American Dental Association Statement On Regular Brushing And Flossing To Help Prevent Oral Infections,
2013
American Dental Association
American Dental Association Statement On Regular Brushing And Flossing To Help Prevent Oral Infections, American Dental Association
News Releases
This collection includes standard news releases, information kits and other documents distributed for publicity, information, announcements of events, etc. as issued from the ADA. Items included in this collection are archival and any costs, links, contact information, or other figures may be out of date. Please contact the ADA to verify information.
How Strong Is The Pull Of The Past? Measuring Personal Nostalgia Evoked By Advertising,
2013
Old Dominion University
How Strong Is The Pull Of The Past? Measuring Personal Nostalgia Evoked By Advertising, Altaf Merchant, Kathryn Latour, John B. Ford
Marketing Faculty Publications
Marketers frequently evoke personal nostalgia in their advertising. To date, scales have been developed to measure the propensity to get nostalgic but not the actual dimensions of personal nostalgia. Results from four studies show that advertising-evoked personal nostalgia comprises four correlated but distinct dimensions: past imagery, positive emotions, negative emotions, and physiological reactions. This multidimensional scale showed a high level of validity and reliability. Moreover, due to careful choice of sampling frames, the study demonstrates a high level of external generalizability. Evaluating nostalgia-based advertising using the study's multidimensional scale may provide marketers with strategic insights for developing and fine-tuning advertising …
The Search For Externally Sourced Knowledge: Clusters And Alliances,
2013
University of Richmond
The Search For Externally Sourced Knowledge: Clusters And Alliances, Stephen Tallman
Management Faculty Publications
External sources of knowledge have become more important to firms as they have dispersed their value-adding operations around the globe and outsourced them to alliances. The global network firm has access to a rich store of external knowledge – but what do we know about accessing this treasure trove? The purpose of this paper is to summarize key ideas behind the research on alliance networks with clusters to better understand when, how, and why firms would use one or the other, or both, approaches to accessing external sources of knowledge, and to suggest new directions for both practice and scholarship.
A Narrative Approach To Delivering Bad News In Organizations: Effective Or Not?,
2013
Sacred Heart University
A Narrative Approach To Delivering Bad News In Organizations: Effective Or Not?, Michael S. Carriger
WCBT Faculty Publications
Purpose: This paper presents empirical evidence for the use of narrative to deliver bad news within an organization, specifically bad news about layoffs. The attempt is to extend previous empirical work, using narrative by senior leadership to convey corporate strategy, to a different leadership challenge and further explicate a model for understanding the effectiveness of narrative as a leadership communication tool. Design/Methodology/Approach: The paper presents further original research on the effectiveness of narrative as a leadership tool. And theoretical implications for leaders seeking effective communication tools are explored. Findings: Data presented to substantiate that narrative use, as opposed to a …
Lexis In Chemical Engineering Discourse: Analyzing Style In Chemical Engineering Research Articles Through A Rhetorical Lens,
2013
Missouri University of Science and Technology
Lexis In Chemical Engineering Discourse: Analyzing Style In Chemical Engineering Research Articles Through A Rhetorical Lens, David Lamar Young
Masters Theses
"This study examines the style of chemical engineering research articles to discover stylistic trends that may be applicable to authors looking to publish their own research. Rhetorical stylistic analysis was used as a research method to allow for thorough analysis of all articles in the sample. Ten research articles from the two prominent chemical engineering journals were chosen using specific criteria to constitute a sample of articles that could most accurately represent the population of chemical engineering research articles. Each article was then analyzed line by line to identify markers of chemical engineering research article style, including the following: ▬Use …
Women Authors Of Technical Writing Textbooks From 1923 To 1973,
2013
Missouri University of Science and Technology
Women Authors Of Technical Writing Textbooks From 1923 To 1973, Melissa Nicole Wampler
Masters Theses
"The published histories of technical writing textbooks do not usually include many women-authored textbooks. To find out why women-authored textbooks have been marginalized in these pedagogical histories, I selected seven women-authored textbooks and four men-authored textbooks published from 1923 to 1973, investigated the backgrounds of the authors and key features of their textbooks, and used the collected data to compare the women-authored textbooks to the men-authored textbooks. I was not able to find any reason why the women-authored textbooks have been or should be marginalized in histories of technical writing textbooks; however, my study had several limitations. My thesis begins …
The Transfer Of Military Culture To Private Sector Organizations: A Sense Of Duty Emerges,
2013
Embry Riddle Aeronautical University
The Transfer Of Military Culture To Private Sector Organizations: A Sense Of Duty Emerges, Janet K. Tinoco, Anke Arnaud Ph.D.
