Open Access. Powered by Scholars. Published by Universities.®

Public Relations and Advertising Commons™

Open Access. Powered by Scholars. Published by Universities.®

Discipline
Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 631 - 660 of 6863

Full-Text Articles in Public Relations and Advertising

Ua12/2/1 College Heights Herald, Vol. 95, No. 18, Wku Student Affairs Feb 2020

Ua12/2/1 College Heights Herald, Vol. 95, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Lamb, Cassady. Posted Up: Local Apartment Complexes Are Suing the United States Post Office
  • Williams, Matthew. WKU to be Evaluated by Higher Education Consulting Firm
  • Collins, Michael. Strategic Sustainability Plan to be Developed
  • Stack, Madalyn. Editorial Cartoon re: Racism
  • Black History Month: Past & Present
  • Warner, Casey. Kentucky Canabis Laws Are Behind the Times – Marijuana
  • Dobbs, Jack. Bitter Sweet – Chocolate Festival, Hospice of Southern Kentucky
  • Metcalf, Taylor. Fast Fashion
  • Lowe, Julianna. Sustainable On-campus Bathroom Practices, In Public or Private
  • Gaylord, Kaden. WKU Softball …


Ua12/2/1 College Heights Herald, Vol. 95, No. 17, Wku Student Affairs Feb 2020

Ua12/2/1 College Heights Herald, Vol. 95, No. 17, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Coyle, Cameron. Cut It Out – Athletics
  • Williams, Matthew. Students Are More Concerned with Debt than Pursuing Interests
  • Robinson, Andrew. Former Herald Editor Questions WKU Legitimacy as FBS Contender – Football
  • Valentines from the College Heights Herald
  • Bass, Morgan. Old Town Rodeo
  • Lowe, Julianna. Black History – Intercultural Student Engagement Center
  • Love Notes
  • Gaylord, Kaden. WKU Softball Finishes Opening Weekend Above .500
  • Bunton, Gabby. Entrepreneur Runs Two Businesses, On to Honor Mother – Kira Bowling
  • Wells, Elliott. Poetic Camron Justice – Basketball
  • Gadd, Matt. Lady …


Ua12/2/1 College Heights Herald, Vol. 95, No. 16, Wku Student Affairs Feb 2020

Ua12/2/1 College Heights Herald, Vol. 95, No. 16, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Alvey, Rebekah. Too Close to Home: WKU Halts Travel to China Due to Coronavirus
  • Lamb, Cassady. The End of Curbside Recycling Pickup in Warren County
  • Hobbs, Jack. Endowments Made to ISEC, Student Publications
  • Rexing, Brody. Andy Beshear’s Budget Address Emphasizes Education First
  • Bertucci, Leo. Academic Calendar to Include Shorter Winter Break
  • Stack, Madalyn. Editorial Cartoon re: Recycling
  • Recycling & Waste Crisis
  • Steele, Emma. In Her Honor – Megan Davidson
  • Latture, Katelyn. We Can Do Hard Things – Megan Davidson
  • Marshall, Olivia. Top Crops Gives Opportunities …


Adding Insult To Rivalry: Exploring The Discord Communicated Between Rivals, Jennifer L. Harker, Jonathan A. Jensen Feb 2020

Adding Insult To Rivalry: Exploring The Discord Communicated Between Rivals, Jennifer L. Harker, Jonathan A. Jensen

Faculty & Staff Scholarship

Purpose – The purpose of this research is to extend current knowledge regarding rivalry communication among sport consumers to better understand how rivals behave with one another when they communicate.

Design/methodology/approach – This national survey of US sport consumers used a novel approach to explore whether and with whom rivals discuss National Football League (NFL) game outcomes. The survey captured both uniplex and multiplex data by asking respondents to name rival discussants with whom they had recently interacted, and the fan behaviors they exchanged with those named rival discussants.

Findings – Through use of this novel data collection approach, new …


Ua12/2/1 College Heights Herald, Vol. 95, No. 15, Wku Student Affairs Jan 2020

Ua12/2/1 College Heights Herald, Vol. 95, No. 15, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Alvey, Rebekah. A Look Inside the Legacy of Barbara Burch
  • Breu, Natasha. New Process for Instructor Contracts to Be Presented
  • Dobbs, Jack. WKU Officials Begin Forming Greek Advisory Board
  • Kohley, Chris. Year in Review – 2019
  • Things You Missed Over Break – Timothy Caboni, Football, Faculty Senate
  • Stack, Madalyn. Editorial Cartoon re: Free Speech
  • Dressman, Jake. Speak Up! Free Speech & Civility in the Election Year
  • Student Press Freedom
  • Holland, Kelley. Too Cool for School – Trends, Fads
  • Holland, Kelley. Glam Punk Band Determined to …


Sorry Is Not Enough: Apology As A Crisis Management Tactic, Amiso M. George Jan 2020

