Mass Communication Commons^™

Promotion Of Religious Tourism In Pakistan Through Destination Marketing Strategies, Noor-Ul- Huda, Musa Khan, Noman Ahmed Ansari

International Journal of Religious Tourism and Pilgrimage

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The aim of this study is to identify the key factors that attract religious tourists to Pakistan and the strategies that are effective in promoting religious tourism. The paper takes a comprehensive approach to guide Pakistan’s development by evaluating international literature, focusing on religious tourism as a pivotal source of revenue. The study explores diversification prospects, aiming to equip policymakers and tourism authorities with actionable insights. This research establishes the groundwork for realising the economic, social, and cultural potential of religious tourism in Pakistan by studying marketing techniques using a qualitative methodology, examining revival approaches, and investigating cutting-edge communication technologies. …

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The Current - Volume 36 Issue 3, Nova Southeastern University

Student Newspapers

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No abstract provided.

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Ua45 Registrar Updates, Wku Registrar

WKU Administration Documents

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Newsletter created by and about WKU Registrar's Office.

• Drop for Non-Attendance
• Attendance Policy
• Fall 2025 Regalia Vendor - Herff Jones
• Change of Grade
• Reading Day
• Repeat Policy
• 2025-2026 Academic Catalogs
• Important Dates
• Meet Our Team

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Code^Shift Newsletter Fall 2025, Srividya Ramasubramanian, Manaswini Pillai

CODE^SHIFT Research

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No abstract provided.

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Partisan Responses To Cancel Culture On Social Media: Hostile Media Effects On Political Behavior, Joon Soo Lim

Media Studies - All Scholarship

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No abstract provided.

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The Guardian The Month Of October 2025, Wright State Student Body

The Guardian Student Newspaper

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News articles from The Guardian for the Month of October 2025. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

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Medst101 Contemporary Media, Fall 2025 Syllabus, Juan Monroy

Open Educational Resources

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A survey of contemporary media industries including their technical, economic, social, political and cultural implications. We will also examine the economic underpinnings of media, the role of advertising and public relations, and the policies that govern contemporary media industries.

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A Measurement And Empirical Research On The Scientific Knowledge Demand Of Netizens On Social Media Platform, Rui Zhang, Wanyi Zuo, Wei Huang

Journal of Scientific Information Research

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[Purpose/significance] Exploring the scientific knowledge demand of netizens on social media platform will prompt the dissemination and utilization of scientific knowledge, and it plays an important role in enhancement of the scientific literacy level of our general publics.

[Method/process] This paper constructed a measurement index system of netizens' scientific knowledge demand consists of demand breadth, demand strength and demand hierarchy, and adopted a comprehensive evaluation method based upon factor analysis and entropy method. 30 popular science WeChat accounts in different fields are measured and evaluated, and the comprehensive ranking of demand was calculated to explore and compare the demand differences …

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Naturalistic Tobacco Retail Exposure And Smoking Outcomes In Adults Who Smoke Cigarettes Daily, Benjamin Muzekari, Nicole Cooper, Anthony Resnick, Alexandra M. Paul, Omaya E. Torres-Grillo, Mary E. Andrews, Bradley Mattan, Christin Scholz, Darin Johnson Ph.D., José Carreras-Tartak, Melis E. Cakar, Susan Hao, Emily Zhou, Elizabeth Beard, Steven Mesquiti, Farah Sayed, Michael A. Fichman, David M. Lydon-Staley, Ian J. Barnett, Andrew A. Strasser, Thomas R. Kirchner, Lisa Henriksen, Emily B. Falk

Faculty Publications

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Importance  The tobacco industry spends more than $8 billion annually in the US on marketing at the point of sale. Exposure to tobacco retail has been associated with smoking outcomes, but substantially less is known about how objectively logged everyday tobacco retail exposure is associated with smoking outcomes.

Objective  To assess preregistered hypotheses that individuals would report (1) greater craving and (2) more cigarettes smoked on days when their exposure to tobacco retail is higher than usual.

Design, Setting, and Participants  This multimodal, within-person cohort study combined objectively logged geolocation tracking, public tobacco retail location records, and ecological momentary assessment …

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Analysis Of Cyber Public Relations Strategy For Dealing With Hate Speech On Instagram @Indonesiabaik.Id In Maintaining Reputation, Catharina Sylvi Anggraeni, Lisa Esti Puji Hartanti

JURNAL KOMUNIKASI INDONESIA

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This study examines the cyber public relations strategies employed by the Indonesian Ministry of Communication and Digital in addressing hate speech on the Instagram account @indonesiabaik.id, aiming to maintain the brand’s reputation among younger audience. Despite the government’s efforts to provide interactive, creative, and relevant content, the account often faces unfavorable reactions due to a perceived gap between the presented content and societal realities. This research aims to analyze the cyber public relations strategy for dealing with hate speech on Instagram @indonesiabaik.id to maintain a reputation. Using concepts of hate speech, public relations, issue management and reputation, this research applies …

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The Current - Volume 36 Issue 2, Nova Southeastern University

Student Newspapers

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No abstract provided.

