2014-June-05-Sue Reed: A Career Of Servanthood,
2014
East Tennessee State University
2014-June-05-Sue Reed: A Career Of Servanthood, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Innovating The Marketing Curriculum: Establishing An Academic Major In Internet Marketing,
2014
Western Michigan University
Innovating The Marketing Curriculum: Establishing An Academic Major In Internet Marketing, Betty J. Parker
Atlantic Marketing Journal
No abstract provided.
Electronic Reverse Auctions (E-Ras): Professional Selling And Purchasing Students' Reflections E-Sourcing Principles,
2014
North Carolina A&T State University
Electronic Reverse Auctions (E-Ras): Professional Selling And Purchasing Students' Reflections E-Sourcing Principles, Jacqueline A. Williams, Kathryn Dobie
Atlantic Marketing Journal
No abstract provided.
Sequential Course Integration Strategy For Client-Based Project Success,
2014
Georgia Southern University
Sequential Course Integration Strategy For Client-Based Project Success, Dora E. Bock, E. James Randall
Atlantic Marketing Journal
No abstract provided.
Service Learning Across Disciplines And Countries,
2014
Tennessee Tech University
Service Learning Across Disciplines And Countries, M. Meral Anitsal, Ismet Anitsal, Bonita Barger, Ismail Fidan
Atlantic Marketing Journal
No abstract provided.
Sixty-Seven Students, One Baseball Park And Eight Hundred Fans: Experiential Learning In Marketing,
2014
St. Cloud State University
Sixty-Seven Students, One Baseball Park And Eight Hundred Fans: Experiential Learning In Marketing, Dennis Bristow, Garth Harris, Rajesh Gulati, Kenneth Schneider
Atlantic Marketing Journal
No abstract provided.
Experiential Learning In Second Life: A Simulation In Retail Management,
2014
East Carolina University
Experiential Learning In Second Life: A Simulation In Retail Management, Christy Ashley, Sharon Kibbe, Susan Thornton
Atlantic Marketing Journal
No abstract provided.
Teaching Dynamic Competition In Marketing,
2014
Texas Tech University
Teaching Dynamic Competition In Marketing, Shelby D. Hunt, Sreedhar Madhavaram
Atlantic Marketing Journal
No abstract provided.
Teaching A Blended Supply Chain Management Course To Marketing Majors,
2014
Missouri State University
Teaching A Blended Supply Chain Management Course To Marketing Majors, Ahren Johnston, John Kent
Atlantic Marketing Journal
No abstract provided.
Successfully Supersizing Marketing Instruction: A Comparison Study Of Instructional Delivery Modes For Principles Of Marketing To Mega-Class Sizes,
2014
University of Central Florida
Successfully Supersizing Marketing Instruction: A Comparison Study Of Instructional Delivery Modes For Principles Of Marketing To Mega-Class Sizes, Carolyn A. Massiah, Rebeca Perren, Ronald E. Michaels
Atlantic Marketing Journal
No abstract provided.
The Relationships Among Student Learning Styles, Course Delivery Method, And Course Outcomes: A Quasi-Experiement Investigating The Case Method Of Course Delivery,
2014
Illinois State University
The Relationships Among Student Learning Styles, Course Delivery Method, And Course Outcomes: A Quasi-Experiement Investigating The Case Method Of Course Delivery, Daniel J. Goebel, Michael A. Humphreys
Atlantic Marketing Journal
No abstract provided.
Using Technology To Engage And Improve Millennial Students' Presentation Performance,
2014
Elon University
Using Technology To Engage And Improve Millennial Students' Presentation Performance, Michael Rodriguez, Haya Ajjan, Earl Honeycutt
Atlantic Marketing Journal
No abstract provided.
Some Experiences Cannot Be Had At A Distance: The Importance Of Face-To-Face Settings For Building Professional Networking Skills,
2014
Marketing Consultant
Some Experiences Cannot Be Had At A Distance: The Importance Of Face-To-Face Settings For Building Professional Networking Skills, Kendra Harris, Jacqueline A. Williams
Atlantic Marketing Journal
No abstract provided.
Introduction To Special Issue, Innovations In Teaching,
2014
Kennesaw State University
Introduction To Special Issue, Innovations In Teaching, Deborah H. Lester
Atlantic Marketing Journal
No abstract provided.
2014-June-04-Renowned Neuroscientist Leading Etsu Biomed Sciences,
2014
East Tennessee State University
2014-June-04-Renowned Neuroscientist Leading Etsu Biomed Sciences, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-June-03-Mark Flannery Named Local Compounding Pharmacist Of The Month,
2014
East Tennessee State University
2014-June-03-Mark Flannery Named Local Compounding Pharmacist Of The Month, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University
ETSU News
3-JUN-2014
Mark Flannery Named Local Compounding Pharmacist of the Month
Homeostasis-Driven Responses To Consumer Sensations,
2014
CUNY Graduate Center
Homeostasis-Driven Responses To Consumer Sensations, Rhonda Hadi
Dissertations, Theses, and Capstone Projects
This research examines the effect of experienced physical temperature on an individual's decision-making process. Reliance on emotions can function as a warming process and reliance on cognitions can function as a cooling process, hence individuals are nonconsciously induced to alter their decision-making style according to their thermoregulatory objectives. My first two studies support a thermoregulatory account by demonstrating that the mere use of cognitive versus affective processing leads to both self-reported and objective changes in body temperature, and that the adoption of a compensatory pathway can indeed aid in providing temperature-related comfort. My last three studies demonstrate that individuals adopt …
Wearing Your Heart On Your Sleeve: The Effects Of Conspicuous Compassion On Identity Signaling And Charitable Behavior,
2014
CUNY Graduate Center
Wearing Your Heart On Your Sleeve: The Effects Of Conspicuous Compassion On Identity Signaling And Charitable Behavior, Zoe Rogers
Dissertations, Theses, and Capstone Projects
Conspicuous compassion is one type of prosocial behavior that involves the purchase and wearing of merchandise that supports a cause. This research considers the effects that conspicuous compassion has on signaling to others and signaling to the self and the factors that influence these types of signaling. This research shows that self-signaling is influenced more by whether the merchandise supported (vs. did not support) a cause, while other-signaling is more influenced by the public (vs. private) dimension of the message on the merchandise. This research also examines a two-path model of the effects of conspicuous compassion on subsequent charitable behavior, …
2014-June-02-Meet Sarah Melton,
2014
East Tennessee State University
2014-June-02-Meet Sarah Melton, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2014-June-02-Intervention Needed,
2014
East Tennessee State University
2014-June-02-Intervention Needed, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