Sorry Is Not Enough: Apology As A Crisis Management Tactic, Amiso M. George

International Crisis and Risk Communication Conference

Public admissions of personal or professional misdeeds, followed by apologies by high profile individuals and organizations are strategies and tactics of image restoration when a reputation is damaged. Although the ritual of an apology is an expected societal norm sometimes, they can make matters worse. Apology is effective depending on the offense, the place, time, language, tone of apology and if the recipient of the apology is willing to accept it. Another important element is the cultural factor. Apology that does not adhere to perceived cultural norms may not be received positively; thereby worsening the crisis situation. In 2018 and …


Mind The Gap: Understanding Stakeholder Reactions To Different Types Of Data Security, Audra Diers-Lawson, Amelia Symons Jan 2020

Mind The Gap: Understanding Stakeholder Reactions To Different Types Of Data Security, Audra Diers-Lawson, Amelia Symons

International Crisis and Risk Communication Conference

Data security breaches are an increasingly common problem for organizations, yet there are critical gaps in our understanding of how different stakeholders understand and evaluate organizations that have experienced these kinds of security breaches. While organizations have developed relatively standard approaches to responding to security breaches that: (1) acknowledge the situation; (2) highlight how much they value their stakeholders’ privacy and private information; and (3) focus on correcting and preventing the problem in the future, the effectiveness of this response strategy and factors influencing it have not been adequately explored. This experiment focuses on a 2 (type of organization) x …


Crisis Communication Strategies Of Police Organizations Subsequent Negative Public Perception And Media Framing, Alexia Knox Jan 2020

Crisis Communication Strategies Of Police Organizations Subsequent Negative Public Perception And Media Framing, Alexia Knox

International Crisis and Risk Communication Conference

This research task examines crisis communication strategies of police organizations acting as spokespersons, subsequent negative public perceptions of police organizations, while attempting to understand how external and some internal variables, particularly, human processes of emotions and behaviors of police officers, victims of violence and minority groups, might contribute to negative crisis outcomes, as described in the regenerative crisis model, as the crisis becomes more prevalent and persuasive through media framing.


Building Resilience For Stronger Communities, Barbara Gainey Jan 2020

Building Resilience For Stronger Communities, Barbara Gainey

International Crisis and Risk Communication Conference

Much of the early research in crisis management and crisis communication centered on the core competencies of crisis response: why do we need to plan for crises; what are the stages of effective crisis planning; what theoretical perspectives are helpful to scholars and practitioners; and what are the steps of an up-to-date crisis plan. Delineation of these core competencies goes on. Among these competencies, the crisis stage meriting the least attention arguably is post-crisis, the critical days and weeks immediately following the formal resolution of the crisis. Research attention has often focused on recovery and learning, positioning the organization for …


Let’S Get Personal: The Influence Of Personality Type Assessments On Team Communication And Structure, Kylee Baldwin, Selena Moua, Taylor Perryman, Alyssa Hayden Jan 2020

Let’S Get Personal: The Influence Of Personality Type Assessments On Team Communication And Structure, Kylee Baldwin, Selena Moua, Taylor Perryman, Alyssa Hayden

Concordia Journal of Communication Research

The balance of understanding and discussing personality types is a potential advantage to the effectiveness of a team’s work ethic and communication. Working in a team with members of different personality types that know how to work well with other personality types will achieve team effectiveness more efficiently than a team with a lack of understanding on their own and others’ personality types. It is predicted that the Truity's Type Finder Personality Test on personality types will have a strong, positive impact on overall team performance and team effectiveness. In addition, it can also be predicted that the team that …


Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU volleyball team in 2020.


Ua19/16/1 Wku Lady Topper Basketball Media Guide, Wku Athletic Media Relations Jan 2020

Ua19/16/1 Wku Lady Topper Basketball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2020-21 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.


Ua19/16/2 Golf Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Golf Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU golf teams in 2020.


Ua1b3 Confederates In Our Attic - Discussion Guide, Wku Naming & Symbols Task Force Jan 2020

Ua1b3 Confederates In Our Attic - Discussion Guide, Wku Naming & Symbols Task Force

WKU Administration Documents

Guidelines created by the WKU Naming & Symbols Task Force for conversations regarding naming of buildings for Confederate sympathizers.


Ua1b3 Confederates In Our Attic - Discussion Guide 2, Wku Naming & Symbols Task Force Jan 2020

Ua1b3 Confederates In Our Attic - Discussion Guide 2, Wku Naming & Symbols Task Force

WKU Administration Documents

Short discussion guide created by the WKU Naming & Symbols Task Force for use in consideration of renaming buildings honoring Confederate sympathizers.


Ua19/16/1 Hilltopper Volleyball Media Guide, Wku Athletic Media Relations Jan 2020

Ua19/16/1 Hilltopper Volleyball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

Athletic media guide for volleyball team.


Ua35/3 Memoranda, Wku Provost Jan 2020

Ua35/3 Memoranda, Wku Provost

WKU Administration Documents

2020 memoranda issued by the WKU Provost to faculty & staff via email.

