The Role Of Apparel In College Student Athletic Affiliation,
2025
University of Tennessee
The Role Of Apparel In College Student Athletic Affiliation, Robin Hardin, Michelle L. Childs
Journal of Applied Marketing Theory
Athletics is often considered the virtual front porch of a university, as it is often the most recognizable aspect of a college or university. This study examines how college students use apparel to affiliate with their university’s athletic brand. Results revealed three key factors influencing athletic-related merchandise preference: fashionable appeal, uniqueness, and official merchandise. Further analysis found that merchandise featuring official logos, colors, and recognizable branding elements significantly enhances consumers’ ability to associate with the university’s athletics brand. Gender differences emerged in preferences for fashionable items, with men showing greater interest. These findings provide valuable insights for marketers and university …
Risk Exposure And Stakeholder Oversight In College Sports: Lessons From A Lightning Incident,
2025
University of North Florida
Risk Exposure And Stakeholder Oversight In College Sports: Lessons From A Lightning Incident, John J. Miller Dr., Jason W. Lee Dr., Elizabeth A. Gregg, Jeffrey F. Levine
The COSMA Journal
The management of collegiate athletic events increasingly demands systematic approaches to risk identification, assessment, and mitigation, yet risk management education within athletics remains inconsistent. As a result, athletic directors, coaches, and facility managers frequently lack the formal preparation necessary to design and implement effective risk management policies, thereby exposing institutions to operational disruption and legal liability. Severe weather events, particularly lightning storms, underscore the importance of integrating legal principles such as duty of care, premises liability, and foreseeability into institutional planning. This case study, based on a real-life incident, shows that athletic administrators, often with limited formal training in risk …
The Great Divide – A New Leader, A New Identity? Examining A Mascot Controversy And The Role Of The New Coach In School Rebranding,
2025
University of North Florida
The Great Divide – A New Leader, A New Identity? Examining A Mascot Controversy And The Role Of The New Coach In School Rebranding, Jason W. Lee, Elizabeth A. Gregg, John J. Miller
The COSMA Journal
Divisive school imagery can significantly impact academic branding while raising ethical concerns. In the presented case study, issues such as those encountered by Marty Lundy, a newly hired head football coach, are addressed as he faces divisive imagery at his new school. As Marty is aware of the divisive nature of his school's imagery, he must navigate the challenge of balancing the school's tradition and community heritage with the need to promote a welcoming environment and address the potential impact on the school's reputation. Consequently, this case study encourages examining various brand communication and ethical strategies necessary for addressing such …
Mapping The Importance Of Sports Facilities For Football Clubs: A Bibiiometric Insight,
2025
National School of Business and Management Casablanca, University Hassan II, Casablanca, Morocco
Mapping The Importance Of Sports Facilities For Football Clubs: A Bibiiometric Insight, Imane Terhzaz, Abderrahim Rharib
Journal of Global South Sport Studies
This study presents a comprehensive overview of existing research on the relationship between sports facilities and the professionalization of sports clubs. The role of sports facilities has been increasingly acknowledged as critical to the organizational growth and competitive advantage of sports clubs. However, uncertainty remains regarding the effectiveness of investments in facilities and their impact on club development. Using the R-tool namely Bibliometrix, which offers a structured workflow for conducting bibliometric analysis, we analyzed a dataset of 535 articles published between 1988 and 2024 and indexed in the Web of Science database. The findings reveal a stabilization in research output …
A Qualitative Study Of College Student-Athletes Using The Job Demands-Resources Model: A Case For Understanding Student-Athletes As Employees,
2025
Florida International University
A Qualitative Study Of College Student-Athletes Using The Job Demands-Resources Model: A Case For Understanding Student-Athletes As Employees, Michael Spooner, Asia Eaton, Anthony Weems, Tiffany Munro
Journal of Athlete Development and Experience
This research conceptualizes the NCAA Division I student-athlete position as similar to a position of employment utilizing the Job Demands-Resources (JD-R) model developed by Bakker & Demerouti (2017) from the field of Industrial-Organizational Psychology. We utilize qualitative methods to conduct an exploratory study that assesses the characteristics of student-athletes through analysis of perceived role demands, role resources, and personal resources using a sample of using a sample of 30 student-athletes (15 men, 15 women) at mostly large Division I universities across the U.S. Data were analyzed utilizing thematic analysis and revealed the various demands that student-athletes faced, as well as …
