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Features Of Headline Formation In Advertising Text, Aziza Muminova 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

Features Of Headline Formation In Advertising Text, Aziza Muminova

Philology Matters

The article deals with the system of advertising texts. Advertising is described as a phenomenon of modern society; it is such information that affects the mass consciousness; analyzing these structures one can learn that most of the advertising headlines are composed of simple sentences. The impact of advertising on the consciousness of people has a psychological impact on perception. It is advertising that enables the relationship between the addressee and the addresser, playing an important role in informing people. Advertising texts are created to purposefully induce influence and to increase the demand for the advertised product or services. Before choosing …


An Overview Of Automated Translation And Its Linguistic Problems, Zahriddin Xaitqulov 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

An Overview Of Automated Translation And Its Linguistic Problems, Zahriddin Xaitqulov

Philology Matters

Language, as the information carrier, has become the most significant means for humans to communicate. However, it has been considered as the barrier of communications between people from different countries. The problem of converting a language quickly and efficiently has become a problem of common concern for humanity. In fact, the demand for language translation has greatly increased in recent times due to effect of cross-regional communication and the need for information exchange. Most material needs to be translated, including scientific and technical documentation, instruction manuals, legal documents, textbooks, publicity leaflets, newspaper reports, etc. The issue is challenging and difficult …


Linguacultural Aspects Of Rhetoric Discourse In Tourism Advertising, Aziza Kholboboeva 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

Linguacultural Aspects Of Rhetoric Discourse In Tourism Advertising, Aziza Kholboboeva

Philology Matters

This article examines the nature of the discourse of advertising. The focus is on the tourism advertising, which is directed towards the promotion of some product or service to the general public or travelers. The article, however, is not meant to exhaust all the aspects of this particular discourse, or present an answer to all the problems it poses. Rather, it aims at uncovering the basic, essential elements of the most pervasive, influential and inescapable discourse of the XXI century – the advertising text. It focuses on the interaction of language, image and layout, and tries to examine advertising persuasive …


Linguistic Investigation Of Conditional Relationships In The World Linguistics, Islom Minnikulov 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

Linguistic Investigation Of Conditional Relationships In The World Linguistics, Islom Minnikulov

Philology Matters

The article is devoted to the investigation of the problem of conditional relationships and their expression peculiarities in the world linguistics. In particular, a special emphasis is placed on the discussion of leading approaches, perspectives from which conditional relationships are studied, their representation and classification from different viewpoints. The aim of the research is determined by the analysis of the expression of conditional relationships from different perspectives and the formulation of main principles and basis of such approaches to the study of the issue under discussion. The following tasks have been set to reach the goal: a) description of the …


The Importance Of Developing Teachers' Assessment Literacy Competence, Kamola Muradkasimova 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

The Importance Of Developing Teachers' Assessment Literacy Competence, Kamola Muradkasimova

Philology Matters

The following article is based on the action research done among English as foreign language (EFL) educators to identify the language assessment literacy level; hence, educational assessment has always been an integral element of teaching. The principle aim in undertaking the following research was to investigate the language assessment level of EFL teachers at Higher Educational Institutions (HEI) and mitigate the barriers to success in gaining procedural/ conceptual level of assessment literacy. There are many studies on language assessment literacy, taking the definition of assessment literacy as the root and focusing on the competence of language teachers, there exist several …


Comparative Analysis Of Mythological Names And Mythologisms In The English And Uzbek Literature, Darmonoy Urayeva, Gulbahor Nazarova 2021 Bukhara State University, Bukhara, Uzbekistan

Comparative Analysis Of Mythological Names And Mythologisms In The English And Uzbek Literature, Darmonoy Urayeva, Gulbahor Nazarova

Philology Matters

It is surprising that in English and Uzbek folklore and literature there are similarities in the expression of mythological images, despite the fact that they are from different language systems and different continents far from each other. British folklore is rich in a variety of images, which, with their distinctive features, have a place not only in English but also in world literature. Such images are distinguished by their versatility and have both negative and positive character traits. No matter which world literature we look at, we can find the translation of myths, legends, and fairy tales in that language …


Principles Of Improving Sociolinguistic Competence Among Students Of Philological Universities, Sevara Ziyaeva 2021 Uzbekistan State World Languages University, Tashkent, Uzbekistan

Principles Of Improving Sociolinguistic Competence Among Students Of Philological Universities, Sevara Ziyaeva

Philology Matters

Developing sociolinguistic competence of philology students focuses on training and actualization of a certain set of components of sociolinguistic competence - the sociolinguistic paradigm that imposes a specific form on the individual speech behavior depending on the given social environment and the prevailing social and communicative context. The training system for the improvement of sociolinguistic competence of students should be based on didactic and methodological principles, enriched with special sociolinguistic content, which is the basis for the improvement of knowledge, skills, and abilities of students to build their speech behavior based on the speech profile of the interlocutor, taking into …


Origin Of The Term "Satire" In Fiction, Mukadas Murodova 2021 Pedagogical Institute of Termez State University, Termez, Uzbekistan

