Communication Technology and New Media Commons^™

Saving The Internet: Why Regulating Broadband Providers Can Keep The Internet Open, Emma N. Cano

BYU Law Review

No abstract provided.

Exposure To Video Media And Its Effects On Attitudes Towards Law Enforcement, Amante Gonzalez

Honors Theses

This study examined how exposure to video media (specifically media geared toward a social media platform) depicting either negative or positive police interactions with individuals will influence perception of law enforcement officials. Using a modified version of the Building a Relationship of Trust Community Perception Survey (BRTCPS) subjects (N=43) responses were analyzed using a two way ANOVA. Results indicated a strong main effect for exposure to both the negative and positive police interaction videos in regards to attitudes towards law enforcement. These findings support the thesis that the videos emotional valence is extremely successful in altering individual’s attitudes towards law …

Computer Mediated Communication And Adult Learners: A Case Study Of Messages Using The Hyperpersonal Framework, Linda B. Dickmeyer, Ronda Knox

Speaker & Gavel

There is an increasing amount of research examining the role of computer-mediated communication (CMC) in a variety of educational settings. Online courses are of particular interest to adult learners. In addition, we notice that communication research rarely studies adult learners, who provide increasing numbers in our face-to-face and computer-mediated classrooms. The purpose of this research is to investigate the interaction that occurs between adult learners in an online course. Specifically, the hyperpersonal framework is used as a lens to examine how participants communicate with one another. The hyperpersonal framework components (receiver, sender, channel, and feedback) were evident through a qualitative …

Reading Is Remembering: The Effect Of Reading Vs. Watching News On Memory And Metamemory, Hesham M. Mesbah

Speaker & Gavel

From which news medium can audiences acquire information best? To what extent does the news source affect receivers’ feelings of knowing? Will the effect of a news source on confidence in knowledge, if any, stay over time?

Exposure to either print or electronic news media is a daily habit for an average person in today’s world. Computerized news transmitted via networks and online services led to more diversification in news presentations. Such diversity inspired many scholars to investigate the comparative effectiveness of news media on memory processes. The study reported here examines the effect of exposure to different news media …

Washington State School District Superintendent Use Of Social Media For Public Relations And Communication, Jonathan R. Tienhaara

Education Dissertations

The purpose of this study was to determine usage and perception of superintendent participation in social media for the purposes of public relations and communication in the State of Washington. Tenets of Social-Customer Relationship Management (Social-CRM) were used as the theory to support how social media can be used to establish and enhance public relations with school district stakeholders. Washington’s (N = 295) school district superintendents were electronically surveyed to collect data on their use and perception of social media utilization for public relations and communication. The data were analyzed to determine how Washington superintendents use social media for …

The Effect Of Relational And Interactive Aspects Of Parasocial Experiences On Attitudes And Message Resistance, Riva Tukachinsky, Angeline Sangalang

Communication Faculty Articles and Research

This study examines direct and interaction effects of parasocial interactions (PSIs) and relationships (PSRs) on message resistance (reactance and counterarguing) and message-consistent attitudes. PSI involves the give-and-take within the media encounter, whereas PSR entails the relational bonding with the media figure that continues to exist outside the context of any particular media exposure. A 2 (high/low PSI) × 2 (high/low PSR) experiment revealed that PSI (but not PSR) can increase message resistance, particularly when PSR is low. No significant effects of PSR/PSI on attitudes were found. The study suggests that, contrary to past theorization, PSIs may facilitate, rather than reduce, …

The Big Short, Elizabeth Armon

Communication Studies

The Big Short (McKay, 2015), adapted from the non-fiction novel The Big Short: Inside the Doomsday Machine by Michael Lewis (2010), follows three separate but parallel stories leading up to the United States housing crisis of 2008. On a macro-level, the film brilliantly depicted the creation, and the ultimate burst, of the credit and housing market bubble. However, on a micro-level the audience is given an opportunity to realize and empathize with the internal struggle that many of the main characters faced as they grappled with the fact that their financial gain from shorting the market came with the caveat …

