he documents his recent canoe trips or provides insight information for water fun and safety on his YouTube channel. His channel, “Cliff Fawcett,” has received more than 79,000 views since he first launched …

Among The Best: Cedarville Among Top-Ranked Ohio Universities, Mark D. Weinstein

News Releases

With students from 49 states and 57 countries, Cedarville University has the reputation of being a leader in Christian higher education. Intelligent.com, an independent marketing service, recently supported the reputation by ranking Cedarville among the highest-ranked universities in Ohio — and the highest-ranked Christian university in the Buckeye State.

Revolutionary Carotid Artery Medical Device Developed By Professor, Cedarville University Alumni, Mark D. Weinstein

News Releases

What started as a capstone project to develop a device that could save a life if the carotid artery is severed for a group of Cedarville University juniors and seniors in 2019 is now extremely close to receiving full FDA approval for manufacturing and distribution on a nationwide scale.

The Arterial Restrictive Clamp (ARC) project began in 2018 when Lauren Edmonson, who graduated in 2019 with a degree in allied health, came to Dr. Tim Norman, distinguished professor of mechanical and biomedical engineering at Cedarville, about a medical void in treating this injury, which she observed during her time as …

Prsa District Leadership Shows Strong Ohio Connection, Mark D. Weinstein

News Releases

When the Public Relations Society of America East Central District begins its 20^th year on January 1, 2024 its board of directors will have a distinct connection with the Buckeye State.

Former Cedarville Professor Directs Nursing School In Togo, Mark D. Weinstein

News Releases

Dr. Sharon Rahilly, former professor of nursing at Cedarville University, never wanted to teach. And yet she spent five years teaching at Cedarville University, and now she directs a nursing school in Togo.

Romanian Immigrant Daughter Passionate About American Freedoms, Mark D. Weinstein

News Releases

Ruthy Gherasim, the daughter of two first-generation Romanian immigrants, cherishes her freedom to pursue her passion for a political career in Washington, D.C.

How Giving Tuesday Will Impact Cedarville University Students, Mark D. Weinstein

News Releases

While Cedarville University is currently in the midst of a comprehensive $175 million fundraising campaign, it recently celebrated raising $594,654 from its annual Giving Tuesday initiative that took place on Tuesday, Nov. 28.

Row, Row, Row Your Boat Across The Atlantic Ocean, Mark D. Weinstein

News Releases

Imagine getting in a rowboat and paddling down a lazy river on a warm afternoon. It sounds like a relaxing way to enjoy the outdoors without a care in the world.

How about rowing a boat 3,000 miles in the Atlantic Ocean from the tip of Africa to Antigua?

That’s the adventure of the “Foar Brothers,” a team that consists of three of the Hamilton brothers—Timothy, Thomas, and Trent, and their nephew, Ben Clark. The oldest brother, Troy, was scheduled to be part of the team but a back injury sidelined him, so Clark took his place.

Making A Difference Is Focus Of New Police Officer, Mark D. Weinstein

News Releases

Kaley Aurand, a 2023 criminal justice graduate of Cedarville University, was sponsored by the Xenia Police Department (XPD) in the completion of her training at the police academy. Today, Aurand, who graduated from the five-month Ohio Peace Officer Basic Training Academy at Sinclair Community College in November, is now a full-time police officer for the Xenia Police Department. She was sworn in on Monday, Nov. 27.

Samaritan's Purse Internship Strengthens Missions-Minded Student, Mark D. Weinstein

News Releases

As a young girl going on missions trips with her parents, Brianna Pacecca, senior civil engineering student from Largo, Florida, knew she wanted to be involved in missions. Seeing firsthand the need for the gospel worldwide has motivated Pacecca in her pursuit of this high calling.

Paid In Full: Pharmacy Student’S Path From Egypt To Cedarville University, Mark D. Weinstein

News Releases

Caroline Abdelmassih experienced a life-changing moment when she learned her college tuition to Cedarville University in Ohio was paid in full by a stranger. Growing up in Egypt, Abdelmassih knew it would be almost impossible to attend Cedarville’s School of Pharmacy.

Dr. Lei Cai Inducted Into The Steinway & Sons Teacher Hall Of Fame, Addie Woods, Office Of Communications & Marketing

Press Releases

Dr. Lei Cai, professor of piano in the Division of Music in Ouachita Baptist University’s School of Performing Arts, has been inducted into the Steinway & Sons Teacher Hall of Fame. He was recognized during a ceremony held at the historic Steinway piano factory in New York City in October.

