Impact Of Internet And Social Media On Organisational Change Of Otc Medicines Marketing Management, 2015 SelectedWorks
Impact Of Internet And Social Media On Organisational Change Of Otc Medicines Marketing Management, Vasja Roblek
Vasja Roblek
Pharmaceutical companies have been forced to change their approach to selling over-the-counter (OTC) medicines because of the increased pressure on sales margins. The development of Web 2.0, Web 3.0, and social media technologies allow low-cost online marketing, including e-commerce. An organisational adaptation has to cope with the changes in the OTC drug market is required because of the widespread use of the internet and social media. The increased importance of digital media for marketing has convinced the OTC medical industry to include the use of social media in its customer relationship management strategy. Qualitative research on the impact of the …
Walling The Garden And Putting The App Into Apple Music, 2015 Old Dominion University
Walling The Garden And Putting The App Into Apple Music, Tim Anderson
Communication & Theatre Arts Faculty Publications
Tim Anderson muses on Apple Music providing a walled garden of goods that, though they could not have imagined it to be successful, sounds great and has nothing revolutionary about it.
One Of The Best Online Poker Destinations For Players In Indonesia, 2015 SelectedWorks
One Of The Best Online Poker Destinations For Players In Indonesia, Christina Shiva
christina shiva
Situs Poker Online Indonesia – mukapoker.net is a trusted online poker locales in Indonesia. As a Trusted Online Poker Sites utilize a neighborhood bank in every exchange your store and withdrawal of stores. Trusted Online Poker Sites offer every one of you the comfort in betting, with an expert staff that is constantly prepared to serve 24 hours of your store and withdrawal exchanges every day in a brief while to make a solid webpage today.
Progressive Trust Formation Within The South African Fresh Produce Industry Through The Use Of Self-Service Technologies, 2015 University of Pretoria
Progressive Trust Formation Within The South African Fresh Produce Industry Through The Use Of Self-Service Technologies, Justy Range, Awie C. Leonard Phd
The African Journal of Information Systems
When using self-service solutions to deliver services the challenge is to retain the trust of the end user. This is specifically the case when dealing with end users in the fresh produce market environment. This sector has not seen the adoption of self-service technologies specifically in southern Africa. In this paper we propose a model to enhance our understanding of trust formation using self-service technologies. A qualitative research approach, based on a case study was followed to create the model. This case study offers insight into how the dynamics of the product, supporting services and the technology shapes trust forming …
Cluster Analysis Of Young Online Consumers In Indian Context, 2015 Indira Institute of Management, Pune
Cluster Analysis Of Young Online Consumers In Indian Context, Dipanjay Jayant Bhalerao, Dr.B. V. Kamble
Dipanjay Jayant Bhalerao
Indian online retail industry is growing at a scorching pace since last decade and expected to grow to become the largest online consumer market by 2025. In this context the present demography, which is clearly led by the youth at 65% of the total population, will play a vital role in the boost of online retail industry in India. This research aims at mapping the young Indian consumers with the application of cluster analysis. The study found two major types of consumer segments i.e. social and convenience oriented cluster (SCOC) and price and affordability conscious cluster (PACC). The study found …
Showrooming Vs. Competing: How Does Brand Selection Matter?, 2015 Singapore Management University
Showrooming Vs. Competing: How Does Brand Selection Matter?, Qian Tang, Mei Lin
Research Collection School Of Computing and Information Systems
In this study, we empirically examine the effect of local shoe store openings on the sales of a competing, major online shoe retailer. Both showrooming and competing effects can play a role: Under the showrooming effect, the local store opening can lead to more online sales for the online retailer, whereas the competing effect created by the local store opening can substitute away the demand for the online retailer. We examine when one effect dominates the other by classifying local stores into single- and mixed-brand stores. We find that the showrooming effect is dominant for a single-brand store opening, and …
7 Tips To Grow Your Rural Business With Purpose And Meaning, 2015 University of Nebraska-Lincoln
7 Tips To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.
How To Grow Your Rural Business With Purpose And Meaning, 2015 University of Nebraska-Lincoln
How To Grow Your Rural Business With Purpose And Meaning, Connie I. Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. The purpose of this article is to help rural entrepreneurs discover ways to grow their businesses with Living with Purpose and Meaning Megatrend.
