Entrepreneurial and Small Business Operations Commons^™

A Podcasting Series On Employing Podcasts As An Effective Marketing Method For Small Businesses, Sevohn Alexis Bree Hunter

Graduate Theses, Dissertations, and Problem Reports (ETD)

This time has been called the "Golden Age" of podcasting. The number of people listening to podcasts continues to grow year after year as the medium itself continues to evolve. The ability to target specific, or niche, audiences is one reason why podcasting is so attractive to consumers. This also makes podcasts useful for small businesses. Like podcasts, small businesses can target niche audiences and cater to specific needs. The purpose of this project was to investigate the benefits of podcast marketing as it pertains to the uncertainty reduction theory and to create a podcast that can serve as a …

The Future Of Fashion: Corporate Social Responsibility And Essential Marketing Strategies, Taite Jorgensen

CMC Senior Theses

This paper analyzes how fast fashion has impacted future trends of the fashion industry. Due to globalization, the fast fashion industry has been able to create new norms of over-consumerism and international labor. Because of this, the fast fashion industry is able to mass produce in a way consumers have never seen before, in addition to making it all at extremely low prices. However, fast fashion brands are only able to mass produce cheap goods through unethical methodologies; these methodologies include unsustainable materials and practices, inhuman labor conditions and wages, and by making sizes that exclude bigger bodies. Consumers are …

So, You Want To Be An Entrepreneur: Potential Factors That Lead To Founder And Startup Success, Joshua Robert Tatum

CMC Senior Theses

Throughout the last two decades, entrepreneurship and startup companies have skyrocketed. Adding significant value to the economy, entrepreneurialism has immense power to spark technological and social change in the world. Given the importance of entrepreneurialism, this paper will use a data-driven approach to discover significant factors that influence founder and startup company success. Founding startups is growing easier and becoming more prominent, yet the failure rates of these companies continue to settle around 90%, leaving many companies without the chance to reach their potential and have their full impact. Using a new dataset I have collected, I analyze company and …

Organic Production Of Livestock And Livestock Products In Nebraska, Elliott James Dennis

Extension Farm and Ranch Management News

First paragraph:

USDA “Certified Organic” is a form of production that has received considerable public attention in the last 10 years, particularly among small, beginning and/or minority farmers. Spiking retail prices for red meat and poultry have seemingly accelerated consumer’s interest in organic locally produced products. Consumers demonstrate their desire for these products by paying premiums when purchasing meat products. Producers receive premiums by either directly marketing live animals to consumers that are custom harvested or marketing animals to meat wholesalers. The primary difference is the way premiums are captured. Producers doing custom harvesting capture the full premium whereas producers …

Women Who Dared: Female Entrepreneurs Defy Odds To Start Businesses During Covid-19, Kinza Tahir

MSJ Capstone Projects

With leadership roles being increasingly won by women all over the world, society benefits in all aspects especially economically when women earn incomes. In the trying times of the COVID-19 pandemic, many women usually perceived as second class citizens of Pakistan have started their own ventures amidst the pandemic.

Changing The Industry’S Dynamics Covid 19’S Reversible Impacts On Pakistan’S Reviving Tourism, Mohammad Ali Syed

MSJ Capstone Projects

Pakistan’s tourism industry, still in its infancy, has taken a major hit during the corona virus pandemic.One such example is the Shigri’s native region of Gilgit-Baltistan welcomes millions of tourists during the spring-summer season, but with the pandemic in full spring during peak travel season, his guest house along with hundreds of hospitality businesses across Pakistan remained shut for months causing millions in losses to the economy.

