Jour 4900/6900: Multimedia Mass Communication (Syllabus),
2011
The University of Memphis
Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus),
2011
The University of Memphis
Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi Archive
Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.
Jour 4998: Multimedia News Lab (Syllabus),
2011
The University of Memphis
Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.
Jour 6708: Mass Media Ethics (Syllabus),
2011
The University of Memphis
Jour 6708: Mass Media Ethics (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: In this course, you will learn how to analyze ethical dilemmas of media practice. First, you will learn elementary principles of moral philosophy. Second, you will apply those principles to professional decisions. Third, you will analyze ethical dilemmas faced by media professionals. In particular, you will analyze ethical dilemmas in gathering and disseminating news and practicing public relations and advertising. Objectives of this course include learning how to tolerate disagreement, increasing respect for ethnic and gender diversity, and developing sensitivity to the ethical dimensions of your professional practice.
Jour 4708/6708: Mass Media Professional Ethics (Syllabus),
2011
The University of Memphis
Jour 4708/6708: Mass Media Professional Ethics (Syllabus), David Arant
Journalism and Strategic Media Syllabi Archive
Course Description: In this course, you will learn how to analyze ethical dilemmas of media practice. First, you will learn elementary principles of moral philosophy. Second, you will apply those principles to professional decisions. Third, you will analyze ethical dilemmas faced by media professionals. In particular, you will analyze ethical dilemmas in gathering and disseminating news and practicing public relations and advertising. Objectives of this course include learning how to tolerate disagreement, increasing respect for ethnic and gender diversity, and developing sensitivity to the ethical dimensions of your professional practice.
Jour 4639: Television News Producing (Syllabus),
2011
The University of Memphis
Jour 4639: Television News Producing (Syllabus), Joe Hayden
Journalism and Strategic Media Syllabi Archive
Course Description: Producing, writing, editing and using electronic equipment to assemble a television newscast. Emphasis on performing the various tasks in a newsroom.
Jour 7000: Media Writing & Editing (Syllabus),
2011
The University of Memphis
Jour 7000: Media Writing & Editing (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi Archive
Course Description: Information gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.
Jour 7000: Media Writing & Editing (Syllabus),
2011
The University of Memphis
Jour 7000: Media Writing & Editing (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Information gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.
Jour 4629: Television News Reporting (Syllabus),
2011
The University of Memphis
Jour 4629: Television News Reporting (Syllabus), Lurene Kelley
Journalism and Strategic Media Syllabi Archive
Course Description: Gathering, writing and presentation of news for television. Students will shoot, write, edit, and voice packages for use in both the reporting and producing classes.
Jour 7015: Precision Language For Journalists (Syllabus),
2011
The University of Memphis
Jour 7015: Precision Language For Journalists (Syllabus), David Waters
Journalism and Strategic Media Syllabi Archive
Course Description: Designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and conciseness.
Jour 7025: Law Of Mass Communication (Syllabus),
2011
The University of Memphis
Jour 7025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin
Journalism and Strategic Media Syllabi Archive
Course Description: The study of laws and regulations affecting mass media with attention to the social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.
Jour 7050/8050: Mass Communication Theories (Syllabus),
2011
The University of Memphis
Jour 7050/8050: Mass Communication Theories (Syllabus), Carrie Brown-Smith
Journalism and Strategic Media Syllabi Archive
Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidiscipline overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.
Jour 7075: Mass Communication Research Methods (Syllabus),
2011
The University of Memphis
Jour 7075: Mass Communication Research Methods (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi Archive
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.
Jour 7100: Mass Communication Administration Methods (Syllabus),
2011
The University of Memphis
Jour 7100: Mass Communication Administration Methods (Syllabus), Jim Redmond
Journalism and Strategic Media Syllabi Archive
Course Description: Administration of advertising, news, and public relations enterprises; systems analysis exploration of classic management principles in organization, assessment of environment, planning and strategy, budgeting, staffing, decision-making, and other functions in advertising, news, and public relations.
Jour 7450/8450: Public Relations Management (Syllabus),
2011
The University of Memphis
Jour 7450/8450: Public Relations Management (Syllabus), Rick Fischer
Journalism and Strategic Media Syllabi Archive
Course Description: Development and management of public relations practice, department, or consultancy through study of planning and decision-making techniques; aspects of public relations practice that differ significantly from other enterprises; development of proposals and presentations; and management of financial and human resources.
Jour 7450: Public Relations Management (Syllabus),
2011
The University of Memphis
Jour 7450: Public Relations Management (Syllabus), Vickye Hester
Journalism and Strategic Media Syllabi Archive
Course Description: Development and management of public relations practice, department, or consultancy through study of planning and decision-making techniques; aspects of public relations practice that differ significantly from other enterprises; development of proposals and presentations; and management of financial and human resources.
Jour 1700: Survey Of Mass Communication (Syllabus),
2011
The University of Memphis
Jour 1700: Survey Of Mass Communication (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 1700: Survey Of Mass Communication (Syllabus),
2011
The University of Memphis
Jour 1700: Survey Of Mass Communication (Syllabus), Jim Redmond
Journalism and Strategic Media Syllabi Archive
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 2121: Media Writing (Syllabus),
2011
The University of Memphis
Jour 2121: Media Writing (Syllabus), Joe Hayden
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
Jour 2121: Media Writing (Syllabus),
2011
The University of Memphis
Jour 2121: Media Writing (Syllabus), Otis L. Sanford
Journalism and Strategic Media Syllabi Archive
Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.