Origin Of The Term "Satire" In Fiction, Mukadas Murodova

Philology Matters

The article provides an in-depth analysis of the history of the origin of the term satire types of satire, definitions of the term satire in encyclopedias and scientific dictionaries. Representatives of satire in Russian, English and Uzbek literature are also mentioned. The article also includes opinions of famous scholars on satire, as well as their translation into Uzbek.
The genre of satire has evolved since ancient times and covered almost all types of fiction. The satirist writers exposed the social events of the period in which they lived with humor and satire. They put the final conclusion on their works …


An Experimental Study To Investigate The Use Of A Language Portfolio In Developing Students’ Autonomous Learning And Reflective Thinking Skills, Khikmatullo Urazbaev 2021 Westminster International University in Tashkent, Tashkent, Uzbekistan

An Experimental Study To Investigate The Use Of A Language Portfolio In Developing Students’ Autonomous Learning And Reflective Thinking Skills, Khikmatullo Urazbaev

Philology Matters

Present day educational systems around the world strongly focus on developing students’, graduates and professionals’ autonomous learning skills, reflective thinking skills and self-assessment skills. In many studies related to the above-mentioned skills development, portfolio pedagogy is a central subject of discussion. The aim of the study was to experimentally test the potential of the Uzbek Model of European language portfolio in promoting pre-service English teacher training program for students’ autonomous learning, and reflective thinking skills. The experimental study on portfolio implementation was carried out among first-year students of three local universities in Uzbekistan. 651 students from three sample institutions took …


Babur, Eiji Mano, Nargiza Hamidova 2021 Kyoto University, Kyoto, Japan

Babur, Eiji Mano, Nargiza Hamidova

Philology Matters

Zakhiriddin Muhammad Babur is a historical figure, king and poet who founded the Great Mughal Empire in India. His work "Baburnama" is a unique source that describes the political and social life, geographical location, culture, as well as his own experiences and feelings of the peoples who lived and worked in the 16th century. He left a unique legacy as a literary critic. In his book “Babur”, Eiji Mano compares Babur to Nobunaga Oda, the hero of Japan at the time. Babur, the founder of the Mughal Empire in India, was born in Uzbekistan, and the secret of Babur's popularity …


A Corpus Study Of The Conceptualization Of Learners In Applied Linguistics, Tan Ken Siang 2021 Universiti Malaya

A Corpus Study Of The Conceptualization Of Learners In Applied Linguistics, Tan Ken Siang

Student Works (2020-2029)

The differing views on language learners across the relevant literature have been observed. With the observed changes in ideology in looking at language learners, it would be good to investigate how the applied linguistic research community varies over time, mainly in conceptualizing learners as the focus of the disciplinary studies and discussions. Despite this interest, very little is known about how the change of views on learners has been portrayed in the Applied Linguistics field. How is the learner conceptualized in research articles in a period of 10 years of research in Applied Linguistics (from 1950-2016), and what are the …


Brown's Stages Of Morphosyntactic Development Applied To The Typical Development Of Italian, Marie Laiche 2021 Louisiana State University and Agricultural and Mechanical College

Brown's Stages Of Morphosyntactic Development Applied To The Typical Development Of Italian, Marie Laiche

LSU Master's Theses

Background: In A First Language (1973), Roger Brown called for an increase in crosslinguistic data and analysis of morphosyntax across languages as more research in this field is crucial for working out the overarching determinants of language acquisition order and for the ability to accurately compare child language acquisition across different languages. An increase in this research would benefit linguistic researchers and speech-language-pathologists offering services to or evaluating children speaking a different language or more than one language. The current study seeks to add to the field of crosslinguistic research by adapting Brown’s guidelines of English language acquisition to the …


Dani: Front-Line Supervisor Paid Hourly Seeking Certification For Advancement, 21CLEO Research Team 2021 Portland State University

Dani: Front-Line Supervisor Paid Hourly Seeking Certification For Advancement, 21cleo Research Team

21CLEO Research Project Blog Posts

In our final two blog posts we offer personas based on people who are working to earn a degree or certificate, including Regina: Healthcare worker seeking to establish a career and, here in our final persona to date, Dani, an hourly frontline supervisor who wants to earn a certificate and advance her career.


A Corpus Approach Study On The Manzanar Free Press, Danielle Jochums 2021 Portland State University

A Corpus Approach Study On The Manzanar Free Press, Danielle Jochums

University Honors Theses

Past studies on the physical environment of the Japanese-American internment camps of World War II have argued that internees were able to express their agency and identity despite the dehumanization of the camps. However, studies on the newspapers circulated in the camps have argued that internees had no agency as they worked on newspapers. In a preliminary reading, it was clear that these newspapers evidenced internee agency in their language. Utilizing de Certeau's theoretical framework of tactics, this study addressed the following questions: What tactics did Japanese-American internees use to take agency when writing and editing camp newspapers? How did …


Experienced And Inexperienced Listeners' Perception Of Childrens' /L/ Productions And Their Acoustic Correlates, Emily A. Coniglio 2021 Louisiana State University and Agricultural and Mechanical College

Experienced And Inexperienced Listeners' Perception Of Childrens' /L/ Productions And Their Acoustic Correlates, Emily A. Coniglio

