Social Media Commons^™

New Media Business Models, Where Content And Commerce Collide: Strategies And Ethical Considerations For Success In A New Media World, Aryn Bea Sanderson

Journalism

Media practitioners are finding themselves at a crossroads. Due to increasing digitalization and decreasing funding for so-called traditional outlets, “new media” forms have emerged and, with those, new economic models to generate revenue. New media platforms diverge from old media archetypes in the way they utilize the interaction of content and commerce. The collision of content and commerce is both a novel idea for media sustainability and treacherous water for its credibility. This study analyzes a few key new media economic platforms - sponsored content in a digital-first publication, crowd funding stories and a ranked, e-commerce model - in hopes …

User Interface Design For Online Social Media, Jackie R. Hayes

Graphic Communication

The purpose of this study was to identify implementation techniques of a successful user interface for an online social media application. Interviews were conducted with three employees from three separate social media applications to compare how designers approach user interface design differently. The working professionals were asked a series of user interface design questions about the social media application for which they work and help design. The interview responses were compared to the results of the Voice of the Customer (VOC) survey where 100 online social media (OSM) users were surveyed at random about their user interface design preferences within …

On Predicting User Affiliations Using Social Features In Online Social Networks, Minh Thap Nguyen

Dissertations and Theses Collection (Open Access)

User profiling such as user affiliation prediction in online social network is a challenging task, with many important applications in targeted marketing and personalized recommendation. The research task here is to predict some user affiliation attributes that suggest user participation in different social groups.

The Art Of Personal Science, Jeff Fajans

The Transdisciplinary STEAM+ Journal

Quantified Self isn’t really about finding answers or solving problems—it’s about asking new questions.

What The Phub?, Kendall T. Wolf

SURGE

“Nobody talks to each other anymore.” When my grandfather said this as we sped down the highway, I wondered what to make of it. Is he simply being a negative elderly man, or is there some truth to the statement? Considering that I had been trying to tune out his questions with my headphones the whole drive, I guess I deserved some type of scolding. As his questions were repeated, my mother pointed out to my grandfather that I could not hear him, to which he shook his head and said, “Nobody talks to each other anymore.” Finally, I put …

Social Correlation In Latent Spaces For Complex Networks, Freddy Chong Tat Chua

Dissertations and Theses Collection (Open Access)

This dissertation addresses the subject of measuring social correlation among users within a complex social network. Social correlation is closely related to the measurement of social influence in social sciences. While social influence focuses on the existence of causal influence among users, we take a computational approach to measure correlation strength among users based on their shared interactions. We call this social correlation. To formally model social correlation, we propose a framework which contains two major parts. The first part is that of representing users behavior in a computationally efficient and accurate manner. For example, social media users perform many …

The Prevalence Of Gender Communication In Social Media, Alicia Eckman, Kelsey Fisher, Talia Stifter

Concordia Journal of Communication Research

The primary purpose of this study was to investigate the relationship between online self-disclosure and perceived appeal and define characteristics that individuals find appealing and unappealing in online self-disclosure. The findings from this study reveal significant differences in gender communication that distinctly affect the perceptions of online social media profiles. Using Deborah Tannen’s Genderlect theory, these gender differences are explained.

The Struggle Of Digital De-Cluttering, Nathan Holic

UCF Forum

To be a teacher is to shove all housekeeping tasks to those tight windows of time when the grading goes away. All semester long, dirty laundry piles up. The lawn grows unchecked. And then, just after my semester ends in December, or May, or August, I schedule long-overdue oil changes and haircuts and dental appointments.

Empowered And Engaged: Exploring Social Media Best Practices For Nonprofits, Tessa Warner, Alexis Abel, Frauke Hachtmann

College of Journalism and Mass Communications: Faculty Publications

Although nonprofits see value and potential in social media, many have not yet mastered social media and harnessed their full potential. This phenomenological study sought to identify the best social media strategies and tactics for effectively engaging existing and potential donors, volunteers and stakeholders, according to social media nonprofit professionals. Six themes emerged: listening to the audience; engaging instead of fundraising; sharing relevant, valuable and actionable content; being honest, accessible and responsive; using social media as part of a multi-channel strategy; and that measuring is mandatory.

Aaron Swartz’S Fbi Files

United States Department of Justice: Publications

Aaron Hillel Swartz (November 8, 1986 – January 11, 2013) was an American computer programmer, writer, political organizer and Internet Hacktivist.

Swartz was involved in the development of the web feed format RSS, the organization Creative Commons, the website framework web.py and the social news site, Reddit, in which he became a partner after its merger with his company, Infogami. Swartz's later work focused on sociology, civic awareness and activism.

He helped launch the Progressive Change Campaign Committee in 2009 to learn more about effective online activism. In 2010 he became a research fellow at Harvard University's Safra Research Lab …

Aaron Swartz’S Secret Service Files

United States Department of Justice: Publications

These documents concern the indictment in Massachusetts for downloading JSTOR content from MIT library network.

Parts 1 & 2 are included in the main document.