Organisational Creative Climate And Knowledge Sharing In Fostering Innovative Work Behaviour Among Startups In Malaysia, Rosintansafinas Munir

Student Works (2020-2029)

Startups are crucial as it contributes to the thriving economy and national growth of Malaysia. Indeed, various government programmes and initiatives have been implemented over the years to flourish the startups entrepreneurial activities to ensure its sustainability. Noticeably, a significant number of startups failed within five years of business due to the high level of uncertainties and risks. In the new era of innovation, startups need to inculcate an innovative work behaviour to support the business performance as its creative and innovative mindset are the mechanisms to capture the competitive market rather than focus on the innovative product. Unfortunately, the …

Unl Digital Commons: Enhanced Online Distribution For Your Knowledge Capital, Paul Royster, Sue Ann Gardner

University of Nebraska-Lincoln Libraries: Presentations

A service of the UNL Libraries

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Busiest subdomain of unl.edu

We host & distribute: • Journal articles • Book chapters • Technical reports • Patents • Posters • Theses & dissertations • Extension materials • Educational resources • Brochures and news articles • Newsletters

Traffic comes via: Google 90% • Google Scholar 6% • Internal 2% • Baidu, Bing, etc., 2%

We can offer •Worldwide distribution • Metrics and analytics • Storage and preservation

Download maps of Europe, Asia, Africa, South America (past 90 days)

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The Likelihood Of Regional Triggers Under The Industry’S Proposed “75% Rule”, Elliott James Dennis

Extension Farm and Ranch Management News

First two paragraphs:

Concern about packing concentration has led to numerous requests for USDA to investigate the potential connection between packet concentration and depressed cattle prices. These calls for investigations and concerns about meatpacking concentration and impact on cattle prices are not new. The most recent concern raised by cattle producers about packer concentration was due to depressed fed cattle prices post-Holcomb fire and COVID-19 pandemic resulted in a USDA report and pending DOJ investigation.

Some legislation has been enacted as a result of previous investigations; most notably the Packers and Stockyards Act in the early 1920s. The recently proposed …

Influence Of Convenience, Time-Savings, Price, And Product Variety On Amazon Prime Members And Non-Prime Shoppers’ Online Apparel Purchase Intention, Md Rashaduzzaman

Department of Textiles, Merchandising and Fashion Design: Dissertations, Theses, and Student Research

The number of internet users and online shoppers in the United States has grown at an incredible rate over the past few decades. Greater convenience and availability of a wide assortment of apparel products at a cheaper price made online shopping very enticing to consumers. Amazon.com (Amazon) gained unprecedented popularity among consumers with its Amazon Prime program. Amazon’s retail revolutions changed consumer’s way of shopping and expectations. Both online and physical store retailers are facing tremendous pressure to fulfill that level of expectation. Thus, it is essential for retailers clearly understand the shopping expectations and preferences of Amazon Prime members …

Together We Stand: The Solidarity Effect Of Personized Sellers On Essential Workers, Katina Kulow, Kara Bentley, Priyali Rajagopal

Business Faculty Articles and Research

The current research examines how products from personized sellers operate as a source of social support and solidarity for essential workers who are experiencing elevated levels of occupational stress since the advent of COVID-19. A series of experiments show that consumers who view themselves as essential workers prefer products from personized sellers (e.g., Etsy) compared to nonpersonized sellers (e.g., Amazon). These effects are driven by higher feelings of solidarity made salient by the personized seller. Our findings document a novel way by which consumers who are experiencing significantly high levels of occupational stress during the COVID-19 pandemic may seek social …

Iba Newsletter [December 2020], Communications Department, Office Of The Registrar

IBA News

No abstract provided.

Entrepreneurial Finance: Analyzing The Demand For The Personal Guarantee, Walter W. Brown Ii, Kent T. Saunders

The Journal of Entrepreneurial Finance

This study contributes to the current body of entrepreneurial finance literature by analyzing multiple aspects of personal guarantees. We conducted a survey yielding 1,462 responses from owners or managers of incorporated small businesses geographically dispersed throughout the United States. Of these, 383 C or S corporations had loans in place during 2014. The survey focuses on personal guarantees used on five types of loans: lines of credit, mortgages, equipment loans, vehicle loans, and a loan type referred to as "other loans." We found the variation increase in personal guarantees for equipment loans, vehicle loans, and other types of loans during …

A Narrative Inquiry Exploring The Experiences Of Latina Entrepreneurs In South Central Texas, Alma Fernández Villanueva

