The Effect Of Bad Reputation: The Occurrence Of Crisis, Corporate Social Responsibility, And Perceptions Of Hypocrisy And Attitudes Toward A Company,
2016
Singapore Management University
The Effect Of Bad Reputation: The Occurrence Of Crisis, Corporate Social Responsibility, And Perceptions Of Hypocrisy And Attitudes Toward A Company, Kyujin Shim, Sung-Un Yang
Research Collection Lee Kong Chian School Of Business
Based on attribution theory, this study examines how corporate social responsibility (CSR) and media coverage of corporate reputation, crisis, and CSR history affect the attribution of corporate hypocrisy and subsequently shape attitudes toward a company. The study found that perceptions of corporate hypocrisy mediated corporate reputation and attitudes toward a company during a crisis. The study suggested that CSR might be utilized best when a company has a good reputation with no crisis, whereas corporate hypocrisy is perceived most when a bad reputation and/or a company crisis lead the public to infer ulterior motives in CSR. Theoretical and practical implications …
Secret Conversation Opportunities Facilitate Minority Influence In Virtual Groups: The Influence On Majority Power, Information Processing, And Decision Quality, Roderick I. Swaab, Katherine W. Phillips, Michael Schaerer
Research Collection Lee Kong Chian School Of Business
We examined the impact of secret conversation opportunities during virtual team discussions on majority opinion holders’ motivation to attend to minority opinion holders. Studies 1a and b showed that majorities were more motivated to process others’ arguments when secret conversation opportunities were available (vs. not), provided these arguments contained unique (vs. shared) information and this information was offered by the minority (vs. majority). Study 2 demonstrated that this effect occurs because secret opportunities made majorities feel less powerful after being exposed to unique information from the minority (Study 2a), especially when majority members expected others to use these channels (Study …
Issues In Corporate Communication And Measurement.,
2016
Central Bank of Nigeria
Issues In Corporate Communication And Measurement., Williams D. Kareem
Bullion
This paper examines the concept corporate communications and measurement. After a definition of the concept and a brief review of related literature the paper identified three categories of communication namely management communication, organisational communication and marketing communication. This is followed by a literature review of corporate communication concepts which in also consists of 3 important elements: management instruments or tools; internal and external communication; and Stakeholders or audiences. The paper further examines implications of corporate of corporate communication; corporate communication process; and why measure corporate communications under which measurement and evaluation components and commons measure processes and the likely metrics …
2016 March,
2016
Morehead State University
2016 March, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Press releases for March of 2016.
Encouraging The Rise Of Fan Publics: Bridging Strategy To Understand Fan Publics’ Positive Communicative Actions,
2016
Purdue University
Encouraging The Rise Of Fan Publics: Bridging Strategy To Understand Fan Publics’ Positive Communicative Actions, Arunima Krishna, Soojin Kim
Research Collection Lee Kong Chian School Of Business
The identification and engagement of supportive publics or fan publics to being a part of an organization’s communication efforts and activities has very recently emerged as a key agenda among public relations scholars and practitioners. While discussions on fandom and fan activism can be found extensively in the social sciences (e.g., Lee, 2011; Parry, Jones & Wann, 2014; Millward & Poulton, 2014), public relations as a field is yet to address fans as a public of interest. A few efforts have been made to build the connections between relationship management research (e.g., Bruning, Dials, & Shirka, 2008), public relations, and …
Lindenwood Signs Five-Year Deal With Under Armour,
2016
Lindenwood University
Lindenwood Signs Five-Year Deal With Under Armour, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Nonprofit Bootcamp Simulation To Equip Managers, Directors, And Volunteers,
2016
Lindenwood University
Nonprofit Bootcamp Simulation To Equip Managers, Directors, And Volunteers, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
The Corporate Social Responsibility In Lidl’S Communication Campaigns In Croatia And The Uk,
2016
Leeds Beckett University
The Corporate Social Responsibility In Lidl’S Communication Campaigns In Croatia And The Uk, Martina Topic, Ralph Tench
The Qualitative Report
The purpose of the paper was to investigate whether Lidl uses CSR communication in their Advertising and Communication Campaigns in two different business contexts, and if so, how. The paper built upon existing analyses of CSR Communication by analysing Lidl’s websites in both countries, and went step forward and analysed TV adverts of the company in both countries as well. The analysis discovered importance of the social context in using CSR to promote business, as well as a different communication management strategy where Lidl does not communicate with UK public as extensively as with the Croatian public due to different …
Nonprofit Administration Students Win National Award,
2016
Lindenwood University
Nonprofit Administration Students Win National Award, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Ada News - 02/15/2016,
2016
American Dental Association
Ada News - 02/15/2016, American Dental Association, Publishing Division
ADA News
Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.
Extreme Marketing Symposium At Lindenwood March 2,
2016
Lindenwood University
Extreme Marketing Symposium At Lindenwood March 2, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Adjunct Invited To Help Phd Students With Dissertations In U.K., Will Also Speak In D.C.,
2016
Lindenwood University
Adjunct Invited To Help Phd Students With Dissertations In U.K., Will Also Speak In D.C., Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Ada News - 02/01/2016,
2016
American Dental Association
Ada News - 02/01/2016, American Dental Association, Publishing Division
ADA News
Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.
How Narrative Focus And A Statistical Map Shape Health Policy Support Among State Legislators,
2016
Cornell University
How Narrative Focus And A Statistical Map Shape Health Policy Support Among State Legislators, Jeff Niederdeppe, Sungjong Roh, Caitlin Dreisbach
Research Collection Lee Kong Chian School Of Business
This study attempts to advance theorizing about health policy advocacy with combinations of narrative focus and a statistical map in an attempt to increase state legislators’ support for policies to address the issue of obesity by reducing food deserts. Specifically, we examine state legislators’ responses to variations in narrative focus (individual vs. community) about causes and solutions for food deserts in U.S. communities, and a statistical map (presence vs. absence) depicting the prevalence of food deserts across the United States. Using a Web-based randomized experiment (N = 496), we show that narrative focus and the statistical map interact to produce …
Think Socially But Act Publicly: Refocusing Csr As Corporate Public Responsibility,
2016
Singapore Management University
Think Socially But Act Publicly: Refocusing Csr As Corporate Public Responsibility, Soojin Kim, Jeong-Nam Kim, Laishan Tam
Research Collection Lee Kong Chian School Of Business
Current literature has identified many different definitions for the concept of corporate social responsibility (CSR). As a result, many organizations fail to implement and measure CSR strategically. This study reviews the different theories and concepts within CSR and suggests that the current scope of CSR activities is too large that organizations are unable to find a tangible link between CSR and their bottom line. Using two case examples, this study proposes refocusing the concept of CSR as corporate public responsibility (CPR) based on which organizations utilize the concept of publics to prioritize the groups to which they must fulfill their …
2016 February,
2016
Morehead State University
2016 February, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Press releases for February of 2016.
Nursing To Merge With Exercise Science To Form New School,
2016
Lindenwood University
Nursing To Merge With Exercise Science To Form New School, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Mfa In Writing Ranked Eight In Country By Nonprofit Colleges Online,
2016
Lindenwood University
Mfa In Writing Ranked Eight In Country By Nonprofit Colleges Online, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
'Like No Other' Grant Announced,
2016
Lindenwood University
'Like No Other' Grant Announced, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Professor Michael Mason Named University Chaplain,
2016
Lindenwood University
Professor Michael Mason Named University Chaplain, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