Free To Play: Mobile Gaming And The Precipitous Rise Of Freemium, 2015 St. John Fisher University
Free To Play: Mobile Gaming And The Precipitous Rise Of Freemium, Craig Heier
The Review: A Journal of Undergraduate Student Research
With the abundance of games that enter the App Store marketplace, developers struggle to compete for the user’s attention and potential download. Unlike traditional console-games, mobile-based consumers tend to be more apprehensive towards purchasing an app or a game if they are unable to trial it beforehand. These factors have contributed to the freemium business model becoming the face of the mobile gaming industry.
Improving Antibiotic Resistant Infection Transmission Situational Awareness In Enclosed Facilities With A Novel Interface Design For Tactical Biosurveillance, 2015 University of Nebraska at Omaha
Improving Antibiotic Resistant Infection Transmission Situational Awareness In Enclosed Facilities With A Novel Interface Design For Tactical Biosurveillance, Ann L. Fruhling, Devika Ramachandran
Interdisciplinary Informatics Faculty Proceedings & Presentations
The implementation of the Electronic Health Record to substantially improve the practice of medicine has not fully reached its projected potential partly due to many barriers to its adoption. There is growing evidence that one of the reasons for the delay in the adoption of EHR has been due to the negative impact of current EHRs on the clinician-patient interaction, clinician workflow and communications. This research studies the usability of the Electronic Health Record for clinicians involved in cardiac care by evaluating various clinician-patient interaction workflows. The aim of the study is to identify inefficiencies by examining the similarities and …
This Thesis Is Submitted In Partial Fulfillment Of The Requirements For The Degree Of Master Of Science In Information Technology Management, 2015 United Arab Emirates University
This Thesis Is Submitted In Partial Fulfillment Of The Requirements For The Degree Of Master Of Science In Information Technology Management, Farhan Mohammed
Theses
A large number of recent advancements in the technology of Unmanned Aerial Vehicles (UAVs) have enabled them to be very useful and effective in many applications in today’s society. They demonstrate a high degree of stability and agility in the air. A few years ago military applications were the main driving force behind the development of UAVs and UAV systems. Many of their applications included monitoring, surveillance, data transmission and communication. Recently, several opportunities have emerged and participated in driving the development of UAV technology further ahead. Such opportunities include integration of UAVs with smart cities, disaster recovery, military and …
China’S Digital Landscape: Breaking Barriers To Innovation, 2015 Singapore Management University
China’S Digital Landscape: Breaking Barriers To Innovation, Srinivas K. Reddy, Zack Zheng Wang, Deckie He Dong
Research Collection Lee Kong Chian School Of Business
When e-commerce giant Alibaba went public on the New York Stock Exchange in September 2014, its market capitalisation rocketed to roughly US$219 billion - a sum greater than any record previously set by its American contemporaries, Facebook, eBay and Amazon. It was a historic event that led many to believe that China’s digital economy was echoing the Middle Kingdom’s own meteoric rise onto the world-stage. China ranks high in digital connectivity. In 2015, almost half of the country’s population, or 649 million people, were online. It’s fast-growing Internet economy generates about US$100 billion annually and is predicted to reach US$277 …
Design, Programming, And User-Experience, 2015 University of Connecticut - Storrs
Design, Programming, And User-Experience, Kaila G. Manca
Honors Scholar Theses
This thesis is a culmination of my individualized major in Human-Computer Interaction. As such, it showcases my knowledge of design, computer engineering, user-experience research, and puts into practice my background in psychology, com- munications, and neuroscience.
I provided full-service design and development for a web application to be used by the Digital Media and Design Department and their students.This process involved several iterations of user-experience research, testing, concepting, branding and strategy, ideation, and design. It lead to two products.
