Jour 4330: Advertising Internship (Syllabus),
2011
The University of Memphis
Jour 4330: Advertising Internship (Syllabus), Beena White
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 4430: Public Relations Internship (Syllabus),
2011
The University of Memphis
Jour 4430: Public Relations Internship (Syllabus), Beena White
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 4440/6440: Public Relations Campaigns (Syllabus),
2011
The University of Memphis
Jour 4440/6440: Public Relations Campaigns (Syllabus), Beena White
Journalism and Strategic Media Syllabi Archive
Course Description: Application of theory, research data, and problem-solving techniques in the development of comprehensive public relations strategies.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus),
2011
The University of Memphis
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus),
2011
The University of Memphis
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus),
2011
The University of Memphis
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout
Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus),
2011
The University of Memphis
Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4130/4330/4430/4630: Journalism Internship (Syllabus),
2011
The University of Memphis
Jour 4130/4330/4430/4630: Journalism Internship (Syllabus), Beena White
Journalism and Strategic Media Syllabi Archive
Course Description: Work in practical assignments at local media under supervision of qualified practitioners.
Jour 4700: Mass Communication Law (Syllabus),
2011
The University of Memphis
Jour 4700: Mass Communication Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.
Jour 4702: Current Issues In Journalism (Syllabus),
2011
The University of Memphis
Jour 4702: Current Issues In Journalism (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced study of recent, critical problems faced by mass media with exploration of complexities that cause them.
Jour 4702: Current Issues In Journalism (Syllabus),
2011
The University of Memphis
Jour 4702: Current Issues In Journalism (Syllabus), Jim Redmond
Journalism and Strategic Media Syllabi Archive
Course Description: Advanced study of recent, critical problems faced by mass media with exploration of complexities that cause them.
Jour 4712/6712: Mass Media & Cultures (Syllabus),
2011
The University of Memphis
Jour 4712/6712: Mass Media & Cultures (Syllabus), Beena White
Journalism and Strategic Media Syllabi Archive
Course Description: Designed for the professional communicator who needs to understand different cultures, both foreign and domestic; intercultural communication, comparison of cultural values and behaviors, the nature of news in different cultures, the international flow of news, growth and impact of global journalism, television, advertising, and public relations.
Jour 4801: Reporting Social Justice (Syllabus),
2011
The University of Memphis
Jour 4801: Reporting Social Justice (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: This course will introduce you to the basics of using social media in strategic ways as reporter and/or as a public relations or advertising professional. It will help you develop an understanding of the many changes rocking the media landscape and build the skills you will need in today’s media careers. Social media is altering how journalists and public relations professionals do their jobs and how we communicate in a Web 2.0 world. We will be actively using blogs, RSS feeds, Twitter, widgets, social bookmarking, mapping, and other Web 2.0 tools to produce and curate content and interact …
Jour 4900/6900: Multimedia Mass Communication (Syllabus),
2011
The University of Memphis
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Art Terry
Journalism and Strategic Media Syllabi Archive
Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.
Jour 4998: Multimedia News Lab (Syllabus),
2011
The University of Memphis
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 6712: Mass Media & Cultures (Syllabus),
2011
The University of Memphis
Jour 6712: Mass Media & Cultures (Syllabus), E. W. Brody
Journalism and Strategic Media Syllabi Archive
Course Description: Designed for the professional communicator who needs to understand different cultures, both foreign and domestic; intercultural communication, comparison of cultural values and behaviors, the nature of news in different cultures, the international flow of news, growth and impact of global journalism, television, advertising, and public relations.
Jour 7015: Precision Language For Journalists (Syllabus),
2011
The University of Memphis
Jour 7015: Precision Language For Journalists (Syllabus), Olivia Miller
Journalism and Strategic Media Syllabi Archive
Course Description: The purpose of JOUR 7015, Precision Language, is to strengthen and fine-tune your writing skills. It is designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and concision.
Jour 7025: Law Of Mass Communication (Syllabus),
2011
The University of Memphis
Jour 7025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin
Journalism and Strategic Media Syllabi Archive
Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.
Jour 7100: Mass Communication Administration Methods (Syllabus),
2011
The University of Memphis
Jour 7100: Mass Communication Administration Methods (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: Administration of advertising, news, and public relations enterprises; systems analysis exploration of classic management principles in organization, assessment of environment, planning and strategy, budgeting, staffing, decision-making, and other functions in advertising, news, and public relations.
Jour 7075: Mass Communication Research Methods (Syllabus),
2011
The University of Memphis
Jour 7075: Mass Communication Research Methods (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi Archive
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.