From Isolation To Integration: The Influence Of Community Engagement With Special Olympics On Ncaa Athletes Experiencing Role Conflict,
2025
Oregon State University
From Isolation To Integration: The Influence Of Community Engagement With Special Olympics On Ncaa Athletes Experiencing Role Conflict, Grace Fetherstonhaugh, Kirsten Hextrum
Journal of Athlete Development and Experience
Role conflict is prevalent for college athletes across varying competitive levels, sport types, and identities. Recent reform to the collegiate athletic model, such as enabling college athletes (CAs) to profit from their Name, Image, and Likeness, may create additional demands and conflicts for participants. Despite the plethora of research into college athletes’ experiences with role conflict, few studies examine possible solutions. This study offers a novel intervention to role conflict through a community engagement (CE) program. Short, immersive, contributions to one’s local environment can improve social connections, limit negative mental health effects, and generate a higher sense of purpose, all …
“People Need To Hear More About This Esports Team”: Exploring Esports College Athletes’ Transition Experiences,
2025
the University of Memphis
“People Need To Hear More About This Esports Team”: Exploring Esports College Athletes’ Transition Experiences, Kibaek Kim, Rhema Fuller, Nick Davidson
Journal of Athlete Development and Experience
With the increase of attention towards esports in both industry and academia, volumes of research have been conducted to support professional esports athletes and esports college-athletes (ECAs). Although studies exploring professional esports athletes' transition experiences were available, little to none was known about this experience for ECAs. Based on Schlossberg’s transition theory and previous studies exploring the transition experiences of traditional sports student-athletes, this study aimed to provide a deeper understanding of ECAs’ transition experience. This study conducted three focus group interviews with four ECAs in each group who played the same game. The result of this study showed there …
Navigating Intersections: How Stereotypes And Oppression Shape Black Women Student-Athletes’ College Journeys,
2025
Virginia Commonwealth University
Navigating Intersections: How Stereotypes And Oppression Shape Black Women Student-Athletes’ College Journeys, Tomika Ferguson, Cherese Fine
Journal of Athlete Development and Experience
Black women college athletes navigate intersections of race, gender, and athletic ability within predominantly White institutions (PWIs). They can face stereotype threat, racialized academic expectations, and pressures to conform to dominant institution norms. This qualitative study explores the college experiences of Black women college athletes at a predominantly White institution (PWI), focusing on how intersecting oppressions and stereotypes influence their academic, social, and athletic lives. Guided by Black feminist thought (BFT) and stereotype threat theory, the research addresses two questions: What are the college experiences of BWCAs, and how do stereotypes affect these experiences? Findings reveal that pre-college experiences in …
Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania,
2025
Sokoine University of Agriculture
Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray
Journal of Humanities and Social Sciences
The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …
Exploring Di College Coaches’ Perceptions Of Holistic Coaching And The Factors Impacting Their Ability To Succeed In The Current College Sports Landscape,
2025
Boston College
Exploring Di College Coaches’ Perceptions Of Holistic Coaching And The Factors Impacting Their Ability To Succeed In The Current College Sports Landscape, Deborah V. Hogan Phd
Journal of Issues in Intercollegiate Athletics
In the highly competitive Division I (DI) college sports system, coaches are expected to produce winning programs while developing their college athletes holistically. Recent changes in NCAA policies complicate the coach-athlete relationship, hindering coaches' ability to serve as effective holistic leaders. This study uses grounded theory to understand how DI coaches in high-profile sports perceive their roles as holistic leaders and manage external challenges to provide holistic college athlete experiences. Semi-structured interviews with 12 football and women’s basketball coaches revealed five main themes: 1) coaches are educators, 2) strategies for holistic coaching, 3) supporting Black college athletes, 4) college sports …
Ncaa Division I Senior Athletic Administrators' Perceptions Of And Experiences With Mental Performance Consultants And Their Services: A Qualitative Investigation,
2025
University of South Carolina - Columbia