The first product is full-scale development and optimization of the web appli- cation.The web application adheres to best practices. It was …
Electronic Contract Signing Without Using Trusted Third Party, 2015 Singapore Management University
Electronic Contract Signing Without Using Trusted Third Party, Zhiguo Wan, Robert H. Deng, David Kuo Chuen Lee
Research Collection School Of Computing and Information Systems
Electronic contract signing allows two potentially dis-trustful parties to digitally sign an electronic document “simultaneously” across a network. Existing solutions for electronic contract signing either require the involvement of a trusted third party (TTP), or are complex and expensive in communication and computation. In this paper we propose an electronic contract signing protocol between two parties with the following advantages over existing solutions: 1) it is practical and scalable due to its simplicity and high efficiency; 2) it does not require any trusted third party as the mediator; and 3) it guarantees fairness between the two signing parties. We achieve …
Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, 2015 University of Nebraska
Become A Future-Focused Leader: Use Three Megatrends To Grow Your Rural Business, Connie Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
No one can predict the future; however, rural entrepreneurs and business owners can use a future-focused leadership approach, which includes examining megatrends, to shape the future of their businesses. Megatrends are global shifts that influence society, the economy and the environment. This article discusses three megatrends shaping the future of rural businesses:
1) The Rise of the #GigEconomy
2) Living with Purpose and Meaning
3) The Decentralized Marketplace
The article also provides coaching tips for rural entrepreneurs on how to use megatrends to grow their businesses.
While many companies are struggling to keep up with the rapid rate of change, …
Standing Out From The Competition Through Marketing: A Guide For Small Business Owners, 2015 North Dakota State University
Standing Out From The Competition Through Marketing: A Guide For Small Business Owners, Glenn Muske, Connie Hancock, Connie Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
It can’t be said enough that “build it and they will come” is just a myth. A “one-and-done” effort will not get you what you want, either. Developing a successful business means putting a marketing plan that creates and maintains awareness of your product and/or services.
Learn how to build your marketing plan from Glenn Muske, small business specialist for North Dakota State University Extension with his guide on "Standing Out From the Competition Through Marketing."
Connecting With Others Brings Business Success: Are You Engaged? A Guide To Effective Networking For Small Business Owners., 2015 North Dakota State University
Connecting With Others Brings Business Success: Are You Engaged? A Guide To Effective Networking For Small Business Owners., Glenn Muske, Connie Hancock, Connie Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
Finding answers to your questions often starts with knowing who to call. And knowing who to call is made easier by building and maintaining an effective network.
Glenn Muske, small business specialist for North Dakota State University Extension, outlines effective ways to build your network online and in-person. Check out the Glenn’s small business guide to networking, "Effective Networking: A Key Business Success Factor," and add it to small business game plan for success!
Marketing And Your Small Business: A Guide For Small Business Owners, 2015 North Dakota State University
Marketing And Your Small Business: A Guide For Small Business Owners, Glenn Muske, Connie Hancock, Connie Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
It can’t be said enough that “build it and they will come” is just a myth. A “one-and-done” effort will not get you what you want, either. Developing a successful business means putting a marketing plan that creates and maintains awareness of your product and/or services.
Learn how to build your marketing plan from Glenn Muske, small business specialist for North Dakota State University Extension with his guide on "Marketing and Your Small Business."
Effective Networking: A Key Success Factor For Small Business Owners, 2015 North Dakota State University
Effective Networking: A Key Success Factor For Small Business Owners, Glenn Muske, Connie Hancock, Connie Reimers-Hild, Alyssa Dye
Community Vitality Initiative Collections
Finding answers to your questions often starts with knowing who to call. And knowing who to call is made easier by building and maintaining an effective network.
Glenn Muske, small business specialist for North Dakota State University Extension, outlines effective ways to build your network online and in-person. Check out the Glenn’s small business guide to networking, "Effective Networking: A Key Business Success Factor," and add it to small business game plan for success!
The Potentials And Challenges Of Transitioning The U.S.-E.U. Safe Harbor Program From A Hybrid System Of Authority To A Pure Non-State Market Driven (Nsmd) System Of Authority:, 2015 CUNY Hostos Community College