Additional files are linked below, as follows:

Part 3 (3 files) -- 379 pages, 4067 pages (spreadsheet), & 190 pages (photos)

Part 4 -- 1 page

Part 5 -- 1 page

Part 6 -- 1 page

Part 7 -- 7 pages

Part 8 -- 237,397 pages (yes)

Part 9 -- 90 pages

Part 10 -- 259 pages

Part 11 -- 17 pages

Part 12 -- (not released as of 9/29/2014)

Part 13 -- 254 pages …

A Picture Is Worth A Thousand Words: Chinese College Students’ Self-Presentation On Social Networking Sites, Qinghua Yang, Zongchao Li

Faculty Publications

Social media have provided new means of self-presentation. Because individuals are able to post notes, pictures, and videos, social media users can construct their personal images on social networking sites (SNSs) and build links with their various communities. This study aims to find out how Chinese college students perceive other users' online self-presentations and how they conduct their own self-presentations through posting pictures on SNSs. Using photo-elicitation as the primary methodology, the authors conducted two.focus groups with male and female participants respectively. With grounded theory as the framework, the qualitative data show gender differences in the attitudes towards extreme self-presentation, …

Cyberbook: An Introduction To Topics In Cyberculture, Western Kentucky Univeristy Department Of Communication

Communication Student Publications

No abstract provided.

The Lone Flower: A Collaborative Cybernovel, Western Kentucky University Department Of Communication

Communication Student Publications

No abstract provided.

The Public Sphere As Site Of Emancipation And Enlightenment: A Discourse Theoretic Critique Of Digital Communication, David Ingram, Asaf Bar-Tura

Philosophy: Faculty Publications and Other Works

Habermas claims that an inclusive public sphere is the only deliberative forum for generating public opinion that satisfies the epistemic and normative conditions underlying legitimate decision-making. He adds that digital technologies and other mass media need not undermine – but can extend – rational deliberation when properly instituted. This paper draws from social epistemology and technology studies to demonstrate the epistemic and normative limitations of this extension. We argue that current online communication structures fall short of satisfying the required epistemic and normative conditions. Furthermore, the extent to which Internet-based communications contribute to legitimate democratic opinion and will formation depends …

Knowledge Sharing And Social Media: Altruism, Perceived Online Attachment Motivation, And Perceived Online Relationship Commitment, Will W.K. Ma, Albert Chan

Support & Other Units (THEi)

Social media, such as Facebook and Twitter, have become extremely popular. Facebook, for example, has more than a billion registered users and thousands of millions of units of information are shared every day, including short phrases, articles, photos, and audio and video clips. However, only a tiny proportion of these sharing units trigger any type of knowledge exchange that is ultimately beneficial to the users. This study draws on the theory of belonging and the intrinsic motivation of altruism to explore the factors contributing to knowledge sharing behavior. Using a survey of 299 high school students applying for university after …

Viral Marketing, Kevin Y. Wang, Mark A. Rademacher

Scholarship and Professional Work - Communication

Viral marketing refers to the application of traditional word-of-mouth marketing to the online environment. Originally developed by Steve Jurvetson and Tim Draper in 1997, the term is used to describe online techniques designed to generate peer-to-peer conversation and buzz about a company, brand, product, or service. A message that contains something of value or appeal is diffused throughout members of a given social network, and ideally across networks, in an exponential fashion, much like the spread of a virus in medical parlance. The rapid adoption of digital and social media tools by politicians has led to an increased visibility and …

Strong-Tie Social Connections Versus Weak-Tie Social Connections, Mark A. Rademacher, Kevin Y. Wang

Scholarship and Professional Work - Communication

Discussions regarding the strength of social ties relate to social capital theory. As Robert Putnam describes it, social capital theory suggests that social networks have value at the micro (individual), meso (community), and macro (societal) levels. An individual's social network is comprised of multiple, multiplex social ties of varying strengths. Strong ties exist among individuals connected within densely knit, homogenous networks such as those involving kin and close friends. Weak ties exist among individuals connected within sparse, heterogeneous networks such as those involving acquaintances.

Media Versus Individual Frames And Horizontal Knowledge Gaps: A Study Of The 2010 Health Care Reform Debate Online, Kevin Y. Wang, David J. Atkin, Tuen-Yu Lau

Scholarship and Professional Work - Communication

This study explores the relationship between online news coverage, media use, and political knowledge in the contemporary media environment. Using the debate over health care reform legislation in 2010 as the backdrop, content analysis was performed on 1,268 stories from 10 online news outlets over a 1-month period to identify the media frames being perpetuated by more ideologically partisan versus nonpartisan media organizations. A survey was then conducted with 333 participants to investigate media audience news consumption patterns and their individual frames regarding the issue of health care reform. Results suggest that a person’s individual frames held concerning health care …

Get @ Us! Using Social Media To Market Libraries, Assist Patrons And Revitalize Outreach Efforts, Katy Kelly, Gwen Glazer

Roesch Library Faculty Publications

The rise of social media created a whole new world for libraries in terms of public relations, marketing, and outreach-and it has created a new world for library staff members as well. Social media, outreach, and marketing are integral parts of our day-to-day work at university libraries.

Our duties include managing our libraries' social media channel, through platforms that can reach thousands of people in an instant. These platforms provide jumping-off points for opportunities and challenges: keeping up with social media's charge to be instantaneous, fresh, and innovative while maintaining libraries' core values of helping users and facilitating knowledge.

We …