Ncaa Division I Senior Athletic Administrators' Perceptions Of And Experiences With Mental Performance Consultants And Their Services: A Qualitative Investigation, Morgan R. Eckenrod, Rebecca Zakrajsek, Johannes Raabe
Journal of Issues in Intercollegiate Athletics
At the National Collegiate Athletic Association (NCAA) Division I (DI) level, senior athletic administrators (SAAs) play a critical role in hiring Mental Performance Consultants (MPCs). Researchers found that NCAA DI administrators generally believe MPCs are beneficial in helping student-athletes manage competition pressures and improve performance, the number of full-time MPCs in NCAA DI athletic departments is still limited. In this study, eleven NCAA DI SAAs with at least one full-time MPC in their athletic department that solely delivered mental performance services were interviewed about their perceptions of and experiences with MPCs and their services. Using reflexive thematic analysis procedures, three …
Investigating The Glass Cliff Phenomenon In Ncaa Division I Women’S Basketball,
2025
Georgia State University
Investigating The Glass Cliff Phenomenon In Ncaa Division I Women’S Basketball, Nicholas Swim, Adam R Cocco, Meg Hancock, Nick Kopka
Journal of Issues in Intercollegiate Athletics
In 2022-2023, across all Division I women's college sports teams, women only held 42% of all head coaching positions. Women's college basketball represents one of the outlier sports, as almost 70% of their head coaches for NCAA Division I women's basketball teams were women. While women head coaches are well represented in women's college basketball, Gerretsen et al. (2023) suggest inconsistencies exist in past experience, tenure length, and gender perceptions in women's college basketball hiring practices. This study further aimed to investigate these inconsistencies utilizing role congruity theory and the glass cliff phenomenon. To investigate, the researchers collected data on …
Supporting The College Athlete Amidst The Onset Of Name, Image, And Likeness,
2025
University of Mississippi
Supporting The College Athlete Amidst The Onset Of Name, Image, And Likeness, Brennan K. Berg, Michael Hutchinson, Janelle E. Wells, David W. Walsh, Andre Simmond
Journal of Issues in Intercollegiate Athletics
Athletic administrators often assume a distinct stakeholder role that has the most immediate and frequent impact on college athletes’ well-being and retention. The implementation of name, image, and likeness (NIL) represents a historic transformation in college athletics. Utilizing a sport development framework, particularly the retention stage, to examine elite athlete development, how athletic administrators socially support college athletes in the new context of NIL and its impact on administrators’ work experiences were empirically assessed. Semi-structured interviews were conducted with 18 athletic administrators at nine universities. The themes of Implementation Challenges, Lack of Uniformity, Holistic Benefits to Athlete Well-Being, and Mostly …
Analysis Of Careers In And Through Intercollegiate Compliance,
2025
University of Cincinnati
Analysis Of Careers In And Through Intercollegiate Compliance, Michael A. Odio, Grace Wright, Thomas J. Aicher
Journal of Issues in Intercollegiate Athletics
This study examines job movements entering, exiting, and between NCAA compliance-related positions using a sample of 100 LinkedIn profiles. The analysis of the 441 job movements establishes job and organizational tenure figures and patterns in how people matriculate through certain positions. Theory related to career boundaries is used to interpret the job movements and draw conclusions about patterns related to educational backgrounds (e.g., master’s and law degrees), the role of internships and graduate assistantships, and more. The findings provide new insight on career dynamics in NCAA compliance and underscore the need to focus on studying subsectors in college sport to …
Exploring Sport Leaders’ Sensemaking And Enactment Of Inclusive Leadership,
2025
Temple University
Exploring Sport Leaders’ Sensemaking And Enactment Of Inclusive Leadership, Elizabeth Taylor, Sean Dahlin, Janelle Wells, Erika Gray
Journal of Issues in Intercollegiate Athletics
While diversity, inclusion, and leadership shape individual behaviors and organizational culture, historically they have been researched as independent theoretical streams. Examining these lines has been fruitful to advance our understanding of diversity, inclusion, and leadership separately; however, we lack an understanding of how leaders understand and engage in inclusive leadership. Thus, this study explores how college sport leaders make sense of and enact inclusive leadership. Through 16 semi-structured interviews with senior-level athletic administrators we constructed four themes: fostering employees’ uniqueness, strengthening team belongingness, learning centered development, and actioning values-based care. This work both bolsters and extends Korkmaz and colleagues’ (2022) …