“We were absolutely thrilled, but not the least bit surprised, to hear that Dr. Cai was selected for this incredible honor,” said Dr. Caroline Taylor, professor and dean of the School of Performing Arts. “To have a pianist of his caliber on our faculty is truly a blessing.”

Cai was …

Cedarville Professor Goes To Washington: Seeks Common Ground With White House Staff, Mark D. Weinstein

News Releases

Seeking common ground in political rhetoric was the goal of Dr. Andrew Harris, associate professor of communication at Cedarville University, and a group of communication scholars from the Religious Communication Association (RCA) met with Feven Solomon of the White House Office of Public Engagement on Tuesday, Nov. 14.

All In The Family: Parental Discount Helping Mom Earn Master's Degree, Mark D. Weinstein

News Releases

In large families, it’s not uncommon for siblings to be attending college at the same time. Even at the same university.

For Aileen Arreguin, a mother of two current Cedarville University students and a pair of alumni, this is certainly the case. But what is unique is that Arreguin is also a student at Cedarville — studying public health nursing in the university’s graduate school.

Fandom And Activism: Experimenting With Memetic Communication Appeals About Human Rights Issues During The 2022 Winter Olympic Games, Alicia Mason, Elizabeth Spencer, Tricia Combs, Tanner Glenn, Brooklyn Peterson, Isaac Lewis, Emerson Tice

Faculty Submissions

In the sports context, activism is a popular focus of inquiry. In fact, scholars have posited that sports present an ideal platform for human rights and political activism and protest (Agyemang, Singer, & DeLorme, 2010; Coombs & Cassilo, 2017; Kaufman & Wolff, 2010). This study aims to analyze the persuasiveness of memetic communication in the global sports context by investigating the influence of exposure to social advocacy memes on issue importance and general attitudes toward global human rights. This experiment relied on MTurk participants in an online experiment using Qualtrics software hosted by the Communication Research Lab at a Midwest …

Write On: Cedarville Student Secures Article In National Journal, Mark D. Weinstein

News Releases

What began as Emily Vest’s conversation with a Cedarville University professor, ended as a creative nonfiction piece on the front page of a national literary magazine, The Albion Review.

Courageous Marketer Bringing Life To Christian Movies, Mark D. Weinstein

News Releases

The success of a motion picture is often dependent on a quality storyline, impactful themes, good acting and effective marketing. Scott Mills, a film marketer with Engage Media Partners, is confident that his firm’s most recent work on “Journey to Bethlehem” will help it become a holiday hit and a testament to the power of the new wave of Christian filmmaking.

The Impact Of Utilitarian Product Reviews On Brand Perception, Benjamin Libon

Masters Theses

The impact of online reviews on consumer behavior has been increasingly studied as online retail platforms have grown exponentially, and internet research used prior to purchasing products has become more common. However, limited research has examined the impact of those product reviews on the overall perception of the brands selling these products. This study exclusively looked at product reviews for high and low-involvement utilitarian products and analyzed how those reviews affect consumers' perception of a brand. Taking a sample of 301 participants, findings showed that star ratings had a drastic effect on consumers' perception of a brand, associating a low …

College Girl's Guide To Fayetteville, Ar, Sydney Johnson

Human Nutrition and Hospitality Management Undergraduate Honors Theses

The mission behind creating the College Girl’s Guide to Fayetteville, AR was to ease the adjustment from high school to college for females attending the University of Arkansas. This is one of life’s most monumental transitions, often resulting in anxiety, depression, and loneliness, specifically among the female demographic. With that in mind, the intent of the guidebook was to develop culture, confidence, and community on campus. In the aftermath of Covid-19, loneliness on college campuses has become an epidemic in need of a university-wide solution to increase student satisfaction and retention. A research aspect that heavily impacted the project was …

The New E-Mind: Thinking Like An Entrepreneur, Mark D. Weinstein

News Releases

Sometimes books come about in unusual ways. For Dr. Kary Oberbrunner, a Wall Street Journal and USA Today best-selling author and the Berry chair of entrepreneurship at Cedarville University, the idea of writing his newest book — The E-Mind — came while cycling the highest paved mountain in the Alps, Col de l'Iseran.