Publications
As a government institution, the United States (US) Department of Defense (DOD) wields powerful influence on private sector organizations in the defense industry beyond the implications of public policy. In our conceptual research, we study the DOD as a key customer stakeholder in these organizations and investigate the influence of its military culture on these private sector organizations. By analyzing the culture of the DOD, we uncover a new dimension, sense of duty, not previously studied in mainstream organization literature. We propose that this dimension transfers from the DOD to its private sector suppliers in the defense industry via interorganizational …
2013 January,
2013
Morehead State University
2013 January, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Press releases for January of 2013.
2013 Web Features,
2013
Morehead State University
2013 Web Features, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Web features for 2013.
The Personal, Political, And The Virtual? Redefining Female Success And Empowerment In A Post-Feminist Landscape,
2013
University of New Hampshire - Main Campus
The Personal, Political, And The Virtual? Redefining Female Success And Empowerment In A Post-Feminist Landscape, Linda Elizabeth Chardon
Honors Theses and Capstones
No abstract provided.
Neutrosophic Emergencies And Incidences,
2013
University of New Mexico
Neutrosophic Emergencies And Incidences, Florentin Smarandache, Stefan Vladutescu
Branch Mathematics and Statistics Faculty and Staff Publications
No abstract provided.
Determinants Of Corporate Environmental And Social Disclosure In Chinese Listed Mining, Electricity Supply And Chemical Companies Annual Reports,
2013
Edith Cowan University
Determinants Of Corporate Environmental And Social Disclosure In Chinese Listed Mining, Electricity Supply And Chemical Companies Annual Reports, Junru Zhang
Theses: Doctorates and Masters
As the environmental and social disclosing systems have been developed over decades, the climate of corporate environmental and social responsibility is becoming mature nowadays globally. What and how environment-sensitive companies (i.e. companies that are more likely to do environmental damages) disclose such information voluntarily are extensively concerned by the public, especially in China, where strong debatable issues constantly raise as a result of the rapid economic growth. Corporate environmental and social responsibility is no longer an international obligation but a domestic demand for China. This study will enhance our understanding of a very important issue in arguably the world's most …
Sb&E Students Win Chevy Marketing Competition,
2012
Lindenwood University
Sb&E Students Win Chevy Marketing Competition, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Campus Offices To Close For Christmas, New Year’S,
2012
Lindenwood University
Campus Offices To Close For Christmas, New Year’S, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Ada News - 12/10/2012,
2012
American Dental Association
Ada News - 12/10/2012, American Dental Association, Publishing Division
ADA News
Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.
Accelerated Business Programs Earn Acbsp Accreditation,
2012
Lindenwood University
Accelerated Business Programs Earn Acbsp Accreditation, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Playing At Work: Creating A Physically Creative Training Center,
2012
Buffalo State College
Playing At Work: Creating A Physically Creative Training Center, Christine Grotke
Creativity and Change Leadership Graduate Student Master's Projects
This project explores the idea of fostering creativity in the physical work environment through the use of a training center. The training center would be a place where employees and management of an organization could learn about the Creative Problem Solving process using elements such as play, incubation, and an individual’s interaction with their physical surroundings. Once the physical requirements of what makes a creative environment are learned in the training center, the techniques could then be applied to the workplace in order to encourage a more productive and positive atmosphere. The research and different studies in this paper help …
2012 December,
2012
Morehead State University
2012 December, Office Of Communications & Marketing, Morehead State University.
Morehead State Press Release Archive, 1961 to the Present
Press releases for December of 2012.
Melbourne Mandate: Key Document Defining The Direction Of The Global Pr Industry And Endorsed By 160 000 Professionals,
2012
Singapore Management University
Melbourne Mandate: Key Document Defining The Direction Of The Global Pr Industry And Endorsed By 160 000 Professionals, Jurrien Gregor Halff, Daniel Tisch, Anne Gregory, Jean Valin
Research Collection Lee Kong Chian School Of Business
No abstract provided.
Divided We Stand: Defying Hegemony In Theory And Practice,
2012
Leeds Metropolitian University
Divided We Stand: Defying Hegemony In Theory And Practice, Anne Gregory, Gregor Halff
Research Collection Lee Kong Chian School Of Business
The last decade has seen the world becoming increasingly complex. One way of dealing with complexity, according to Schwab (2010a), is to look for certainties or solutions that impose order by simplifying. The authors contend that this is also happening in public relations practice and the academy. They criticise attempts to produce global models which lead to hegemony and argue for maintaining a diversity that reflects reality. They take the cases of the UK and Singapore as respective exemplars where hegemony has succeeded and where it needs to be resisted. They call for a professional and epistemological stand against hegemony.