Semantic, Cognitive, And Perceptual Computing: Paradigms That Shape Human Experience, Amit P. Sheth, Pramod Anantharam, Cory Henson

Kno.e.sis Publications

Unlike machine-centric computing, in which efficient data processing takes precedence over contextual tailoring, human-centric computation provides a personalized data interpretation that most users find highly relevant to their needs. The authors show how semantic, cognitive, and perceptual computing paradigms work together to produce actionable information.

Cal Poly Sustainability Activities Newsletter Design, Alek C. Johnson

Communication Studies

This project was designed and intended for the use of Cal Poly's Sustainability and Energy department. This project will ultimately influence the upcoming development and implementation of an official Cal Poly Sustainability Newsletter.

Establishing A Brand: How To Create A Household Name For A Wine Brand Through Social Media And Image, Megan Rodrigues

Journalism

This paper was conducted as a Senior Project for the Journalism Department at California Polytechnic State University in San Luis Obispo, California during a 10 week quarter. This paper explores the topic of wine branding through social media and image. The research for this paper consisted of interviews with three experts that are currently working in the wine industry as well as a literature review of several articles and books that support the topic. The questions that arose about wine branding, brand recognition, social media, wine label and image during the literature review were then asked to the three experts: …

Public Relations In The Restaurant Industry: Using Visual Social Media To Increase Consumer Relationships, Carly M. Cady

Journalism

As daily social media usage grows, marketing through these platforms become increasingly important for public relations professionals. Instagram, one of the most popular social media platforms, provides a new way to instantaneously reach millions of potential customers through the use of visuals. However, with limited knowledge of this new public relations tool, standing out and creating a successful presence for your business is difficult. This study is to explore how visual social media, specifically Instagram, can be used to increase consumer knowledge in the restaurant industry.

Investigation of current literature regarding the topic and gathered opinions of industry professionals will …

Social Incentives In Pervasive Fitness Apps For Obese And Diabetic Patients, Yu Chen, Mirana Randriambelonoro, Antoine Geissbuhler, Pearl Pu

Faculty Publications, Information Systems & Technology

Social incentives such as cooperation and competition are found to motivate users in pervasive fitness applications. This work investigates how social incentives work for individuals with obesity and diabetes. We used a mobile fitness application called HealthyTogether as an experimental platform, which allows dyads to achieve fitness goals together and compete in an online community. We conducted a fourweek study with 16 obese and diabetic patients who used HealthyTogether to exercise with a buddy. Results show that participants exercised more with social incentives compared with their baseline. Collaborating with buddies to compete in a community was reported as motivating for …

When More Information Does Not Help: The Connection Between Facebook Monitoring Behavior, Relationship Uncertainty, And Relationship Quality, Tyler Morgan, Mackenzie Salitsky, Katjana Stutzer, J R. Thomas

Communication Studies Student Scholarship

This study examines the connection between relationship uncertainty, relationship satisfaction, and Facebook monitoring activity. We hypothesized that (1) people who monitor a romantic partner’s Facebook activity will also report feeling less satisfied in their current relationship, (2) increased monitoring of Facebook will correlate with greater uncertainty in romantic relationships, and that (3) greater uncertainty in a relationship will adversely affect relationship quality. Using an online survey taken by a volunteer sample of 77 participants across the United States, we found support for these hypotheses.