House Rules: Athlete, Coach, And Staff Perspectives On The Shifting Ncaa Landscape,
2025
University of Oklahoma
House Rules: Athlete, Coach, And Staff Perspectives On The Shifting Ncaa Landscape, Daniel Springer
Journal of Issues in Intercollegiate Athletics
The House settlement is an inflection point in NCAA Division I athletics, ushering in a new model of institutional revenue sharing, roster regulation, and athlete compensation. While legal and financial analyses dominate public discourse, less is known about how these shifts are understood by those working and competing within athletic departments. This study draws on narrative analysis of interviews with 11 athletes, coaches, and staff across five anonymized Power 4 institutions to examine how the House settlement is being interpreted as it takes effect. Three narrative foci emerged: 1) financial prioritization and resource allocation, 2) shifting culture, relationships, and meaning, …
The Impact Of Geographic And Community Diversity On The Transitionary Experiences Of International College Athletes,
2025
Clemson University
The Impact Of Geographic And Community Diversity On The Transitionary Experiences Of International College Athletes, Marek Taškár, Chris Corr, Nicole Sellars, Sarah Stokowski, Karina Jolly, Trevor Bopp
Journal of Issues in Intercollegiate Athletics
International college athletes migrating to the United States for athletic competition encounter unique challenges such as language barriers, cultural adjustment, and familial detachment. These obstacles can hinder international college athletes’ transition compared to those of domestic athletes. While supportive programming and personnel have been illustrated to ease the transition and foster acculturation among international college athletes, the impact of the geographic location of an institution may impact the acculturation process for international college athletes. Given the importance of acculturation to athletic and academic success, this study examined how cultural diversity within communities hosting NCAA member institutions affects international college athletes’ …
Examining The Evolution Of Coaches Issues In Interscholastic Sport,
2025
University of Dubuque
Examining The Evolution Of Coaches Issues In Interscholastic Sport, Tyler J. Ratts, Eric W. Forsyth, Zachary C. T. Evans, James E. Johnson, Michael Fraina, Warren A. Whisenant
Global Sport Business Journal
Central to interscholastic athletic programs are coaches who directly affect the developmental outcomes experienced by student-athletes through their participation (Blanton et al., 2024; Grant, 2024; O’Boyle, 2014). Forsyth et al. (2022) analyzed the key issues perceived by athletic administrators to affect the coaching position, with Coaches Education rated as the single most important issue and Finding Coaches and Retaining Coaches also deemed to be of very high importance. Over time, the coaching role has continued to evolve, as increased role demands (Ratts, 2025), changing stakeholder expectations (Johnson et al., 2019; Stoffer et al., 2021), and growing burnout and turnover (Martin …
The Athlete’S Nil Playbook: The Complete Guide To Owning And Profiting From Your Name, Image, And Likeness,
2025
Indiana University - Bloomington
The Athlete’S Nil Playbook: The Complete Guide To Owning And Profiting From Your Name, Image, And Likeness, Kelly Brummett
Global Sport Business Journal
This review discusses The Athlete's NIL Playbook: The Complete Guide to Owning and Profiting from Your Name, Image, and Likeness. Though aimed at high school and college students and their parents, the book is a practical guide for anyone interested in learning more about and navigating the Name, Image, and Likeness (NIL) marketplace. With examples from current and former student-athletes' lived experiences, Dosh offers guidance for developing a personal brand, contacting sponsors, and seeking NIL opportunities beyond social media marketing. In addition, Dosh shares her legal experience to highlight potentially one-sided contract terms and key questions to ask before signing …
Stay To Play: Multi-Level Stakeholders And Motivation In Youth Sports Tourism,
2025
College of Charleston
Stay To Play: Multi-Level Stakeholders And Motivation In Youth Sports Tourism, Brumby Mcleod, Ph.D., John Grady, Ph.D.
Proceedings of the Recreation Experience Community Network Research Symposium
In this study, the stay to play model of hosting elite youth sports events was investigated by exploring the various stakeholder perspectives in staging youth sport events, specifically soccer. This research explored the motivations and gaps among the event organizers, the housing authorities (booking agencies), governing bodies and leagues, as well as the destination marketing organization. This study explored the relationship, unique value proposition, and gaps between the services provided by the stay to play organizers and participants. By exploring these concepts, a better understanding of the stay to play model is achieved, and destination marketers and management associations can …