  • Center for Innovative Teaching & Learning January Workshops
  • Fall to Fall Retention of All FFY as of Census by Selected Categories
  • Updates fromt the Provost
  • COVID-19
  • COVID-19 or Coronavirus Update
  • COVID-19 Update from the Provost's Office
  • Announcing the 2020 College Faculty Award Winners
  • WKU Announces New Associate Provost for Research & Graduate Education
  • Budget Communication
  • Summer School Updates from the Provost
  • Amendment to PDF Policy
  • FY2020-21 Budget Executive Committee Recommendations
  • Provost's Message


Ua19/16/1/5 Lady Topper Golf 2019-20 Season Statistics, Wku Athlteic Media Guide Jan 2020

Ua19/16/1/5 Lady Topper Golf 2019-20 Season Statistics, Wku Athlteic Media Guide

WKU Administration Documents

Statistical analysis of the 2019-20 women's golf team season.


Ua25 Memoranda, Wku Strategy, Operations & Finance Jan 2020

Ua25 Memoranda, Wku Strategy, Operations & Finance

WKU Administration Documents

Memoranda issued by WKU Strategy, Operations & Finance to faculty & staff via email.

  • Bookstore
  • Staff Excellence Awards
  • Campus Update


Ua19/16/2 Tennis Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Tennis Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU tennis teams in 2020.


Ua19/16/2 Baseball Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Baseball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU baseball team in 2020.


Ua19/16/2 Softball Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Softball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU softball team in 2020.


Ua19/16/2 Athletic Media Relations Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Athletic Media Relations Press Releases, Wku Athletic Media Relations

WKU Administration Documents

General WKU athletic press releases for 2020.


Ua19/16/1/1 Hilltopper Baseball 2020 Media Guide, Wku Athletic Media Relations Jan 2020

Ua19/16/1/1 Hilltopper Baseball 2020 Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2020 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.


Ua10/1 Vitality Report, Wku Suzanne Vitale Clinical Education Complex Jan 2020

Ua10/1 Vitality Report, Wku Suzanne Vitale Clinical Education Complex

WKU Administration Documents

Newsletter created by and about the Suzanne Vitale Clinical Education Complex.

  • Moore, Mary. From the Director's Desk
  • Mudd, Aaron. WKU Breaks Ground on Residential Program for Adults on Autism Spectrum - LifeWorks
  • Swietek, Molly. Fellowship Continues at WKU Public Broadcasting
  • Kersting, Frank. What is CEC's Value to WKU?
  • Whittinghill, Cindi. A Caregiver's Perspective - Renshaw Early Childhood Center
  • Sales, Shannon. Financial Education Added for Familes
  • Sales, Shannon. Family Fun Day 2020 Date Released
  • Schaeffer, Beth. RECC Students Say Hello in Many Languages
  • Collins, Peyton. Circle of Support Students Thrive
  • Sales, Shannon. Special Needs Expo Offers Families Hope
  • Hudson, Caroline. Literacy …


Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations Jan 2020

Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU track & field teams in 2020.


Ua19/16/1/5 Hilltopper Golf 2019-20 Season Statistics, Wku Athletic Media Relations Jan 2020

Ua19/16/1/5 Hilltopper Golf 2019-20 Season Statistics, Wku Athletic Media Relations

WKU Administration Documents

Statistical analysis of the 2019-20 men's golf team season.


Framing Sports’ Corporate Social Responsibility: U.S. Women’S Vs. Men’S Soccer Leagues, Paul Schattschneider Jan 2020

Framing Sports’ Corporate Social Responsibility: U.S. Women’S Vs. Men’S Soccer Leagues, Paul Schattschneider

Honors Program Theses

Professional sports are a rich industry for corporate social responsibility (CSR) research because today’s sports organizations are big businesses that generate shared identities and strong affective connections among fans, teams, and players. Further, today’s professional sports consumers expect organizations to behave in socially responsible ways and to give back to their communities. While nearly every sports organization, like most other major businesses, practices CSR, sports teams are in a unique position because they receive greater media coverage than other businesses. Not all of this coverage is positive, however, as news reports about the controversy over compensation inequities in women’s soccer …


2020 Icrcc Proceedings Table Of Contents, Conference Organizers Jan 2020

2020 Icrcc Proceedings Table Of Contents, Conference Organizers

International Crisis and Risk Communication Conference

These proceedings are a representative sample of the presentations given by professional practitioners and academic scholars at the 2020 International Crisis and Risk Communication Conference (ICRCC) held March 9-11, 2020. The ICRCC is an annual event that takes place the second week in March in beautiful sunny Orlando, Florida. The conference hosts are faculty and staff from the Nicholson School of Communication and Media. The goal of the ICRCC is to bring together prominent professional practitioners and academic scholars that work directly with crisis and risk communication on a daily basis. We define crisis and risk broadly to include, for …


Is All Publicity Good Publicity? Ask Peloton, Rodney Andrew Carveth Jan 2020

Is All Publicity Good Publicity? Ask Peloton, Rodney Andrew Carveth

International Crisis and Risk Communication Conference

Controversial ad campaigns from companies such as Nike have suggested that “any publicity is good publicity.” This case study of a controversial 2019 advertising campaign by Peloton, where one its ad not only was critically panned, but resulted in Peloton losing nearly $1 billion in market value. The case shows that not only was Peloton tone deaf about the message the company is putting out there, it defended itself by insulting its consumer base.