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Ada News - 06/01/2020, American Dental Association, Publishing Division 2020 American Dental Association

Ada News - 06/01/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


A Proposal Digital Marketing Strategy For Marcheluzzo Srl: Training And Evaluating A Prediction Model For The Number Of Adv. Impressions, Charles Alves de Castro 2020 Technological University Dublin

A Proposal Digital Marketing Strategy For Marcheluzzo Srl: Training And Evaluating A Prediction Model For The Number Of Adv. Impressions, Charles Alves De Castro

Articles

This research aims to describe a digital marketing strategy elaborated to be deployed in the MarcheluzzoSrl Company located in Italy. In addition, it intends to give a wide range of information to the company about its customers, target, competitors, market, digital marketing strategy, and potential recommendations. It is also important to highlight that this strategy is focused on the Brazilian market. Most of the information collected for the situational analysis and many other components for this research were gathered through the author`s perception during his internship in the company. The methodology includes secondary data collected through field observation in the …


Juxtaposing Impacts Of Social Media Interaction Experiences On E-Commerce Reputation, Xinchen Li, Qinyu Liao, Xin Luo, Yaoyu Wang 2020 The University of Texas Rio Grande Valley

Juxtaposing Impacts Of Social Media Interaction Experiences On E-Commerce Reputation, Xinchen Li, Qinyu Liao, Xin Luo, Yaoyu Wang

Information Systems Faculty Publications

E-commerce enterprises use different social media channels to build their online reputation through customers’ rich interaction experiences, but no study has differentiated the individual impact of consumer-to-consumer and business-to-consumer interaction features on e-commerce online reputations. This study investigates the linkage between five interaction characteristics, consumers’ perceived values, and e-commerce online reputations. The results of our study show that only the perceived hedonic value has a significant influence on e-commerce online reputations. Perceived control, reciprocity, and responsiveness have a positive and significant influence on both perceived utilitarian value and perceived hedonic value. Sociability only shows a significant and negative influence on …


Communication Competence Training Within Minority-Owned Small Businesses, Shirleena Racine Baggett 2020 California State University – San Bernardino

Communication Competence Training Within Minority-Owned Small Businesses, Shirleena Racine Baggett

Electronic Theses, Projects, and Dissertations

Business ownership is imperative in correcting economic issues for demographic groups subjugated to discrimination, inequality, poverty, and other harmful disadvantages. This project supports the idea that building communication competence within minority-owned small businesses and nonprofit organizations, will significantly increase achievement of long-term sustainability and success. The solution is not only creating communication training tailored for minority entrepreneurs, but to allow access in feasible and tangible ways. This study begins by defining communication and explaining its function to assist in moving past the narrative of communication interaction as “talking and listening,” but instead a concept rooted in logic, theoretical analysis, and …


The Use Of Mobile Instant Messaging For Organizational Communication In The Malaysian Army, Abd Halim Saiful Azuwar 2020 Universiti Malaya

The Use Of Mobile Instant Messaging For Organizational Communication In The Malaysian Army, Abd Halim Saiful Azuwar

Student Works (2020-2029)

The adoption of a good communication strategy is crucial to ensure the efficient flow of information and to stimulate active participation in the organization. Policymaker needs to develop communication strategies by considering the fit between the richness of the media and the working environment. Mobile instant messaging (MIM) is the most favoured medium of communication in many organizations, including the military. It is immediate, low-cost, permits real-time communication, and provides group discussion capabilities. However, the use of MIM has created issues in the military work in the aspects of command function, irregularities in the flow of information, work distraction, and …


Smith Publishes Chapter In Scholarly Volume 'Till Death Do Us Part', Lindenwood University 2020 Lindenwood University

Smith Publishes Chapter In Scholarly Volume 'Till Death Do Us Part', Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood Upgrades Classrooms For Fall 202 Semester With 360 Video New Hybrid Courses, Lindenwood University 2020 Lindenwood University

Lindenwood Upgrades Classrooms For Fall 202 Semester With 360 Video New Hybrid Courses, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Online Master's In Public Administration Ranked Among Best In The Country, Lindenwood University 2020 Lindenwood University

Online Master's In Public Administration Ranked Among Best In The Country, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Professor Cohen Book Published By Cambridge University Press, Lindenwood University 2020 Lindenwood University

Professor Cohen Book Published By Cambridge University Press, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Nohara Leclair Recognizes Students With Covid-19 Special Teamwork Award, Lindenwood University 2020 Lindenwood University

Nohara Leclair Recognizes Students With Covid-19 Special Teamwork Award, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Hammond Institute Expands Its Covid-19 Resources, Lindenwood University 2020 Lindenwood University

Hammond Institute Expands Its Covid-19 Resources, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood Advertising Class Helps Saint Louis Crisis Nursery Reach Record Donations For Give Stl Day, Lindenwood University 2020 Lindenwood University

Lindenwood Advertising Class Helps Saint Louis Crisis Nursery Reach Record Donations For Give Stl Day, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Ada News - 05/18/2020, American Dental Association, Publishing Division 2020 American Dental Association

Ada News - 05/18/2020, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Advertising And Strategic Communications Students Professor Receives Aaf Awards, Lindenwood University 2020 Lindenwood University

Advertising And Strategic Communications Students Professor Receives Aaf Awards, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Gangloff Murphy Prunty Win Lindenwood Belleville Faculty Awards, Lindenwood University 2020 Lindenwood University

Gangloff Murphy Prunty Win Lindenwood Belleville Faculty Awards, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Lindenwood Alpha Chi Chapter Named Outstanding Chapter At National Convention, Lindenwood University 2020 Lindenwood University

Lindenwood Alpha Chi Chapter Named Outstanding Chapter At National Convention, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Advertising And Strategic Communications Students Awarded The Gold Addy, Lindenwood University 2020 Lindenwood University

Advertising And Strategic Communications Students Awarded The Gold Addy, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Deemed Unsafe, Brick Water Tower Near Spellmann Center To Be Removed, Monument To Be Built In Its Place, Lindenwood University 2020 Lindenwood University

Deemed Unsafe, Brick Water Tower Near Spellmann Center To Be Removed, Monument To Be Built In Its Place, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.


Trading Up: Exchanging Our Data For A Better Life, Nathan Turner 2020 Brigham Young University

Trading Up: Exchanging Our Data For A Better Life, Nathan Turner

Marriott Student Review

We live in a data-driven economy. Many people feel like consumers are on the losing end of an economic data-battle with tech giants, but this is simply not true; our data can drive innovation. That’s right—personal data collected from you and me can influence new technologies that will improve our lives. This should excite us, but our fear of losing data privacy can quell our excitement for progress and even restrict innovation. Our quality of life has already begun to improve through data driven innovation, and technological progress is not slowing down. If we let our fear of losing data …


“For Richer Or Poorer” Impact Of Marriage On Career Outcomes By Kaden Lefevre, Kaden LeFevre 2020 Brigham Young University

“For Richer Or Poorer” Impact Of Marriage On Career Outcomes By Kaden Lefevre, Kaden Lefevre

Marriott Student Review

Discussion of affects of marriage on career outcomes.


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