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Opting Out: Over-Alerting And Warning Fatigue In The Era Of Wireless Emergency Alerts, Jeannette Sutton, Michele M. Wood

Emergency Preparedness, Homeland Security, and Cybersecurity Faculty Scholarship

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While warning fatigue is commonly described among emergency management practitioners as a problem due to over-alerting, which leads to opting out, there has been limited research to define these concepts in a systematic manner that can inform policymaking around public alerting strategies, especially as they relate to Wireless Emergency Alerts (WEA). In this study, we draw from semi-structured interviews with emergency managers and open-ended responses from surveys with emergency managers and members of the public, to develop definitions of “over-alerting” and “warning fatigue” and to identify the conditions that cause the public to “opt out” of WEA messages. We conduct …

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The Guardian The Month Of September 2025, Wright State Student Body

The Guardian Student Newspaper

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News articles from The Guardian for the Month of September 2025. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.

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Ai, Celebrities, And Their Fans: The Cyber-Pseudo-Event*, Gabbie Iorio

Proceedings of the New York State Communication Association

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Tech companies often use celebrities to facilitate adoption of new technologies, and they’re doing the same with AI. For example, Meta is employing celebrities to attract users to their AI products, not only to adopt the technology, but to provide the company data for testing and optimizing the products. Fan communities, such as Nicki Minaj’s Barbz, have also taken up AI technology as a new medium for fandom expression. This paper will explore the varying degrees of success of these applications of AI technology, while putting them in conversation with scholarship on images, celebrity, and fandom.

*Top Graduate Paper

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Generative Ai Risks And Resilience: How Users Adapt To Hallucination And Privacy Challenges, Joon Soo Lim

Media Studies - All Scholarship

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Purpose

This study examines two central risks affecting continued use of generative AI (GenAI)—AI hallucinations and privacy concerns—and explores how protective behaviors serve as adaptive mechanisms to mitigate these risks.

Design/methodology/approach

Drawing on Protection Motivation Theory, the study tests a risk-adaptive GenAI use model using survey data from 789 users recruited via a Prolific panel. Structural equation modeling is employed to analyze direct and moderating effects.

Findings

Privacy concerns negatively influence user attitudes while positively predicting both personal and system-level protective behaviors. Hallucination risk is similarly associated with negative attitudes but positively predicts information verification. Notably, only information verification significantly …

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Engaging Students And Stakeholders In Times Of Crisis: Hbcus Bridging Social Capital On Facebook While Navigating Physical Distancing, Pamela Peters

Journal of Research Initiatives

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COVID-19 placed a strain on colleges that tend to rely on tuition, especially small HBCUs, which traditionally serve a high percentage of underrepresented students. Being away from campus, many stakeholders were experiencing higher levels of stress and anxiety. Social media offers an outlet for schools and stakeholders to stay connected during a crisis. Using social capital, this study examined how small HBCUs bridged social capital on Facebook during the year before and the first two years of the pandemic. A comparative analysis of Facebook posts of 30 HBCUs with a student population of under 2000 was conducted to determine post …

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Towards A Conceptual Framework For Perceived Effects Of Instagram Use On The Mental Well-Being Of Young Adults In South Africa, Tinaye Tanatswa Mushore, Tendani Mulanga Chimboza

African Conference on Information Systems and Technology

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It is critical to explore the effects associated with frequent Instagram use, considering its increased use over time. Instagram features that drive frequent use of the platform remain unclear, despite subsequently leading to effects on mental well-being. Limited research provides in-depth context of the correlation between effects on mental well-being and frequent use of Instagram, particularly in the context of South Africa. This cross-sectional study explains the perceived effects of Instagram use on mental well-being, in relation to Instagram features that drive frequent use. Through qualitative thematic analysis, fifteen interviews from young adults between the ages of 18 to 24 …

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Enhancing Cataract Surgery Outcomes: Optimal Use Of Pre- And Post-Operative Eye Drops, Keith Skolnick M.D., Anu Valiaveedu

Mako: NSU Undergraduate Student Journal

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Many preoperative and postoperative cataract patients struggle with comprehending the use of prescription medication as directed. Language barriers and low health literacy levels are major factors contributing to improper use of prescriptions. To increase patients comprehension, the Fort Lauderdale Eye Institute employed an educational intervention consisting of a live presentation and an instructional video. Results found that 44% of patients were hesitant to ask questions to clinical staff, 32% felt overwhelmed, and nearly 70% lacked confidence in using their prescribed eye drops. Following the intervention, 91% of patients reported increased confidence in their medications, and most indicated that the video …

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The Current - Volume 36 Issue 1, Nova Southeastern University

Student Newspapers

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No abstract provided.

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Transforming Text To Images: Prompt Engineering Principles For Generative Ai Use In Extension, Paul Hill, Xue A. Dong, Aubree L. Miller

Journal of Extension

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Generative AI (GenAI) systems facilitate the creation of visual images by utilizing extensive datasets to interpret text-based instructions. Effective prompt engineering is essential for optimizing the output of AI-generated images. This article examines various GenAI systems and their functionalities, explores text-to-image prompt engineering principles and their application in Extension work, aiming to enhance the effectiveness of visual content creation with respect to educational materials, data visualization, and promotional content. The article also provides guidance and examples to assist Extension professionals in leveraging GenAI for improved communication and engagement. Recommendations include crafting detailed prompts and continuously refining them for desired results, …

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