Layer-Switching Cost And Optimality In Information Spreading On Multiplex Networks, Byungjoon Min, Sang-Hwan Gwak, Nanoom Lee, K. I. Goh

Publications and Research

We study a model of information spreading on multiplex networks, in which agents interact through multiple interaction channels (layers), say online vs. offline communication layers, subject to layerswitching cost for transmissions across different interaction layers. The model is characterized by the layer-wise path-dependent transmissibility over a contact, that is dynamically determined dependently on both incoming and outgoing transmission layers. We formulate an analytical framework to deal with such path-dependent transmissibility and demonstrate the nontrivial interplay between the multiplexity and spreading dynamics, including optimality. It is shown that the epidemic threshold and prevalence respond to the layer-switching cost non-monotonically and that …

A Pilot Test Of A Mobile App For Drug Court Participants, Kimberly Johnson, Stephanie Richards, Ming-Yuan Chih, Tae Joon Moon, Hilary Curtis, David H. Gustafson

Health and Clinical Sciences Faculty Publications

The U.S. criminal justice system refers more people to substance abuse treatment than any other system. Low treatment completion rates and high relapse rates among addicted offenders highlight the need for better substance use disorder treatment and recovery tools. Mobile health applications (apps) may fill that need by providing continuous support. In this pilot test, 30 participants in a Massachusetts drug court program used A-CHESS, a mobile app for recovery support and relapse prevention, over a four-month period. Over the course of the study period, participants opened A-CHESS on average of 62% of the days that they had the app. …

Using Social Media For Evangelism, S. Joseph Kidder

Faculty Publications

No abstract provided.

Exploring The Use Of An Iphone App: A Novel Approach To Dietary Assessment, Melissa Keeney, Ming-Chin Yeh, Rissa Landman, May May Leung, Ann Gaba, Khursheed Navder

Publications and Research

Recent advancements in smartphone technology have provided new methods of dietary assessment. An iTunes application (app) called Meal Snap lets users take pictures of the meal they eat, and then estimates the calories of the food items eaten. We conducted a pilot study to explore the user-friendliness and calorie estimation functions of the Meal Snap app. Two female nutrition graduate students pilot-tested the Meal Snap app. Using the app, each student took pictures of foods and drinks consumed daily for two weeks. The data were analyzed using the Nutritionist ProTM software, version 4.4.0. The mean daily caloric intake obtained from …

The New Reflexivity: Puzzle Films, Found Footage, And Cinematic Narration In The Digital Age, Jordan Lavender-Smith

Dissertations, Theses, and Capstone Projects

“The New Reflexivity” tracks two narrative styles of contemporary Hollywood production that have yet to be studied in tandem: the puzzle film and the found footage horror film. In early August 1999, near the end of what D.N. Rodowick refers to as “the summer of digital paranoia,” two films entered the wide-release U.S. theatrical marketplace and enjoyed surprisingly massive financial success, just as news of the “death of film” circulated widely. Though each might typically be classified as belonging to the horror genre, both the unreliable “puzzle film” The Sixth Sense and the fake-documentary “found footage film” The Blair Witch …

Creating A Better World With Information And Communication Technologies: Health Equity, Sajda Qureshi

Information Systems and Quantitative Analysis Faculty Publications

When news broke on 23rd July 2014, that a case of the deadly virus Ebola had been confirmed in Lagos, home to about 21 million people and a major transportation hub, the World held its breath. If not contained, this virus could spread quickly killing a multitude of people around the World. By 15th October, cases of Ebola had been recorded around the World: Liberia reported 4249 cases with 2458 deaths, Sierra Leone reported 3252 cases with 1183 deaths, Guinea 1472 cases with 843 deaths, Nigeria reported 20 cases with 8 deaths, the USA reported 3 cases and 1 death, …

Review: A Pedagogy Of Powerful Communication: Youth Radio And Radio Arts In The Multilingual Classroom, Jillian M. Belanger

Journal of Media Literacy Education

In this review of Dana Walker's 2014 book A Pedagogy of Powerful Communication: Youth Radio and Radio Arts in the Multilingual Classroom, Jillian Belanger recounts the project's four main aims of media production, community engagement, student confidence, and language development, and offers insight to what made Walker's work engaging English Learners with youth radio production a success, including recommendations for how her findings might be replicated in other environments.