Theses & Dissertations

Research Focus. The U.S. Hispanic population is the second-fastest-growing group followed by Asian Americans (Krogstad & Noe-Bustamante, 2019) and is the largest minority group in the United States (Duffin, 2020). In addition, the population of Latina women in the United States is rapidly growing and is projected to double by 2050 (Martinez-Restrepo & Stengel, 2017). On a microeconomic level, 40% of women in the United States are the primary economic source of income for their families, while on a macroeconomic level, almost 50% of women are in the workforce (DeWolf, 2017). Specifically, Latina women are becoming business owners through entrepreneurial …

The Corporate Venture Dyad: A Study Of The Impact Of Cultural Distance On Venture Performance., Tommie R. Welcher

Electronic Theses and Dissertations

Even though corporate ventures (CVs) provide many benefits to established corporations, they continue to fail at a high rate. Whereas research supports that a corporation can gain a parenting advantage over its competitors (Campbell et al., 1995), there is no evidence to support that starting more CVs leads to more successful CVs. Parenting advantage theory postulates that if a corporation with a parenting advantage starts a venture then that venture will be more successful than if any of their competitors had started the same venture (Campbell et al., 1995). CVs are typified by dynamism and innovation, but established corporations have …

A Nomological Network Analysis Of Innovation In Hospitality Education And Industry, Robert H. Rippee

UNLV Theses, Dissertations, Professional Papers, and Capstones

The development of a theory of innovation for hospitality innovation finds heightened importance due to the COVID-19 Pandemic that has unleashed a devastating and sustained disruption on global hospitality and tourism. The problem for research is that the industry lacks a taxonomy for research on innovation in hospitality. This study addresses the gap in understanding the nomological relationship between innovation constructs and the observable manifestations of innovation in the hospitality industry. This study used an emergent basic qualitative design of a phenomenon through data collected in three phases. Two large samples of literature and a series of focus groups comprised …

A Novel Method To Commercialize Medical Devices Initially Developed At California Polytechnic State University San Luis Obispo, Christina Grigorian

Master's Theses

California Polytechnic State University, San Luis Obispo is a university that encourages students to approach learning hands-on. As such, there is cutting-edge technology being developed by students in all departments on campus. Being that the university possesses an outstanding biomedical engineering department, there are groundbreaking medical devices that students are creating at Cal Poly SLO. These are devices that can better the lives of individuals suffering from ailments or fulfill needs in the medical industry. Subsequently, it is vital that these devices make it out of campus laboratories and into the hands of consumers. In order to move a product …

Firms’ Awareness And Opportunities Of An Ageing Population, Helen Mcguirk, Aisling Conwaylenihan, Niamh Lenihan

Dept. of Management & Enterprise Conference Material

Europe’s population is getting older; dependency ratios are set to double by 2060 and almost a fifth of the total population living in Europe are aged over 65. Such transformations and demographic change pose major challenges and potential benefits for the economy. Addressing the call in the literature for further research into the supply side of the silver economy, this research contributes to our understanding of firms’ awareness of this growing market and its economic potential. This research employs primary qualitative and quantitative data from eight regions in Europe to study how aware businesses are of the silver economy. In …

Firms’ Awareness And Opportunities Of An Ageing Population, Helen Mcguirk, Aisling Conwaylenihan, Niamh Lenihan

Conference Papers

Europe’s population is getting older; dependency ratios are set to double by 2060 and almost a fifth of the total population living in Europe are aged over 65. Such transformations and demographic change pose major challenges and potential benefits for the economy. Addressing the call in the literature for further research into the supply side of the silver economy, this research contributes to our understanding of firms’ awareness of this growing market and its economic potential. This research employs primary qualitative and quantitative data from eight regions in Europe to study how aware businesses are of the silver economy. In …

Do User-Generated Ratings Affect Hotel Valuations? – An Analysis Of The Chicago Hotel Market, Shailesh Patel

Dissertations

Today’s travelers are increasingly relying on aggregated online opinions to make purchase decisions. One of the sectors most impacted by these online reviews is the hospitality industry, where consumer review websites such as TripAdvisor, Expedia, and Bookings.com play a critical role in influencing consumer's choice of hotel and the price they will pay for the room. Recently, there have been studies investigating the various aspects of user-generated online reviews and ratings. The purpose of this paper is to investigate the impact of user-generated ratings on hotel valuations. Our paper does this using regression analysis to study the impact of TripAdvisor …