LSU Master's Theses

The phoneme /l/ is one of the highly misarticulated sounds for young children. Referrals for articulation are often based on a listener’s perception of the problem. The aim of the current study was to examine three listener groups’ perception of word-initial /l/ produced by young children to understand if level of experience with child speech impacts listeners’ perception on /l/. The three groups were separated based on their years of experience: speech-language pathologists with at least 10 years of experience (SLP group), graduate students in speech-language pathology (GS group), and naive listeners with no clinical phonetics experience (NL group). Specifically, …


Incidental Acquisition Of Multiword Expressions Through Audiovisual Input: The Role Of Repetition And Typographic Enhancement, Elvenna Majuddin, Anna Siyanova-Chanturia, Frank Boers 2021 Western University

Incidental Acquisition Of Multiword Expressions Through Audiovisual Input: The Role Of Repetition And Typographic Enhancement, Elvenna Majuddin, Anna Siyanova-Chanturia, Frank Boers

Education Publications

There has been limited research on the efficacy of captioned second language (L2) television in facilitating the incidental acquisition of multiword expressions (MWEs). The present study aims to fill this gap. Additionally, this study examined the role of typographic enhancement and repetition. One-hundred and twenty-two L2 learners were assigned to one of six conditions which differed in terms of caption condition (no captions, normal captions, enhanced captions) and the number of times they watched the same video (once, twice). The participants took a cued MWE form recall test before watching the video, and immediately and two weeks after watching it. …


On The Future Of Ijsl: Trans-Collaboration And How To Overcome The Structural Constraints On Knowledge Production, Distribution And Dissemination, José del Valle 2021 CUNY Graduate Center

On The Future Of Ijsl: Trans-Collaboration And How To Overcome The Structural Constraints On Knowledge Production, Distribution And Dissemination, José Del Valle

Publications and Research

In this essay, using as a point of departure his dilemma to accept or not the invitation to be a member of IJSL’s Editorial Board, del Valle discusses the limitations that academic publishing places on scholars in the humanities and interpretive social sciences: their choice of objects and analytical protocols, and the modes of distribution and dissemination of their production. The constraints imposed by highly bureaucratized universities and publishing companies are set against the intellectual imperative to build academic fields grounded in equality and inclusion. The essay concludes with some thinly drawn goals towards more dynamic trans-collaborative forms of knowledge …


Rewilding Language Education: Emergent Assemblages And Entangled Actions, Steven L. Thorne, John Hellermann, Teppo Jakonen 2021 Portland State University

Rewilding Language Education: Emergent Assemblages And Entangled Actions, Steven L. Thorne, John Hellermann, Teppo Jakonen

Applied Linguistics Faculty Publications and Presentations

Integrating concepts and techniques from ethnomethodology and sociomaterialism, this article investigates the observable material processes involving human action and place-based contexts of language use enabled by locative media. The focal pedagogical intervention utilized mobile augmented reality (AR) activities, the development of which was inspired by research on learning ‘in the wild.’ Applying the principle of reverse engineering, we introduce a pedagogical approach termed ‘rewilding’ for its emphasis on designing supportive conditions for goal-directed interaction outside of classrooms. Three instances of AR materials use are presented from an out-of-class activity associated with university-level language courses involving a quest-type AR game called …


An Automated Tool For Comparing Phonetic Transcriptions, Dallin J. Bailey, Marisha Speights Atkins, Ishaan Mishra, Sicheng Li, Yaoxuan Luan, Cheryl Seals 2021 Brigham Young University - Provo

An Automated Tool For Comparing Phonetic Transcriptions, Dallin J. Bailey, Marisha Speights Atkins, Ishaan Mishra, Sicheng Li, Yaoxuan Luan, Cheryl Seals

Faculty Publications

Many computerized tools for comparing phonetic transcriptions have been proposed and shared in the past; however, previous tools are relatively difficult to access and incorporate into clinical and research practice, or require users to learn additional phonetic symbol systems. The purpose of this project was to develop and test a readily available web-based application for quantitatively comparing phonetic transcriptions that are input using International Phonetic Alphabet (IPA) symbols. A web-based computer application was developed to allow for IPA phonetic transcription comparison. A point-and-click keyboard was developed to provide support for character input of the full IPA, as well as most …


Stylistic Features Of Intonation, Anvar Askarovich Haydarov, Nigina Hamidovna Navruzova 2021 associate professor of English linguistics, candidate of philological sciences, BSU

Stylistic Features Of Intonation, Anvar Askarovich Haydarov, Nigina Hamidovna Navruzova

Scientific reports of Bukhara State University

Abstract. It is known that descriptive phonetics refers to phonetic phenomena such as speech sounds, their formation, types, changes, syllables, intonation, pause, stress, and their peculiarities. These phenomena recorded in the process of speech combine into a single system and form a speech act. This article discusses and comparatively analyzes stylistic features of intonation in the English and Uzbek languages. Background. Therefore, in the analysis and study of such phenomena, it is necessary to study them separately, and to keep in mind that these phenomena require one another, in other words, units that cannot exist without the other. Particularly, vowel …


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